{"data":{"type":"company_profile_ai","id":73898,"entity_id":"wefunder:company:73898","attributes":{"canonical_url":"https://wefunder.com/dropkeyco","retrieval_urls":{"canonical":"https://wefunder.com/dropkeyco","json":"https://wefunder.com/dropkeyco.json","markdown":"https://wefunder.com/dropkeyco.md","ai_json":"https://wefunder.com/dropkeyco.ai.json","ai_text":"https://wefunder.com/dropkeyco.ai.txt","changelog_json":"https://wefunder.com/dropkeyco.changelog.json","schema":"https://wefunder.com/.well-known/ai-profile-schema.json"},"updated_at":"2026-06-06T05:01:09Z","generated_at":"2026-06-06T20:59:33Z","profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":false,"privacy_mode":"unlisted","invite_only":false},"company":{"id":73898,"entity_id":"wefunder:company:73898","slug":"dropkeyco","name":"DropKey® Pop-up Studios™","tagline":"World's #1 Best-Selling Pop-up Movie Studio--Make Professional Videos Anywhere!","elevator_pitch":"IMPORTANT NOTICE: DropKey has over $300k in pre-sales revenue but we can't book is as income until we ship studios Q1-2022 (according to GAAP accounting). DropKey is monetizing the 10x innovation in content creation called the DropKey Pop-up Studio. We developed a three-dimensional inflatable lighting structure with bright lights and professional audio that pairs with the DropKey app. We solved a difficult problem in physics and use AI, enabling amateurs to shoot live subjects in any location.","location":"Los Angeles, CA","website":"https://dropkey.com","total_amount_raised":57595,"total_investors":106,"is_funded":false,"is_active":false},"key_claims":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 57595","citation":"https://wefunder.com/dropkeyco#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-06T05:01:09Z","as_of":"2026-06-06T20:59:33Z","confidence":"high"},"observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-07T05:01:09Z"},{"claim_id":"claim-total-investors","text":"Total investors: 106","citation":"https://wefunder.com/dropkeyco#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-06T05:01:09Z","as_of":"2026-06-06T20:59:33Z","confidence":"high"},"observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-07T05:01:09Z"}],"verified_facts":[{"claim_id":"claim-total-raised","text":"Total raised on Wefunder: 57595","citation":"https://wefunder.com/dropkeyco#claim-total-raised","provenance":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-06T05:01:09Z","as_of":"2026-06-06T20:59:33Z","confidence":"high"},"observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-07T05:01:09Z"},{"claim_id":"claim-total-investors","text":"Total investors: 106","citation":"https://wefunder.com/dropkeyco#claim-total-investors","provenance":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-06T05:01:09Z","as_of":"2026-06-06T20:59:33Z","confidence":"high"},"observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-07T05:01:09Z"}],"company_claims":{"tagline":"World's #1 Best-Selling Pop-up Movie Studio--Make Professional Videos Anywhere!","elevator_pitch":"IMPORTANT NOTICE: DropKey has over $300k in pre-sales revenue but we can't book is as income until we ship studios Q1-2022 (according to GAAP accounting). DropKey is monetizing the 10x innovation in content creation called the DropKey Pop-up Studio. We developed a three-dimensional inflatable lighting structure with bright lights and professional audio that pairs with the DropKey app. We solved a difficult problem in physics and use AI, enabling amateurs to shoot live subjects in any location.","story":"DropKey®\u0026nbsp;is\u0026nbsp;a Software-as-a-Service company monetizing our Edison Award-winning\u0026nbsp;Pop-up Studio™ in a Bag® technology with\u0026nbsp;accompanying software ecosystem. We help amateurs create professional background replacement videos anywhere\u0026nbsp;to promote their products and\u0026nbsp;businesses for a fraction of the cost.The ProblemWhen it comes to shooting professional video with great lighting \u0026amp; crisp green-screen background replacement, only the pros with big budgets do it well. Post-production editing can be extremely expensive, time-consuming and messy. Our studios are safe for the whole family – no more tripping over wires or setting up breakable glass lights the dog can knock over!The SolutionThe big \"Hollywood Secret” called\u0026nbsp;live background replacement or\u0026nbsp;“Chroma