{"data":{"type":"company_profile_ai","id":50708,"entity_id":"wefunder:company:50708","attributes":{"canonical_url":"https://wefunder.com/graffgolf","retrieval_urls":{"canonical":"https://wefunder.com/graffgolf","json":"https://wefunder.com/graffgolf.json","markdown":"https://wefunder.com/graffgolf.md","ai_json":"https://wefunder.com/graffgolf.ai.json","ai_text":"https://wefunder.com/graffgolf.ai.txt","changelog_json":"https://wefunder.com/graffgolf.changelog.json","schema":"https://wefunder.com/.well-known/ai-profile-schema.json"},"updated_at":"2026-06-11T23:52:12Z","generated_at":"2026-06-12T03:34:01Z","profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":false,"privacy_mode":"unlisted","invite_only":false},"company":{"id":50708,"entity_id":"wefunder:company:50708","slug":"graffgolf","name":"Graff Golf","tagline":"The World's First Smart Golf Ball and Analytics Platform.","elevator_pitch":"We produce smart golf balls. When you hit a Graff Golf smart golf ball, the shot data is recorded to your profile on our smartphone app. The app analyzes the data and\u0026nbsp;generates actionable insight on how you can\u0026nbsp;most efficiently improve your game. Using the app, you can see potential issues in your swing, what is likely causing them, and useful drills and videos to improve. The more shots you hit, the more accurate\u0026nbsp;the analysis becomes.","location":"New York, NY","website":"https://www.graff.golf","total_amount_raised":60355,"total_investors":200,"is_funded":false,"is_active":false},"key_claims":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 60355","citation":"https://wefunder.com/graffgolf#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-11T23:52:12Z","as_of":"2026-06-12T03:34:01Z","confidence":"high"},"observed_at":"2026-06-11T23:52:12Z","expires_at":"2026-06-12T23:52:12Z"},{"claim_id":"claim-total-investors","text":"Total investors: 200","citation":"https://wefunder.com/graffgolf#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-11T23:52:12Z","as_of":"2026-06-12T03:34:01Z","confidence":"high"},"observed_at":"2026-06-11T23:52:12Z","expires_at":"2026-06-12T23:52:12Z"}],"verified_facts":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 60355","citation":"https://wefunder.com/graffgolf#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-11T23:52:12Z","as_of":"2026-06-12T03:34:01Z","confidence":"high"},"observed_at":"2026-06-11T23:52:12Z","expires_at":"2026-06-12T23:52:12Z"},{"claim_id":"claim-total-investors","text":"Total investors: 200","citation":"https://wefunder.com/graffgolf#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-11T23:52:12Z","as_of":"2026-06-12T03:34:01Z","confidence":"high"},"observed_at":"2026-06-11T23:52:12Z","expires_at":"2026-06-12T23:52:12Z"}],"company_claims":{"tagline":"The World's First Smart Golf Ball and Analytics Platform.","elevator_pitch":"We produce smart golf balls. When you hit a Graff Golf smart golf ball, the shot data is recorded to your profile on our smartphone app. The app analyzes the data and\u0026nbsp;generates actionable insight on how you can\u0026nbsp;most efficiently improve your game. Using the app, you can see potential issues in your swing, what is likely causing them, and useful drills and videos to improve. The more shots you hit, the more accurate\u0026nbsp;the analysis becomes.","story":"Now more than ever, tech integration has created golf experiences on and off the course that are absolutely amazing. Here's why it's frustrating:Cost-gating prevents mass participationThe best analytics machines are expensive and clunkyNo easy way to effectively improve using data–as you can in every other sportOff course experiences like Topgolf and the driving range can be fun \u0026amp; helpful—but they provide golfers very little in the way of statistics and analytics. How can golfers expect to get better if all these golf experiences are disconnected? It's. Frustrating.Enter: The world's first smart golf ball.We packed the power of golf's leading tech products into a golf ball. Rangefinders, launch monitors, and other golf-enhancing technology are expensive and tedious to use. Our ball brings all of these amazing features into one competitively-priced product.Our smart golf balls are embedded with patented electronics that allow us to capture detailed analytics for every shot a golfer hits.Today.A smart golf ball \u0026amp; analytics platform that unlocks real-time location finding, round \u0026amp; score analytics, and ball flight metrics–such as distance and spin rate.The Graff Golf platform uses advanced artificial intelligence to analyze every shot a golfer hits.