# Hard AF Seltzer

A Veteran Owned 8% ABV Hard Seltzer that doesn't suck. Currently in 3,000+ locations!

- Canonical URL: https://wefunder.com/hard.af.seltzer
- Entity ID: wefunder:company:159830
- Last updated: 2026-06-11T05:01:18Z
- Generated at: 2026-06-12T03:22:31Z

## Quick facts
- $1.2 Million in product sold in the first 2 years.
- Chain deals with H-E-B, Total Wine, Lowe's Food, and Piggly Wiggly.
- Available in 3,000+ locations in 12 states.
- Served in all stadiums at the University of Illinois for the next 3 years starting this fall.
- 3 year exclusive partnership with The Brown Jug Restaurant at University of Michigan.

## Active fundraises
- wefunder:fundraise:119320: 4(a)(6) successful (USD)
- wefunder:fundraise:119319: 4(a)(6) successful (USD)

## FAQ
1. **Will we get any midgets?**
   - I really hope so
2. **What’s the ROI?**
   - If all goes well, between 3X and 6X your investment.
3. **If this goes to the moon is there potential unlimited upsides and no cap?**
   - Yes, I'm fine with giving up to 30% of the company to you guys, so I'll keep going after this first round closes.
4. **Ross, can you share the main business growth initiatives that this capital raise will fund?**
   - Absolutely. Hiring experienced sales reps in our biggest states and we're now able to open up 5 new states by September.
5. **Is HardAF registered as an S Corp, C Corp, or partnership?**
   - Partnership. We're also looking for an exit sale within 3-5 years. We do not want to go public on the NYSE or anything.

## Team
- Tony Zangara (COO)
- Jarred Taylor (Co-Founder)
- Dan Hollaway (Co-Founder)
- Ross Patterson (Co-Founder)
- Chuck Liddell (Brand Ambassador)

## Recent posts
- Hard AF Seltzer Now In Albertsons in Idaho and Montana! (2025-04-29T22:13:21Z)
- Hard AF Tea Tallboys This Summer! (2025-02-11T16:44:15Z)
- 650 Cases for the $500 Perk Shipped. (2024-12-05T06:20:10Z)
- Hard AF now open in Idaho! (2024-11-13T04:07:07Z)
- Hard AF Signs 3 Year Deal with Penn State! (2024-11-05T06:02:11Z)
- HUGE new hire for Hard AF Seltzer! (2024-09-24T23:18:33Z)
- Perks Have Started Shipping! (2024-08-16T17:17:08Z)
- University Of Illinois Cans 1st Look! 16oz cans served in all Stadiums 8/29/24! (2024-07-29T03:05:30Z)
- University Of Michigan Cans First Look! (2024-07-09T17:18:41Z)
- 40+ Albertsons Grocery Stores Open In West Texas 8/1/24. (2024-07-01T23:20:25Z)
- 1st Round Of Funding Complete! (2024-06-22T02:49:49Z)

## Q&A
- Q: When are the investor perk cases shipping? Invested $5k, received an email a while ago that they’d be shipping. Invested $5,000 on June 21st. So, the cases are literally only for people who invested $500? Strange to not offer that same perk to those who invested somewhere between perks, but over $500.
  - A: It was only for the $500 perk, I think wefunder accidently sent you the wrong email. Let me ask them. Ross
- Q: Hey guys, I invested $500 back before it closed, still haven’t received my perks case, or any paperwork. Please advise. Thank you
  - A: Were you charged? I don't think it would let you invest without charging you. Ross
- Q: I received a message from Ross on 9/28 stating all the cases shipped. Is there anyone else besides me still waiting?
  - A: Did you invest at the $500 perk?
- Q: If this goes to the moon is there potential unlimited upsides and no cap?
  - A: Yes, I'm fine with giving up to 30% of the company to you guys, so I'll keep going after this first round closes.
- Q: Curious, I haven’t received any correspondence since it closed in April nor have I received a case of the Hard AF
- Q: Will we get any midgets?
  - A: I really hope so
- Q: Hey Ross, when is the next round of cases going out? OHIO
  - A: What state do you live in? Ross
- Q: Any update on the investor perk cases for those of us that still haven't received our case? 5k invested
  - A: Yes, what dollar amount did you invest?
- Q: I didn't jump in until April at $1k, were the cases supposed to ship automatically? I never got one or an email about it. I'm in Ohio and have ordered to my house before.
- Q: I invested $500, can't recall ever receiving an email regarding that I had invest. I, however didn't receive a case of Hard AF, though I have purchased a case from a nearby store and thoroughly enjoyed it. I do have first time dummy questions for first time Wefunders. My portfolio shows that I invested $500 but the realized/unrealized gains show $0 when will I see an amount increase from $0?
  - A: When we sell the company.
- Q: Of course I invested on the last day and the bare minimum, but like Bruce Springsteen, I'm just a workin' man. I was wondering if the $500 perk case was still a thing? Keep up the amazing work fellas!
- Q: Any update on the investor perk cases for those of us that still haven't received our case? 3k invested
- Q: Hey guys, I invested $500. Still haven’t gotten my investor perks! Second time I’m reaching out here, never got a response the first time. Can anybody advise what’s going on with that?
  - A: We sent an email out 8 months ago. What state do you live in?
- Q: Apologies in advance if this has already been asked, I invested 1k and I'm curious if it's a case per 500 or just 1 case for anything over 500. Thanks guys!
  - A: It was just the $500 level. Sorry if that was confusing on here.
- Q: Good morning, is there a way that we can bring Hard AF to North Dakota? Thank you guys for what you do!