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Invest in abillion

The app for impact, backed by the world’s leading investors

EARLY BIRD TERMS: $197,728 LEFT

$202,272

raised from 92 investors
INVESTMENT TERMS
 $72.5M  $65M valuation cap Future Equity
Early Bird Bonus: The first $400K of investments will be in a SAFE with a $65M valuation cap and 15% discount
$1K, $2.5K, $10K, $25K, $50K
LEAD INVESTOR
I’ve been investing in consumer products companies for 15 years in companies such as Chewy, Byju’s & Lazada and for the last 10 I have been focusing amongst others on companies that are doing right for the planet. I was an early investor in Oatly, and was part of its meteoric rise to success. And I love platforms that tackle a specific vertical, bringing consumers and brands together. Vikas and his team have built the best online platform for the vegan space and I think the opportunity to grow into the most recognized brand in sustainability globally is a real possibility. I’m amazed at what his team sitting in Singapore have achieved in the last 2-3 years, building a global platform that’s being used all around the world, by people and by over 200,000 companies. Building user-generated content platforms and social networks is incredibly hard, and it’s impressive how much growth and product market fit abillion has achieved. I’m excited about seeing them grow into the largest social media platform for good.

Highlights

1
🌏 4,700+ SaaS customers from CPG & F&B industries
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🚀 2.5M+ consumer reviews of vegan products
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📈 20x content & 4x user growth in 173 countries in 2 years
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💸 $6B+ spent annually by abillion community on consumer lifestyle
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⭐ World-class team from Apple, Credit Suisse, Delivery Hero, Johnson & Johnson & Microsoft
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🏆 Awarded #2 of 101 most innovative global consumer review platforms in 2022
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💰 Backed by VCs 500 Global, SDG Impact Japan, Blue Horizon & angels from Google, Twitter, Goldman Sachs
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💥 Positioned to disrupt the $7T consumer lifestyle market

Our Team


Our everyday choices, like the food we eat or the clothes we wear, add up to the biggest failures and opportunities for people, animals and the environment.

abillion is the social marketplace dedicated to sustainability. We’re on a mission to mobilize a billion people to save the planet, one meaningful interaction at a time.

It’s no secret that our planet needs help. Millions of people want to make an impact, but few know where to begin.

64% of consumers say products that are branded environmentally sustainable or socially responsible add up to more than half of their purchases. And 83% of consumers would shop more sustainably if they had more information about how their purchases make an impact.

Many want to “live sustainably” - by adopting a plant-based diet, for example, or buying from ethical manufacturers - but the market lacks an intuitive, accessible tool that makes long-term personal change and finding trusted options easy.

The solution? A social commerce platform that’s built by its community, with authentic, user-generated content that informs, inspires and leads people to make better choices about their products and the brands they support.

Say hello to abillion, the social commerce platform dedicated to making the world a better place.

We’re creating a product that can mobilize a billion people to build a cleaner, fairer planet - all through the inspiring power of community, content and commerce. By connecting intentional consumers and sellers, abillion enables anyone in the world to drive the sustainability movement forward.

We’re making it easy for consumers to shop and discover eco-friendly businesses, while driving engagement with user-generated content from around the globe.

As a community driven by member-generated content, we've invested in building product-market fit for the core user-experience, before building the bridges to drive revenue at scale.

We don’t spend money on ads; instead, abillion prioritizes:

  • Community and product led growth
  • Onboarding, activation, and personalization
  • Gamification that creates real-world impact

Post our Series A in 2021, we have built and launched the two primary revenue drivers for our business: our SaaS platform enabling brands to engage with the abillion community, and our in-app marketplace, enabling a new generation of entrepreneurs to create businesses that are better for the planet. We earn annual subscription fees from premium tier SaaS customers and we earn a commission on transactions on our marketplace. 

We have no costs relating to raw materials, manufacturing, inventory, shipping or supply. We believe we’re on a clear strategic path to $56M in EBIT by 2026.

abillion is already building a tremendous global sustainability movement. The abillion app has been downloaded 800K times across 180 countries, with a 4.9/5 average App Store rating. Our community-driven marketplace is available in 42 countries, including the U.S., Canada, U.K., Germany, Italy, Spain, Greece, Singapore, and Australia.

93% of online purchases are influenced by a consumer review. With 2.5 million authentic consumer reviews, abillion is becoming a global benchmark for sustainability. We work with over 4,700 food & beverage and consumer products brands to increase their visibility and build a strong brand reputation with a high intent audience.

By partnering with abillion, brands can claim their listings and boost exposure for their products to abillion members in-app and through abillion.com. Product purchase links can be added for any product that’s sold online, whether direct to consumer or through a brand’s retail partnerships.

SaaS subscribers can unlock paid features for marketing, analytics, purchase links and additional functionalities to help grow their businesses on abillion.

abillion is positioned to directly challenge the multi-billion dollar e-commerce, social media and utility markets as a first-mover platform tackling sustainability.

With a 25-person team of finance and tech leaders from the world’s leading finance, technology and consumer products companies, abillion is well positioned for rapid growth.

abillion Founder and CEO Vikas Garg is a finance industry veteran and life-long activist, devoting his efforts to creating educational opportunities for disadvantaged youth in his hometown of New York City, and furthering animal rights and welfare projects around the world. In creating abillion, Vikas united his purpose with his work.

We’re building an organic flywheel with a low CAC – we’ve generated 20x content user-generated growth in just the past two years. Our growth has been fueled by a community that wants to create impact in the world.

Retention is one of the best metrics to understand the potential of a product. Our retention numbers indicate strong product-market fit because we solve many pain points for our members, people that have chosen to live more sustainably but are lacking options, guidance or a community rallying around them. For our engagers and content creators, retention numbers are double - sometimes triple - that of the leading social platforms like Instagram and Twitter.


    Our team is raising from a position of excellence.

    Since our launch we’ve raised $16M from venture capital funds including 500 Global, Blue Horizon, SDG Impact Japan, and 1/0 Capital. Angels from Google, Twitter, Goldman Sachs and more have invested, too.

    And today we want to open our doors so that anyone can invest in abillion. We’re raising capital to bring on the next million members and power our team with more sales, product, and software talent.

    Join us in mobilizing a billion people to make better choices for the planet.

    Overview