Building the Future of Outdoor Access

AnglerPass launched on July 1, 2026 with the Rocky Mountain Angling Club already running on it. RMAC is a 34-year-old institution and one of the most respected angling organizations in the country — and it moved its entire operation onto our platform: 1,200 members, 44 private properties, and every booking, waiver, and payment that goes with them. Its President and VP of Member Services sit on our founding team with executed equity grants.

That is not a pilot. It is an established organization betting its whole operation on a platform that had not yet launched — and it is the clearest signal we could ask for that the outdoors has an infrastructure problem worth solving. Before we spent a single dollar on marketing, more than 750 RMAC anglers activated their new AnglerPass accounts and started booking fishing days, 44 properties went live on the platform, 6 guides came on board, 4 fishing clubs opened discussions about partnerships, and AnglerPass started generating revenue. AnglerPass just launched on Jul 1, 2026 — and the market is already telling us something important: the demand for a better way to access the outdoors isn't a hypothesis. It's already here.

AnglerPass.com is the first platform we're building: a marketplace connecting anglers with private fishing experiences. It's also the first proof point for something bigger — Territory Holdings, the company building the infrastructure behind all of outdoor access.

Why We Started

Some of the largest opportunities emerge from industries that modern technology has overlooked. For decades, much of the outdoor recreation industry has run on spreadsheets, phone calls, paper forms, PDFs, and disconnected software to manage memberships, bookings, access, and communication.

And yet outdoor recreation remains one of America's largest and most passionate communities. Millions of people actively seek meaningful experiences on private land, private water, and unique outdoor destinations. Clubs, landowners, guides, outfitters, and recreation organizations serving them often lack the tools to manage and grow those experiences efficiently.

I've watched this problem up close for more than three decades. After founding a technology consulting company in Denver in 1992, I began working with the Rocky Mountain Angling Club — one of the most respected fly-fishing organizations in the country. Even as a highly successful organization, it struggled with fragmented systems and outdated processes. So did nearly every other club, guide service, and outfitter I encountered.

The more I studied it, the clearer it became: this wasn't a demand problem. It was an infrastructure problem — an access problem.

That realization became the foundation for Territory Holdings.

Territory Holdings: The Company Behind the Vision

Territory Holdings is the company investors are investing in. Our mission is to build the technology infrastructure that powers outdoor access — a portfolio of platforms connecting outdoor enthusiasts with private land, private water, trusted local partners, clubs, guides, outfitters, and extraordinary experiences.

Rather than building a single recreation business, we're building a platform company capable of creating and operating multiple category-leading businesses across outdoor recreation. The same transformation that moved other industries from fragmented, offline processes to connected digital ecosystems is now coming to the outdoors — and the challenges repeat across every sector we've studied:

1. Discovery
2. Access management
3. Membership administration
4. Bookings and reservations
5. Payments
6. Communication
7. Compliance
8. Trust and verification

Because these challenges show up again and again, the opportunity isn't to build a tool for one niche. It's to build shared infrastructure for an entire ecosystem.

A Larger Opportunity

Our long-term objective is to become the leading technology platform company serving outdoor recreation. We believe the same foundational infrastructure can support:

1. Fly fishing
2. Hunting access
3. Recreation clubs
4. Guided outdoor experiences
5. Conservation organizations
6. Outdoor lodging
7. Wellness and recovery retreats
8. Membership-based outdoor communities

Each market has its own character, but most share the same operational pain points. By building common technology, network relationships, and operational expertise once, Territory Holdings can create leverage that compounds across every vertical it enters.

Every platform company needs a starting point. Ours is fly fishing.

AnglerPass is our first operating business, our first validation market, and our first proof point. It's a technology platform connecting anglers, private fishing clubs, guides, and landowners through a trusted ecosystem built specifically for private-water fishing access.

1. For anglers, it surfaces exceptional fishing opportunities that are hard to find through traditional channels.
2. For clubs, it delivers modern tools for membership, communication, and operations.
3. For guides, it creates visibility and booking opportunities.
4. For landowners, it provides a secure way to manage and monetize access while retaining full ownership and stewardship of their land.

Our goal: make it easier for people to discover, access, manage, and enjoy extraordinary fishing experiences — and in doing so, let Territory Holdings validate its technology, business model, and marketplace dynamics before expanding into the next outdoor category.

