{"data":{"type":"company_profile","id":156081,"entity_id":"wefunder:company:156081","attributes":{"canonical_url":"https://wefunder.com/lixirotg","generated_at":"2026-08-09T04:43:38Z","updated_at":"2026-08-08T05:01:35Z","entity_ids":{"company":"wefunder:company:156081","slug":"wefunder:company_slug:lixirotg"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-08-09T04:43:38Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-08-08T05:01:35Z","as_of":"2026-08-09T04:43:38Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-08-08T05:01:35Z","as_of":"2026-08-09T04:43:38Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-04-22T19:37:55Z","as_of":"2026-08-09T04:43:38Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-04-22T19:37:55Z","as_of":"2026-08-09T04:43:38Z","confidence":"medium"}}},"company":{"id":156081,"entity_id":"wefunder:company:156081","slug":"lixirotg","name":"LIXIR","tagline":"Taking on the $1.7T Alcohol Industry with a New Category:Hard Honey–A Modern Mead for a Natural Buzz","story":"Environmental Benefits and Future GoalsLIXIR sources honey from a rainforest bee preserve in Brazil, the second-largest rainforest after the Amazon. This region is crucial to the planet’s oxygen supply and biodiversity, and it relies on the health of bees.Each can sold contributes directly to the farmers maintaining these bee farms, helping them grow their operations, support their families, and preserve their vital work for the environment.Why Invest in LIXIR?Investing in LIXIR offers an opportunity to join a high-potential company committed to sustainability. The mead market is experiencing a renaissance, and we’re at the forefront with a product that resonates with modern consumers who prioritize transparency, health, and environmental responsibility.Our dedication to innovative, sustainable practices and our health-conscious approach to beverages uniquely position us for growth in a rapidly evolving market.Join Us in Making a DifferenceWe invite you to join our journey. By investing in LIXIR, you’re supporting a company that champions sustainability and innovative agriculture.Our goal is to achieve profitability by 2027 and eventually share dividends with our investors, reflecting our commitment to shared success. Together, we can create a more sustainable future and revolutionize the beverage industry.Thank You Thank you for considering an investment in LIXIR. Together, we can help build a healthier planet and a more transparent food system.For more information, please contact us:Email: Investments@LIXIROTG.comWebsite: LIXIROTG.COM","location":"San Diego, CA","website":"https://lixirotg.com","total_amount_raised":99558,"total_investors":59,"is_funded":true,"is_active":true,"quality_score":3,"related_urls":["https://wefunder.com/lixirotg","https://lixirotg.com"]},"media":{"share_image_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/156081/xxl_blob.jpg","logo_url":"https://uploads.wefunder.com/uploads/company/logo/156081/large_blob.jpeg","header_media_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/156081/standard_blob.jpg","cover_photo_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/156081/standard_blob.jpg"},"links":{"company_url":"https://lixirotg.com","linkedin_url":"https://linkedin.com/company/lixirotg","twitter_url":"https://twitter.com/lixirotg","instagram_url":"https://instagram.com/lixirotg","youtube_url":"https://youtube.com/lixirotg","tiktok_url":"https://tiktok.com/lixirotg"},"highlights":[{"id":62736,"name":"notable_angel","url":"notableangel","presentable_name":"Notable Angel","description":"Raised $25k or more from a notable angel investor","image_url":"https://uploads.wefunder.com/2021/profile-highlights-check.svg"},{"id":75539,"name":"fast_growth","url":"fastgrowth","presentable_name":"Fast Growth","description":"Revenue growing 2X/yr for at least prior 6 months","image_url":"https://uploads.wefunder.com/2021/profile-highlights-bar-graph.svg"},{"id":75537,"name":"repeat_founder","url":"repeatfounder","presentable_name":"Repeat Founder","description":"Started a prior company with $2M+ in funding or revenue","image_url":"https://uploads.wefunder.com/2021/profile-highlights-replay.svg"}],"quick_facts":[{"index":1,"claim_id":"claim-fact-1","value":"Backed by industry leaders, including the CEO of Sprouts, and the founders of Suja and BrewDog"},{"index":2,"claim_id":"claim-fact-2","value":"Positioned to disrupt the $1.7T alcohol market with a new category: Hard Honey"},{"index":3,"claim_id":"claim-fact-3","value":"100 Calories, 5g of sugar, gluten-free, and keto/paleo/diabetic-friendly"},{"index":4,"claim_id":"claim-fact-4","value":"Sustainable production: honey requires less land, water, and resources than other alcohols."