key”\u0026nbsp;processing is now available to every kid with an iPhone. Now\u0026nbsp;the TikTok generation is using DropKey technology to make professional quality videos\u0026nbsp;. We help amateurs do what only the pros with big budgets\u0026nbsp;could do…until now. DropKey—the\u0026nbsp;\u0026nbsp;Be Anywhere app!Our Pop-up Studios automatically pair with the DropKey app to give you your own Hollywood Movie Studio, anywhere, anytime. Our studio is so easy to use, it blows up in one minute and you’re shooting in 10!DropKey uses Artificial Intelligence to perfect \"imperfections\" in the key that often occurs when light bounces off blonde hair, etc. The DropKey app is a camera app just like Instagram or Snapchat - but also performs Chroma key background replacement and wireless lighting control right from the camera screen.. You can take regular videos -- but you can\u0026nbsp;also shoot live chroma key when it finds a Pop-up Studio in your WI-FI. The controller box also acts as a router if you are not near Wi-Fi. The DropKey app has already been approved on iTunes and we are migrating to Android to be available on both operating systems\u0026nbsp;once we start shipping.The inflatable Pop-up Studio Classic is 9′ Wide x 7′-4″ High x 5′ Deep – and can fit in any standard room with 8′ ceilings and a 6″ drop-down ceiling lamp. Check out the tutorial below to see the setup.Our ProgressA few more milestones:- We were also named Best SaaS Startup in Los Angeles\u0026nbsp;and featured in \"This Week In Consumer Electronics\". - DropKey was granted a utility patent for it’s mobile software and recently received news the USPTO granted patents for\u0026nbsp;our entire line of products, including the robotic CamBot, DeskBot and the inflatable lighting structure.- Developed our MediaBook.tv store for location-based video clips used as “background locations”. - We had a successful Kickstarter campaign and raised $250k with 800+ orders and have MRR with zero ad spend. - Currently accepting pre-orders.How We Make MoneyWe will create or serve 20+ vertical market segments. The most significant innovation is the SaaS “DropKey Ads Creator” which will disrupt the ad agency business, a game-changer for small and large business ad creation for TV or social media. Our white-label camera application licensing business will be robust once a few thousand studios are sold; revenues will come from InApp subscriptions, hardware sales, ancillary eCommerce store items such as wireless lapel mics and replacement parts. The SaaS DropKey Ads CreatorWe plan to launch our Software-as-a-Service subscription model to create professional ads for a fraction of the cost of hiring a production team. Our production workflow and virtual assistant software helps you shoot professional ads in five easy steps, helping you shoot professional commercials to promote your brand, products or business, without hiring an ad agency for tens of thousands of dollars. Our SAAS offering will become available when we start shipping in Q1 2022.The\u0026nbsp;MediaBook® Ecosystem:We discovered a huge, brand new market for foreground and background video clips called \"digital video assets\", or green-screen backgrounds. The total addressable market was so big we developed a global network of libraries on MediaBook.tv, our aggregated video clip store for all your digital video asset needs.Competitive LandscapeWhat's Next for UsIntroducing the new portable and compact DropKey Pop-up DeskBot and CamBot bundle, the first elegant green-screen personal studio solution that fits in a small space.Meet Our TeamPast FundingOur Wefunder Community Round var sc_project=12589454; var sc_invisible=1; var sc_security=\"1c1f1484\"; var script = document.createElement('script'); script.src = \"https://www.statcounter.com/counter/counter.js\"; document.getElementsByTagName('head')[0].appendChild(script); *According to Forbes the creator economy is a $100 billion dollar industryPROJECTIONSFINANCIALSIMPORTANT NOTICE: DropKey has over $300k in pre-sales\u0026nbsp;but we can't book this as actual revenue\u0026nbsp;until we ship our Pop-up Studios in\u0026nbsp;Q1-2022. We're required to change from cash to accrual accounting\u0026nbsp;according to GAAP in compliance with the SEC. We received a significant cash infusion that will\u0026nbsp;ensure we ship all Pop-up Studios and now require