{"data":{"type":"company_profile","id":46863,"entity_id":"wefunder:company:46863","attributes":{"canonical_url":"https://wefunder.com/kinis","generated_at":"2026-06-12T03:31:31Z","updated_at":"2026-06-11T23:52:26Z","entity_ids":{"company":"wefunder:company:46863","slug":"wefunder:company_slug:kinis"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-12T03:31:31Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-11T23:52:26Z","as_of":"2026-06-12T03:31:31Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-11T23:52:26Z","as_of":"2026-06-12T03:31:31Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-02-14T13:03:27Z","as_of":"2026-06-12T03:31:31Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-02-14T13:03:27Z","as_of":"2026-06-12T03:31:31Z","confidence":"medium"}}},"company":{"id":46863,"entity_id":"wefunder:company:46863","slug":"kinis","name":"KINIS BAREFOOT","tagline":"Innovative functional footwear designed to help people train and move naturally.","elevator_pitch":"Kinis is an online direct to consumer footwear brand. Our science-driven design methodology and advanced manufacturing process resulted in a line of innovative, functional footwear that helps people move naturally, which leads to a reduction of injuries among athletes and people with an active lifestyle.","story":"Problem:Dysfunctional modern athletic shoes bind and alter one of the most complex motor functions in the human body. Over time, this contributes to weakening the structure of the arches, toes, and ankles. This significantly increases the risk of developing injuries in the lower body.Meyers Line Test:The Meyers Line is a simple axis line used to assess the anatomical and functional alignment of the great toe in relation to the rest of the foot. Follow the steps below to perform this test:How we got to where we are todayVincent, the founder of KINIS, grew up in a refugee camp, playing soccer barefoot. Despite the challenging outdoor conditions, he never had any foot issues. When he moved to ​Richmond, Virginia, and started wearing athletic shoes like everyone else, he started to get injury after injury. He looked into the medical science of it all and found that his feet grew exceptionally weak by wearing athletic shoes. So he started KINIS to change the design and create the ultimate functional footwear to help people move naturally and injury-free.Link to Full Origin StoryInspired by his early childhood living in a refugee camp in 2022, Vincent ran his first marathon barefoot to raise money for Afghan refugees.Prototyping \u0026amp; Product Development\u0026nbsp;As a consumer with zero background in footwear design, Vincent, solves shoe problems from the ground up by studying the foot anatomy and the body biomechanics. In addition to thousands of hours spent working with podiatrists, physical therapists, and trainers. Early models are made in vincent's garage using foams and basic materials. Once samples are completed, they are given to local trainers to test and provide feedback.Solution:Vincent\u0026nbsp;employed the\u0026nbsp;science-based approach to footwear design resulting in the ultimate comfortable shoes that promote healthy foot health and proper body mechanics for all body types and fitness levels.What makes KINIS different?\u0026nbsp;With over ​12 ​years of professional experience as an architect with a strong background in manufacturing, ​global supply chain,​ and management. Vincent successfully led the team to develop world-class materials and advanced manufacturing processes\u0026nbsp;resulted in a line of innovative and functional footwear.Proprietary Ultra Strong Military Grade Spectra Fiber 4D advanced 360 flex knitting ​Triple layers composite natural insoles\u0026nbsp;Patent\u0026nbsp;Pending\u0026nbsp;Science driven design methodologyPassionate\u0026nbsp;movement\u0026nbsp;communityDiverse team with robust industry experiencesKinis successfully launched a line of functional footwear by working closely\u0026nbsp;with fitness professionals, podiatrists, physical therapists,\u0026nbsp;and brand ambassadors across the world.Fitness and medical communities have embraced the Kinis footwear across multiple training modalities and daily wear.Projections:Forward-looking projections cannot be guaranteed.Press:The Future:Building on top of the solid foundation in the fitness market, with the proper funding in place we will expand to the\u0026nbsp;Athleisure wear market to drive topline revenue.