|1||Global footprint (SaaS program). Several of our customers invested in us. Raised $640K so far.|
|2||50% MoM revenue growth. $70K+ monthly rev. (2020 or our first-year rev. $250K+)|
|3||Multiple investors on our CAP table who built/exited $100M+ EdTech/eCommece companies.|
|4||The founding team built multiple successful businesses in Silicon Valley and more.|
|5||Perfecting instructor-led virtual classrooms (1:1 exp in spite of the classroom, thus able to scale)|
|6||Partnered with TYE (part of TiE.org) with a mission to foster entrepreneurship among the young gen.|
|7||We produced young TEDx speakers. Young entrepreneurs selling products on Amazon, Kickstarter, eBay|
|8||Not Convinced? Get 1st hand experience of Innovator Program, 2 weeks FREE Trial tinyurl.com/msjtrial|
Being in the Edtech & HRTech space for over a decade, founding a multi-million-dollar company with over 500 employees and as an investor to several others. Aspiring Minds build a B2C business touching over a million students annually and engaged with over 2000 corporate customers including 100+ fortune 500 companies. Aspiring Minds’ flagship skill assessment product AMCAT has helped million students and job seekers.
The rate of change in the world is accelerating changing the nature of work, making new skills and capabilities in high demand. I believe the Edtech space is going to disrupt many times over in the coming decade and would be led not by traditional education setup but by scalable, measurable, result oriented initiatives such as Moonshot Jr. Moonshot Jr is training young minds not in skills but in the mechanisms to acquire new skills and capabilities quickly – the art of learning. There are early signs that the healthy blend of new skills, new age paradigms (ecommerce, social media, mobile apps, etc) and entrepreneurship has been very valuable to their students.
The idea, a dedicated and hardworking team led by Alok a focused and proven CEO in the Silicon Valley and most importantly the progress they
have made in a handful of months has all the ingredients of this being an
astounding success for its investors.
Moonshot Jr, a Silicon Valley startup aims to disrupt education in general and Edtech in particular via its patent-pending, outcome-focused program. Our Innovator program is helping children develop an entrepreneurial mindset via STEAM thus making them ready for the future of work.
Our SaaS-based monthly plan and product-first approach has brought onboard students from 13 countries so far. Moonshot Jr is experiencing a 50% MoM growth rate in addition to $50K+ in revenue per month. There's also some very smart money coming in including investments by EdTech industry leaders.
Moonshot Jr is generating revenue which places it firmly above and beyond the "proof of concept" phase; most other equity crowdfunding campaigns are pre-revenue at best. It is no small feat that during our 11 months in existence, the company has grown to a 30+ full-time employee team with 10+ products available on Amazon. Besides:
Moonshot Jr's platform offers holistic learning where students get a combination of pre-recorded videos, learning via games, and Instructor-led tech sessions bundled with core life skills sessions on communication, online marketing, basic finance, art, public speaking, and more. This learning is in addition to our core hands-on entrepreneurship training in four stages.
Here's the latest launch by Moonshot Jr - a business strategy game called Moonpreneur- currently live on Kickstarter. The game simulates a real-life business environment that will help students to learn entrepreneurship the fun way. The game is soon to be a part of our curriculum.
The Innovator Program:
The Innovator Program is a multi-year, multi-tier program that has a high LTV since students can be retained for years with multiple projects at a low acquisition cost.
Exploration Stage- The child is taken through a 17-session journey that centers on knowledge about futuristic subjects. In this stage, the students are evaluated after every session to understand their interests, likes, and dislikes.
Preparation Stage- Children will be able to dig deeper into the chosen subjects like Robotics, Arduino, Raspberry Pi, AI, Automation, Art, Game Development, App Development, and more.
Product Innovation Stage- Introduced to the five steps of product development to help innovate and develop a Moonshot (their own product
E-commerce Stage- Prepares and encourages your kid for the e-commerce environment
Our four stages of patent-pending guided learning helps children not just explore their area of interest by exposure to future technologies (Robotics, AI, Game/App Development, Home Automation, etc.) but also take a deep dive into chosen streams. They learn productization and commercialization based on the product they decide to create. Moonshot Jr prepares children for the future by developing an entrepreneurial mindset based on their interests and aptitude.
Recent successes include:
Moonshot Jr already has a base platform/processes/curriculum and is now seeking investments to scale their growth and build a world-class EdTech company for K-12.
The Moonshot Jr founding team comprises several serial entrepreneurs. We have some of the biggest names on their advisory board including Ken Burke, Himanshu Aggarwal, and Amar Rajasekhar. Some have founded and exited $100 million companies. Moonshot Jr is driven by the idea that the best work is born from diligence, creativity, and fun. We are a family of professionals working collectively to foster an entrepreneurial mindset in children at an early age.
Moonshot Junior, Inc has financial statements ending December 31 2019. Our cash in hand is $50,700, as of August 2020. Over the three months prior, revenues averaged $10,000/month, cost of goods sold has averaged $4,000/month, and operational expenses have averaged $25,000/month.
