# Q3 2025 Investor Update - Good news! | Contractor+

- Canonical URL: https://wefunder.com/feed/185239
- Entity ID: wefunder:feed_item:185239
- Published at: 2025-08-31 14:19:08 UTC
- Updated at: 2025-10-31 03:33:22 UTC

## Author
Justin Smith

## Subject
Contractor+

## Content
Hope everyone is doing great! We have some good news at Contractor+!TL;DRV2 dev is done, we're fully focused on QA. Will merge to pre-prod in mid-September and aim to ship in October.Estimatic AI Beta is LIVE with the first 100 beta testers. Getting some amazing feedback.We paused marketing back in December to make sure we had enough runway to get the product right; growth flatlined as a result, but we turned the ads back on this month - and we've already added $1k MRR.We’re gearing up to flip GTM back on full-throttle to accelerate growth. Now that we have the product right, we will need to raise soon for a GTM blitz. 100% of our next raise will be going directly into customer acquisition. Conferences, strategic integrations, association partnerships, paid ads, cold outreach, retargeting, content production. Anything and everything to GROW.Current revenue: $43.5k MRR base + $10–15k non‑recurring (~$55k/mo total).ARPU increasing by 109% on v2 plans, goal is to get us past the $1m ARR mark by EOY.Cash at beginning of month was ~$105k. We took a $54k loan from Quickbooks Capital, current cash balance before payroll is $171k.As soon as V2 goes live, ARPU should climb and push us past $1M ARR. The plan is to spend Q4 focused on acquisition and set up a healthy raise to fuel the next stage of our growth.Where We Stand Right Now (as of Aug 31, 2025)Core V2 Development is complete; QA underway.Expected launch: October.Why we’re late: we chose product quality over schedule. Even without the required budget, we were able to complete everything we promised in the last raise. The only caveat was - we didn't raise the $1.5m, so we had to choose... Product... or Customer Acquisition. We didn't have the budget for both. We chose product. Now that we have the product, customer acquisition is going to be a lot more effective. Higher conversion rates, better retention, higher LTV. It's time for serious growth.What’s Shipping In the Initial V2 LaunchOpportunities & Sales Pipelines - You can automatically create opportunities when new leads enter the CRM. You can track your entire deal flow from initial lead to final payment and visualize your entire pipeline value.The ONLY REAL CRM built exclusively for the trades - with full, searchable communication history on every Contact (lead, client, sub, vendor, etc), Property, and Job. What others call a CRM is a glorified contact book. This is the new standard for contractor communication.Built‑in Business Phone System - Personal numbers, group numbers, marketing numbers, IVR, voicemail, call recordings, automatic transcription, AI summarization & sentiment analysis. We've created an amazing business phone system so our users don't need to pay for DialPad or RingCentral or any other phone system for their business. It's all proprietary right inside Contractor+ now.Complete Estimates revamp - Optional line items, good better best, duplicate group, duplicate line item, drag & drop in and out of groups, ratio lock with auto round off for scaling assembly items proportional to the job size. Everything our users have been asking for - we've knocked it out of the park. Plus, more live local pricing integrations with Ace Hardware, Menards, ABC Supply, and more.Estimatic AI (beta): First 100 users active and giving feedback; accepts blueprints/drawings, reference estimates, job‑site photos + scope description, measurements from EagleView and Hover, and auto‑builds estimates using your cost book and preferences. It automatically adds the most suitable materials and calculates the quantities required for each task. It automatically applies markup. Literally in 2-3 minutes you have a beautiful, itemized estimate ready to send to your client.Jobs / Project Management - We've completely revamped our Jobs module. Gantt charts, phases, tasks, subtasks. Automated job costing reports. Full attribution of all inflow and outflow at the job level so you know your margins and profitability from every job you take on, without doing a bunch of math or guesswork. We also issue a secret email address for every Job, so anytime that email is copied outside of Contractor+, you'll get it in the app and it will