# Pureboost

🔥 Energize without sugar & jitters!

## Elevator pitch
We provide consumers with a clean, natural energy boost to power their day. We believe that everyone deserves healthy, hydrating, and sugar-free product.

- Canonical URL: https://wefunder.com/pureboost
- Entity ID: wefunder:company:81900
- Last updated: 2026-06-15T05:00:35Z
- Generated at: 2026-06-15T09:04:50Z

## Quick facts
- 🚀 $8.5M revenue in 2022, and over $22.7M in cumulative revenue to date
- 💸 Team’s track record: 10+ exits & building a nutritional drink company to $1.25B in sales
- 🏆 15,000+ 5-star reviews
- 🌿 Over 19 million Pureboost servings sold
- 💥 45% reorder rate
- 🎯 #1 category bestseller on Amazon and available at Costco.com, Walmart & Walgreens
- 📈 On a strategic path to $100M in sales (not guaranteed) by 2026
- 💫 Breakout star taking on a fast-growing $400B market

## Active fundraises
- wefunder:fundraise:43679: 4(a)(6) successful (USD)
- wefunder:fundraise:65583: 4(a)(6) successful (USD)

## Story
Pureboost is the first clean energy drink mix. We’re taking on a $400B market - and leaving GMOs, artificial sweeteners, sugar and junk side effects like jitters and crashes in our dust. The clean energy movement is here!Today’s energy drinks are loaded with “dirty” ingredients, such as sugar and artificial sweeteners, or massive amounts of caffeine. This results in a short-term boost followed by jitters and a crash. Plus low-quality, impure ingredients have been proven to result in potentially irreversible long-term health consequences. People need energy to get through the day, but delicious and clean energy is near impossible to find.Pureboost has cracked the nutritional code—feel-good energy that’s delicious, affordable, and healthy. It’s ultra-portable, packed with vitamins and electrolytes, and uniquely formulated to help you tackle your everyday routine—without the side effects and long-term health challenges that accompany traditional energy drinks.We’re on a mission to help people lead healthier, happier, and more active lives. Now go-getters can fuel their best moments with an everyday energy drink that the whole family will love.Pureboost is the 1st antioxidant energy mix without any sugar, sucralose, or crash. Say goodbye to the dirty and jitters that come with traditional energy drinks, soda, and coffee. Pureboost delivers long-lasting energy and hydration that’s bursting with:B12Natural Green tea caffeine25+ vitamins, minerals, and herbsHydration Maximizer Electrolyte BlendAdditionally, Pureboost is: Naturally flavored and sweetenedKeto, paleo, and vegetarian friendly100% free of dairy, soy, gluten, and preservativesNon-GMO Proudly manufactured in the USAPureboost is already achieving remarkable results in a $400B total addressable market. We’re THE #1 healthy category leader on Amazon, with double-digit annual growth since launch and more than 25,000 positive reviews. We’re laser-focused on growth. In our first four years in business, we generated $21 million in revenue, and $8.52 million last year alone.With incredible gross margins on Amazon and our direct-to-consumer channels, as well as plans to expand to other major retailers, we are on track to hit $100 million in revenue by 2026.Pureboost’s team includes a former professional athlete/Harvard MBA, Yale JD, and leaders in the nutrition space—including one that built another nutritional drink to $1.2B in sales and a 125X return for investors. We’re also active parents with 15 children between us.We’re targeting an omni-channel growth strategy to ensure Pureboost is available to consumers wherever they shop.In Q3 of 2022, we expanded into Costco.com, Walmart, Walgreens and Meijer. For launch in 2023, we’re in talks with Wegman’s, Whole Foods, Kroger, Publix, Target, CVS, H-E-B, Giant Eagle and more!Through our top-tier retailers Target, Publix, Kroger, Costco, and Walmart alone, our national footprint will make us a household name across tens of thousands of stores.Pureboost Investor DeckPureboost 17-B Disclosure 

## FAQ
1. **what happens if the $5m round is not filled? do you close the round at say, $3m?**
   - Yes, that's correct.
2. **I have a question on pre-money valuation (Wefunder FAQ didn't really help). You've said that acquisition is the intended outcome. The side bar says "you're betting Pureboost will be worth more than $40M in the future." So with a hypothetical $250 investment, if Pureboost sells...**
   - Thank you Kate for the questions. The pre money is $40mm and the post money is $45mm so in your scenario if we sell the business for $45mm and don't raise any more capital you would get your $250 back.
3. **Already raised $2.1M wow. Are you able to disclose who the co-investors are?**
   - Hi, this is Brian. Out of respect for our investors, we don't share the names of every investor. We love having our customers be our investors but also want to respect their privacy. I can tell you that our co-investor list is impressive and contains successful investors, entrepreneurs and business leaders. We hope you choose to join us!
4. **Hi. Can you give details on the purchase order Costco placed, and what the initial one was? Also, what is your YTD (unaudited) revenue? Do you plan on becoming kosher certified?**
   - Thank you Joe for the questions. I will be reaching out to you directly on them.
5. **Is there a prospectus available?**
   - Hi Ken, All our financials are on the Wefunder page. If you need help locating any information don't hesitate to reach out.