\u0026nbsp;Fully Integrated Smart Shoes\u0026nbsp;\u0026nbsp;Injury Prevention\u0026nbsp;Performance Optimization\u0026nbsp;AI-driven Smart Training Program\u0026nbsp;Market Size:Timeline:Use of Funds:We Believe: Stronger bodies start with stronger feet.Functional footwear should work in tandem with the human body to optimize natural biomechanics to keep us moving injuries-free.Our feet are naturally strong. They have been through millions of years of evolution, and they don't\u0026nbsp;need much support to keep us moving throughout\u0026nbsp;the day. All we have to do is set them Free so they can function as nature intended.Link to customer reviewsLink to customer reviewsCurrent Products:We are creating the next generation of high-performance, minimalist, pro-training shoes to help you train efficiently and naturally from the ground up to optimize full body mechanics and reach your optimal performance.Benefits of training \u0026amp; walking in minimalist footwear.The APMA (American Podiatric Medical Association) granted the Lucy Active \u0026amp; Apollo Pro training\u0026nbsp;shoes the Seal of Approval for promoting good foot health.Our Team:We are a team of highly passionate athletes who share a common\u0026nbsp;vision of building a strong and active movement community.\u0026nbsp;\u0026nbsp;We celebrate\u0026nbsp;the back-to-back lifestyle daily where nature and movement\u0026nbsp;are our\u0026nbsp;core values. We\u0026nbsp;take pride in our work and are on a mission to bring positive impacts to our community.\u0026nbsp;","location":"Richmond, VA","website":"https://www.kinis.com","total_amount_raised":0,"total_investors":0,"is_funded":false,"is_active":false,"quality_score":2,"related_urls":["https://wefunder.com/kinis","https://www.kinis.com"]},"media":{"share_image_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/46863/xxl_cropped_IMG_2325.jpg","logo_url":"https://uploads.wefunder.com/uploads/company/logo/46863/large_cropped_Kinis_app_icon.jpg","header_media_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/46863/standard_cropped_IMG_2325.jpg","cover_photo_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/46863/standard_cropped_IMG_2325.jpg","profile_video_url":"https://wefunder.wistia.com/medias/esnugcsjv8"},"links":{"company_url":"https://www.kinis.com","instagram_url":"https://www.instagram.com/kinisbarefoot/"},"highlights":[],"quick_facts":[{"index":1,"claim_id":"claim-fact-1","value":"🔬Science-driven design footwear that promotes natural foot movement and proper body mechanics."},{"index":2,"claim_id":"claim-fact-2","value":"✅ Seal of Approval footwear by the American Podiatric Medical Association (APMA)."},{"index":3,"claim_id":"claim-fact-3","value":"📈250% revenue growth in 2021"},{"index":4,"claim_id":"claim-fact-4","value":"Embraced by the fitness community with over 10K satisfied customers globally."},{"index":5,"claim_id":"claim-fact-5","value":"Founded in 2017, inspired by a personal foot injury \u0026amp; childhood experiences in the refugee camp."},{"index":6,"claim_id":"claim-fact-6","value":"Founder ran his first Marathon barefoot in 2022 to raise money for Afghan refugees."},{"index":7,"claim_id":"claim-fact-7","value":"78% of Americans have experienced foot problems due to wearing dysfunctional shoes."},{"index":8,"claim_id":"claim-fact-8","value":"60 million Americans visit a podiatrist every year."}],"team":[{"id":706746,"entity_id":"wefunder:company_role:706746","user_entity_id":"wefunder:user:220678","role":"founder","name":"Vincent Vu","title":"Founder \u0026 CEO ","bio":"Experienced founder with over thirteen years in designing and manufacturing. Successfully led a team of over twenty-five engineers for a multi-million dollar operation. Master of Architecture (M.A.) and Master of Business Administration (M.B.A.)","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/706746/square_cropped_1648744235606.jpg?1653604335","profile_url":"https://wefunder.com/vincentvu","personal_url":"https://www.kinis.com","linkedin_url":"https://www.linkedin.com/in/vincent-vu-mba-277738b3/","related_urls":["https://wefunder.com/vincentvu","https://www.kinis.com"]},{"id":1606472,"entity_id":"wefunder:company_role:1606472","user_entity_id":"wefunder:user:1403469","role":"employee","name":"Joe Abretski","title":"Chief Wellness Officer","bio":"Dr. Joe Abretski places an understanding of alignment and movement as the basis for health and performance. He studied kinesiology, the science of movement, which is actually where Kinis derives its name.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/1606472/square_cropped_Dr.%2BJoe.jpg?1652529875","profile_url":"https://wefunder.com/joeabretski","linkedin_url":"https://www.linkedin.com/in/dr-joe-abretski/","related_urls":["https://wefunder.com/joeabretski"]},{"id":2769701,"entity_id":"wefunder:company_role:2769701","role":"employee","name":"Danielle Gertner","title":"Brand Strategist","bio":"With nearly 10 years of experience as a self-mastery mentor, habit and mindset expert, movement coach, and professional hype woman. Won 1st place in 10K Spartan race wearing kinis barefoot shoes.