# Immortal Studios Creating the next Marvel with a martial arts fantasy entertainment universe ## Elevator pitch We are creating an interconnected universe of Wuxia characters and stories based on one of the most popular Chinese libraries through comics. When we have a sizeable community, the IP is turned into films, tv, games and merchandising. Like the next Marvel. - Canonical URL: https://wefunder.com/immortal.studios - Entity ID: wefunder:company:62443 - Last updated: 2026-06-21T05:00:17Z - Generated at: 2026-06-21T13:05:51Z ## Quick facts - Exclusive rights to the 60+ title library of top martial arts fantasy writer Shiao Yi - Launched two comic books, The Adept + Immortal Swordsmen, on Kickstarter proving product-market fit - Both funded on the 1st day and raised over 300% of our goal - Team/advisory board comprised of industry veterans from Marvel, DC, Riot, Fox, and Disney - Proved out comic-first engagement model for cost-effective and exponential value creation - Focused on large global market that includes US and China - Hollywood is hungry for genre IP based offerings with comparable deals with 9-10 digit exits ## Active fundraises - wefunder:fundraise:36225: 4(a)(6) successful (USD) ## Story Hello, I’m Peter, Founder and CEO of Immortal Studios. We came to Wefunder a few months ago, and have been embraced by a community eager to support a new kind of entertainment company.The best media companies in the world – Marvel, Pixar, Blumhouse – are known for doing one thing really well. Marvel and superheroes. Pixar and sophisticated, whole-family animation. Like them, Immortal has carved a very specific lane, an original content company, creating stories in the martial arts fantasy genre known as wuxia. It is a genre that has existed for thousands of years but has never had a global home. Until now.We are here to change that.Wuxia might sound unfamiliar even while it has inspired some of the East and West’s most enduring stories, from The Matrix to Crouching Tiger to Bruce Lee and Star Wars. Recently, Hollywood has noticed. Netflix is increasing its investment in anime. Marvel is about to introduce its first Asian superhero. Most notable, Sony Pictures bought out a niche anime platform, Crunchyroll, for close to $1.2B. In other words, we are firmly planted in one of the most exciting genres possible.Another key part of our value proposition is that because there are strong fan bases for Wuxia both in China and around the world, it has the ability to reach a global as well as Chinese audience during a time when Hollywood content is quickly losing ground in China. So Immortal has a unique embedded ability to crack the Hollywood-China divide, and I believe the market will richly reward us for that.We are also unique because unlike most production companies we own IP, one of the most celebrated libraries in this genre. My father, Shiao Yi, was considered one of the best Wuxia novelists and we have acquired his library of over 65 works, some of which have already been made over 30 times into film and television in China. We own all rights, which means we will be able to create stories for any medium – film, television, games, and beyond.Wuxia novelist Shiao YiBut first you have to start somewhere and you have to do it responsibly. Hollywood is known for spending millions of dollars on creating and marketing IP – but understanding what audiences want is very difficult. We are taking a different approach. We start with a principle of MVP – or minimum viable product – first developing our stories as graphic novels that allow us to establish our stories, test content, and develop an audience before pouring in the millions of dollars it takes to create and market film and television. With this approach, we can cost effectively determine a product-market fit and establish a built-in audience prior to making the large investments.We have already proven the efficacy of this model. Last July, we successfully funded our first book, The Adept, on Kickstarter and released it to rave reviews in October.We did it again in March with Chronicles of the Immortal Swordsmen. Production is underway and the book will be released in July.Both of these books funded at over 300% of asking, demonstrating a real demand for this type of content.This year we have plans to release 5 additional titles – all with multiple issues, growing our content library over the next year.  In year two, we will continue to broaden our audience and focus on other medium such as short video as our graphic novels begin to reach major retail outlets and scale. Then things get really interesting. By year three, where we project profitability, we’ll be operating under two primary business models. The first one is a subscription model, where for a reasonable monthly fee, we will provide our fans with exclusive access to content, to our creators and even the ability to develop stories alongside them. We foresee an active relationship between our creators and our fans – a true community that is shares a passion for this genre. Meanwhile, we will be launching titles from our premium film and television studio, all adaptations of the graphic novels we have been seeding over the previous years. This is a model that we