Management’s Discussion and Analysis of Financial Condition and Results of Operations
You should read the following discussion and analysis of our financial condition and results of operations together with our financial statements and the related notes and other financial information included elsewhere in this offering. Some of the information contained in this discussion and analysis, including information regarding the strategy and plans for our business, includes forward-looking statements that involve risks and uncertainties. You should review the "Risk Factors" section for a discussion of important factors that could cause actual results to differ materially from the results described in or implied by the forward-looking statements contained in the following discussion and analysis.
Moonshot Jr is redefining the way young minds learn, absorb knowledge, and apply the same. Our goal is to equip every inquisitive kid capable of innovating or leading a change with the right set of knowledge and tools. Through our patent-pending SaaS-based Product 1st (outcome-focused) learning model, we aim to nurture the hidden talent of children, inspire interest in STEAM and Entrepreneurship, and help make them ready for college admission and future of workforce.
In five years, we hope to be at:
250+ employees globally
500-1000 new products launched by our students
trained for own businesses
B2B - Serving our teaching methodology to many after schools, charter schools, private schools, with a possible franchisee model.
Stretch Goal: We will have a database on student learning pattern, able to guide them for college, reduce drop-off rate. These projections cannot be guaranteed.
Moonshot Junior, Inc was incorporated in the State of Delaware in November 2019. Our pending patents will be owned by Moonshot Junior, Inc.
Since then, we have:
Historical Results of Operations
Our company was organized in November 2019 and has limited operations upon which prospective investors may base an evaluation of its performance.
Related Party Transaction
Refer to Question 26 of this Form C for disclosure of all related party transactions.
Liquidity & Capital Resources
To-date, the company has been financed with $100,891 in debt, $40,000 in convertibles, and $65,220 in SAFEs.
After the conclusion of this Offering, should we hit our minimum funding target, our projected runway is 16 months before we need to raise further capital.
We plan to use the proceeds as set forth in this Form C under "Use of Funds". We don’t have any other sources of capital in the immediate future.
We will likely require additional financing in excess of the proceeds from the Offering in order to perform operations over the lifetime of the Company. We plan to raise capital in 6 months. Except as otherwise described in this Form C, we do not have additional sources of capital other than the proceeds from the offering. Because of the complexities and uncertainties in establishing a new business strategy, it is not possible to adequately project whether the proceeds of this offering will be sufficient to enable us to implement our strategy. This complexity and uncertainty will be increased if less than the maximum amount of securities offered in this offering is sold. The Company intends to raise additional capital in the future from investors. Although capital may be available for early-stage companies, there is no guarantee that the Company will receive any investments from investors.
Runway & Short/Mid Term Expenses
Moonshot Junior, Inc cash in hand is $50,700, as of August 2020. Over the last three months, revenues have averaged $10,000/month, cost of goods sold has averaged $4,000/month, and operational expenses have averaged $25,000/month, for an average burn rate of $19,000 per month. Our intent is to be profitable in 16 months.
Since the start of 2020, we've raised an additional $65,000 via a SAFE and $40,000 via Convertible Promissory Note. We've also hired 14+ full-time employees and are serving customers in 9 countries.
3 after the raise, we expect (but cannot guarantee) our revenues to be at $120,000 for the three months period and our expenses to be about $150,000. Revenues will be generated from our SaaS or eLearning and Moonshot (product) or eCommerce sales via our marketplace.
We continue to raise via external Angel investors (primarily via SAFE). We also got a lot of interest from institutional investors and may raise ~$500K (via angels/VCs) in the next 6 months.
We cater to students in 9 countries currently and growing. Therefore, we face a challenge where each country has its own unique education system, culture, and ethnicity specialties. We, as a company, have to adapt to the education system and other factors and change our offerings accordingly.
The Company may never receive a future equity financing or elect to convert the Securities upon such future financing. In addition, the Company may never undergo a liquidity event such as a sale of the Company or an IPO. If neither the conversion of the Securities nor a liquidity event occurs, the Purchasers could be left holding the Securities in perpetuity. The Securities have numerous transfer restrictions and will likely be highly illiquid, with no secondary market on which to sell them. The Securities are not equity interests, have no ownership rights, have no rights to the Company’s assets or profits and have no voting rights or ability to direct the Company or its actions.
Our future success depends on the efforts of a small management team. The loss of services of the members of the management team may have an adverse effect on the company. There can be no assurance that we will be successful in attracting and retaining other personnel we require to successfully grow our business.
Rapid technological change is the norm today. As we offer education in technology and teach our students about the latest technological advancements, we have to continuously adapt to the changing technologies and evolve ourselves so that we can help them learn the same.
Being a tech platform and a product-first company, we have to consistently grow and update our platform so our students can make the best out of our program and product.
Product-based learning (PBL), though very powerful has it's own challenges when it comes to scaling. Though we've mapped out overall processes, how we'll take this to 10,000s of students this may be an area of slight risk as well.
Temporary Rule 201(z)(2) provides temporary relief from certain financial information requirements by allowing issuers to omit the financial statements required by Rule 201(t) in the initial Form C filed with the Commission. This offering has commenced in reliance of Temporary Rule 201(z)(2) and, as a result, the following must be disclosed: (i) the financial information that has been omitted is not otherwise available and will be provided by an amendment to the offering materials; (ii) the investor should review the complete set of offering materials, including previously omitted financial information, prior to making an investment decision; and (iii) no investment commitments will be accepted until after such financial information has been provided.
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