# Empowering South Asian Beauty: Samreen Arshad's Vision for Inclusivity | Samreens Vanity

- Canonical URL: https://wefunder.com/feed/174905
- Entity ID: wefunder:feed_item:174905
- Published at: 2024-07-30 17:12:38 UTC
- Updated at: 2025-07-18 01:53:36 UTC

## Author
Samreen Arshad

## Subject
Samreens Vanity

## Content
https://www.superpowers4good.com/p/south-asian-beauty-samreensvanity-samreen-arshad?utm_campaign=post&utm_medium=webSuperpowers for GoodIn today's episode, I had the pleasure of speaking with Samreen Arshad, the inspiring founder and CEO of SamreensVanity. Her story is a testament to resilience and the power of community in shaping successful ventures.SamreensVanity is a luxury cosmetic line dedicated to elevating South Asian representation within the beauty industry. Samreen identified a glaring white space: despite 2.1 billion South Asians worldwide, there wasn't a single cosmetic line aimed specifically at their inclusion. She saw this as an opportunity to create something transformative."Our brand is made for the community, and it’s founded by the community," Samreen said. This philosophy guided her decision to launch a Wefunder campaign, choosing community-backed investment over traditional venture capital. She wanted her investors to feel a personal connection to the brand, ensuring that their contributions would lead to meaningful impact.