{"data":{"type":"company_profile_ai","id":172567,"entity_id":"wefunder:company:172567","attributes":{"canonical_url":"https://wefunder.com/gemist","retrieval_urls":{"canonical":"https://wefunder.com/gemist","json":"https://wefunder.com/gemist.json","markdown":"https://wefunder.com/gemist.md","ai_json":"https://wefunder.com/gemist.ai.json","ai_text":"https://wefunder.com/gemist.ai.txt","changelog_json":"https://wefunder.com/gemist.changelog.json","schema":"https://wefunder.com/.well-known/ai-profile-schema.json"},"updated_at":"2026-06-12T05:01:21Z","generated_at":"2026-06-12T09:15:43Z","profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"company":{"id":172567,"entity_id":"wefunder:company:172567","slug":"gemist","name":"Gemist","tagline":"Bringing AI Power to Jewelry Commerce","location":"Los Angeles, CA","website":"https://www.gemist.io","total_amount_raised":368637,"total_investors":211,"is_funded":true,"is_active":true},"key_claims":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 368637","citation":"https://wefunder.com/gemist#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-12T05:01:21Z","as_of":"2026-06-12T09:15:43Z","confidence":"high"},"observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-13T05:01:21Z"},{"claim_id":"claim-total-investors","text":"Total investors: 211","citation":"https://wefunder.com/gemist#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-12T05:01:21Z","as_of":"2026-06-12T09:15:43Z","confidence":"high"},"observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-13T05:01:21Z"}],"verified_facts":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 368637","citation":"https://wefunder.com/gemist#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-12T05:01:21Z","as_of":"2026-06-12T09:15:43Z","confidence":"high"},"observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-13T05:01:21Z"},{"claim_id":"claim-total-investors","text":"Total investors: 211","citation":"https://wefunder.com/gemist#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-12T05:01:21Z","as_of":"2026-06-12T09:15:43Z","confidence":"high"},"observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-13T05:01:21Z"}],"company_claims":{"tagline":"Bringing AI Power to Jewelry Commerce","story":"Hi All,Since you’ve taken the time to dig deeper, I want to share more than what fits on a pitch deck by giving you some color on who we are as a company.My career has been defined by building inside luxury industries—spaces that are creative, emotional, and historically underserved by technology. I started my first company at 22, out of my college apartment, with a team of interns and just enough naïveté to believe we could figure it out.That belief never left.Thirteen years later, I’m still building. I’m a founder for life, driven by vision, resilience, and a deep conviction to create something meaningful. If you know me, you know I don’t stop.Gemist is the culmination of everything I’ve learned.My Co-Founder and CTO, Anup, brings over 30 years of experience leading product, engineering, and innovation at companies like Adobe and Apple. He has a rare ability to operationalize complex systems, from scalable SaaS infrastructure to applied AI. He is an expert at turning vision into reality at speed and at scale.Together, we balance vision with execution. We divide and conquer, but we are deeply aligned in how we lead: with integrity over ego, with intensity balanced by empathy, and with an unwavering focus on building something that lasts.Our team reflects this. We’re small, scrappy, and incredibly effective. We’re a group that has worked together for years to create a foundation built on trust, emotional intelligence, and a shared commitment to doing the hard things well.The jewelry industry is one of the most fascinating and overlooked verticals. It's complex, relationship-driven, and one of the last major industries to fully embrace digital transformation. The existing solutions are largely legacy systems, built without a deep understanding of how operational pain points connect back customer experience.That creates a massive opportunity.But this is not a market you can break into from the outside. It runs on trust. Change is slow, skepticism is high, and adoption only happens when solutions are built with the industry, not imposed on it.Over the past several years, Gemist has earned that trust.Because of that, we are the only company uniquely positioned to bring AI to the jewelry industry.At our core, we operate the way a great startup should:We listen obsessively to our customersWe move quicklyWe evolve constantlyWe stay close to the problemAnd we care deeply about building something that genuinely improves how this industry worksGemist is at an inflection point.With the foundation we’ve built (our technology, our data, our customers, and our team) we are now positioned to scale rapidly and define the category.We expect to grow 4x to ~$4M in ARR over the next 18-24 months, ahead of a Series A. This is the moment where everything starts to accelerate, and we believe this will be the last opportunity to invest before that next phase.We’d love to have you on this journey with us. Onward!Cheers,Madeline FraserFounder \u0026amp; CEO, Gemist","quick_facts":["New: Gemist AI Studio Unlocks Automation","Proven Revenue Traction + Strong Unit Economics","Explosive Customer Value Expansion: 50% of customers upgrade within 6 months, 100% increase in ACV","Expanding Sales Team Driven by Proven, Repeatable $30K ACV Sales Motion","Proprietary Dataset Creates Defensibility","Clear ROI → Customers Grow Faster \u0026amp; Spend More","Massive $4M Pipeline + Near-Term Revenue Visibility","Breakout Scaling Mechanism: 1 manufacturer → $1M+ ACV potential"]},"computed_metrics":{"total_amount_raised":368637,"total_investors":211,"team_size":1,"featured_investor_count":1,"faq_count":2,"recent_post_count":0},"quick_facts":[{"claim_id":"claim-fact-1","value":"New: Gemist AI Studio Unlocks Automation","citation":"https://wefunder.com/gemist#claim-fact-1","observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-19T05:01:21Z"},{"claim_id":"claim-fact-2","value":"Proven Revenue Traction + Strong Unit Economics","citation":"https://wefunder.com/gemist#claim-fact-2","observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-19T05:01:21Z"},{"claim_id":"claim-fact-3","value":"Explosive Customer Value Expansion: 50% of customers upgrade within 6 months, 100% increase in ACV","citation":"https://wefunder.com/gemist#claim-fact-3","observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-19T05:01:21Z"},{"claim_id":"claim-fact-4","value":"Expanding Sales Team Driven by Proven, Repeatable $30K ACV Sales Motion","citation":"https://wefunder.com/gemist#claim-fact-4","observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-19T05:01:21Z"},{"claim_id":"claim-fact-5","value":"Proprietary Dataset Creates Defensibility","citation":"https://wefunder.com/gemist#claim-fact-5","observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-19T05:01:21Z"},{"claim_id":"claim-fact-6","value":"Clear ROI → Customers Grow Faster \u0026amp; Spend More","citation":"https://wefunder.com/gemist#claim-fact-6","observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-19T05:01:21Z"},{"claim_id":"claim-fact-7","value":"Massive $4M Pipeline + Near-Term Revenue Visibility","citation":"https://wefunder.com/gemist#claim-fact-7","observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-19T05:01:21Z"},{"claim_id":"claim-fact-8","value":"Breakout Scaling Mechanism: 1 manufacturer → $1M+ ACV potential","citation":"https://wefunder.com/gemist#claim-fact-8","observed_at":"2026-06-12T05:01:21Z","expires_at":"2026-06-19T05:01:21Z"}],"latest_fundraise":{"id":132487,"entity_id":"wefunder:fundraise:132487","state":"successful","offering_type":"4(a)(6)","structure":"ttw","testing_the_waters":true,"can_invest_now":false,"funding_started_at":null,"funding_closed_at":null},"investor_memos":[],"team":[{"id":5443650,"entity_id":"wefunder:company_role:5443650","name":"Madeline Fraser","title":"CEO \u0026 Founder","role":"founder","profile_url":"https://wefunder.com/madeline.fraser"}],"featured_investors":[{"id":11375,"entity_id":"wefunder:company_investor_profile:11375","name":"Hank Leber","bio":"Multi-time entrepreneur and investor.","profile_url":"https://wefunder.com/hank.leber","endorsement_quote":"I have known CEO Madeline since she founded the company five years ago. As a multi-time entrepreneur, I have enjoyed watching Gemist's progress from a builder's lens all along, and now I am excited to join as an investor. Gemist has made impressive progress in the jewelry industry – one that is in need of innovation. Madeline has shown poise as a founder and leader, executing well on a wide range of jewelry companies' complex pain points – all within an elegant product experience under CTO Anup's wisdom and leadership. With the company's traction and trajectory, this round feels like an inflection point for the business. I feel lucky for the opportunity to invest in this round, and help the Gemist team leverage their product-market fit and achieve scale."}],"relationships":[{"source_entity_id":"wefunder:company:172567","relation":"has_team_member","target_entity_id":"wefunder:user:4635731","target_url":"https://wefunder.com/madeline.fraser"},{"source_entity_id":"wefunder:company:172567","relation":"has_featured_investor","target_entity_id":"wefunder:user:4730308","target_url":"https://wefunder.com/hank.leber"},{"source_entity_id":"wefunder:company:172567","relation":"has_latest_fundraise","target_entity_id":"wefunder:fundraise:132487"}],"faq":[{"question":"Hey there, I run a community round focused venture fund and have a few questions for you that I'd love to ask 1 on 1 if possible. What's the best way to reach you for a zoom meeting?","answer":"Hi Trish. We are having a webinar today 4/23 at 1:30pm PT/ 4:30pm ET. Register here: https://us02web.zoom.us/webinar/register/WN_2oAUegFLTsC2IC0ohbZMKQ#/registration"},{"question":"What is the exit plan (acquisition, IPO, merger, etc.) in which investors will be able to see a ROI?","answer":"Our path to investor return is grounded in building a highly strategic, acquisition-ready company with multiple exit vectors. With this $2M raise, we project reaching profitability within the next 18–24 months. This milestone gives us strong optionality. This allows us to approach Series A from a position of strength, at the right valuation, or pursue strategic opportunities as they arise. Our primary exit plan is an acquisition within a 2–5 year window. We are intentionally positioning Gemis..."}],"recent_posts":[],"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-12T09:15:43Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-12T05:01:21Z","as_of":"2026-06-12T09:15:43Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-12T05:01:21Z","as_of":"2026-06-12T09:15:43Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-04-29T22:50:11Z","as_of":"2026-06-12T09:15:43Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-04-29T22:50:11Z","as_of":"2026-06-12T09:15:43Z","confidence":"medium"}}}}}}