Company Profile (AI Text)
Name: The Conscious Pet
Canonical URL: https://wefunder.com/theconsciouspet
Updated at: 2026-06-08T05:00:57Z

Tagline: Healthy dog food upcycled from restaurant kitchen food-scraps in Austin TX
Elevator pitch: Dog food is changing. The best nutrition includes healthy proteins, fats, vitamins/minerals and fiber; it doesn’t include artificial ingredients, animal meal, grains, or legumes which are all linked to health issues. We’re rescuing local restaurant kitchen scraps, before they’re spiced or combined, and upcycling them into the perfect mix of nutrients for your dog. We power this process with clean energy, produce zero waste, and package it in a fully-compostable bag that's shelf-stable.

Key claims:
- Total raised on Wefunder: 176220 | citation: https://wefunder.com/theconsciouspet#claim-total-raised
- Total investors: 92 | citation: https://wefunder.com/theconsciouspet#claim-total-investors

Verified facts:
- Total raised on Wefunder: 176220 | observed_at: 2026-06-08T05:00:57Z | expires_at: 2026-06-09T05:00:57Z
- Total investors: 92 | observed_at: 2026-06-08T05:00:57Z | expires_at: 2026-06-09T05:00:57Z

Computed metrics:
- total_amount_raised: 176220
- total_investors: 92
- team_size: 4
- featured_investor_count: 1
- faq_count: 5
- recent_post_count: 6

Quick facts:
- 📈 Experienced founders with multiple exits & #3 on Inc 5000 meteoric growth | citation: https://wefunder.com/theconsciouspet#claim-fact-1
- 💰 Revenue share PLUS Equity ownership; 5% of net revenue | citation: https://wefunder.com/theconsciouspet#claim-fact-2
- 🍗 Clean ingredient human food, gently-cooked | citation: https://wefunder.com/theconsciouspet#claim-fact-3
- 🐶 Pet Food is a $34Billion industry and growing, but hasn't kept up with nutrition science | citation: https://wefunder.com/theconsciouspet#claim-fact-4
- 🙌 Public Benefit Corporation | citation: https://wefunder.com/theconsciouspet#claim-fact-5
- 🚚 Local supply chain & delivery minimizing risk and costs | citation: https://wefunder.com/theconsciouspet#claim-fact-6
- ♻️ 100% compostable packaging, zero-waste company | citation: https://wefunder.com/theconsciouspet#claim-fact-7
- 🍽 Upcycled restaurant scraps; 108 billion pounds of food is wasted in the US each year | citation: https://wefunder.com/theconsciouspet#claim-fact-8

FAQ:
- Q: Good stuff. I take it you are working on a website. You have a link but nothing is there. Do you have any kind of projections..you mention revenue share along with equity share. Can you tell us more. Are you basically going to be direct to customers and/or a mix of retail etc....
  A: Hey John! Thanks for the question! Website will go live on 5/18 with the public launch. Yes went ahead and dropped projections into the Q&A section. We're starting with DTC subscription model and we'll layer in retail as we grow. We will build out first production line here in Austin, TX. As we grow we will build new facilities near supply and customers to minimize transportation. Yes, we'll organize several investor panels! Will keep you posted.
- Q: Very interested in the pet food space. Like the business model but curious what your time frame is to scale the concept beyond Austin? Also is equity offer a SAFE or straight equity + revenue share? 321RidgelandVentures.com
  A: Hey Jonathan, thanks for the question! As soon as we feel confident in our operating processes, self-manufacture safety & efficiency, and customer experience we'll be open to replicating in other markets. The equity is straight common shares PLUS revenue share. We want everyone to feel like owners and get paid back their principal on a faster timeline than equity can offer. It's a very unique set-up.
- Q: Hi Team, on your homepage, in the table entitled "Dog Food Needs Help" which compares 'Kible', 'Frozen/Raw' & TCP, it appears that the text in the 1st row is the same for 'Kible' & TCP but 'Kible' is marked with a "X" and TCP with a 'tick'. Should th 'Kible' text diffe...
  A: Oh noes! Thanks for catching the typo. We just transitioned to a new software platform so we're still working out a kink here and there. The box for kibble should say - "Dreaded 4 Ds (dead, diseased, dying, disabled) unfit for human consumption"
- Q: Hi. Please if your product is 100% vegan or not. Thanks.
  A: Hi Raphael, so sorry, we don't get notifications of questions here. We discussed over email, but to confirm, this product is NOT vegan. The first two ingredients are chicken and pork. It is, however, vegan-friendly as it doesn't create any new demand for animal products. We're taking unused scraps and upcycling them into nutritious food!
- Q: one last question before i invest and how much somebody asked a question that wasn't answered, i am wondering about as well. is your product 100% vegan?
  A: please see below. So sorry for the delay.

Recent posts:
- Podcast out about Mason's story and The Conscious Pet (2022-10-25T18:27:11Z) https://wefunder.com/feed/159006
- Deliveries have started! (2022-08-10T20:53:20Z) https://wefunder.com/feed/157248
- Join us for our Launch Party!! (2022-06-29T18:53:58Z) https://wefunder.com/feed/156423
- More press! (2022-06-29T00:57:51Z) https://wefunder.com/feed/156238
- Interesting article about pets & category growth (2022-06-13T14:27:15Z) https://wefunder.com/feed/156067
- The Conscious Pet featured in Austin Business Journal (2022-06-03T16:50:21Z) https://wefunder.com/feed/155727