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/2769701/square_cropped_1638060269837.jpg?1654013908","linkedin_url":"http://https://www.linkedin.com/in/dgertner/","related_urls":[]},{"id":2774951,"entity_id":"wefunder:company_role:2774951","role":"employee","name":"Dr. Stephen Bui","title":"Podiatric Mentor ","bio":"Dr. Stephen Bui has enjoyed over 20 years in the healthcare arena as a pharmacist, physician \u0026amp; podiatric surgeon. Board Certification by the American Board of Foot and Ankle Surgery (ABFAS)","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/2774951/square_cropped_1627615502674.jpg?1652530005","linkedin_url":"https://www.linkedin.com/in/dr-stephen-bui-dpm-facfas-141b771/","related_urls":[]},{"id":750702,"entity_id":"wefunder:company_role:750702","role":"employee","name":"Earl Cox","title":"Brand Strategy Mentor","bio":"31 years at The Martin Agency and the last 20 years of that as Chief Strategy Officer. In this thought leadership role, I developed brand positioning and marketing communication strategies for 100s of companies in dozens of business categories.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/750702/square_cropped_earl.jpg?1660694831","linkedin_url":"https://www.linkedin.com/in/earl-cox-b23746142/","related_urls":[]},{"id":750344,"entity_id":"wefunder:company_role:750344","user_entity_id":"wefunder:user:296160","role":"employee","name":"Eric Glymph","title":"Chief Financial Advisor ","bio":"I have expertise in various aspects of finance. I am an innovative leader that blends financial and business acumen while promoting positive organizational change.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/750344/square_cropped_ERIC.jpg?1652529882","profile_url":"https://wefunder.com/eric.glymph","linkedin_url":"https://www.linkedin.com/in/eric-d-glymph-cpa-2417a45/","related_urls":["https://wefunder.com/eric.glymph"]}],"featured_investors":[],"investor_memos":[],"tab_counts":{"posts":0,"ask_questions":3,"featured_investors":0,"faq_entries":3},"active_fundraises":[{"id":44368,"entity_id":"wefunder:fundraise:44368","state":"open","offering_type":"4(a)(6)","funding_type":"note","structure":"ttw","security_type":"equity","currency":"USD","testing_the_waters":true,"min_purchase":100,"max_purchase":9,"funding_target":500000.0,"funding_started_at":"2021-04-06T01:57:26Z"}],"latest_fundraise":{"id":44368,"entity_id":"wefunder:fundraise:44368","state":"open","offering_type":"4(a)(6)","structure":"ttw","testing_the_waters":true,"can_invest_now":true,"funding_started_at":"2021-04-06T01:57:26Z","funding_closed_at":null,"terms":{"eb":null,"nb":"$8M","txt":"valuation cap"}},"recent_posts":[],"q_and_a":[{"id":153599,"entity_id":"wefunder:comment:153599","question":"Hi, will the future equity in Kinis be common or preferred, and are you all planning on remaining an LLC for tax purposes? Also, do you anticipate becoming profitable any time soon?","author_name":"Lucas Selvidge","votes":1,"created_at":"2021-06-12T03:32:44Z","canonical_url":"https://wefunder.com/kinis#question-153599","answers":[{"id":153862,"entity_id":"wefunder:comment:153862","answer":"Hi Lucas, Future equity will be preferred stock, will will convert to C corporation for future raising. Based on the current revenue and projection, we are anticipated to be profitable by summer 22. Cheers, Vincent","author_name":"Vincent Vu","votes":1,"created_at":"2021-06-16T10:45:03Z"}]},{"id":143589,"entity_id":"wefunder:comment:143589","question":"Hi Vincent, what are the terms of the deal? Is there a cap and/or discount? It is not visible here.","author_name":"Boris Hristov","votes":1,"created_at":"2021-04-21T08:24:24Z","canonical_url":"https://wefunder.com/kinis#question-143589","answers":[{"id":143661,"entity_id":"wefunder:comment:143661","answer":"Hi Boris, Terms are not showing because we have not reached $50k. Once we reached Wefunder will file form C with SEC, which terms will show. We are still at the reserve stage. We currently set the valuation CAP at $8M Cheers, Vincent","author_name":"Vincent Vu","votes":0,"created_at":"2021-04-21T18:19:32Z"}]},{"id":66454,"entity_id":"wefunder:comment:66454","question":"Where is your retail store located?","author_name":"Brain Mcguiness","votes":1,"created_at":"2019-10-19T14:34:21Z","canonical_url":"https://wefunder.com/kinis#question-66454","answers":[{"id":143660,"entity_id":"wefunder:comment:143660","answer":"Brain, We don't have a retail store. We have an office located at 1717 East Cary Street Richmond VA 23223 Cheers, Vincent","author_name":"Vincent Vu","votes":1,"created_at":"2021-04-21T18:12:47Z"}]}],"faq":[{"question":"Where is your retail store located?","answer":"Brain, We don't have a retail store. We have an office located at 1717 East Cary Street Richmond VA 23223 Cheers, Vincent"},{"question":"Hi Vincent, what are the terms of the deal? Is there a cap and/or discount? It is not visible here.","answer":"Hi Boris, Terms are not showing because we have not reached $50k. Once we reached Wefunder will file form C with SEC, which terms will show. We are still at the reserve stage. We currently set the valuation CAP at $8M Cheers, Vincent"},{"question":"Hi, will the future equity in Kinis be common or preferred, and are you all planning on remaining an LLC for tax purposes? Also, do you anticipate becoming profitable any time soon?","answer":"Hi Lucas, Future equity will be preferred stock, will will convert to C corporation for future raising. Based on the current revenue and projection, we are anticipated to be profitable by summer 22. Cheers, Vincent"}]}}}