},{"index":5,"claim_id":"claim-fact-5","value":"Positioned as an elevated seltzer, Hard Honey requires little education."},{"index":6,"claim_id":"claim-fact-6","value":"Expanding into new markets through partnerships with major retailers and distributors."}],"team":[{"id":4255122,"entity_id":"wefunder:company_role:4255122","user_entity_id":"wefunder:user:4330387","role":"founder","name":"Collin McKenna","title":"CEO","bio":"Passionate about blending tradition with innovation, Collin is dedicated to bringing unique / sustainable, craft beverages to a new generation of drinkers.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/4255122/square_blob.jpg?1745454924","profile_url":"https://wefunder.com/collin.mckenna","linkedin_url":"https://linkedin.com/in/collin-mckenna-b53016b6/","related_urls":["https://wefunder.com/collin.mckenna"]},{"id":5309231,"entity_id":"wefunder:company_role:5309231","role":"employee","name":"Jack Sinclair","title":"Advisor","bio":"Jack Sinclair, CEO of Sprouts, leads the $6B grocery chain focused on fresh, healthy, and natural products. 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Since launching last April, we’ve broken sales records at retail and are pre...","published_at":"2025-04-30T15:24:40Z","author_name":"Collin McKenna","url":"/feed/182034","canonical_url":"https://wefunder.com/feed/182034"},{"id":182005,"entity_id":"wefunder:feed_item:182005","type":"FeedItem::Update","visibility":"public","title":"LIXIR’s Round Closes Tomorrow at Midnight","preview":"I wanted to give you a quick heads-up — LIXIR’s first funding round officially closes tomorrow at midnight ET.If you’ve been considering getting involved in a company that’s shaking up the alcohol space with a new category (Hard Honey) and has big plans to innovate in the CPG world, now is the time.LIXIR is on a mission to save the bees by sourcing from and supporting regenerative organic farms. Bees are vital to our ecosystem, and we believe we can build a company that makes a real impact — ...","published_at":"2025-04-29T23:31:56Z","author_name":"Collin McKenna","url":"/feed/182005","canonical_url":"https://wefunder.com/feed/182005"},{"id":181930,"entity_id":"wefunder:feed_item:181930","type":"FeedItem::Update","visibility":"public","title":"⏳ Just 2 days left to invest in LIXIR!","preview":"Hard Honey is poised to shake up the alcohol industry — and this is your last chance to get in early.Tomorrow, the LIXIR team will be pitching live at The Beverage Forum — in front of buyers from Costco, Target, Walmart, and many other major chains.This is just the beginning. Join the movement to save the bees and create a better buzz.Cheers, The LIXIR Team","published_at":"2025-04-28T20:35:11Z","author_name":"Collin McKenna","url":"/feed/181930","canonical_url":"https://wefunder.com/feed/181930"},{"id":181881,"entity_id":"wefunder:feed_item:181881","type":"FeedItem::Update","visibility":"public","title":"Final Days to Invest in LIXIR","preview":"VIEW THIS EMAIL IN BROWSERFinal Days to Invest in LIXIRAs we enter the final 3 days of our public investment round, I want to share why we started LIXIR — and why this mission matters.Just like our food system, most alcohol today is produced using monoculture crops from genetically modified, industrial farms. These practices deplete our soil, harm biodiversity, and contribute to climate change.At LIXIR, we saw an opportunity to flip that model.We're not just crafting a drink — we're building...","published_at":"2025-04-27T23:52:39Z","author_name":"Collin McKenna","url":"/feed/181881","canonical_url":"https://wefunder.com/feed/181881"},{"id":181826,"entity_id":"wefunder:feed_item:181826","type":"FeedItem::Update","visibility":"public","title":"Only 5 Days Left to Join Us — LIXIR’s Investment Round is Closing!","preview":"Can you believe there's only\u0026nbsp;5 days left\u0026nbsp;to invest in LIXIR? I can't. The support we've received so far has been incredible, and we’re incredibly grateful to everyone who’s joined our Hard Honey movement.Roughly\u0026nbsp;$700,000\u0026nbsp;has been invested by amazing people who see the opportunity to create a brand-new category in alcohol — and there’s still room for more as we push toward our $1M goal. Every additional dollar helps us scale faster, reach new markets, and build something tr...","published_at":"2025-04-25T18:07:49Z","author_name":"Collin McKenna","url":"/feed/181826","canonical_url":"https://wefunder.com/feed/181826"},{"id":181693,"entity_id":"wefunder:feed_item:181693","type":"FeedItem::Update","visibility":"public","title":"The countdown begins — only 7 days left to invest in LIXIR!","preview":"What a ride it’s been. Just one year ago, LIXIR hit the market — and since then, we've become the best-selling alcohol brand at