TechUp, a showcase of connected play products from manufacturers including Hasbro, Mattel and Bandai Namco, will be including Pressure Games' first toy, Countdown, this year at CES.

Toys in the showcase include latest digital entrants from major toy companies, including 2 from the the Star Wars toy franchise: A connected lightsaber and the Star Wars D-O Droid as well as the Hot Wheels ID connected racing platform. Newer players to the field include St Noire, the Amazon Echo connected board game from Nolan Bushnell (founder of Atari and Chuck E. Cheese) and Zai Ortiz.

See the TechUp announcement and full lineup, as announced on The Toy Book.

Pressure Games is honored to be included in the TechUp Connected Showcase among such luminaries and toy industry vets. We're excited to meet others in the industry and discuss our first toy and future plans.

While at CES, we will be heavily promoting our Wefunder campaign. We are almost halfway through our early bird terms and are expecting investments to pick up in the time after CES. If you're on the fence for investing, now is the time.

If you have questions, don't hesitate to reach out to me ([email protected]) or ask a question in our campaign!