{"data":{"type":"company_profile_ai","id":132151,"entity_id":"wefunder:company:132151","attributes":{"canonical_url":"https://wefunder.com/oberit","retrieval_urls":{"canonical":"https://wefunder.com/oberit","json":"https://wefunder.com/oberit.json","markdown":"https://wefunder.com/oberit.md","ai_json":"https://wefunder.com/oberit.ai.json","ai_text":"https://wefunder.com/oberit.ai.txt","changelog_json":"https://wefunder.com/oberit.changelog.json","schema":"https://wefunder.com/.well-known/ai-profile-schema.json"},"updated_at":"2026-06-07T23:53:30Z","generated_at":"2026-06-08T02:36:26Z","profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"company":{"id":132151,"entity_id":"wefunder:company:132151","slug":"oberit","name":"Oberit","tagline":"The Incentives Infrastructure for Wellness, Recovery \u0026 Behavioral Health","location":"Wilmington, DE","website":"https://getoberit.com","total_amount_raised":127955,"total_investors":88,"is_funded":false,"is_active":false},"key_claims":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 127955","citation":"https://wefunder.com/oberit#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-07T23:53:30Z","as_of":"2026-06-08T02:36:26Z","confidence":"high"},"observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-08T23:53:30Z"},{"claim_id":"claim-total-investors","text":"Total investors: 88","citation":"https://wefunder.com/oberit#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-07T23:53:30Z","as_of":"2026-06-08T02:36:26Z","confidence":"high"},"observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-08T23:53:30Z"}],"verified_facts":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 127955","citation":"https://wefunder.com/oberit#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-07T23:53:30Z","as_of":"2026-06-08T02:36:26Z","confidence":"high"},"observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-08T23:53:30Z"},{"claim_id":"claim-total-investors","text":"Total investors: 88","citation":"https://wefunder.com/oberit#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-07T23:53:30Z","as_of":"2026-06-08T02:36:26Z","confidence":"high"},"observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-08T23:53:30Z"}],"company_claims":{"tagline":"The Incentives Infrastructure for Wellness, Recovery \u0026 Behavioral Health","story":"Oberit is the AI-powered platform that makes healthy choices pay off — driving engagement, lasting habit change, and measurable outcomes.We are positioned as the infrastructure layer for behavior change, turning evidence-based psychology into scalable product features for wellness, recovery, and health partners.50,000+ users • $1.1M+ raised \u0026amp; earned • Live API integrations • Now scaling through equity crowdfunding on Wefunder Why Oberit Stands OutUnlike typical wellness apps, Oberit is built as incentive-driven infrastructure for behavior change — combining rewards, AI, and enterprise-scale delivery.Real-World Rewards → Gift cards, crypto, brand perks, and discounts that make change tangibleWhole-Person Support → Mental, physical, and behavioral health in one systemDual Growth (B2C + B2B) → Consumer app + white-label/API solutions for partnersEnterprise Integration → Built for employers, insurers, and treatment providersProprietary Tech → AI coaching, habit scoring, and reward optimizationRetention Economics → 3× industry retention with CAC \u0026lt;$3Our MissionMake healthy choices pay off. Oberit turns daily habits into real rewards—guided by AI, proven by data.Built from lived experience in recovery, our mission is to make change sustainable — helping people build healthier, more resilient lives while giving partners measurable outcomes they can trust.Traction \u0026amp; GrowthOberit has validated the model with real traction, revenue, and scalable infrastructure.📱 50,000+ users actively building healthier habits💰 $1.1M+ in combined funding and revenue to date🔌 Rewards API live in production with wellness \u0026amp; mental health platforms🤝 Signed reseller and white-label partnership for addiction treatment expansion💼 Dual-channel model: direct-to-consumer app + scalable B2B integrations📰 Featured press: USA Today, MSN, International Business Times🏅 Founder recognition: CEO named to Marquis Who’s WhoWe’re not just growing users—we’re building durable engagement, enterprise-grade partnerships, and the infrastructure to scale behavior change across industriesReal Impact, Real VoicesWhat Our Users \u0026amp; Partners Say“Oberit actually kept me engaged — rewards made me look forward to staying on track.” – User testimonial“With Oberit, we can finally prove outcomes to insurers while improving patient engagement.” – Clinical partner“Integrating Oberit’s API was seamless — retention in our platform jumped right away.” – Tech partnerThe ProblemBehavior change is difficult — and relapse