# Our campaign is officially public! | Crafter

- Canonical URL: https://wefunder.com/feed/161466
- Entity ID: wefunder:feed_item:161466
- Published at: 2023-03-02 01:34:46 UTC
- Updated at: 2025-07-09 03:22:57 UTC

## Author
Morgan Spenla

## Subject
Crafter

## Content
I'm thrilled to announce our Wefunder campaign is officially live to the public.During our private offering, we raised over $300k through 76 investors, and we're finally unlocking this investment opportunity with a public fundraise. Early Bird Terms ExtendedWe had the opportunity to fill up our early bird terms with our customer community, over the last few days we’ve received enough personal reach out regarding these terms that we’ve decided to extend them an extra $50,000 to be sure we were inclusive to our wonderful community.Here's why we're raising...The Problem Crafters FaceSourcing quality crafting materials and adequate learning resources is hard.78% of crafters say it’s difficult to find clear instructions & identify the right tools and materials necessary to complete a creative project51% of crafters say one of the biggest challenges is purchasing and sourcing necessary tools and materials to get started.50% of crafters have a difficult time deciding what projects to makeHow Crafter is Solving The ProblemCrafter is on a mission to solve this problem by delivering a joyful crafting experience through physical kits and offering a digital community. Our craft box subscription (The Crafter’s Box) provides all the tools, materials, and expert instruction a maker needs to create artisan-level projects from start to finish. Our digital community (The Crafter’s Community) connects makers at every level, building a community around the comfort of creating.With an education-first approach, we are focused on simplifying the process to remove decision paralysis. We source quality tools & materials and educate crafters on how they’re used and why they’re special. When crafters are ready to replenish their crafting stash, we can continue to increase the LTV of our makers with every new medium.In addition to our subscriptions, we offer a robust marketplace full of a la carte standard workshops, premium workshops, crafting books, niche tools, patterns, and replenishment supplies so that avid makers can keep creating. How We Plan to Use FundsThis fundraising round will allow us to add crucial new team members to our marketing and web development departments. We are expanding into new marketing channels, overhauling our SEO, and improving our PR along with investing in necessary software & tools that will help us ‘level up’ our inventory management systems, marketing analytics, and partnership development.Join Us!I’m excited for you to get in on the ground floor of our growing business. If there is anyone in your circle of influence that may want to learn more, please don't hesitate to share this campaign.Morgan