{"data":{"type":"company_profile_ai","id":8250,"entity_id":"wefunder:company:8250","attributes":{"canonical_url":"https://wefunder.com/mtailor","retrieval_urls":{"canonical":"https://wefunder.com/mtailor","json":"https://wefunder.com/mtailor.json","markdown":"https://wefunder.com/mtailor.md","ai_json":"https://wefunder.com/mtailor.ai.json","ai_text":"https://wefunder.com/mtailor.ai.txt","changelog_json":"https://wefunder.com/mtailor.changelog.json","schema":"https://wefunder.com/.well-known/ai-profile-schema.json"},"updated_at":"2026-06-04T05:01:59Z","generated_at":"2026-06-04T18:40:21Z","profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"company":{"id":8250,"entity_id":"wefunder:company:8250","slug":"mtailor","name":"MTailor","tagline":"A master tailor in your pocket","elevator_pitch":"What would the world look like if everyone could know the clothing they are buying will fit accurately before they place their order? And not just accurate, but perfect - using AI and advanced software algorithms, our patented technology scans measurement features of consumers and creates an identical digital clone of their body -- all using the phone in their hands?","description":"What they do: MTailor brings the convenience of online shopping to custom tailored men’s shirts. MTailor allows customers to take their measurements with their phone’s camera, eliminating the need to go to a brick-and-mortar location. Customers can then customize their shirts and order without ever having left their home.Why this is a big deal: MTailor not only saves customers the inconvenience of having to go somewhere to get a custom-tailored shirt, it has the potential to fundamentally change the way we shop. With plans to expand their service to include more articles of clothing, MTailor could become a leader in the future of shopping where customers can order entire custom-fitted wardrobes through their phone. And by removing the labor and overhead involved in brick and mortar businesses, anyone will be able to afford to dress sharply.","location":"San Francisco, CA","website":"https://www.mtailor.com/","total_amount_raised":2134400,"total_investors":1456,"is_funded":true,"is_active":true},"key_claims":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 2134400","citation":"https://wefunder.com/mtailor#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-04T05:01:59Z","as_of":"2026-06-04T18:40:21Z","confidence":"high"},"observed_at":"2026-06-04T05:01:59Z","expires_at":"2026-06-05T05:01:59Z"},{"claim_id":"claim-total-investors","text":"Total investors: 1456","citation":"https://wefunder.com/mtailor#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-04T05:01:59Z","as_of":"2026-06-04T18:40:21Z","confidence":"high"},"observed_at":"2026-06-04T05:01:59Z","expires_at":"2026-06-05T05:01:59Z"}],"verified_facts":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 2134400","citation":"https://wefunder.com/mtailor#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-04T05:01:59Z","as_of":"2026-06-04T18:40:21Z","confidence":"high"},"observed_at":"2026-06-04T05:01:59Z","expires_at":"2026-06-05T05:01:59Z"},{"claim_id":"claim-total-investors","text":"Total investors: 1456","citation":"https://wefunder.com/mtailor#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-04T05:01:59Z","as_of":"2026-06-04T18:40:21Z","confidence":"high"},"observed_at":"2026-06-04T05:01:59Z","expires_at":"2026-06-05T05:01:59Z"}],"company_claims":{"tagline":"A master tailor in your pocket","elevator_pitch":"What would the world look like if everyone could know the clothing they are buying will fit accurately before they place their order? 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And by removing the labor and overhead involved in brick and mortar businesses, anyone will be able to afford to dress sharply.","story":"We've perfected the technology that retail companies need -- to create a significantly more profitable and better user experience.Online clothing returns represent a $13.5B per year problem for retail sales. 