# Jeff Brandes shared a Note | NoteKey

- Canonical URL: https://wefunder.com/feed/235825
- Entity ID: wefunder:feed_item:235825
- Published at: 2025-12-24 20:44:50 UTC
- Updated at: 2025-12-24 20:44:51 UTC

## Author
Jeff Brandes

## Subject
NoteKey

## Content
🚀 Project Update: Momentum Is BuildingOver the past few weeks, NSX has continued moving from concept to category.We’ve been refining the core mechanics of the Namesake Exchange, pressure-testing how identity, visibility, and participation can coexist in a responsible, human-controlled marketplace. The feedback so far has reinforced what we believed early on: this is a new market, not a feature or trend.What excites us most is not just the technology — it’s the timing. Names, reputation, and digital presence already carry value. NSX is about making that value observable, understandable, and investable in a way that’s never existed before.We’re still early. That’s the point.Thanks to everyone following along, sharing feedback, and helping shape what NSX becomes next.More to come soon. 👀