Neurohacker Collective

NBC Is About To Give Viewers Nootropics 101

founder @ Neurohacker Collective

Published on Sep 23, 2017

Think of any physical endeavor that took your willpower, drive, and focus to the breaking point. It's easy to see why Qualia would be the perfect dietary compliment for elite athletes who need these aspects of mental toughness in spades if they're to succeed. And it's hard to think of a more mentally grueling athletic competition than Spartan Race. 

iStock-519218125.jpg

If you're unfamiliar, Spartan Race is the most popular obstacle race series in North America, and it has become so popular that NBC Sports carries the events to a nationally televised audience. Next weekend is the Spartan Race World Championship occurring in Lake Tahoe, Nevada. One of the biggest stars in the sport is Ben Greenfield. 

So we're quite happy to announce that Ben, along with our medical director Dr. Daniel Stickler, and collective member Mike Bledsoe, are all going to be appearing on the NBC telecast, as well as multiple NBC Facebook Live events over the weekend, reaching an enormous audience and discussing the very aspects of elite physical performance that can be aided by mental nutrition such as Qualia.

This represents one of our first significant involvements in a major sporting event, and as Ben and Mike are consummate examples of athletes highly educated in sports nutrition, they represent an excellent introduction to a national sports audience for nootropics and greater emphasis achieving performance mentality with premium mental nourishment.

This time last year, the ink was barely dry establishing us as a startup, and we now find ourselves evangelizing nootropics on NBC Sports with one of the biggest stars of the competition representing our product. What an incredible ride, and we can't wait to grow our reach with the funds you're providing us. Stay tuned!