{"data":{"type":"investor_profile","id":435200,"entity_id":"wefunder:investor_profile:435200","attributes":{"entity_ids":{"investor_profile":"wefunder:investor_profile:435200","subject":"wefunder:user:773019"},"name":"Steve Paris","canonical_url":"https://wefunder.com/steveparis","description":"See Steve Paris's recent startup investments, sectors of interest, and updates. Follow their activity and discover companies on Wefunder.","bio":"Steve is a senior leader with 30 years of experience in both big corporate and startup environments across marketing, sales, SaaS, client services and sports industries.","profile_image_url":"http://uploads.wefunder.com/uploads/user/avatar/773019/medium_cropped_12-3-19_Chatt_Incubator_coffee_cropped.jpg","follower_count":32,"interests":[],"recent_investments":[{"company_id":56318,"company_entity_id":"wefunder:company:56318","company_name":"Fan Owned Club","company_url":"https://wefunder.com/fanownedclub","applied_at":"2023-12-12T21:49:42Z"},{"company_id":56318,"company_entity_id":"wefunder:company:56318","company_name":"Fan Owned Club","company_url":"https://wefunder.com/fanownedclub","applied_at":"2023-10-21T13:19:46Z"},{"company_id":2,"company_entity_id":"wefunder:company:2","company_name":"Wefunder","company_url":"https://wefunder.com/wefunder","applied_at":"2022-09-29T13:42:37Z"},{"company_id":56318,"company_entity_id":"wefunder:company:56318","company_name":"Fan Owned Club","company_url":"https://wefunder.com/fanownedclub","applied_at":"2022-06-16T20:10:48Z"},{"company_id":56363,"company_entity_id":"wefunder:company:56363","company_name":"RAD Intel","company_url":"https://wefunder.com/rad","applied_at":"2022-03-24T18:38:00Z"}],"recent_posts":[{"id":321013,"entity_id":"wefunder:feed_item:321013","type":"FeedItem::Update","title":"The Problem With Content Mode","preview":"Content is not a relationship. And that distinction matters as the industry shifts toward direct‑to‑fan engagement.Most clubs spend enormous energy producing content. It fills the calendar. It feeds the algorithm. It creates activity. But activity is not connection. Content is a one‑way street. It doesn’t invite input or build belonging.It also unintentionally excludes people. Premium season ticket holders get access. Local fans get events. Out‑of‑market fans get whatever shows up in their fe...","published_at":"2026-05-14T15:00:00Z","canonical_url":"https://wefunder.com/feed/321013"},{"id":320381,"entity_id":"wefunder:feed_item:320381","type":"FeedItem::Update","title":"Fans Aren’t Just Followers. They are (Potential) Relationships.","preview":"Over more than a decade helping large retailers, mostly grocers, better understand their shoppers through data, my team would talk a lot about share of requirements and loyalty tiers. The irony was that with some notable exceptions (Wegmans, Costco, HEB, and Trader Joe’s come to mind), very few grocers earn anyone’s loyalty. Most shoppers would switch without a second thought if a more convenient, similarly priced competitor opened up. That’s transactional loyalty.Sports are different. Most f...","published_at":"2026-05-12T16:23:11Z","canonical_url":"https://wefunder.com/feed/320381"},{"id":311541,"entity_id":"wefunder:feed_item:311541","type":"FeedItem::Update","title":"Social Media is a Front Door, Not a Home","preview":"Clubs pour enormous energy into social media because it creates reach and visibility. And it does. Social is still the biggest front door in sports.But reach isn’t the same as a relationship. And awareness isn’t the same as engagement. Even “likes” often don’t mean much. Have you ever seen a college student scroll through Instagram?Neither teams nor fans control what gets seen. Algorithms do. And algorithms decide based on their incentives, not yours.A club can post its best content and still...","published_at":"2026-04-30T14:00:00Z","canonical_url":"https://wefunder.com/feed/311541"},{"id":309653,"entity_id":"wefunder:feed_item:309653","type":"FeedItem::Update","title":"Most Teams Don’t Have a Fan Problem","preview":"When people hear that Plus.Fan works with mid‑tier clubs, they often assume these clubs are struggling for fans. The reality is very different.Many of these clubs are deeply woven into the fabric of their communities. Wrexham had over 150 years of history before Rob and Ryan ever welcomed us. In many cases, teams have far more fans than even