multiple organic retailers. We've produced and sold out of tens of thousands of cans, multiple times over. And now, we're gearing up for rollout in major retailers in the coming weeks. I can’t wait to see where we go next.Creating an entirely new category — Hard Honey — has been no small task. We weren’t launching another beer, seltzer, or canned cocktail. This was s...","published_at":"2025-04-22T17:39:44Z","author_name":"Collin McKenna","url":"/feed/181693","canonical_url":"https://wefunder.com/feed/181693"},{"id":181326,"entity_id":"wefunder:feed_item:181326","type":"FeedItem::Update","visibility":"public","title":"LIXIR Selected to Sponsor Neon Carnival’s Exclusive Day Party","preview":"Hey everyone,We’re excited to share that LIXIR has been selected as a sponsor for the exclusive Neon Carnival Day Party during Coachella weekend! 🎪✨This is an invite-only event known for attracting top artists, celebrities, and influencers. Last year’s guest list included names like Taylor Swift, Leonardo DiCaprio, and a host of other high-profile attendees from the entertainment and fashion worlds.We’ll be out there this Saturday starting at 1PM with our signature classic blue truck and a fu...","published_at":"2025-04-10T21:22:27Z","author_name":"Collin McKenna","url":"/feed/181326","canonical_url":"https://wefunder.com/feed/181326"},{"id":181292,"entity_id":"wefunder:feed_item:181292","type":"FeedItem::Update","visibility":"public","title":"🚨 LIXIR Selected as Finalist for The Beverage Forum Pitch Competition! 🚨","preview":"We’re thrilled to share that LIXIR has been selected as one of only 18 finalists to pitch at The Beverage Forum 2025, one of the most influential events in the beverage industry.As a finalist, we’ll be sampling LIXIR for an exclusive panel of industry powerhouses from top retailers and incubators, including:✨ Erin Haug – Gopuff ✨ Brody Burk – Sprouts Farmers Market ✨ Kristin A. – Gelson’s Markets ✨ Darren Viscount – Bristol Farms ✨ Jessica Rodlin – LA Libations ✨ Taylor Cathala – Whole Foods ...","published_at":"2025-04-10T00:39:16Z","author_name":"Collin McKenna","url":"/feed/181292","canonical_url":"https://wefunder.com/feed/181292"},{"id":180421,"entity_id":"wefunder:feed_item:180421","type":"FeedItem::Update","visibility":"public","title":"Mother's Market Expansion","preview":"Exciting News – LIXIR is Now at Mother's Market!Dear Investors,We’re thrilled to share that LIXIR has officially begun rolling out at Mother’s Market in Southern California! This marks another incredible milestone as we continue to grow our presence in leading retailers that champion better-for-you and groundbreaking products.Mother’s Market has long been a pioneer in the organic and health-conscious grocery space, making it a perfect fit for LIXIR. Partnering with such a highly respected ret...","published_at":"2025-03-13T20:35:25Z","author_name":"Collin McKenna","url":"/feed/180421","canonical_url":"https://wefunder.com/feed/180421"},{"id":180373,"entity_id":"wefunder:feed_item:180373","type":"FeedItem::Update","visibility":"public","title":"Total Wine \u0026amp; More Expansion","preview":"Now in All Total Wine \u0026 More SoCal Locations!Dear LIXIR Investors,We’re excited to share a major milestone—LIXIR has officially rolled out in every Total Wine \u0026 More location across Southern California!This expansion marks a significant step in our retail growth strategy, further proving the demand for Hard Honey in both premium and mass-market retail. With placement in 20+ Total Wine locations, we’re gaining exposure to a high-volume customer base actively seeking innovative and high-quality...","published_at":"2025-03-12T18:19:31Z","author_name":"Collin McKenna","url":"/feed/180373","canonical_url":"https://wefunder.com/feed/180373"},{"id":180073,"entity_id":"wefunder:feed_item:180073","type":"FeedItem::Update","visibility":"public","title":"LIXIR’s Big Summer Rollout – Exciting Updates!","preview":"Dear Investors and Friends,We are thrilled to announce that LIXIR is gearing up for a major retail rollout this summer!Rollout Details:Whole Foods: We’re launching a full SoCal rollout at all 46 locations, beginning April 22nd.Mother's Market: We’re rolling out across all 15 SoCal locations in the coming weeks.Sprouts: Our product has been approved in SoCal, and we are finalizing rollout plans.In addition to these major chains, we are in discussions with several other retailers and will share...","published_at":"2025-03-04T18:06:26Z","author_name":"Collin McKenna","url":"/feed/180073","canonical_url":"https://wefunder.com/feed/180073"},{"id":174639,"entity_id":"wefunder:feed_item:174639","type":"FeedItem::Update","visibility":"public","title":"Fast Company Feature","preview":"https://www.fastcompany.com/91278985/lixir-hard-honey-meadI'm