4MAS Grooming Inc

Built by a Barber. Backed by Patents. Proven by Millions in Sales.

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Highlights

1
Minority Founders and US Veteran
2
Target Accelerator 2022 | Amazon Black Business Accelerator 2024 | Penfed Foundation 2025
3
Online Retail Partnerships: Amazon, Walmart, & Target
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$3m Lifetime Revenue

Team


Hair Grooming Tools and Products with Innovation

4MAS Grooming Inc

4MAS Products

4MAS Grooming is a veteran- and minority-founded grooming tool brand reinventing professional barber tools through patented innovation, real traction, and a growing community of loyal customers.

With over $3M+ in lifetime sales, placement in Target, Amazon, and Penfed Foundation accelerator programs, and a granted utility patent and 2 design patents, 4MAS is positioned to scale a premium retail platform that serves professionals and consumers alike.

Meet the Founders

Marrico Simpson

Growing up, I struggled with a speech impediment that often made me the target of bullying. Speaking up wasn’t easy for me, so I learned early how to observe, listen, and let my work speak louder than my words. Those quiet moments shaped my resilience. They taught me discipline, patience, and the drive to prove—to myself more than anyone—that my voice had value.

Barbering became my outlet. At 12 years old, cutting hair gave me confidence, purpose, and a way to connect with people without needing perfect speech. It was the first place where I felt in control, where my hands could create what my voice sometimes couldn’t express.

Those childhood challenges are the foundation of 4MAS. They pushed me to build a brand rooted in innovation, representation, and ownership. A brand that shows others—especially those who feel overlooked or underestimated—that their story can become their strength.

4MAS isn’t just a grooming tool company. It’s the legacy of a kid who refused to let his obstacles define him. It’s proof that confidence can be built, voices can be found, and greatness can come from the most unlikely beginnings.

"4MAS was started to solve a real problem; giving people professional-quality grooming tools they can trust at home or in the shop. This isn't just about products; it's about ownership, legacy, and building a brand that empowers our community while competing on a global stage. We are inviting you to build this with us."

Marrico Simpson, Founder & CEO, 4MAS Grooming Inc

Meet Our Team

At 4MAS Grooming, we've assembled a team of forward-thinking leaders and passionate professionals who are deeply committed to redefining grooming as a lifestyle.

Innovative Leadership:

  1. Our CEO, Rico, is not only the visionary behind 4MAS Grooming but also a relentless entrepreneur who has steered the company to over $3M in revenue while remaining bootstrapped. His ability to identify market opportunities, such as the patented CutBrush, and create innovative solutions sets him apart as a leader in the industry.

Deep Market Knowledge:

  1. The team’s extensive understanding of the grooming and beauty markets has enabled us to build strong partnerships with major retailers, such as Walmart Online, and achieve recognition as an Amazon Best Seller. These accomplishments reflect the team’s strategic thinking and market savvy.

Product and Operational Excellence:

  1. From design to distribution, our team excels at bringing premium grooming products to life. We combine industry expertise, hands-on experience, and a commitment to innovation to ensure every product delivers real value. By staying closely connected to the needs of barbers and everyday consumers, we create tools that are reliable, thoughtfully engineered, and built to elevate the grooming experience.
"We are powered by a team that's been in the trenches; people who understand the grind, the customer, and the responsibility that comes with building something bigger than ourselves. We aren't just building products; we're building a legacy."

Marrico Simpson, Founder & CEO, 4MAS Grooming Inc

The Problem

The grooming tools market is dominated by large legacy brands that have changed very little in decades. Most tools are mass-produced with generic designs, limited innovation, and no real connection to the barbers or communities who actually use them. At the same time, there is a major lack of representation—very few grooming tool companies are minority-founded or minority-led, despite Black and brown barbers being some of the biggest contributors to the culture, creativity, and demand within the grooming industry.

This disconnect has created a market flooded with products that don’t reflect the needs, experiences, or perspectives of the people they serve. The result is poor durability, limited innovation, and a missed opportunity to build brands rooted in authenticity and community impact. 4MAS is stepping into a space that has historically overlooked minority entrepreneurs and bringing culturally informed, barber-built innovation to a market that’s overdue for change.