believe will responsibly establish a major new content studio, but do so in a way that is responsible to those who have invested in us.I spent a lot of time here talking strategy, numbers, and projections. But obviously, as storytellers, what we are most excited about are sharing stories of empowerment and meaning that Wuxia has always been about with a modern audience. For us, it will always be about awakening the heroes in everyone. None of this will be possible, certainly not in the early days, without a crack team of colleagues, advisors, and other strategic partners. Our team comes from a top tier of entertainment companies including NBC and Disney. Our advisors hail from Disney, Marvel, Legendary, and DC. We have strategic partnerships with Nextshark, Wizard World, and Kung Fu Magazine.All we are missing is you. Please come join us on what will be a tremendous journey. PerksWe are pasting the perks below in case you missed it from the main page.  You receive the perks from all the lesser tiers, i.e. if you participate in $1000+, you also receive the items in the $500 tier$500+ - "Digital Pass" - Receive digital copies of Immortal comics through 2021 (or equivalent of six issues)$1000+ - "Merch Package" - Receive an Immortal T-Shirt and Hat$2,500+ - "Hero Pass" - Receive physical copies of all issues through 2021 (or equivalent of six issues)$5000+ - "Universe Pass" - Receive physical copies of all issues through 2021 (or equivalent of six issues), all signed by some member of the creative team, plus any associated swag. ## FAQ 1. **This is tricky. Only one Kickstarter campaign and hefty valuation because of father's IP. How was father's IP used in the creation of “The Adept”? Thanks, Kevin** - HI Kevin -- thank you for your question(s). #1. The Adept is actually an original creation and not adapted from the Shiao Yi library. This underscores our hybrid approach from modernizing previous titles, and also commissioning new titles, for a dynamic blend of influences, to ultimately have a very diverse and comprehensive universe.​ #2. Valuation. It is pretty rare for a proven, 60+ title, all rights library to be attached to a new company with many other strengths from model, te... 2. **Regarding the sales/delivery channel, backerkit isn't the most friendly delivery channel. Are there other sales channel that you are considering, e.g. on Amazon.com or Barnes and Noble's online store? Also, any comicon or marketing channel plans for next year? Are you going to...** - Hi Liling -- This is an excellent question. We look at Kickstarter as a discovery and activation platform for us, especially for the launch of new titles. This is also a place where we workshop a variety of IP related choices. From there, we will be publishing complete graphic novels through Amazon and Barnes and Noble, and also plan to syndicate our content through a variety of 3rd party platforms including Comixology, Webtoons, to name just a few. Had we not been shutdown by Covid... 3. **Hey, will you stick to Wuxia or will you extend to Xianxia? When I hear 'Immortal' I don't think Wuxia, will there be Qi/cultivation?** - Hi Chanen -- Thank you for your question. By your comfort with these terms, I trust that you are already a fan of the genre(s). It is actually my view that Xianxia, which really is a more recent term, is actually a vital part of Wuxia, which in our definition, is the more comprehensive term. For instance, my father, who wrote many immortal stories, and was one of the few writers who kept that tradition alive in the 70's after it disappeared from the scene, wrote them under the Wuxia banner. A... 4. **Hi Peter. It was good Zooming with you today. I would like to invest more with you, but first I would like to read your next issue and see how "sticky" it is. How long will the wefunder last and how soon can you get the next issue out (sooner than March)? I am hoping to read y...** - Hi Sean -- you know a little bit about our next title than the general public so please keep our creative lineup secret before we make the general announcement in the next few weeks. Our WeFunder campaign is currently expected to end in March, and our next book is going live on Kickstarter on 3/1, so you may not have the opportunity to sample our next book in its entirety before deciding to invest more. There is pickle, however, you should know - that for reasons I shared with you already, we... 5. **Hi Peter, I am interested in investing, but I am also wondering if you accept submissions. I write teen superhero novels and would like to adapt my critically-acclaimed MG/YA novel into a comic book ( some of my characters are adept at martial arts, so they should fit into you...