In May of 2019, Soar was selected by Sandler Training to develop a mobile learning platform for the tens of thousands of sales people that Sandler trains every year.

Sandler is one of the best known sales training companies in the world. With more than 260 franchises in nearly 40 companies, Sandler is everywhere. They are also 50 years old, so more than a million people have been trained in the Sandler selling system.

One problem with all training, both classroom and online, is that people try to learn all the material and concepts up front. We study for months or years. And then we are expected to go out into the real world and do our job, trying to remember the material and to remember to apply the material. To use what we have learned.

But so quickly we forget. How much do you recall from your college math classes? Or any courses you've taken in your life. Or even from the last company training you went to--even if it was just a week ago?

With Soar's amazing smartphone library app and our patent-pending voice retrieval system, we created for Sandler a portable library called MySandler that anyone can use anywhere to retrieve thousands of short or long audio clips, course materials, podcasts and articles -- all the beginning and advanced concepts Sandler teaches -- and to access it from anywhere.

Earlier this year Sandler demonstrated the voice product at the ATD tech conference in California. Steve Hall wrote this article about it--

https://www.td.org/insights/voice-activated-sales-enablement-coaching-is-here

Last Thursday and Friday in Orlando at Sandler's annual conference, CEO Dave Mattson unveiled the fully functioning smartphone & smartspeaker version of MySandler -- a smart library that will help any sales person remember what they have learned so they can increase their sales batting average and improve their results.

(Photos and videos of the Sandler launch event coming soon.)

The greatest news of all, for Soar, is that in addition to owning all the IP that underlies this technology, Sandler and Soar are partnering to sell a mobile/voice learning solution to Sandler's biggest clients!

Sandler's global sales team will be trained by Soar on this new product line--and all the places it can go--on Monday, March 16th.

Sandler has trained sales people in tens of thousands of companies worldwide. Together, Sandler and Soar will empower sales managers and leaders in many large enterprises to utilize the MySandler technology within their own enterprises.

This is the most important partnership we've ever announced, and last week was the most important product launch Soar has been involved in to date.

And it's the beginning of very good things.