excited to share an amazing article covering LIXIR and the Hard Honey movement. For those of you not familiar with Fast Company, they only write about the most innovative brands. It was a honor to be asked to be interviewed and to be featured. This has lead to a lot of interest from other publications that will be covering our growth. Together, we are creating a revolution. We are showing people that they can choose better options,...","published_at":"2025-02-26T06:30:03Z","author_name":"Collin McKenna","url":"/feed/174639","canonical_url":"https://wefunder.com/feed/174639"},{"id":178249,"entity_id":"wefunder:feed_item:178249","type":"FeedItem::Update","visibility":"public","title":"Big Wins at BevNet, Local Events, and Bar Partnerships!","preview":"Hi Everyone,We’ve had an exciting few weeks at LIXIR, and I wanted to share some major updates on our momentum, recent events, and growth!BevNet Live: A Milestone MomentWe were honored to pitch LIXIR live on stage at BevNet Live’s Cocktail Showdown in Los Angeles, in front of industry leaders, buyers, and investors. The energy in the room was electric, and the feedback we received reinforced that LIXIR isn’t just a great product—we’re building a brand and category that resonates.Beyond the st...","published_at":"2024-12-17T04:08:09Z","author_name":"Collin McKenna","url":"/feed/178249","canonical_url":"https://wefunder.com/feed/178249"}],"q_and_a":[{"id":297484,"entity_id":"wefunder:comment:297484","question":"I see you're only in the southern California area/market. What is the plan for national distribution? I also see the valuation is $5.46M. Is that based on the current sales in the current market?","author_name":"Eric Evert","votes":1,"created_at":"2024-12-05T16:47:50Z","canonical_url":"https://wefunder.com/lixirotg#question-297484","answers":[{"id":297962,"entity_id":"wefunder:comment:297962","answer":"Hi Eric, I apologize for the delayed response and appreciate your patience. We hit the market in April 2024, testing our product at select retailers in Southern California. The response has been phenomenal—we broke early sales records at Jimbo’s Naturally, validating our model. In 2025, we plan to replicate this success by expanding further into Southern California and select new markets, contingent on the amount we raise in this round. From there, our goal is to raise an additional round within the next 12–18 months at a higher valuation to support a national expansion. The current valuation was carefully built with the guidance of Jeff Church and is based on the following: Product Appeal: Consumers love the product. Many are intrigued by the idea of alcohol made from honey, and once they try it, they become loyal customers. Category Creation: LIXIR isn’t just a new product—we’re pioneering a new alcohol category with the potential to disrupt the market status quo. Market Potential: The hard honey and regenerative organic categories are untapped and experiencing rapid growth, offering significant upside. Early Traction: Breaking sales records at Jimbo’s Naturally and securing interest from major retailers demonstrate the demand and scalability of our product. Future Growth: We’re in discussions and have soft commitments from key retailers, positioning us for significant expansion in 2025. Sales Growth: While early-stage, our sales trajectory aligns with projections, supporting the valuation as a forward-looking metric. I appreciate your question and interest.","author_name":"Collin McKenna","votes":0,"created_at":"2024-12-12T23:46:53Z"}]},{"id":297476,"entity_id":"wefunder:comment:297476","question":"What will the funds raised be used for? Is there any particular reason funding is needed currently? How would you describe the taste of mead in context of other drinks?","author_name":"Edward Tsai","votes":1,"created_at":"2024-12-05T15:59:41Z","canonical_url":"https://wefunder.com/lixirotg#question-297476","answers":[{"id":297483,"entity_id":"wefunder:comment:297483","answer":"Hi Edward, Thank you for your question! The funds will be used to increase our manufacturing, marketing, and sales capabilities, enabling us to expand LIXIR into new markets. Our plan includes working with a national distributor, which will allow us to collaborate with large chain accounts that are eager to bring us on board. To achieve this, we’ll need to significantly scale up production and ensure we have the capital to support these new markets and accounts effectively. Our drinks are a modern take on mead, making them commercially palatable and unlike anything on the market. We occupy the space between hard seltzers and hard kombuchas, offering a light and refreshing beverage that customers can enjoy multiple times in