# A Noteworthy Acquisition in the Language Learning Market | Fabulingua

- Canonical URL: https://wefunder.com/feed/150729
- Entity ID: wefunder:feed_item:150729
- Published at: 2021-11-30 18:44:11 UTC
- Updated at: 2025-07-16 12:17:00 UTC

## Author
Mark Begert

## Subject
Fabulingua

## Content
Hi everyone... I wanted to call your attention to what I believe is a noteworthy acquisition in the language learning space: Chegg has acquired Busuu.Here is a TechCrunch article with the details: https://techcrunch-com.cdn.ampproject.org/c/s/techcrunch.com/2021/11/29/student-media-giant-chegg-acquires-language-learning-startup-busuu-for-436m/amp/Why do I think this is noteworthy? For several reasons...edtech platform buys edtech vertical - a sign of the value of vertical focus to larger industry leaders looking to growBusuu's valuation is 10x ‘21 revenue - healthy growth projectedBusuu has 500k subscribers internationally - subscription model at roughly $7.50/month/subscriberBusuu had raised $18 million prior - capital efficientBusuu’s model is both Direct to Learner and B2B to corporates - more learning platform can sell to both consumers and enterprises - B2B2CBusuu bolted on a live tutoring business recently - from asynchronous to synchronous using their learning method/contentBusuu’s differentiation is their learning is 2-3x faster than equivalent HS or college courses - efficacy and impact are valuedThe global language learning market is set to double to $115bil by 2025 lead primarily by the shift from traditional offline programs to digital solutions - major growth ahead for innovative digital productsThis is an exciting development for the language learning space. The above reasons why I believe this transaction is noteworthy are correlated to FabuLingua's growth strategy and confirm that we have a tremendous market opportunity in front of us.-Mark