# Upshift: 30% MRR Growth MoM 📈 | Upshift

- Canonical URL: https://wefunder.com/feed/174539
- Entity ID: wefunder:feed_item:174539
- Published at: 2024-07-11 21:11:48 UTC
- Updated at: 2025-07-09 03:25:07 UTC

## Author
Ezra Goldman

## Subject
Upshift

## Content
Upshift's new personalized pricing is converting 2.5x better than ever. We've gone from churn and no new signups 6 months ago to cheap and easy member acquisition with 93% retention.Members can now choose how many days and miles they drive per month, with options for delivery or depot pick up. We started selling plans manually in May. In June, we launched a new personalized plan signup flow. Results:Monthly recurring revenues up 27% in May and 30% in June20x CAC: LTV ratio: $221 acquisition cost, $4,661 lifetime value$496 revenues/account day 1: 2.2x more than acquisition cost79% gross margins, with lower costs since most are opting to pick up themselvesUpselling and retaining existing members on new plansWe're now hiring a growth marketer to double down on growth, run experiments, and optimize Google ads. VCs are reaching out. Interested in investing in a new Wefunder campaign? DM me with the amount you are considering investing.EzraThis message does not represent an offer to invest. Any indications of interest to invest in a potential crowdfunding offering involves no obligation or commitment of any kind.