is common.Over 2 billion people globally struggle with addiction, chronic stress, or lifestyle-related diseases. Yet most wellness platforms fail to keep people motivated long-term.Most digital health tools lack the incentives, structure, and engagement systems needed for real behavior change — leaving a massive gap for solutions that combine psychology, rewards, and technology.The SolutionOberit makes healthy behavior change rewarding.We’ve built an AI-powered wellness and recovery platform that uses incentives to drive lasting engagement. Users earn real rewards for positive habits, while employers, health platforms, and partners see measurable results.Through our rewards marketplace, live API integrations, and strategic brand partnerships, Oberit turns evidence-based psychology into scalable digital health infrastructure — keeping people motivated where traditional wellness tools fall short.Our platform is available as: 📱 Consumer App — track, earn, redeem 🤝 White-label solution — co-branded for partners 🔌 API integrations — embed rewards into existing platformsUser Features ✅ Habit tracking, affirmations, and “Learn-and-Earn” micro-education 🎁 Reward coins redeemable for gift cards, crypto, discounts, and brand perks 💬 Peer community for support and accountability 🔄 Integrations with wearables and biometric devicesPartner Features 📊 Real-time dashboards to track progress, engagement, and outcomes 🧠 AI-powered personalization that delivers smart nudges, rewards, and behavior-based interventions 🔁 Scalable delivery through white-label and API solutionsThe Oberit AdvantageReal-World Rewards → Gift cards, brand perks, crypto, and discounts that make change tangibleDual Growth (B2C + B2B) → Consumer app + white-label/API solutions for partnersEnterprise Integration → Employers, insurers, and treatment centers can deploy Oberit at scaleProprietary Tech → AI coaching, behavioral scoring, and reward optimization built into the platformData \u0026amp; ROI → Secure, anonymized insights with measurable outcomes for partners and payersRetention Economics → 3× industry retention with CAC \u0026lt;$3, enabling efficient, scalable growthWhat Makes Us DifferentRewards-first → tangible incentives that go beyond reminders or badgesWhole-person support → mental, physical, and behavioral health in one systemAdaptive AI → personalized coaching and habit scoring for each userScalable → API + white-label solutions create a durable B2B moatGrounded in lived experience → designed by and for people in recoveryCompetitive LandscapeOberit combines whole-person support, real-world rewards, AI personalization, enterprise integrations, and 3× retention — advantages missing from meditation apps, gamified apps, and employer wellness portalsThe Market \u0026amp; Why NowThe wellness and mental health markets are massive — and underserved.Over 2 billion people worldwide struggle with addiction, chronic stress, or lifestyle-related diseases.The global wellness market \u0026gt; $5 trillion, with mental health spend surpassing $300B annually.Employers and insurers face pressure to support recovery-ready workplaces and deliver measurable ROI on wellness initiatives.Why now:The pandemic accelerated demand for scalable mental health and wellness solutions.Traditional wellness apps suffer from high churn and low engagement, opening the door for incentive-driven models.Governments and corporations are prioritizing mental health, recovery, and prevention as strategic imperatives.👉 Oberit is positioned as the infrastructure layer for behavior change — combining incentives, AI, and real-world rewards to meet the needs of consumers, employers, and health partners in a rapidly expanding market.Oberit has a business model that generates revenue through multiple scalable streams:App subscriptions → freemium → premium consumer modelWhite-label B2B SaaS licensing → co-branded platforms for partnersAPI usage fees → rewards marketplace and engagement tools embedded into existing appsMarketplace \u0026amp; affiliate monetization → brand partnerships and reward redemption feesOur dual B2C + B2B strategy is a strategic moat. The consumer app and rewards marketplace drive direct engagement, while our white-label and API solutions scale outcomes for employers, providers, and insurers. This dual-channel model reduces acquisition costs, improves retention, and creates enterprise-grade ROI — giving Oberit both stickiness and scalability.How We’ll ScaleWe’re raising capital to accelerate Oberit’s next stage of growth. Funds will be allocated toward:Product Development \u0026amp; AI → advancing personalization, nudges, and API capabilitiesPartner Integrations → scaling white-label and B2B deployments with employers, providers, and insurersMarketplace Expansion → onboarding new reward partners, deepening brand relationships, and expanding