# Jibby Coffee

⚡️ Enhancing Coffee with Superfoods—for 
Energy, Mood, & Stress Relief

- Canonical URL: https://wefunder.com/jibby.coffee
- Entity ID: wefunder:company:118185
- Last updated: 2026-07-05T05:01:01Z
- Generated at: 2026-07-06T00:30:08Z

## Quick facts
- ⚡️ 450% YoY revenue growth
- ⭐️ 4.7 average rating across 100K+ cans sold
- ☕️ Taking on the $465B global coffee market
- Featured in VICE, Thrillist, US News, and other leading tastemakers
- ✌️ 1% for the Planet Members for sustainable coffee farming & mental health support
- Defining the emerging CBD Coffee category with over 350+ retailers in the US
- Gen Z and minority founding team backed by industry veterans from PepsiCo, Celsius, & Boomchickapop

## Active fundraises
- wefunder:fundraise:65548: 4(a)(6) successful (USD)
- wefunder:fundraise:89498: 4(a)(6) successful (USD)

## Story
The modern world has become increasingly chaotic and stressful, and it’s wreaking havoc on our minds and bodies. Our reliance on quick fixes like caffeine-heavy energy drinks, sugar-filled snacks, and digital distractions only amplify the strain. It’s time for a change.In increasing fashion, Americans are looking for food and beverage to help with mental health, stress, brain power, and energy. Demand for functional foods is exploding—especially among Gen Z and Millennials.That's Where Jibby Comes inJibby is just like your morning coffee or tea, only it's brewed with superfoods—providing you energy, mood balance, stress relief, and more. We’ve harnessed the incredible natural benefits of cannabinoids and adaptogens and brewed them into every cup. No need to start a new regimen or change your diet, Jibby is a wellness solution that fits seamlessly into the daily ritual of more than 2/3rds of Americans.What's in Jibby? Superfoods, Adaptogens, CBD, and moreWe captured the essence of what makes coffee great—the taste, the ritual, and the energy—while eliminating undesirable effects like crashes, anxiety, jitters, poor sleep, and digestive issues. Our unique blends combine carefully extracted low-acidity coffees & teas with natural superfoods to help improve energy, focus, mood, sleep, gut health, and immunity. The result is a delicious morning ritual that goes beyond traditional coffee.Our Founder's Natural Wellness JourneyJibby Exists at the Intersection of 4 Behemoth TrendsBy capitalizing on these four intersecting trends, we're positioned at the forefront of the wellness revolution—or as we like to call it the Fourth Wave of Coffee. We're riding the wave of consumer preferences, providing coffee enthusiasts with a flavorful and functional experience that aligns with their lifestyle. Join us as we continue to grow, redefine the coffee industry, and make our mark on the ever-evolving world of wellness.Adaptogens, Ritual, & Subscription—Three Pillars of SuccessAdaptogens work better over time through consistent use. By pairing them with daily rituals, and offering a super convenient subscription service, we unlock a powerful consumer lifecycle.New Products Broaden Addressable Market & Increase RetentionWhile coffee and CBD have been Jibby's introduction to the world, the heart of our brand lies in the power of Ritual and Functional Wellness. This summer, we’re rolling out a new line of Mind+Body Instant Coffee, Matcha, and Chai.By leveraging our expertise in functional-superfood formulations, we can introduce new products that meet the evolving needs of our health-conscious consumers. With our innovative mindset, we have a clear path toward channel diversification into the direct-to-consumer space to reach new consumers where our retail footprint is limited.Building on Existing Success and DistributionNote: future projections not guaranteed.We're boosting our current retail footprint by launching new products within these spaces. Thanks to strong partnerships in our core markets, new items are set to launch into healthy existing demand. Plus, new non-CBD products allow us to launch onto Amazon, Thrive Market, and run ads on Meta forthe first time Scaling for Success in the Functional Beverage MarketTarget Audience: Tapping into the Growing Wellness MarketOur customers are a growing segment of conscious consumers who prioritize health, sustainability, and personal well-being. These individuals seek products and brands that align with their values and contribute to a positive impact on both themselves and the planet.Health & Sustainability Low Calorie & Natural: All our products are 100 calories or less (<50% of leading canned & bottled coffee drinks). We use ingredients derived from plants and natural sources. All our beverages are plant-based and gluten-free. Quality and Transparency: All products are made with Certified Fair Trade commodities with coffee, tea, sugar, and cacao farmers being paid a premium for their goods. Organic Certification: We are actively working towards organic certification, ensuring that our products are free from synthetic pesticides and GMOs. Sustainable Packaging: We are committed to minimizing our environmental footprint. Currently, all our beverages are sold in aluminum packaging which is infinitely recyclable. We will continue exploring compostable packaging materials, providing an eco-friendly solution for our customers. Cultural Trend-Setters are Taking NoticeJibby's brand identity is the cornerstone of our success, setting us apart in a crowded market. It's the key to our exceptional customer retention, deep engagement, and the organic word-of-mouth growth that fuels our expansion.

## FAQ
1. **What are your plans for national distribution? You all seem to have secured a local process that works for you, but what about national? In addition, how do you plan on using the funds that you are raising?**
   - Hey Maya! Your question highlights our key philosophy: to grow sustainably by going deep before going wide. While we're keen on national expansion, we prioritize strengthening our footprint in our current markets (NYC + Miami) where we can maintain boots on the ground and a personal touch. Regarding national presence, our strategy is to launch our eCommerce line through our website and Amazon with the non-CBD products shown in this deck. This allows us to gather critical consumer data and ins...

## Team
- James Reina (Cofounder & CEO)
- Alvaro Ortega (Cofounder & COO)
- Laura Brooks (Fractional CMO)
- Peter Strnad (Fractional Innovation, R&D)
- Symon Rowlands (Fractional Field Marketing)

## Recent posts
- Celebrating Our Raise—Thanks to You! 💙 (2023-11-21T17:58:45Z)
- ✅ Closing Day! I'm taking investor calls ALL DAY to answer your questions (2023-11-17T17:28:30Z)
- 🔔 Last Chance to Invest — Crowdfunding Closes in 3 Days 🔔 (2023-11-15T14:09:11Z)
- 3 Reasons Why Jibby is an Incredible Investment Opportunity 🚀 (2023-11-10T18:27:25Z)
- Only 10 Days Left to Invest in Jibby 🚀 (2023-11-07T20:38:04Z)
- Exciting Update for Our Wefunder Supporters! 🚀 (2023-10-17T16:34:58Z)
- Jibby Mushroom Latte 🍵 New market entry! (2023-08-30T17:20:00Z)
- Officially Filed and Live 🚀 (2023-08-18T13:40:40Z)
- YOU can be an investor in JIBBY (2023-07-25T13:30:47Z)

## Q&A
- Q: What are your plans for national distribution? You all seem to have secured a local process that works for you, but what about national? In addition, how do you plan on using the funds that you are raising?
  - A: Hey Maya! Your question highlights our key philosophy: to grow sustainably by going deep before going wide. While we're keen on national expansion, we prioritize strengthening our footprint in our current markets (NYC + Miami) where we can maintain boots on the ground and a personal touch. Regarding national presence, our strategy is to launch our eCommerce line through our website and Amazon with the non-CBD products shown in this deck. This allows us to gather critical consumer data and insights before scaling up. By the way, we’re sharing some launch updates on this new direct-to-consumer product line very soon, so stay tuned :)
- Q: I was wondering how this venture is doing I've bought the products and enjoy the mushroom and the macha coffee. I was wondering when the cans would be more accessible?
- Q: Are you looking for investors? If yes, contact me now!!! www.fiverr.com/marhmzy