## Team
- Brian Enge (Co-Founder)
- Sean Ross (Co-Founder)
- Ray Faltinsky (Co-Founder)
- Danny DeMichele (Co-Founder)
- Jay Mercer (CEO)
- Gillian Snyder (VP Marketing)

## Recent posts
- $2.87M+ raised from 750+ investors around the world 🚀 (2023-05-05T14:12:57Z)
- Pureboost Round Closing TODAY @ 8:59PM PST / 11:59PM EST (2023-04-28T00:38:24Z)
- FINAL MOMENTS to invest! (2023-04-27T21:37:51Z)
- FINAL CALL FOR INVESTMENT - Only a few hours left! (2023-04-27T17:09:08Z)
- 12 Hours Left to Invest in Pureboost!! (2023-04-27T16:30:02Z)
- The clock is ticking.... (2023-04-27T14:53:57Z)
- Nows the time to invest!! (2023-04-26T22:29:16Z)
- $2.8M+ Raised 🚀36 Hours Left to Invest in Pureboost (2023-04-26T20:12:20Z)
- Round closing THURSDAY! Reasons to invest.. from our investors! 🙌 (2023-04-25T15:37:00Z)
- Meet the powerhouse team driving Pureboost’s clean energy revolution (2023-04-24T16:14:38Z)
- Thank you for coming + ONE WEEK left to invest! (2023-04-20T17:46:04Z)
- LAST CALL: Webinar TODAY at 1pm PST / 4pm EST - LIVE 🎥 (2023-04-19T17:49:52Z)
- Final Investor Webinar Tomorrow - LIVE 🎥 (2023-04-18T17:35:46Z)
- We only see growth 💪 (2023-04-13T15:05:11Z)
- You’re Invited! Final Investor Webinar 💻 (2023-04-11T17:48:52Z)

## Q&A
- Q: I've already tried Pure Boost and particularly liked the Elderberry flavour. It had a nice fruity tang the ingredients mixed well with a delightful fizz. A question came to me in a heated debate over Erythritol an artificial sweetener and is one of the ingredients of the Pure Boost energy mix. Your product marketing says "Today’s energy drinks are loaded with “dirty” ingredients, such as sugar and artificial sweeteners, or massive amounts of caffeine. This results in a short-term boost followed by jitters and a crash. Plus low-quality, impure ingredients have been proven to result in potentially irreversible long-term health consequences.". Recent news states that, there are many reports of research which links or associates erythritol with some very serious health risks (such as major adverse cardiovascular events/blood clotting). Whilst it would appear that nothing actually proves erythritol actually causes those conditions, would this be of concern to Pure Boost's target audience? Also does Pure Boost have plans to engage a crisis management team or communications specialists to respond or consult in these matters? What advice does Pure Boost recommend to address these concerns?
  - A: Hi Trent, Thank you for the question. We have prepared a response for our customers that has a lot of detail which you will like. We have had only a few customers reach out and they were all very pleased with the response. Please reach out to hello@pureboost.com and we will be happy to provide you the letter.
- Q: Congratulations, Team PureBoost for all that you have accomplished to date! Would you please explain why you believe a $40 Million valuation is justified at this time. My concern is that PureBoost might experience a down round valuation (or compressed increase in valuation) for future capital raises, which may stunt PureBoost's growth. I thus would be interested to hear why you think PureBoost's $40 Million valuation at this time is appropriate. Many thanks, in advance, for your addressing the current valuation issue.
  - A: Thanks for the question Jonathan. If you don't see the value in Pureboost it's not the investment for you. Wishing you all the best!
- Q: Before committing capital, I ordered a package of Amazon to try. I figured it was a cheap test to see if I thought the product was plausible. I was more alert, focused, and productive then I usually am in the afternoon and more energetic in the evening. Very impressed with the product - will be investing!
  - A: Thank you Michael!
- Q: Do you have an Investor Deck available? Or a hard copy of the presentation above? Thank you. Hello Sean, thank you for your reply. It's just a personal preference of having the hard-copy deck in my hands for note taking when I am reviewing the opportunity. Thank you again, Ron
  - A: Hi Ronald, We are using the Wefunder platform as our deck. Is there something missing that you are looking for in particular?
- Q: It sounds like Pureboost sold. When do we get our returns? And, do we find out what the company sold for?
- Q: Hi are we getting any company updates on how the business is performing. I havent had anything since I invested!
- Q: Is there anyone interested in buying my shares of PureBoost? I can't go through another tax season holding on to pureboost. Contact dlpoway@yahoo.com, please. We can work out a deal.
- Q: Who is it who sends us our K-1 tax Document? Is it Pureboost or is it Wefunder? Please, whoever it is, help us get our K-1 out on time. I still have not received my taxes yet because I had to apply for an extension. To this date is (January 31st). I count on every penny I have coming to me. Now I'm in debt because I thought I was going to receive my Tax Return sooner. Every month, I ask myself where is it? I wish I had done something with Pureboost last year, at least I would be only going through only one more year to end this. I know something can be done to get the K-1 out in time. You can contact me at dlpoway@yahoo.com. I had to contact you last year on the same thing. This is not managed very well; you don't want me to make this public. If it is not out in time, I will. When do you expect to have them done?
- Q: please send pitch deck mw@miruminvest.com
- Q: Will there be another opportunity to invest?
- Q: Is your product vegan? Would you like a boost from our Vegan Investing Club of 20,000 members? Hello@VeganInvestingClub.org
- Q: How do I follow my investment gains
  - A: Wefunder manages this through the platform. They will be sending out updates.
- Q: Hi Team, can you remind me of the closing date for this round?
  - A: April 27th, 2023
- Q: Hello, I also ordered the trial pack & loved it. What is your game plan on getting the product, from online at retailers like Costco, into the physical location?
  - A: Hey John! We are in retail stores such as Walmart, Walgreens, Ingles, Meijers and Costco.com Our sales have been doing really well online and we will be pushing for an in store launch as soon as Costco believes we are ready. Exciting times ahead.
- Q: Any plans to bring this to asia? If I come on board as investor, could I bring this to my part of the world ?
  - A: HI Adrian! We are interested in expanding globally, however we are focusing on the USA market right now.