Hi everyone! I wanted to write a quick update to give everyone an overview of where Skeptic Distillery is at since the start of 2020, our financial condition and projections and a glimpse into what we have planned for this year. Please excuse the length as there is a lot to discuss! And hey, can you believe that just 3 people are doing all of this?!
2019 was a year of development, adapting and brand building. It started off slow as we had no distribution in our homes state until our May launch in Illinois, but we closed the year out pretty strong overall with more consistent Illinois sales and our launch in Arkansas. A third of our total sales for 2019 (approx. $13k of $40k total) came in Nov/Dec alone. In January of this year, we have already eclipsed that amount with $15k in sales. We don't expect this to slow down either as we're projecting to do around $200k in gin and vodka sales (which would be a 500% increase), although some months may be higher or lower. We just shipped our initial order to Kansas for the February launch kicking off this coming Monday, Feb 3, and we'll be receiving reorders in February for Illinois and Arkansas as well as the initial order for Oklahoma's launch.
We've got a ton of events already lined up this year where we can get in front of customers and sample out our spirits as well as get to know people and share our story. Stay tuned to our Instagram and Facebook for frequent updates on those.
Now for a download on some things we've been up to:
Well, I think that's pretty good for the moment. s always, if anyone would like to reach out and ask any direct questions, please feel free to email me at email@example.com or schedule a call with me on my calendly at www.calendly.com/karlloepke.
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