Key Problems 4MAS Grooming is Solving

  1. Innovating Where the Industry Has Stalled: 4MAS designs modern, purpose-built grooming tools—like the patented CutBrush—that combine functionality, ergonomics, and technology in ways legacy brands haven’t addressed.
  2. Barber-Driven Product Development: Every product is created with direct input from real barbers and grooming professionals, ensuring performance, durability, and precision that reflect actual industry needs.
  3. Delivering Professional Results at Home: 4MAS tools make it easier for consumers to achieve barbershop-level grooming without frequent shop visits, solving the growing demand for at-home grooming solutions.
  4. Strengthening Representation in the Industry: As a veteran- and minority-founded brand, 4MAS brings authenticity, cultural insight, and community connection to a market largely lacking diverse leadership.
  5. Built for Longevity, Not Just Sales: Unlike generic tools, 4MAS focuses on long-lasting materials, strong motors, and thoughtful engineering—reducing tool replacements and increasing customer trust.

These challenges reveal major gaps within the rapidly expanding $81B global grooming market—especially in the grooming tool segment, where innovation has slowed and minority-founded companies are nearly nonexistent. Despite the deep cultural influence of Black and brown barbers, their voices have been missing from product design and leadership at the highest levels. 4MAS Grooming is uniquely positioned to change this narrative with barber-built tools, authentic representation, and solutions engineered to meet the real needs of professionals and consumers alike.

"The grooming industry has overlooked the very communities that built its culture. With 4MAS, we're bringing real innovation and real representation back into the market. Our tools are designed by barbers, for barbers – and for anyone who wants professional results at home. We're not just filling a gap; we're redefining what a minority grooming tool brand can be in the market."

Marrico Simpson, Founder & CEO, 4MAS Grooming Inc

The Solution

4MAS is redefining the grooming tool industry with barber-designed innovation, modern engineering, and authentic representation. By creating durable, high-performance tools that solve real challenges for both professionals and consumers, we’re filling a major gap in a market where minority-founded brands are nearly nonexistent and true innovation has stalled.

Solution: How 4MAS Is Changing the Grooming Tool Industry

  1. Barber-Built Innovation: Every 4MAS product is designed with real barber input, ensuring professional precision, durability, and functionality that legacy brands have overlooked.
  2. Modern Engineering, Not Recycled Designs: 4MAS creates innovative grooming tools—like the patented CutBrush—that solve real workflow and self-grooming challenges rather than repeating outdated industry standards.
  3. Strong Representation in a Space Lacking Diversity: As a veteran- and minority-founded company, 4MAS brings authenticity and cultural insight to an industry where diverse leadership is nearly nonexistent.
  4. Tools that Deliver Barbershop Results at Home: Our products empower consumers to look sharp without frequent barber visits, meeting the growing demand for high-quality at-home grooming solutions.
  5. A Brand Rooted in Community and Culture: 4MAS connects directly with the barbers and consumers who have shaped the grooming industry, building trust, loyalty, and long-term brand value.
“At 4MAS, we’re creating the tools I wish existed when I first picked up a pair of clippers. Real innovation, real quality, and real representation—that’s how we’re changing the grooming industry from the inside out.”

Marrico Simpson, Founder & CEO, 4MAS Grooming Inc



https://youtu.be/Tr7sFxD90o0?si=9z4ssAP5TZ2yKk7c


"If you can Brush it, you can Cut it..." Marrico Simpson

Retail Partnership & Traction

4MAS has already demonstrated strong market traction through proven product demand, nationwide barber adoption, and successful product launches. Our growing customer base and expanding product line show clear momentum and strong market fit for the innovative grooming tools we’re bringing to the industry.


