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Pristeem

Take care of the clothes you love πŸ‘—πŸ‘”πŸ‘–πŸ‘•πŸ‘šπŸ§₯

Highlights

1
Cleaned 1,000+ outfits β€” 200+ users, 70% retention, 4.9/5 customer satisfaction, 84 NPS
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7 signed contracts with residential and commercial property management companies (20+ properties)
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Backed by Alchemist Accelerator (#1 B2B). Raised $915K from top angels and a hardware VC in NYC.
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Moderne Ventures Passport Program - Premier PropTech VC
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Founding team has previously worked at Uber, IBM, and Pratt & Whitney.

Our Team

Founder & CEO
Developed backend for UberEATs courier experience in the new driver app.
Living in NYC as busy working professionals, we were spending $100s per month on laundry and dry cleaning services. We found it to be one of the single biggest pain points in our daily lives and we knew there had to be a better solution.
Founder & COO
Co-founded CoachCam, a smart camera that used CV/ML to track your movements & performance.
Vishva Somaya Founder & CTO
Manufactured airplane engines for Pratt & Whitney.

Pristeem is the world's fastest and gentlest way to clean clothes.

Today, there are no good cleaning options for the clothes you love. Laundry causes fading and shrinking with every wash and dry cleaning is too expensive, takes too long, and is unreliable. We built Pristeem to offer people a third option that's gentler than washing and faster and cheaper than dry cleaning. We have raised almost $1M since graduating from Alchemist Accelerator Class 22 last year. With hardware manufacturing, software engineering, and business consulting experience from Uber, IBM, and Pratt & Whitney, we are the perfect team to execute our vision.

Pristeem is the first instant laundry and dry cleaning solution for shared spaces.

At-home dry cleaning solutions exist but are very expensive. We're taking inspiration from these solutions and building a faster, better performing, and shared use version. By democratizing access to these solutions, anyone can now clean the clothes they love in a shared space for just $1 per garment whenever and wherever you need it.

Accessible at home or on the go.

We're creating a network of Pristeem kiosks across residential and commercial properties, hotels, airports, lounges, gyms, stores with uniformed workers, and more. Using our web app, anyone can find the nearest Pristeem and clean their clothes in minutes. 

Reduce your carbon footprint.

"The fashion industry is responsible for 1 % of annual global carbon emissions, more than all international flights and maritime shipping combined" (The World Bank). Pristeem directly reduces this in 3 main ways:

1. 12 million tons of apparel are thrown away each year and nearly 70% end up in landfills. By taking better care of your clothes and extending their life you can reduce apparel waste.

2. 70% of dry cleaners still own a PERC (perchloroethylene) machine. PERC is a toxic chemical used to dry clean your outfits and has profound environmental effects. By substituting Pristeem for dry cleaning, you can help reduce these environmental effects.

3. A single wash in a high-efficiency washer today uses between 15 to 30 gallons of water. With the same amount of water, Pristeem can clean 720 to 1440 garments.

A world-class team from Uber, IBM, and Pratt & Whitney.

Pristeem is a small but gritty team with top software and hardware engineers - along with incredible investors and advisors who have supported our mission since day one.

Nobuhiro Seki, Managing Director at Monozukuri Ventures, previously invested $450K and has been super helpful on the tech, product, and manufacturing side of things. Daniel Ha, co-founder of Disqus, the largest commenting app that touched more than 2 billion users, is working with Pristeem to build the best user experience.


It works and users love the convenience.

To date, we have already cleaned 1,000+ garments with over 200 unique users, 70% retention, a 4.9 out of 5 customer satisfaction rating, and 84 NPS across pilots and contracts. Hundreds of people have integrated Pristeem effortlessly into their weekly routines and can't imagine life without it.

Our paid contracts include 2 offices and 5 residential/commercial property management companies. We have verbal commitments from 15+ more residential property management companies that will convert to signed contracts within the next 2 months. Each signed contract contains 2-4 initial test properties with 12-month service terms. Since our sales strategy thus far has been top-down, the next step will be to establish rollout strategies with each company to expand to their portfolio of 100's or 1000's of properties.

Laundry & dry cleaning services is a $40 billion opportunity.

Globally, the laundry and dry cleaning service market is a massive $40 billion opportunity. In the next 5 years, we will focus on large residential and commercial properties in the U.S. In order to reach a $100 million run rate, we need to capture just 2% of the market or 7,000 properties.

Why us? 

On-demand laundry and dry cleaning services are expensive and hard to scale while maintaining high quality without damage or loss to clothing. Steam closets. Smart wardrobes. Clothing purifiers. Whatever you call it, a new category of clothing care is gathering steam around the world. 

Products from LG & Samsung are positioned as "refreshers" for the laundry room or closet. They are luxury indulgences for the privileged. By targeting multifamily residential properties, Pristeem is the category's first shared experience. Building on early momentum, we make this kind of clothing care affordable and accessible to a diverse category of consumers for the first time.

How we make money.

Pristeem partners directly with property owners, developers, and managers. Specifically, asset managers looking to incentivize tenants and increase revenue for a portfolio of properties. We give multifamily residential properties a way to stay relevant to attract, delight, and retain today's tenants. We generate money through a monthly subscription and revenue share.

What's next

We're raising a $2M round to continue building and supporting Pristeem as we launch into residential and commercial properties and start ramping up growth. Scaling manufacturing, refining the consumer experience, adding new features, and expanding our userbase will be our priorities before we raise a larger Series A round in the next 12-18 months.

Join us and revolutionize the future of laundry and dry cleaning!

Just like Uber today is the preferred way to get from point A to point B, Pristeem will be the preferred way to clean the clothes you love anytime, anywhere. Let's do this!


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