30% of clothing bought online is returned, with 70% of those returns due primarily to fit. Compare that to just 6% returns for clothing bought in-person, and it’s obvious that there’s a big problem here.Can you imagine a world where, before you buy something online, you know that it’s going to fit perfectly? With just a phone, our patented AI-based technology scans consumers to create a digital clone of their bodies. We then physically render how clothes will look on their exact bodies.By developing this technology with our own brand first, we have been able to close the feedback loop for iterating on the user experience and the technology. Now it’s ready for others.Since launch, MTailor has fit more than 100,000 customers, creating the largest commercially tested fit dataset in the world. More importantly, we're generating $5M+ annual revenue with this 'trojan horse' brand.The Total Addressable Market (TAM) is currently $15 billion per year and will only grow as ecommerce grows. MTailor’s technology will become the global standard for virtual apparel fit and try-on.Brands will drive adoption of MeasureUP because it will help them solve “online\u0026nbsp;fit anxiety.” As more consumers interact with MeasureUP, we will gain a consumer base that more brands will want to tap into. 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One page has $33m crossed out replaced by $27m. Documents on the SEC Edgar system show $33m. Which is it?","answer":"Hey Stan, I see your confusion. The first $1M of investments will be at a $27M valuation cap; anything above that we raise will be $33M. The idea here is I really want our dedicated customers and fans to be able to get in and feel good that you're getting this lower valuation cap before we open up the round to the general public."},{"question":"How much are you looking to raise, and what are the expectations for how the capital will be used (key hires, etc.)? Further, what has you looking at crowd funding versus traditional venture investing? Will Khosla Ventures be involved in this round given prior investments? If ...","answer":"Hey Christoph, you can see a more technical breakdown in the \"Use of Funds\" section in Other Disclosures, but at a high level, funds will go towards (1) refining our measurement technology for even better accuracy, (2) launching and developing 3D visualization previews and sizing recommendations for MTailor first and then external brands, and (3) building out and scaling the SaaS platform for (2). This will translate to hiring larger engineering and machine learning / AI teams and investing i..."},{"question":"How did you arrive at the 27M valuation cap?","answer":"Hi James, $27M is actually the early bird valuation cap; the regular one is $33M. We arrived at $33M from talking to both our current investors and external investors; that takes into account the profitable ecom business, the largest commercially tested fit dataset in the world, our patented technology, the market opportunity, and the strong team we have assembled. I set the early bird valuation cap at $27M, because I didn't want valuation (vs. $33M) to be a huge barrier for our biggest belie..."},{"question":"Why do you repeatedly refer to MTailor as a \"profitable\" company when it is not yet profitable by your own financial disclosures? This appears disingenuous.","answer":"Hey James, I can see the confusion there. The ecom side of the company is quite profitable; however, we've been working on 3D visualization (and the SaaS business) for ~2 years. We've been utilizing the profits from the ecom business to fund all the new technology development (meaning a lot of engineering and machine learning / AI resources). Now that we're so close to getting 3D visualization into the world for the v1, we want to step on the gas to speed up iteration time of the technology!"},{"question":"Hi, did the investors in the 2014 SAFE have their investments converted to anything during the 2016 priced round or are they still waiting for an event? Will this SAFE affect them negatively in any way?","answer":"Hey Justin, good question! All our prior SAFEs were converted to preferred equity in our last priced round. This SAFE will, like any type of additional funding, dilute the prior SAFE holders a bit, but not any different than any other shareholder. But it'll allow us to hire and build out our technology roadmap much faster, so everyone should win in the end from the round :-)."}],"recent_posts":[{"id":167234,"entity_id":"wefunder:feed_item:167234","title":"Successful Raise, Closing Soon","preview":"Hi MTailor and Wefunder Community,I just wanted to provide a quick update regarding the close of this round. We have raised almost $2M from almost 1400 investors! Our customers and the Wefunder community have been incredible.With the funding to date, we’ve been able to assemble an elite strikeforce of 4 amazing AI engineers and researchers, including our first PhD. This new team is responsible for our upcoming fit algorithm improvements and our closed-beta 3D visualization technology. They ar...","published_at":"2023-09-19T22:05:14Z","canonical_url":"https://wefunder.com/feed/167234"},{"id":164166,"entity_id":"wefunder:feed_item:164166","title":"Massive Site Speed Upgrade","preview":"Hi Everyone,We’ve been embarking on a massive update to various parts of our marketing and advertising funnel. It started with improving our site speed; we went from \u003c 5 on Google PageSpeed (really bad) to a 62. For reference, Amazon is only a 58, Casper Mattresses is a 22.Faster site speed is shown to improve a user’s experience and has been shown to significantly improve conversion rates. If you want to check it out for yourself, compare our website to others at https://pagespeed.web.dev/.