# CASEY’S EXPANDING BEATBOX TO ALL 1,300 WINE LICENSED LOCATIONS | BeatBox

- Canonical URL: https://wefunder.com/feed/143163
- Entity ID: wefunder:feed_item:143163
- Published at: 2021-03-25 22:26:38 UTC
- Updated at: 2025-07-09 07:19:20 UTC

## Author
Justin Fenchel

## Subject
BeatBox

## Content
While we close out this incredible campaign, supported by many of our friends, fans and new investors, we’ve been working unbelievably hard to bring BeatBox to customers nationwide.And with that mission we are excited to announce one of our biggest wins so far; A MASSIVE expansion with Casey’s. After a very successful test in just over 150 locations, we will be expanding to all 1,300 locations across 11 states on April 1st. More importantly, they will be bringing in 4 flavors (the test was with two flavors) giving us a huge presence in all their stores. The demand for BeatBox has never been higher. In fact, over 50,000 unique visitors put in their zip code on our store locator in just the last 30 days! Our team is on a mission day in and day out to bring BeatBox to more locations for our fans, and this is a big step in that direction. And to give all of our new investors and the 840+ people watching our campaign some deeper insight into how we think about the business, here is the impact that this opportunity has on our sales:Our current Rate of Sale (ROS) out of Casey’s is roughly 1.7 cases per store per month. That is with just 2 flavors in the store. With four flavors and more awareness, we expect that ROS to at least double to 3.4 cases per store per month. So looking out 12 months we can reasonably expect 1300 stores x 3.4 cases per store x 12 months = 53,040 cases per year or just over $1.1m in revenue. That’s a big win! Thanks again for believing in our dream. And if you have a Casey’s in your town, hop on in next month and grab some BeatBox and thank them for all the support!