Invest in Bepo
Helping Unlock Billions in Uncaptured Cash Tips
Highlights
Notable Angel
Raised $25k or more from a notable angel investor
Repeat Founder
Founder has started a previous company funded with $2M+
Featured Investors
Silicon Valley Finance Executive and Angel investor
“As an Angel I invest in people and markets - in Bepo, I see both. Ian is a serial entrepreneur that I've invested with before, had success with and I am excited to trust him with my money again. The tipping economy is enormous and is desperately in need of a solution as cash disappears from our economy and service workers struggle to make ends meet without cash tips. The team at Bepo, both Ian and Frank, have built a great platform and I’m confident they will win.”
Crowdfunding investor of 6+ years, founder of the CROWDSCALE blog
crowdscale.beehiiv.com“This startup has so much that I look for in a company. Benefits all related parties: customers, workers, business. Natural organic growth spurred by workers turning into brand ambassadors. Lean team: Sweeney has one other full-time employee and a few contractors. Attractive business model given low company costs. Strong moat possible if they can scale adequately….and lots more in my investment memo!”
Our Team
The all-in-one digital tipping platform.
Service workers represent the largest segment of the working poor in the US. Cash tips used to be a reliable source of additional income for those workers. Bepo is growing very quickly by solving service workers' problem of disappearing cash tips.
Traditionally half of all tips are paid in cash, because when somebody is bringing bags to your room, or carrying a big box to your front door, or parking your car there isn't a simple way to tip them without cash. But we don't carry cash anymore so those tips are decreasing. That’s a huge issue for the 20M tippable service workers who rely on those tips to make ends meet. It's also a big challenge for their employers who are under pressure to pay more to replace those tips.
Bepo is revolutionizing tipping by bringing a seamless, digital solution to the millions of service workers and businesses whose tips are disappearing as cash disappears.
The U.S. tipping economy is approximately $170 billion annually. We often think of tipping happening exclusively in restaurants and bars where tips can be added to a credit card receipt. That segment makes up approximately $92B of the tipping economy, leaving an $80 billion unserved segment where cash is the only way to tip. Think delivery, home services, valet parking, tour guides, instructors, entertainers and more. It's increasingly difficult for those hard working people to receive tips for their great service.
Bepo addresses this challenge with its all-in-one digital platform, that enables workers and businesses to easily accept tips from all of the major digital payment methods with a tap of a phone.
By offering an easy-to-use solution, Bepo helps workers increase their income and financial security, while enabling businesses to streamline tipping, improve customer relationships, and boost staff retention.
The Problem
Decline of cash
Service workers face significant challenges in capturing tips without a simple, fast way for consumers to tip digitally. In many of these sectors—ranging from home services to personal care—cash was once the primary method for tipping, but as society shifts towards digital payments, workers are increasingly left without a reliable way to receive gratuities.
Business-Grade Needs
Service businesses rely on their staff to deliver a great guest experience, and gratuities are a great way to reward great service. But administering a staff tipping program is time consuming and complicated for businesses. They need a business-grade tipping solution that can capture a wide variety of payment methods, can manage on-boarding and off-boarding staff, can handle tip-pool logic and can provide the reporting necessary to meet payroll and tax obligations.
Alternatives don't exist
Traditional Peer-to-peer payment platforms like Venmo and PayPal can be used by customers to give workers a tip, but they are not fit-for-purpose. Allowing staff to accept tips on their personal P2P accounts creates two significant liabilities for the business; a tax liability and a privacy liability. Businesses have an obligation to report tips for tax purposes and tips accepted on a personal P2P app are not easily accessible or reportable by the business. By their nature, person-to-person payments require each party to divulge their full identity thus creating privacy concerns for both the tipping customer and the service staff.
The Market
The market is hiding in plain sight. Bepo serves a huge, diverse market from home services to field services to hospitality and entertainers. There are 20 million tippable service workers and 4.5 million service businesses. This long-tail market is both massive and diverse, requiring a flexible solution that ensures workers can easily receive the tips they deserve.
Home Services
Hospitality & Personal Care
Coaches & Instructors
Delivery & Rideshare
The Bepo Solution
Easy Digital Tipping
Bepo offers a simple, yet powerful, solution for service workers and businesses to capture tips in today’s increasingly cashless world.
Through Bepo, workers and businesses can generate a QR code, link or tap-to-tip token. Customers scans the QR code, click the link or tap the tap-to-tip token. The worker’s profile appears, allowing the customer to select their preferred digital payment method—whether it’s PayPal, Venmo, Google Pay, Apple Pay, or a credit card. The customer also provides feedback in the form of a rating and comment. This streamlined process enables tippers to tip quickly and easily in less than thirty seconds.
Reviews
The workers and business can track these reviews and ratings from the Bepo Dashboard. Our AI instantly notifies the business manager about negative reviews allowing the manager to resolve the issue with the customer before it becomes a negative review online. giving them insights into their performance and customer satisfaction over time. When the AI identifies a positive review, the customer is encouraged to post the review publicly to increase the reputation of the business.