** - Hi Paul, Thank you very much for your question, and for your interest in submitting to us. The easy answer is yes, that from time to time we do accept "solicited" submissions. However, because we are building a story world that is unique to our aesthetics and our take on the wuxia genre, it is something that is different from the superhero genre. However, even if for whatever reason the story is not right for us, we'd be happy to offer you some suggestions on comic adaptations and how you mig... ## Team - Peter Shiao (Founder & CEO) - Hank Kanalz (Head of Publishing) - Robert Wu (Chief Financial Officer) - Carl Potts (Storyverse and editorial advisor ) - Jack Gao (International Advisor) - Rick Porras (Transmedia Advisor) - Stu Levy (Publishing Advisor) ## Recent posts - Calling all Immortals@Comicon 2023 (2023-07-21T21:48:55Z) - Immortal's Assassin G catching fire (2022-09-12T00:15:22Z) - Immortal at WonderCon (2022-03-29T14:53:11Z) - A Conversation between Silicon Valley and Hollywood (2022-03-15T04:18:44Z) - Hello Immortals! I wanted to thank all of you who participated in our recent Kickstarter launch of Adept2, and for the many of you who attended our recent ask me anything session... Hope 2022 has been kind to you so far... (2022-03-05T00:45:34Z) - AMA with Founder Peter Shiao, Tuesday the 22nd @ 2p PST (2022-02-22T02:17:02Z) - Introducing NFTs - join the whitelist (2022-02-18T14:33:07Z) - Explain Yourself! (2022-02-03T15:23:43Z) - Adept #2 is Launched! (2022-01-25T17:02:12Z) - Adept #2 Trailer (2022-01-24T14:53:02Z) - 30 minutes more (2021-07-01T03:24:58Z) - Final hours to invest (2021-06-30T14:55:45Z) - the first panel we posted (2021-06-30T14:53:35Z) - Business Minute: Awaken Your Hero (2021-06-29T23:16:08Z) - Business Minute: Premium Studio (2021-06-29T17:17:42Z) ## Q&A - Q: Thank you Peter for your reply. I totally understand your position on story fit, priority and model. Still I am very happy to see what you doing and hope to be part of the journey someday. Let me work out how much I can invest for now. Also, if there is a way to be part of the contact list, mailing list etc for updates, please let me know and put me on it. I would like to keep in contact with you. - A: Hi Jeremy -- sorry it took me a little bit to get back to you on this. Please by all means join our mailing list by going to our website at www.immortal-studios.com and add yourself -- we do work to stay in touch with our community and really love that part of the process. Following our social media is another great way to see what we are up to....hope you are well and take care-- - Q: What would be the return for this project? would it be an IPO or would it be through dividends? I am very much interested in this project actually since i've been a fan of the Wuxia/Xianxia/Xuanhuan genre - A: Hi Anthony -- as a shareholder you would be entitled to receive dividends from your shareholdings when our revenue model kicks in, and there is also the larger opportunity of going public and/or being acquired at an attractive multiple. Because we occupy both the traditional Hollywood market, as well as having strong appeal in Asia, we have several options from both the East and West, and that will greatly enhance the possibility of an attractive return. - Q: Hi Peter. It was good Zooming with you today. I would like to invest more with you, but first I would like to read your next issue and see how "sticky" it is. How long will the wefunder last and how soon can you get the next issue out (sooner than March)? I am hoping to read your next issue before wefunder ends. Also, could you explain to me about the NVP one more time with an example (how you pay the writers/artists)? Last, you also mentioned something that is not known to the general public. When will you be revealing this information to the masses? Thanks for answering my questions and Happy New Year. - A: Hi Sean -- you know a little bit about our next title than the general public so please keep our creative lineup secret before we make the general announcement in the next few weeks. Our WeFunder campaign is currently expected to end in March, and our next book is going live on Kickstarter on 3/1, so you may not have the opportunity to sample our next book in its entirety before deciding to invest more. There is pickle, however, you should know - that for reasons I shared with you already, we have offered a very significant discount to our founding shareholders - and that after this round closes we expect to move our valuation to "market" rates which I expect to be considerably above our current $18 million cap. In terms of announcements -- please stay tuned. Both of our strategic hires/partnerships are being prepped for announcement this quarter. Hope you are well :) - A: Hi Sean -- sorry I did not answer your other question which is the use of the ?minimum viable product" (MVP) approach by which we basically use comics as the prototype to cost effectively create, test and monetize the IP in almost real time. And the process of doing this vs. paying creative talent a lot of money to create scripts that are not rendered/tested in this fashion, and often never even made, is in my view, a superior model to how IP is currently developed by Hollywood. - Q: Hey, will you stick to Wuxia or will you extend to Xianxia? When I hear 'Immortal' I don't think Wuxia, will there be Qi/cultivation? - A: Hi Chanen -- Thank you for your question. By your comfort with these terms, I trust that you are already a fan of the genre(s). It is actually my view that Xianxia, which really is a more recent term, is actually a vital part of Wuxia, which in our definition, is the more comprehensive term. For instance, my father, who wrote many immortal stories, and was one of the few writers