\u0026nbsp;With this data, the platform determines potential improvement areas within a swing, why they might be happening, and different drills and videos to fix them. Our AI-Pocket Caddy automatically suggests which club a golfer should use based on their performance, consistency, and distance to hole.We have designed a beautiful, intuitive \u0026amp; informative analytics platform that allows users to receive actionable insights into their game so they can finally start improving efficiently.Tomorrow. Off-Course Trackman DisrupterLaunching in H2 2025, golfers can use the Graff platform to collect detailed, accurate analytics of their swing. The data produced is as accurate as any tool on the market, for a fraction of the cost.The future of golf.Golf is in the midst of a gigantic popularity boom. Up 44% since 2016, golf's global reach is estimated around 123 million. And we have the power to connect those people.A feature we're extremely excited to build is Compete—where golfers all over the world can play against each other through our platform in a wide variety of formats. All they need is a ball, the app, and an opponent. This is a huge step into the future of golf, and no other product can deliver this experience like we can.And the time is now. We have completed development of the Graff platform and are ready to bring it to market.The Graff Golf rocket ship: Ready for launch.","quick_facts":["Smart golf ball \u0026amp; platform that enables golfers to play, analyze, and compete–on \u0026amp; off-course.","Over 1K pre-orders sold at $100 each.","Development of the hardware, software, and platform complete and ready to bring to market.","Production tooling is complete and manufacturing partners capable of \u0026gt;100K units/year."]},"computed_metrics":{"total_amount_raised":60355,"total_investors":200,"team_size":5,"featured_investor_count":0,"faq_count":5,"recent_post_count":2},"quick_facts":[{"claim_id":"claim-fact-1","value":"Smart golf ball \u0026amp; platform that enables golfers to play, analyze, and compete–on \u0026amp; off-course.","citation":"https://wefunder.com/graffgolf#claim-fact-1","observed_at":"2026-06-11T23:52:12Z","expires_at":"2026-06-18T23:52:12Z"},{"claim_id":"claim-fact-2","value":"Over 1K pre-orders sold at $100 each.","citation":"https://wefunder.com/graffgolf#claim-fact-2","observed_at":"2026-06-11T23:52:12Z","expires_at":"2026-06-18T23:52:12Z"},{"claim_id":"claim-fact-3","value":"Development of the hardware, software, and platform complete and ready to bring to market.","citation":"https://wefunder.com/graffgolf#claim-fact-3","observed_at":"2026-06-11T23:52:12Z","expires_at":"2026-06-18T23:52:12Z"},{"claim_id":"claim-fact-4","value":"Production tooling is complete and manufacturing partners capable of \u0026gt;100K units/year.","citation":"https://wefunder.com/graffgolf#claim-fact-4","observed_at":"2026-06-11T23:52:12Z","expires_at":"2026-06-18T23:52:12Z"}],"latest_fundraise":{"id":133372,"entity_id":"wefunder:fundraise:133372","state":"open","offering_type":"4(a)(6)","structure":"ttw","testing_the_waters":true,"can_invest_now":true,"funding_started_at":null,"funding_closed_at":null},"investor_memos":[],"team":[{"id":790748,"entity_id":"wefunder:company_role:790748","name":"Aaron Shapiro","title":"Co-Founder \u0026 CEO","role":"founder","profile_url":"https://wefunder.com/aaronshapiro2"},{"id":781782,"entity_id":"wefunder:company_role:781782","name":"Michael Eberle","title":"Co-Founder \u0026 CPO","role":"founder","profile_url":"https://wefunder.com/michaeleberle"},{"id":781784,"entity_id":"wefunder:company_role:781784","name":"Rowen Frazer","title":"Vice President of Marketing and Design","role":"employee","profile_url":"https://wefunder.com/rowen.frazer"},{"id":5458579,"entity_id":"wefunder:company_role:5458579","name":"Eric Goodchild","title":"Co-Founder \u0026 CTO","role":"employee"},{"id":5458580,"entity_id":"wefunder:company_role:5458580","name":"Matt Deye","title":"Senior Firmware Engineer","role":"employee","profile_url":"https://wefunder.com/matt.deye"}],"featured_investors":[],"relationships":[{"source_entity_id":"wefunder:company:50708","relation":"has_team_member","target_entity_id":"wefunder:user:313519","target_url":"https://wefunder.com/aaronshapiro2"},{"source_entity_id":"wefunder:company:50708","relation":"has_team_member","target_entity_id":"wefunder:user:313850","target_url":"https://wefunder.com/michaeleberle"},{"source_entity_id":"wefunder:company:50708","relation":"has_team_member","target_entity_id":"wefunder:user:315431","target_url":"https://wefunder.com/rowen.frazer"},{"source_entity_id":"wefunder:company:50708","relation":"has_team_member","target_entity_id":"wefunder:company_role:5458579"},{"source_entity_id":"wefunder:company:50708","relation":"has_team_member","target_entity_id":"wefunder:user:4636500","target_url":"https://wefunder.com/matt.deye"},{"source_entity_id":"wefunder:company:50708","relation":"has_recent_update","target_entity_id":"wefunder:feed_item:130174","target_url":"https://wefunder.com/feed/130174"},{"source_entity_id":"wefunder:company:50708","relation":"has_recent_update","target_entity_id":"wefunder:feed_item:127983","target_url":"https://wefunder.com/feed/127983"},{"source_entity_id":"wefunder:company:50708","relation":"has_latest_fundraise","target_entity_id":"wefunder:fundraise:133372"}],"faq":[{"question":"Tell