Where We Stand After Launch (as of 28 JUL 2026)

Anchor customer, live on the platform

1. Rocky Mountain Angling Club — operating for 34 years and migrated in full
2. 1,200 RMAC members migrated; more than 750 have activated their AnglerPass accounts
3. 44 RMAC properties included in the migration, all currently live on AnglerPass
4. 6 guides onboarded
5. Activity across 5 states
6. Bookings underway and revenue generation started

Beyond the anchor

1. Active partnership discussions with 4 additional fishing clubs
2. $175,000 in investor commitments secured

We want to be precise about where this traction came from. RMAC brought its established membership and property network onto AnglerPass because its leadership chose to build with us rather than around us. Since the July 1, 2026 launch, more than 750 members have activated their accounts and begun booking fishing days, 44 properties have gone live, and AnglerPass has begun generating revenue. That is not viral growth—it is an established outdoor organization putting a new platform into real operation.

Why We Believe We Can Win

Deep industry understanding. AnglerPass wasn't built by outsiders studying the industry from a distance. It was shaped by three decades of firsthand experience working alongside clubs, anglers, landowners, and outdoor organizations.

A focused entry strategy. Rather than trying to serve the entire outdoor market at once, we're starting in a category where we have deep expertise, strong relationships, and a clear read on what customers need.

Proven infrastructure. The technology, workflows, and marketplace systems we're building for AnglerPass are designed to be reused across every future Territory Holdings platform.

A scalable vision. Every new platform in the Territory Holdings ecosystem benefits from the infrastructure, operational knowledge, and network effects the last one built.

We're not simply building one product. We're building a foundation.

The Road Ahead

Our immediate priorities:

1. Deepen adoption and improve the post-launch experience.
2. Expand our network of anglers, clubs, guides, and landowners
3. Improve the platform through real-world customer feedback
4. Refine the business model
5. Scale responsibly

As AnglerPass grows and validates the model, Territory Holdings will evaluate additional outdoor recreation categories where the same infrastructure can create meaningful value. Our long-term objective is to establish Territory Holdings as the foundational technology company serving the broader outdoor recreation economy.

Use of Funds

Capital raised through this offering will go directly toward the priorities above:

1. Product & platform development — continuing to build out AnglerPass's booking, membership, and access-management tools, and the shared infrastructure Territory Holdings will reuse in future categories.
2. Network growth — expanding our base of anglers, clubs, guides, and landowners beyond the traction we've already built following the July 1 launch.
3. Team & operations — key hires in engineering, partnerships, and customer support needed to run the platform reliably as usage grows.
4. Working capital & reserve — general operating expenses and runway to keep iterating based on real customer feedback rather than a fixed roadmap.

A Note on Liquidity for SAFE Investors

This raise is structured as a SAFE (Simple Agreement for Future Equity). A SAFE isn't equity today — it's the right to receive equity when a future triggering event occurs, typically a priced financing round, an acquisition, or an IPO.

Our long-term thesis is that Territory Holdings becomes the platform company for outdoor recreation access, with AnglerPass as its first proof point. If we execute well, we believe the most likely path to a liquidity event is a strategic acquisition — Territory Holdings becoming an attractive target for larger companies in outdoor recreation, marketplace or fintech infrastructure, or private equity roll-ups that would rather acquire proven technology, an engaged network, and category expertise than build it themselves.

This is a belief about the path we're building toward, not a promise. SAFEs carry meaningful risk: there is no guarantee that a conversion event ever occurs, and any return depends on the company's future performance, market conditions, and a successful exit actually happening. Investors should review the full offering terms on Wefunder and consult their own financial and legal advisors before investing.

Join Us

Investors on Wefunder are investing in Territory Holdings. AnglerPass is the first platform, the first operating company, the first proof point — but the vision extends far beyond fly fishing.

We believe outdoor recreation deserves modern technology built for the people who steward, manage, and experience it every day. We believe access should be easier. Operations should be simpler. Communities should be stronger. And extraordinary outdoor experiences should be more accessible than they are today.

We're grateful to the investors joining us at the beginning of this journey.

Together, we can build the future of outdoor access.