save to the Job's timeline/history.Property Profiles - Now every single service address in your CRM gets it's own profile with a communication history/timeline, schedule, contacts, tenants, documents, photos, full history. We also issue a secret email address for every property, so anytime that email is copied outside Contractor+, you'll get it in the app and it will save to the properties timeline/history.Schedule - We've complete revamped our drag & drop schedule. Now there's daily resource view, weekly view, monthly view, list view, and soon even a map view. You can schedule based on resource availability and location/proximity to the job site. No more limitations on the UX for mobile users. Night and day difference from our v1 schedule.Additional Integrations: Angi, EagleView, ABC Supply & 20+ more coming after v2. Strategic integrations will be a great growth channel for us.Robust V2 API - We're initially exposing the same endpoints we had exposed for the v1 api, with about 10 added endpoints. We'll eventually expose dozens based on various common workflows, to facilitate the best possible integrations with our platform.Improved DevOps: DBs back to RDS, better load balancing, lots of perf optimizations with AWS guidance. We have the team at AWS assisting us with this transition - performance is top notch.New frontend site & resource hub (work‑in‑progress): https://v2site.contractorplus.app - We are done with the development, currently integrating it page by page with Strapi (headless CMS) and finalizing everything. 3-4 weeks to go and the new site will be fully ready to ship.Why This MattersFaster estimating, tighter communication, and a real sales pipeline = higher win‑rates, higher ARPU, and stickier accounts. We already have 94% gross revenue retention. It can get even better.Estimatic AI saves real time and makes users look very professional. That’s a lever for conversion, expansion, and referrals. This is going to get people talking about Contractor+. No question about it.Integrations (Angi, EagleView, ABC Supply) meet contractors where they already work and reduce friction from lead to job close to material ordering.GTM Plan (Post‑Launch)Working on ad creatives and getting ready to get very serious with Meta and Google.Focus: Q4 growth—search, paid social, retargeting, partner co‑marketing, and a refreshed content engine.Goals: reignite new logos, expand seats per account (drive ARPU), and set the stage for repeatable, scalable acquisition ahead of the raise. Target is $1m ARR by EOY.Measurement: CAC/LTV discipline, payback period, channel‑level ROAS, and conversion through the new CRM/pipeline.Key NumbersRevenue: $43.5k MRR base + $10–15k non‑recurring ($55k/mo).Cash: ~$171k on hand.Financing: Looking to raise ~$200k in non-dilutive loans or dilutive Reg D funding on the same terms as our last raise to bridge to next round; accredited angels who want to double down pre‑round—please reach out.What Didn’t Go To PlanV2 took (way) longer than expected.We deliberately paused marketing in 2025 to finish the product, which flatlined growth.What’s Better Because Of ItThe product is substantially stronger and differentiated.We expect ARPU lift and faster sales velocity once V2 is live.Near‑Term Milestones (Next 60 Days)Ship V2 GA.Expand Estimatic from beta feedback to wide release.Kick off paid campaigns and partner co‑marketing.Host a limited time lifetime deal at $997/seat to get capital on the table to reinvest back into paid acquisition pre-raise (higher revenues and faster growth will help us justify a better valuation in our next raise)Publish the new site/resources and fresh onboarding flows.Report early GTM traction and ARPU movement in the next update.Next RaiseTarget: $5M+ with our first institutional check.Use of proceeds: 100% GTM/customer acquisition.Rationale: We finally have the right product—now we scale.How You Can Help Right NowWarm intros to GTM leaders, investors, channel partners, and contractor associations.Referrals to enterprise builders/GCs/trades who want early access to Estimatic AI.Accredited angels interested in participating ahead of the round—let’s talk.Thank YouAppreciate everyone’s patience and continued conviction while we took the time to build the product we need to win. We're almost ready to start pouring gas on acquisition to finish 2025 strong and set us up for the perfect raise in early 2026.Here's a video explaining how Estimatic works: