I have had the chance to get to know Alex over the past several years and have found him to be one of the most thoughtful investors and now founders out there. From an investor's perspective, startup metrics are opaque and typically siloed amongst firms, and when Bluelight becomes successful they will help to open up a new class of data that is currently held in a small number of hands. For founders, they can quickly benchmark their performance and have a better understanding of their financial position relative to peers, which right now only happens through one-off conversations. Bluelight has built an elegant product that provides value to startups in "single-player mode", and once they grow the aggregate data across thousands of startups will become valuable to the entire industry. I am excited to be investing in Bluelight and support the team along their journey.