additional funding to handle a huge increase in\u0026nbsp;demand for our SaaS.","quick_facts":["💰 Successful Kickstarter w/800 orders, SaaS Co. disrupting $100B creator economy","🏆 Thomas A. Edison Award for Best Digital Product Innovation","⚡️ Invest today \u0026amp; get a free MediaBook Annual Subscription (reg $299)--unlimited video clip downloads","💥 Partnered w/ Studionow, adding 12K production companies in 60 countries to our network","🌈 Founded by Disney, NBC, Live Nation, Viacom Alum and 3X entrepreneur","📈 DropKey is disrupting the new creator economy, a $100b marketplace according to Forbes","⚡️DropKey named best SaaS startup in Los Angeles, featured in \"This Week In Consumer Electronics\""]},"computed_metrics":{"total_amount_raised":57595,"total_investors":106,"team_size":7,"featured_investor_count":1,"faq_count":5,"recent_post_count":0},"quick_facts":[{"claim_id":"claim-fact-1","value":"💰 Successful Kickstarter w/800 orders, SaaS Co. disrupting $100B creator economy","citation":"https://wefunder.com/dropkeyco#claim-fact-1","observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-13T05:01:09Z"},{"claim_id":"claim-fact-2","value":"🏆 Thomas A. Edison Award for Best Digital Product Innovation","citation":"https://wefunder.com/dropkeyco#claim-fact-2","observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-13T05:01:09Z"},{"claim_id":"claim-fact-3","value":"⚡️ Invest today \u0026amp; get a free MediaBook Annual Subscription (reg $299)--unlimited video clip downloads","citation":"https://wefunder.com/dropkeyco#claim-fact-3","observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-13T05:01:09Z"},{"claim_id":"claim-fact-4","value":"💥 Partnered w/ Studionow, adding 12K production companies in 60 countries to our network","citation":"https://wefunder.com/dropkeyco#claim-fact-4","observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-13T05:01:09Z"},{"claim_id":"claim-fact-5","value":"🌈 Founded by Disney, NBC, Live Nation, Viacom Alum and 3X entrepreneur","citation":"https://wefunder.com/dropkeyco#claim-fact-5","observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-13T05:01:09Z"},{"claim_id":"claim-fact-6","value":"📈 DropKey is disrupting the new creator economy, a $100b marketplace according to Forbes","citation":"https://wefunder.com/dropkeyco#claim-fact-6","observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-13T05:01:09Z"},{"claim_id":"claim-fact-7","value":"⚡️DropKey named best SaaS startup in Los Angeles, featured in \"This Week In Consumer Electronics\"","citation":"https://wefunder.com/dropkeyco#claim-fact-7","observed_at":"2026-06-06T05:01:09Z","expires_at":"2026-06-13T05:01:09Z"}],"latest_fundraise":{"id":39989,"entity_id":"wefunder:fundraise:39989","state":"successful","offering_type":"4(a)(6)","structure":"safe","testing_the_waters":false,"can_invest_now":false,"funding_started_at":"2021-09-17T22:07:22Z","funding_closed_at":"2022-04-16T05:02:09Z"},"investor_memos":[],"team":[{"id":1950693,"entity_id":"wefunder:company_role:1950693","name":"Rockwell Scharer","title":"Founder and Chief Executive Officer","role":"founder","profile_url":"https://wefunder.com/rockwellscharer"},{"id":2072732,"entity_id":"wefunder:company_role:2072732","name":"Richard Mall","title":"Chief of Engineering","role":"employee","profile_url":"https://wefunder.com/richardmall"},{"id":2514757,"entity_id":"wefunder:company_role:2514757","name":"Davide Ivaldi","title":"Director of Manufacturing","role":"employee","profile_url":"https://wefunder.com/davideivaldi"},{"id":1987190,"entity_id":"wefunder:company_role:1987190","name":"David Mason","title":"Advisory Board Member and Lead Investor","role":"employee"},{"id":1915635,"entity_id":"wefunder:company_role:1915635","name":"Dr. Steven Colby","title":"Chief of Patent Strategy, Attorney (Menlo Park)","role":"employee"},{"id":2210780,"entity_id":"wefunder:company_role:2210780","name":"Christian Shelton","title":"Chief of Social Media Marketing","role":"employee","profile_url":"https://wefunder.com/christianshelton6"},{"id":2562857,"entity_id":"wefunder:company_role:2562857","name":"Zachary Guzman","title":"Operations","role":"employee"}],"featured_investors":[{"id":5584,"entity_id":"wefunder:company_investor_profile:5584","name":"David C