one sitting. It’s what better-for-you consumers have been waiting for, and we’re excited to share it with more people.","author_name":"Collin McKenna","votes":0,"created_at":"2024-12-05T16:31:47Z"}]},{"id":333952,"entity_id":"wefunder:comment:333952","question":"Hey 👋 Any updates?","author_name":"Y S","votes":0,"created_at":"2026-05-20T13:32:49Z","canonical_url":"https://wefunder.com/lixirotg#question-333952","answers":[{"id":334662,"entity_id":"wefunder:comment:334662","answer":"Hey YS- happy to add you to the investor updates. Email info@lixirotg.com","author_name":"Collin McKenna","votes":0,"created_at":"2026-06-01T13:30:25Z"}]},{"id":306914,"entity_id":"wefunder:comment:306914","question":"Hi Collin, I'm super interested in LIXIR and really think you're on to something. I have a question I'd like to ask 1:1-- can we connect via email?","author_name":"Jess Dancer","votes":0,"created_at":"2025-04-26T07:17:49Z","canonical_url":"https://wefunder.com/lixirotg#question-306914","answers":[{"id":306921,"entity_id":"wefunder:comment:306921","answer":"Hey Jess, Thank you for your interest in LIXIR. Please email me at invest@lixirotg.com","author_name":"Collin McKenna","votes":1,"created_at":"2025-04-26T14:05:52Z"}]},{"id":306876,"entity_id":"wefunder:comment:306876","question":"Is it kosher?","author_name":"Y S","votes":0,"created_at":"2025-04-25T18:13:58Z","canonical_url":"https://wefunder.com/lixirotg#question-306876","answers":[{"id":306877,"entity_id":"wefunder:comment:306877","answer":"Yes, our next inventory run will be kosher.","author_name":"Collin McKenna","votes":1,"created_at":"2025-04-25T18:16:07Z"}]},{"id":306454,"entity_id":"wefunder:comment:306454","question":"Hey there, I run a community round focused venture fund and have a few questions for you that I'd love to ask 1 on 1 if possible. What's the best way to reach you before end of the community round for a zoom meeting?","author_name":"Tristin Chambers","votes":0,"created_at":"2025-04-21T02:10:44Z","canonical_url":"https://wefunder.com/lixirotg#question-306454","answers":[{"id":306456,"entity_id":"wefunder:comment:306456","answer":"Thanks for reaching out Tristin and for your interest in LIXIR. We just emailed to schedule a meeting. We will also be conducting a live Q\u0026amp;A that is open to the public for any questions before the round closes in the coming week. Message me for more details.","author_name":"Collin McKenna","votes":0,"created_at":"2025-04-21T03:11:49Z"}]}],"faq":[{"question":"What will the funds raised be used for? Is there any particular reason funding is needed currently? How would you describe the taste of mead in context of other drinks?","answer":"Hi Edward, Thank you for your question! The funds will be used to increase our manufacturing, marketing, and sales capabilities, enabling us to expand LIXIR into new markets. Our plan includes working with a national distributor, which will allow us to collaborate with large chain accounts that are eager to bring us on board. To achieve this, we’ll need to significantly scale up production and ensure we have the capital to support these new markets and accounts effectively. Our drinks are a m..."},{"question":"I see you're only in the southern California area/market. What is the plan for national distribution? I also see the valuation is $5.46M. Is that based on the current sales in the current market?","answer":"Hi Eric, I apologize for the delayed response and appreciate your patience. We hit the market in April 2024, testing our product at select retailers in Southern California. The response has been phenomenal—we broke early sales records at Jimbo’s Naturally, validating our model. In 2025, we plan to replicate this success by expanding further into Southern California and select new markets, contingent on the amount we raise in this round. From there, our goal is to raise an additional round wit..."},{"question":"Hey there, I run a community round focused venture fund and have a few questions for you that I'd love to ask 1 on 1 if possible. What's the best way to reach you before end of the community round for a zoom meeting?","answer":"Thanks for reaching out Tristin and for your interest in LIXIR. We just emailed to schedule a meeting. We will also be conducting a live Q\u0026amp;A that is open to the public for any questions before the round closes in the coming week. Message me for more details."},{"question":"Is it kosher?","answer":"Yes, our next inventory run will be kosher."},{"question":"Hi Collin, I'm super interested in LIXIR and really think you're on to something. I have a question I'd like to ask 1:1-- can we connect via email?","answer":"Hey Jess, Thank you for your interest in LIXIR. Please email me at invest@lixirotg.com"}]}}}