Who would have thought we'd be hearing about dog cancer in a $6M ad on Sunday night? https://www.cbsnews.com/news/super-bowl-2020-man-buys-ad-thank-veterinarians-saved-dog-deadly-cancer...

Thanks to the WeatherTech CEO for paying for the ad and bringing the issue of our furry family members dying from cancer to the eyes of 100,000,000 people on Sunday night.

Now, I for one think it's ridiculous that we're seeing these commercials BEFORE the big game even kicks off, but I digress....

I still have non-believers ask me "but who is going to pay for this for their dog?" and "do pet owners actually treat their dogs that have cancer?"

Well...the answer is most definitely! 90,000,000 dogs, 6,000,000 cancer cases yearly, $18B spent on vet care? Yeah...people spend money on their pets!

But don't take it from me...watch the ad on Sunday night :)

Cheers!
Wes