  1. Proven Product Demand: 4MAS has sold thousands of grooming tools, including the patented CutBrush, showing strong consumer and professional interest in our innovative designs.
  2. Barber & Community Adoption: Our tools are actively used and recommended by barbers nationwide, creating organic brand loyalty and word-of-mouth growth.
  3. Successful Product Line Expansion: 4MAS has launched multiple grooming tools—including clippers, trimmers, and accessories—demonstrating our ability to design, manufacture, and scale new products.
  4. Growing Brand Recognition: As a veteran- and minority-founded brand, 4MAS has earned attention across the grooming community, social media, and retail inquiries, positioning us as an emerging leader in a category lacking diverse founders.
  5. Foundation for Subscription & Repeat Purchases: Our product line and customer base create long-term potential for repeat sales, loyalty programs, and future service offerings.
“Seeing barbers and customers across the country choose 4MAS has been the greatest validation of our vision. Every product in their hands proves that we’re building something real, needed, and ready to scale.”

Marrico Simpson, Founder & CEO, 4MAS Grooming Inc


Market Size

The global grooming market is an $81B industry and continues to grow as consumers invest more in personal care, at-home grooming, and professional-quality tools. With innovation in the grooming tool segment lagging behind demand, 4MAS is positioned to capture a meaningful share of a massive, underserved market.

“The grooming industry is an $81B market, but real innovation and representation are still missing. We are stepping into a space with huge demand and very little competition from founders who look like us—and that’s where real opportunity lives.”

Marrico Simpson, Founder & CEO, 4MAS Grooming

Revenue Model

4MAS generates revenue through a diverse mix of product sales and expanding distribution channels. Our model is built for scalability, recurring purchases, and long-term customer loyalty. By offering high-quality grooming tools designed for both professionals and everyday consumers, we tap into repeat buying cycles and strong word-of-mouth growth within the grooming community.

How 4MAS Generates Revenue

  1. Direct-to-Consumer Sales: Our website serves as the primary sales channel, allowing us to control pricing, brand experience, and customer relationships.
  2. Professional Barber Sales: Barbers purchase tools and accessories regularly, creating natural repeat purchase cycles and strong product advocacy.
  3. Retail & Wholesale Partnerships: Expanding into barbershops, beauty supply stores, and national retail partners increases brand visibility and volume.
  4. New Product Launches: Continued innovation (clippers, trimmers, blades, accessories) fuels recurring revenue and keeps customers engaged with the brand.
  5. Accessories & Replacement Parts: A growing catalog of blades, guards, chargers, and add-ons supports ongoing repeat purchases.
“Our revenue model is simple—build great products people trust, and they’ll come back for more. Every new tool and accessory we release strengthens our relationship with barbers and customers, creating a business that grows through quality, consistency, and repeat demand.”

Marrico Simpson, Founder & CEO, 4MAS Grooming Inc

Why Invest in 4MAS

4MAS is positioned to become a leading force in a market that is massively underserved in innovation, representation, and authentic connection to the grooming community. With proven demand, a growing customer base, and a mission-driven approach rooted in real barber experience, 4MAS offers investors the opportunity to support a high-potential brand with meaningful cultural impact and strong long-term scalability.

Key Takeaways for Investors

  1. Large & Growing Market: The global grooming industry is an $81B market with strong consumer demand and increasing interest in professional-quality at-home grooming tools.
  2. Unique Founder Advantage: As a veteran- and minority-founded company, 4MAS brings a perspective and cultural understanding that major competitors lack—creating a powerful competitive edge.
  3. Barber-Built Innovation: Products designed by real barbers ensure authenticity, functionality, and a strong connection to the customers who use grooming tools daily.
  4. Proven Market Traction: Thousands of units sold, nationwide barber adoption, and multiple successful product launches demonstrate strong product-market fit.
  5. Scalable Revenue Model: Direct-to-consumer sales, barber purchases, retail expansion, and accessory-based repeat revenue create multiple paths for sustainable growth.
  6. Brand With Purpose & Longevity: 4MAS stands for quality, representation, and ownership—building long-term loyalty and cultural relevance in an industry ready for disruption.
“When you invest in 4MAS, you’re not just backing a grooming tool company—you’re backing innovation, representation, and a brand built to lead in a market that’s been overlooked for far too long. We’re creating real change, real opportunity, and a business designed to scale globally.”

Marrico Simpson, Founder & CEO, 4MAS Grooming

Our Ask

We are raising $750k in exchange of 10% equity on a SAFE Note Agreement.

Overview