\u0026...","published_at":"2023-05-26T20:55:39Z","canonical_url":"https://wefunder.com/feed/164166"},{"id":163738,"entity_id":"wefunder:feed_item:163738","title":"New Team Member Updates","preview":"Hey guys,We’re doing some hiring lately as part of our growth plans.\u0026nbsp; I wanted to share with you some of what’s going on.We have had 7 open roles since we started fundraising, and we’ve now filled 2 of them:We have a new Technical Designer (Apparel) starting next weekWe have a new MLOps Engineer (ML = Machine Learning / AI) starting May 8thHiring a new and additional Technical Designer (apparel) will allow us to expand our 3D design capabilities as well as review our clothing products. S...","published_at":"2023-05-10T20:41:30Z","canonical_url":"https://wefunder.com/feed/163738"},{"id":163530,"entity_id":"wefunder:feed_item:163530","title":"Major Enhancements to our Core Technology","preview":"We’ve been working on some enhancements to MTailor and I wanted to share with you some of the cool things that are going on.The team and I have developed significant enhancements to our fit algorithm. This is the core technology all our software uses to determine accurate measurements.\u0026nbsp;\u0026nbsp;We always strive for improvements however this latest initiative turned out to have a huge impact. The initial testing shows we were able to drop our existing error rate by 30%. It will take a couple...","published_at":"2023-05-01T19:55:08Z","canonical_url":"https://wefunder.com/feed/163530"},{"id":162544,"entity_id":"wefunder:feed_item:162544","title":"MTailor Investor Webinar Replay","preview":"Hello Everyone!Lots of customers asked me to send out the replay of the webinar we did this past week, so I figured many may want to take a look. I think it’s pretty informative about our plans.Feel free to ping me with any questions!Miles\u0026nbsp;MTailor Webinar - Deep dive into the company and the opportunity ahead- Understanding the $13.5B retail clothing opportunity- Licensing our technology to large retailers and brands- What’s next for MTailor?- Q \u0026 A","published_at":"2023-03-31T00:05:35Z","canonical_url":"https://wefunder.com/feed/162544"},{"id":162317,"entity_id":"wefunder:feed_item:162317","title":"MTailor Webinar - Deep dive into the company and the opportunity ahead","preview":"It's the second month of the MTailor funding round, reaching over $1.8M so far. We are psyched about the success!Many people in the MTailor Investor Club have had follow up questions, so the team and I have put together a presentation covering more information on our technology, vision, and the road ahead!------MTailor Webinar - Deep dive into the company and the opportunity aheadWednesday, March 29th, 2023 - 10 am Pacific / 1 pm EasternClick here to Watch Replay---We know not everyone can ma...","published_at":"2023-03-22T21:00:12Z","canonical_url":"https://wefunder.com/feed/162317"},{"id":159030,"entity_id":"wefunder:feed_item:159030","title":"Wefunder Launch Update - We're Live!","preview":"Hi Everyone,I'm excited to announce our Wefunder campaign is now live!Our customers have already invested over $1.2M, and we're finally unlocking this investment opportunity to the rest of the world.\u0026nbsp;* Our ecommerce business does $5M+ in annual revenue* We’ve built the world’s largest commercially tested fit database* Our new 3D visualization technology is going to revolutionize how you shop online for clothing—We love that we’re able to let our customers and believers take part in our f...","published_at":"2023-02-23T15:07:39Z","canonical_url":"https://wefunder.com/feed/159030"}],"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-04T18:40:21Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-04T05:01:59Z","as_of":"2026-06-04T18:40:21Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-04T05:01:59Z","as_of":"2026-06-04T18:40:21Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-08-15T18:51:31Z","as_of":"2026-06-04T18:40:21Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-08-15T18:51:31Z","as_of":"2026-06-04T18:40:21Z","confidence":"medium"}}}}}}