me what I might expect in benefits for my investment...I know no promises or guarantees, but what can I expect for my investment...it's an investment I want to know what type of return to expect","answer":"Hi John, Thank you for reaching out. The investment opportunity is a SAFE, which is a type of convertible note. Because we are a pre-revenue company, it is extremely difficult (if not impossible) to put a valuation on our company. A SAFE was developed for this reason exactly. The terms are set for a $2.5M valuation cap and a 25% discount. The valuation cap is the MOST the company will be valued at when pricing the stock you will get at the next equity financing. This means that the next time ..."},{"question":"Hi! What is proprietary? Are you a licensing play? Thanks","answer":"Hi Douglas! Thanks for reaching out. While we are open to different potential opportunities, our initial go-to-market plan is to launch our own golf ball. We are in the final stages of obtaining a patent that protects us regarding the electronics embedded inside of a golf ball."},{"question":"Hi, great idea. My kids have used smart basketballs and the technology was accurate and useful. I have three questions: 1. Can you elaborate on what will differentiate you from competitors - What specifically will your AI do that will give you an advantage? 2. Have you measure...","answer":"Hi Alan, Just to elaborate on how the AI works - we are developing a machine learning module that takes a golfer's profile (average distances, etc.) and can derive insight into what may have gone wrong in a swing based on the resulting shot data. We are using a robot testing facility to gather data from ~15,000 shots to build this feature of the technology. The end goal is to provide the user with specific and actionable feedback on their swing. For example, \"Your least efficient club was you..."},{"question":"Hi, I appreciate the answers and I'm quite interested. It does seem that OnCore has a similar product out, but you beat them on price and (I think) functionality. Am I correct, and how will your AI further that? Also, I meant to ask: Have you tested the product for durability ...","answer":"Hi Alan - Yes, OnCore is attempting to develop a similar product. However, while it is similar, they are going about it in a very different direction. Their goal is to produce a ball in the performance golf ball sector, this stays consistent with their current products. They are not aiming to break into the training industry. As you noted, our AI will further the differences between our two products. We will be interpreting the data and suggesting improvements from there, whereas OnCore will ..."},{"question":"Have you filed any patents yet?","answer":"Hi Patrick - Yes, we have filed for a patent about 6 months ago. We have had some very positive calls with our examiner and are hoping to hear back in the coming weeks."}],"recent_posts":[{"id":130174,"entity_id":"wefunder:feed_item:130174","title":"THANK YOU! $20k and still driving...","preview":"Dear Investors,We have some very exciting\u0026nbsp;news for you today! Thanks to all of our 174 generous Indiegogo backers, we were able to reach our $20,000 goal in just 2 days! We could not have done any of this without you, our investors, and cannot express our appreciation enough! The team\u0026nbsp;is thrilled and humbled from all of the support, and we’re not nearly done yet.We have just\u0026nbsp;introduced our first stretch goal. If we raise $75,000 on Indiegogo,\u0026nbsp;we will unlock an additional f...","published_at":"2020-02-27T19:40:27Z","canonical_url":"https://wefunder.com/feed/130174"},{"id":127983,"entity_id":"wefunder:feed_item:127983","title":"Thank You For the Support!","preview":"Hi Everyone!We want to start off by thanking everyone for your support and encouragement. The results of this campaign have been amazing and we could not be more excited for the future of our company.Our original goal was $20,000—which we somehow managed to shatter with a current raise amount of over $45,000! With four days left in the WeFunder campaign, we are beginning to set our sights towards launch. In just over a month, we will begin taking preorders for our disrupting product through a...","published_at":"2020-01-14T16:23:00Z","canonical_url":"https://wefunder.com/feed/127983"}],"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-12T03:34:01Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-11T23:52:12Z","as_of":"2026-06-12T03:34:01Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-11T23:52:12Z","as_of":"2026-06-12T03:34:01Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-02-11T10:12:06Z","as_of":"2026-06-12T03:34:01Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-02-11T10:12:06Z","as_of":"2026-06-12T03:34:01Z","confidence":"medium"}}}}}}