Company Profile (AI Text)
Name: Intentionalist
Canonical URL: https://wefunder.com/intentionalist
Updated at: 2026-06-13T05:00:41Z

Tagline: Easily find diverse, small businesses near you.
Elevator pitch: Intentionalist is built on one simple idea: where we spend our money matters. We make it easy to find, learn about, and support Main Street small businesses and the diverse people behind them through everyday decisions about where we eat, drink, and shop.

Key claims:
- Total raised on Wefunder: 287250 | citation: https://wefunder.com/intentionalist#claim-total-raised
- Total investors: 172 | citation: https://wefunder.com/intentionalist#claim-total-investors

Verified facts:
- Total raised on Wefunder: 287250 | observed_at: 2026-06-13T05:00:41Z | expires_at: 2026-06-14T05:00:41Z
- Total investors: 172 | observed_at: 2026-06-13T05:00:41Z | expires_at: 2026-06-14T05:00:41Z

Computed metrics:
- total_amount_raised: 287250
- total_investors: 172
- team_size: 3
- featured_investor_count: 1
- faq_count: 5
- recent_post_count: 6

Quick facts:
- 💸 $600K in 2021 revenue, Y/Y increase of 166%, 5X increase in site traffic | citation: https://wefunder.com/intentionalist#claim-fact-1
- 🤝 On-going partnerships with all major Seattle pro-sports teams, Apple, & the City of Seattle | citation: https://wefunder.com/intentionalist#claim-fact-2
- 💫 LGBTQ Female-founded diverse team of entrepreneurs, technologists + social impact leaders | citation: https://wefunder.com/intentionalist#claim-fact-3
- 💥 80K avg monthly reach on IG & FB & 118K avg monthly impressions on Twitter | citation: https://wefunder.com/intentionalist#claim-fact-4
- 📍 Greater Seattle focus to date - market expansion offers clear growth path | citation: https://wefunder.com/intentionalist#claim-fact-5
- 🛍 110M consumers spend $23.3B on Small Business Saturday, and 95% want to shop small all year long | citation: https://wefunder.com/intentionalist#claim-fact-6

FAQ:
- Q: I checked over your presentation, very nice. I am not clear on your revenue sources? I see you list 4 services/products digital gift cards, on line marketplace, directory, and membership and sponsorships. Can you give me an idea on which of these is a revenue source. And, do t...
  A: Small businesses do not pay a fee to be in our directory or to sell their gift certificates via our online marketplace. Our revenue sources are as follows: Directory As a Service (custom guides and incentive programs with companies, teams, local government, and nonprofit partners), Marketplace (gift certificates, merchandise, tips), Intentionalist Gift Card redemption, Membership/Sponsorship.
- Q: Hello, I invested a small amount as a small business owner just to support the mission, and would be interested to find out the following: 1) If you compare Q1 20, Q1 21, and Q1 22 how are your revenues looking - Is Q1 22 more like Q1 20, or double of Q1 21, etc? 2) I see you ...
  A: 1) Thanks for supporting our mission. Our revenue growth since 2020 has been substantial. 2021 Q1 revenue was 30X 2020 Q1 revenue. 2022 Q1 revenue was nearly 2X 2021 Q1 revenue, even though we are actually down an FTE. 2) Intentionalist is, and has been my priority since its founding. With this raise, we will finally be able to invest in the engineering resources that will facilitate the automation required for us to scale. We will also be adding a resource to help with small business engagem...
- Q: My wife and I are interested in investing in this company. Have concerns about your revenue projections also will like to have more information on your past year financials, interested in investing with significant amount. Thank you in advance for this information.
  A: I would be happy to speak with you to address your questions regarding our revenue projections and financials. Through the first half of 2022, our actual revenue was 15% greater than projected, driven by Directory As A Service and Membership/Sponsorship. Please send an email to hello@intentionalist.com if you would like to connect.
- Q: I was trying to read your revenue forecasts for 2022 and 2023 but on the main page it is blurry and I cannot see it. Are you able to share?
  A: Apologies for the delay in responding! Our revenue forecasts are as follows: Q4 2022: $333K, Q1 2023: $235K, Q2 2023: $331K, Q3 2023: $274K, Q4 2023: $491K.
- Q: Good morning, team I have a few questions before I invest. How does the company make a return? What are the Sources of revenue for the company? When would we see the company become Profitable and what is the current burn rate? What is the motivate behind the project is it poli...
  A: Our sources of revenue include: Directory As a Service (custom guides and incentive programs with companies, teams, local government, and nonprofit partners), Marketplace (gift certificates, merchandise, tips), Intentionalist Gift Card redemption, Membership/Sponsorship. We have met all of our YTD revenue targets and are preparing for an exciting Q4/holiday season. Our current burn rate is $25K, and we anticipate that the company will become profitable by the end of 2023. The motivation behin...

Recent posts:
- Intentionalist - 2023 Q2 Update (2023-08-02T15:13:30Z) https://wefunder.com/feed/165390
- Countdown to close (2022-09-22T19:49:46Z) https://wefunder.com/feed/158314
- OL Reign Selects Intentionalist as 2022 Nationwide Community Partner (2022-08-15T19:00:19Z) https://wefunder.com/feed/157498
- We've reached our first fundraising goal! (2022-07-01T22:54:12Z) https://wefunder.com/feed/156495
- Intentionalist in the news (2022-06-11T18:44:05Z) https://wefunder.com/feed/156051
- Thank you for investing in our #SpendLikeItMatters mission (2022-06-02T17:01:53Z) https://wefunder.com/feed/155408