A Business-Grade Solution
For businesses, Bepo provides tools to streamline the administration of a staff tipping program including making it easy to track and report tips from an accounting and tax perspective. Bepo also provides business intelligence data to track tips across various employees, monitor tip amounts, review trends, and tipping frequency, allowing businesses to assess individual worker performance and overall service quality. For enterprise business, Bepo offers an embedded tipping API which allows the Bepo tipping experience to be embedded in the large businesses customer experience at scale.
Revenue Model
Transaction Fee
Bepo operates on a dual revenue stream, capitalizing on both transaction fees and subscription services. The first component is up to a 2% transaction fee applied to each tip processed through the platform. With an estimated $80 billion untapped tipping market outside the food and beverage sector, Bepo’s transaction fee model has the potential to generate up to $1.6 billion in revenue annually. This fee ensures that as workers capture more of the tips they deserve, Bepo shares in the value being created across a diverse range of industries.
Subscription Fee
The second component is a $10 monthly subscription fee per worker paid by the business, which provides access to Bepo’s dashboard and advanced features like tip tracking, review management, configuration of the tipping experience and performance analytics. With 20 million service workers in sectors such as delivery, home services, and salons, this subscription model offers the potential to generate an additional $2.4 billion annually. This recurring revenue stream positions Bepo for steady and scalable growth, as more workers adopt the platform.
Total Addressable Market
Together, these revenue streams give Bepo a total addressable market (TAM) of $4 billion, providing a significant opportunity for growth. Bepo’s business model is designed to capture both individual tip transactions and long-term subscriptions, ensuring financial sustainability while empowering service workers and businesses to modernize the way they handle tipping.
Bepo Growth Flywheel
Targeting Businesses First
Bepo’s growth strategy is driven by building momentum through both businesses and workers, creating a powerful flywheel effect that accelerates growth over time. We sell directly to the businesses, who distribute Bepo to their staff with a simple proposition; we've signed up for Bepo and you're going to get more tips. The workers receive a free Bepo account and they are newly reminded of the value to them of providing great service.
Organic Growth Through Worker and Customer Referrals
This creates a natural, organic growth cycle: workers who experience the benefits of Bepo recommend it to peers and bring the platform to new jobs and industries, further expanding its reach. Simultaneously, satisfied tip-givers share their positive experiences, helping to drive adoption. With 75% of workers recommending Bepo, word of mouth propels the platform’s growth across various sectors, reinforcing its reputation as a valuable tipping tool.
Long-Term Path to Scale
Our goal is to grow to over $100M in Annual Recurring Revenue and we'll get there growing to 217,000 workers by Year 5, representing just 4% of the total service workforce. As this flywheel accelerates, businesses will see improved worker retention, reduced operational costs, and enhanced customer satisfaction. Workers, in turn, see higher income, and tip-givers enjoy a modern, seamless tipping experience—all of which fuel Bepo’s path to scale and long-term success.
(projections not guaranteed)
Bepo Traction
The Numbers
Launched less than 12 months ago, Bepo is making great strides in unlocking the $80 billion untapped tipping market, transforming the way service workers earn tips. With 1,100+ workers actively using the platform and operating across 42 U.S. states and 8 Canadian provinces, Bepo is demonstrating its potential to scale rapidly.
With a 479% CAGR in worker adoption and a 560% increase in tipping volume, Bepo has seen transformative growth for its users. The average tip amount per worker has increased by 180%, boosting the income of service workers who depend on tips. Bepo also has a strong pipeline of potential partnerships, including marquee hotel brands, national tour-operators and delivery platforms, which underscores the growing interest in a unified digital tipping solution.
Customer Stories
Customers are at the heart of Bepo’s success, and we wouldn’t be anywhere without them. To date, businesses, workers, and tippers alike have shared how Bepo has made a real difference in their lives. Whether it’s helping businesses better manage tips, boosting workers’ incomes, or providing a seamless tipping experience for customers, the impact has been felt across the board.
Customer stories and testimonials are a big part of what drives Bepo forward. For instance, Store2Door has partnered with Bepo to improve driver satisfaction, making tipping easier and more rewarding.
In Closing
Traditionally, service workers providing physical labor and specialized services were at the heart of tipping culture, but this is being abused by automatic restaurant and tablet tipping. Bepo is on a mission to support these hardworking professionals who we have long liked to tip for their hard work, attention to detail and great service.
This is just the beginning of where we’re going with Bepo. We’re on a mission to support the often forgotten cash-tipped service workers and their employers by helping them re-capture the tips they deserve.
With a massive $80 billion untapped market, proven traction, and a strong business model, Bepo is positioned for sustained growth and success. Our recurring revenue from transaction fees and subscriptions ensures long-term financial stability as we expand into new markets.
By investing in Bepo, you’re not only supporting a company with immense market potential, but you’re also helping empower millions of service workers, boosting their income and financial resilience.
We’re raising this capital to fuel our growth goals; onboard 300 businesses and 4,000 workers, and reach $500k in annual recurring revenue (ARR). These funds will drive product enhancements, business development, and marketing, especially in industries with a high concentration of service workers.
We have a strong roadmap for product development and a talented team committed to delivering long-term value and success for our customers, partners, and investors. Join us in revolutionizing tipping and unlocking this incredible opportunity to reshape the service industry.