who kept that tradition alive in the 70's after it disappeared from the scene, wrote them under the Wuxia banner. Also, one of the major creators of immortal stories in the 1930-40's, also wrote them under the Wuxia header. So yes, the "xianxia' subgenre is an important part of our Immortal storyverse. In fact, our next property after the Adept, "Chronicles of the Immortal Swordsmen" is very much a xianxia story. I hope that you will enjoy that story and thank you for your question and support! - Q: Regarding the sales/delivery channel, backerkit isn't the most friendly delivery channel. Are there other sales channel that you are considering, e.g. on Amazon.com or Barnes and Noble's online store? Also, any comicon or marketing channel plans for next year? Are you going to use kickstarter as the main source sales channel? I - A: Hi Liling -- This is an excellent question. We look at Kickstarter as a discovery and activation platform for us, especially for the launch of new titles. This is also a place where we workshop a variety of IP related choices. From there, we will be publishing complete graphic novels through Amazon and Barnes and Noble, and also plan to syndicate our content through a variety of 3rd party platforms including Comixology, Webtoons, to name just a few. Had we not been shutdown by Covid, we would have participated in a lot more "cons" and certainly plan to be very active participants in a variety of comic venues and partnerships. We have also developed very robust relationships with a number of fan related organizations including Wizard World, Next Shark with the Asian and Asian American community, and Kung Fu Magazine for the martial arts community. I hope that you found my answers helpful. :) - Q: This is tricky. Only one Kickstarter campaign and hefty valuation because of father's IP. How was father's IP used in the creation of “The Adept”? Thanks, Kevin - A: HI Kevin -- thank you for your question(s). #1. The Adept is actually an original creation and not adapted from the Shiao Yi library. This underscores our hybrid approach from modernizing previous titles, and also commissioning new titles, for a dynamic blend of influences, to ultimately have a very diverse and comprehensive universe.​ #2. Valuation. It is pretty rare for a proven, 60+ title, all rights library to be attached to a new company with many other strengths from model, team to traction that will give us significant competitive advantages in today's environment. Ultimately, this is a valuation cap that will need to be validated by known companies in the future. As we have already several comp offers from strategic partners for just the library portion, we believe investors in this round will find very good value for the current price.  - Q: There are less than two hours remining befor the round closes. I cannot find the investment porta for me to invest. - Q: Ok Peter it's almost 2023 and no offering campaign for Immortal Studios?? - Q: This is the end of October...and Immortal Studios hasn't notified yet to offer investment opportunities - Q: Am an investor of Pencillish and Black Sands but not Immortal Studios.  I had missed the offer opportunity.  But nonetheless These 3 companies are highly recommended by me. Please reach out to each of them.  You will be pleased. 1  https://www.immortal-studios.com/ https://wefunder.com/immortalstudios 2  https://wefunder.com/pencilish https://www.pencilish.com/ 3  mgodoy@blacksandsentertainment.com https://blacksandsentertainment.com/ https://wefunder.com/blacksandsentertainment Zaire N Lanier http://zairelanier.com https://www.kickstarter.com/projects/theboneherder/the-bone-herder?ref=profile_backed - Q: May I refer these studios : Pencillishstudios.com and https://blacksandsentertainment.com/pages/about-us - Q: Hi.. will Immortal Studios offer another opportunity to invest? I missed last funding July 2021.. When is the next round -time?? - A: Hi Geroge, sorry that you missed the opportunity...we would like to come back to Wefunder at some point in 2022 so please stay tuned and thank you for your interest to be part of our company. - Q: Hi: How do we go about getting our eyes on the second book, "Immortal Swordsmen?" Thanks for your hard work, Sean - A: Hi Sean, the second books will be available in October, thank you! - Q: At my investment level Iwas to get a head shot of myself in the issue of the comic, I haven't heard anything, and am looking forward to you contacting me and what process to follow. I have previously contacted you before, and I haven't heard anything about the Art and extra's. - Q: Hi Peter, thanks for the opportunity to be a part of Immortal Studios. I initially invested $100 and later increased it to $250. Currently my portfolio is stating I invested $100 but also stated I paid $250. I have reached out to Wefunder but they have not responded. Also, yesterday I wanted to increase my investment but the platform is not allowing me to do it. I don't know maybe its just for me or for everyone on the platform.Thanks Deji - A: HI Deji -- thank you for your question. I am sending it to our account manager at Wefunder -- hopefully they will be able to give us an answer. Thank you for your confidence and growing confidence :)!