they realize.They just can’t see them holistically. The problem isn’t demand. It’s data.Across the industry, data is scattered across disconnected system...","published_at":"2026-04-28T13:00:00Z","canonical_url":"https://wefunder.com/feed/309653"},{"id":306813,"entity_id":"wefunder:feed_item:306813","type":"FeedItem::Update","title":"Impressions Are No Longer Enough","preview":"A lifetime ago, when I was a CPG marketer, I sat through agency readouts where massive reach and impression numbers practically shouted: The campaign was a huge success! And I nodded along more than once. But the truth was that the numbers didn’t always match what we saw in cases moved.Sports lived in that same world. Not anymore.Brands now expect measurable outcomes. Nielsen says 71% of sponsors prioritize engagement, and Deloitte notes better data drives renewals. For mid‑tier clubs, impres...","published_at":"2026-04-23T15:50:42Z","canonical_url":"https://wefunder.com/feed/306813"},{"id":302377,"entity_id":"wefunder:feed_item:302377","type":"FeedItem::Update","title":"Coming Soon...","preview":"Did you know that anglers spend over $51 billion annually on trips, gear, and licenses? And that over 58 million Americans go fishing each year, including 21 million women? We (along with our soon to be announced client) are betting that a few of those will be interested in behind the scenes content, streaming footage, and real-time tracking of vessel performance metrics, and a competitive fishing experiencelike they have never seen before. Stay tuned!","published_at":"2026-04-17T17:39:04Z","canonical_url":"https://wefunder.com/feed/302377"},{"id":301575,"entity_id":"wefunder:feed_item:301575","type":"FeedItem::QuestionThread","title":"Fan Owned Club Q\u0026amp;A Megathread","preview":"Fan Owned Club Q\u0026amp;A Megathread","published_at":"2026-04-16T16:43:12Z","canonical_url":"https://wefunder.com/feed/301575"},{"id":300911,"entity_id":"wefunder:feed_item:300911","type":"FeedItem::Update","title":"Plus.Fan Recognized by the Polish Football Association","preview":"Last week we received the exciting news that Plus.Fan is one of a select few international companies invited to join the Disrupter's Club sponsored by the the Polish Football Association’s (PZPN) dynamic innovation group.Ranked 12 of 55 UEFA countries, PZPN has a rich football history and is on a mission is to transform the game by turning Poland into the ultimate test arena for cutting-edge ideas that drive the magic of football forward.As part of the PZPN Innovation Hub, Plus.Fan will be pr...","published_at":"2026-04-15T19:30:33Z","canonical_url":"https://wefunder.com/feed/300911"},{"id":285920,"entity_id":"wefunder:feed_item:285920","type":"FeedItem::Update","title":"Do you make your own clothes, too?","preview":"As you know, last week Plus.Fan was one of ten featured startups at the JumpStart Ventures Trailblazer showcase. We met with multiple venture companies, angel investors and others focused on the startup ecosystem, but one interaction stood out. After waiting politely in line for several minutes, a young man stepped up with a comment that immediately caught my attention: “here’s why I would never invest in Plus.Fan.” Ted (let’s call him that) was a smart guy with deeper business acumen than I ...","published_at":"2026-03-23T18:59:44Z","canonical_url":"https://wefunder.com/feed/285920"},{"id":277514,"entity_id":"wefunder:feed_item:277514","type":"FeedItem::Update","title":"A Pitch of a Different Sort","preview":"For the last few years, it was a fairly safe assumption that if I used the word “pitch,” I was referring to a soccer field. Even with Plus.Fan’s recent traction in hockey, cricket, rugby and baseball, over half of our teams play the beautiful game. This week though, pitch refers to the JumpStart Ventures showcase taking place this Thursday in Cleveland. Our COO Dave Crouch and I will meet with and present to venture companies, angels and members of the local entrepreneurship ecosystem as the ...","published_at":"2026-03-17T19:57:48Z","canonical_url":"https://wefunder.com/feed/277514"}],"provenance":{"source":"wefunder_public_investor_profile","as_of":"2026-06-08T02:55:19Z","claims":{"follower_count":{"source":"InvestorProfile#followers_count","last_verified_at":"2023-09-25T20:32:32Z","as_of":"2026-06-08T02:55:19Z","confidence":"high"}}},"updated_at":"2023-09-25T20:32:32Z"}}}