Mason","profile_url":"https://wefunder.com/davidcmason"}],"relationships":[{"source_entity_id":"wefunder:company:73898","relation":"has_team_member","target_entity_id":"wefunder:user:1520749","target_url":"https://wefunder.com/rockwellscharer"},{"source_entity_id":"wefunder:company:73898","relation":"has_team_member","target_entity_id":"wefunder:user:1872686","target_url":"https://wefunder.com/richardmall"},{"source_entity_id":"wefunder:company:73898","relation":"has_team_member","target_entity_id":"wefunder:user:793490","target_url":"https://wefunder.com/davideivaldi"},{"source_entity_id":"wefunder:company:73898","relation":"has_team_member","target_entity_id":"wefunder:company_role:1987190"},{"source_entity_id":"wefunder:company:73898","relation":"has_team_member","target_entity_id":"wefunder:company_role:1915635"},{"source_entity_id":"wefunder:company:73898","relation":"has_team_member","target_entity_id":"wefunder:user:1108382","target_url":"https://wefunder.com/christianshelton6"},{"source_entity_id":"wefunder:company:73898","relation":"has_team_member","target_entity_id":"wefunder:company_role:2562857"},{"source_entity_id":"wefunder:company:73898","relation":"has_featured_investor","target_entity_id":"wefunder:user:1607900","target_url":"https://wefunder.com/davidcmason"},{"source_entity_id":"wefunder:company:73898","relation":"has_latest_fundraise","target_entity_id":"wefunder:fundraise:39989"}],"faq":[{"question":"If I invest in your product, what is the benefits that I'm going to get?","answer":"You will become a shareholder of DropKey, inc., and the value of those shares should increase significantly if you believe in the product."},{"question":"1) Is the $250K from the 800+ Kickstarter orders indicative of the average price per unit? 2) What are your revenue projections for 2021 and beyond? 3) Who owns the related intellectual property? 4) Mediabook strikes me as an intriguing asset. Will users be able to purchase Me...","answer":"Thanks, Kevin, answers to follow: \u0026nbsp; 1) Is the $250K from the 800+ Kickstarter orders indicative of the average price per unit? \u0026nbsp; No. Kickstarter campaigns are indications of public enthusiasm, and our successfully-funded Kickstarter campaign showed very high enthusiasm for our studio. But hardware sales is only one revenue stream -- we believe the 10x inflatable innovation will sell out as fast as we can make them.\u0026nbsp; \u0026nbsp; DropKey is a SAAS company monetizing the 10x invention ..."},{"question":"What competitive distribution advantage does DropKey have over every other company that manufactures portable green screen technology?","answer":"Thanks for your note, Warren. Portable screens like Elgin don't compare to our turnkey ecosystem that includes a three-dimensional lighting structure where the lights are placed in positions required for a perfect key. The DropKey camera app uses AI to \"perfect\" imperfections in the key and enables users to choose from millions of location-based video clips on mediabook.tv. The DropKey Pop-up Studio has lights in the right places, removing complicated lighting decisions so amateurs with zero ..."},{"question":"Besides the price what's the difference between professional and the regular drop key system?","answer":"The DropKey Pop-up Studio Professional is much larger than the Classic at 10’ high, 12’ wide and includes pro audio, so the lighting controller box’s audio jacks are enabled, and a software audio mixer appears in the app to mix 8 or 10 channels of audio into a stereo main output into your smart device."},{"question":"Can you provide a link to the app on the App Store?","answer":"We removed the DropKey app from the app store after it was approved by Apple as we do not want to distribute it without the three dimensional lighting structure, the key ingredient in the Pop-up Studio in a Bag. The hardware is what makes our solution the World's #1 Best-selling Pop-up Studio. When we start shipping hardware the software will be published. You can purchase Chroma key backgrounds now at mediabook.tv."}],"recent_posts":[],"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-06T20:59:33Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-06T05:01:09Z","as_of":"2026-06-06T20:59:33Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-06T05:01:09Z","as_of":"2026-06-06T20:59:33Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-06T20:59:33Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-06T20:59:33Z","confidence":"medium"}}}}}}