redemption optionsSales \u0026amp; Distribution → building out direct sales channels, reseller partnerships, and enterprise pipelineOperations \u0026amp; Compliance → ensuring secure data, regulatory alignment, and scalable infrastructure👉 These investments position Oberit to scale rapidly across both consumer and enterprise channels, creating durable impact and long-term value for investors.The TeamOberit was built from lived experience — many on our team and cap table are in long-term recovery. That shaped a platform grounded in what truly works: accountability, incentives, and real-time support.We’ve paired that foundation with:Experts in AI, behavioral data, and product designClinical advisors and health tech veteransEnterprise operators plus blockchain \u0026amp; Web3 leadersThis blend of lived experience, technical expertise, and enterprise know-how gives Oberit both the authenticity and the capability to scale impact across wellness, recovery, and health platforms.Risks \u0026amp; MitigationsCompetition The wellness and mental health space is crowded, with many apps chasing attention. 👉 Mitigation: Oberit differentiates with real rewards, enterprise integration, and dual B2C/B2B growth channels — a moat competitors lack.Engagement \u0026amp; Retention Many wellness platforms struggle to keep users engaged long-term. 👉 Mitigation: Our rewards marketplace + AI-powered nudges have delivered 3× higher retention than typical apps, validated by 50K+ users.Regulatory \u0026amp; Compliance Healthcare and wellness integrations require data security and compliance. 👉 Mitigation: We’ve built secure infrastructure and designed for compliance with healthcare partners from day one.Scaling Partnerships Growth depends on expanding B2B and enterprise adoption. 👉 Mitigation: We already have a live API, signed reseller \u0026amp; white-label deals, and a growing enterprise pipeline.FAQWhy did Oberit choose equity crowdfunding on Wefunder? We want any investor — accredited or not — to be able to participate in Oberit’s growth. Equity crowdfunding on Wefunder makes that possible while helping us build a community of backers who care about wellness and recovery.How does Oberit make money?Oberit makes money from app subscriptions, white-label SaaS, API usage fees, and marketplace monetization.What makes Oberit defensible against competitors? Unlike most wellness apps, Oberit combines real-world rewards, AI coaching, and enterprise-ready integrations. Our dual-channel model (B2C + B2B) creates higher retention, lower acquisition costs, and scalable ROI for partners — a moat most competitors can’t match.Why now? Wellness and mental health spending is surging past $5 trillion globally, with employers and insurers under pressure to deliver recovery-ready workplaces and measurable ROI. Traditional apps struggle with churn and engagement. Oberit solves that problem with incentives, AI, and proven retention — making this the right time to scale.The Future We’re BuildingWe’re on a mission to make change sustainable — for the people who need it most.With the right partners, the right model, and the right timing, Oberit is building something much bigger than an app: we’re creating the infrastructure layer for behavior change in wellness and recovery.Call to ActionInvest in Oberit today.Be part of the future of wellness and recovery — and share in the upside as we scale toward our planned OTC listing.👉 Join 100+ investors already backing Oberit on Wefunder.","quick_facts":["✅ 50K+ users | $1.1M+ in combined revenue and funding","🤝 API live | Serving 23M users (incl. first responders)","✅ Deal Flow: Acquisition Term Sheet signed","✅ Momentum: OTC public market listing planned","✅ Featured in USA Today, MSN, International Business Times","🤝 Strategic wearable reseller partnership","🧑‍⚕️ Team: Experts in Health, Tech \u0026amp; Web3"]},"computed_metrics":{"total_amount_raised":127955,"total_investors":88,"team_size":10,"featured_investor_count":2,"faq_count":5,"recent_post_count":0},"quick_facts":[{"claim_id":"claim-fact-1","value":"✅ 50K+ users | $1.1M+ in combined revenue and funding","citation":"https://wefunder.com/oberit#claim-fact-1","observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-14T23:53:30Z"},{"claim_id":"claim-fact-2","value":"🤝 API live | Serving 23M users (incl. first responders)","citation":"https://wefunder.com/oberit#claim-fact-2","observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-14T23:53:30Z"},{"claim_id":"claim-fact-3","value":"✅ Deal Flow: Acquisition Term Sheet signed","citation":"https://wefunder.com/oberit#claim-fact-3","observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-14T23:53:30Z"},{"claim_id":"claim-fact-4","value":"✅ Momentum: OTC public market listing planned","citation":"https://wefunder.com/oberit#claim-fact-4","observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-14T23:53:30Z"},{"claim_id":"claim-fact-5","value":"✅ Featured in USA Today, MSN, International Business Times","citation":"https://wefunder.com/oberit#claim-fact-5","observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-14T23:53:30Z"},{"claim_id":"claim-fact-6","value":"🤝 Strategic wearable reseller partnership","citation":"https://wefunder.com/oberit#claim-fact-6","observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-14T23:53:30Z"},{"claim_id":"claim-fact-7","value":"🧑‍⚕️ Team: Experts in Health, Tech \u0026amp; Web3","citation":"https://wefunder.com/oberit#claim-fact-7","observed_at":"2026-06-07T23:53:30Z","expires_at":"2026-06-14T23:53:30Z"}],"latest_fundraise":{"id":135903,"entity_id":"wefunder:fundraise:135903","state":"open","offering_type":"4(a)(6)","structure":"ttw","testing_the_waters":true,"can_invest_now":true,"funding_started_at":null,"funding_closed_at":null},"investor_memos":[],"team":[{"id":3433208,"entity_id":"wefunder:company_role:3433208","name":"Will House","title":"Founder \u0026 CEO @ Oberit ","role":"founder","profile_url":"https://wefunder.com/will.house"},{"id":4065932,"entity_id":"wefunder:company_role:4065932","name":"Todd Kamin","title":"Product Management","role":"employee","profile_url":"https://wefunder.com/toddkamin"},{"id":3878847,"entity_id":"wefunder:company_role:3878847","name":"Christian Pusateri","title":"Web3 Advisor","role":"employee"},{"id":4065947,"entity_id":"wefunder:company_role:4065947","name":"Dan Drozd, MD MSc","title":"Medical Advisor","role":"employee"},{"id":3878836,"entity_id":"wefunder:company_role:3878836","name":"Alex Cahana, MD","title":"HealthFi Advisor","role":"employee"},{"id":3878837,"entity_id":"wefunder:company_role:3878837","name":"David Awadalla","title":"Recovery Advisor","role":"employee"},{"id":5710559,"entity_id":"wefunder:company_role:5710559","name":"Chad Davis","title":"Program Director, Become by Oberit","role":"employee","profile_url":"https://wefunder.com/chad.davis.6"},{"id":3827339,"entity_id":"wefunder:company_role:3827339","name":"Joe Booth","title":"Dir. 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What are your most recent cash on hand and burn rate? Do you have any parallel round?","answer":"Hi Lea, thanks for your questions. Most of the answers can be found in our financials section from July 2023 (burn rate, runway, cash on hand). We will be opening a parallel round soon."},{"question":"Hi! I have a few questions. What are your most recent cash on hand and burn rate? Do you have any parallel round? The mental apps space is quite crowded, what is your plan to differentiate? How did you aqcuire your first 37,000 users?","answer":"Hi Lea, thanks for your questions. Most of the answers can be found in our financials section (burn rate, runway, cash on hand). You're right, there are a growing number of mental health niche apps in the market, that's why we have developed a differentiated solution that incentivizes healthy habits with financial rewards that are proven to help break harmful addictive behaviors like alcohol, drugs and smoking. Our user acquisition strategy has included social ads, App Store Optimization, str..."},{"question":"What was your Q2 2023 revenue?","answer":"Thanks for the question, Lea. This can be found in our financials section under \"details\". For the 1st half of 2023, our revenue was $174.2k."},{"question":"Hello. What is the exit strategy? Do you intend to pay dividends? If yes , What is the expected time ? Thanks.","answer":"Hi Alghamdi, thanks for your questions. The following answers are forward looking statements that are provided as examples and for illustrative purposes only: We plan to exit via acquisition by year 5 at a strategic multiple to a behavioral health or health and wellness brand. We may choose to pay dividends to reward shareholders if the timeframe and financials align, however we expect to prioritize reinvestment to fuel expansion and drive returns to investors primarily through capital apprec..."},{"question":"If I invest $2k will I get two lifetime memberships or do I need to make two separate $1,000 investments to get the two lifetime memberships? Thx.","answer":"Hi Mike, thank you, let’s keep this simple, if you invest $2k we will provide you with 2X lifetime memberships and reward tokens."}],"recent_posts":[],"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-08T02:36:26Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-07T23:53:30Z","as_of":"2026-06-08T02:36:26Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-07T23:53:30Z","as_of":"2026-06-08T02:36:26Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2026-05-01T04:11:40Z","as_of":"2026-06-08T02:36:26Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2026-05-01T04:11:40Z","as_of":"2026-06-08T02:36:26Z","confidence":"medium"}}}}}}