I remember it like it was yesterday.
I was sitting on our couch in our master bedroom when my wife told me that the NBA had just been shut down. Immediately my thoughts turned to the crowdfunding campaign that we had just launched earlier that morning.
As the dominoes started to fall and more and more leagues, events, conferences, and then...well everything shut down, I wondered how businesses would even survive.
I immediately knew that we had down the right thing in raising money to further our growth. I could tell that the next few months were going to be rough and that the next year was going to put a lot of stress on most companies if not all of them.
It is sad to see millions of small and even midsize businesses closed for good. Good hard-working individuals that lost everything they had in those businesses.
To say the last 5 months have been challenging would be an understatement for sure.
Our suppliers have been taking 3 -4 times as long as normal or have even been closed completely. One supplier had 5,000 shirts sitting there for over 3 months with no ability to ship them as the country was completely shut down.
But as an entrepreneur, you have to find a way to make things happen.
And that is what we have done at Indy Brand. I am extremely grateful to my team for all their herculean efforts during a very difficult time. Their ideas, inspiration, and hard work have allowed us to pivot when and where needed to not only survive but to thrive during a very difficult time.
I am also grateful for a tremendously loyal customer base. The amount of love and appreciation that we were shown when we launched our Love Tee to raise money for the NAACP was simply amazing.
All sizes were sold out in a matter of hours (except XS :) and we were able to donate over 5,000 dollars to the NAACP to help ensure equal justice for our black friends. We only wish that we had printed more.
I am also grateful to the investors who have shown faith in our brand.
Many of which are those loyal customers.
Indy Brand has always been built on community and that now extends to our investors.
So business during this pandemic continues and now that many of our factories are opening up we see a very bright future ahead and are looking forward to the second half of the year.
If you've already invested - welcome to the wildlife.
If you haven't invested yet...what are you waiting for.
We close for good in 7 days on July 31st!
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