# DownToDash

B2B & B2C Activity Curator to meet like-minded people

## Elevator pitch
B2B and B2C activity curator that connects people in-person and virtually. DownToDash connects people based on what they are down to do from virtual workouts, sports, or even going on an adventure. DownToDash also personalizes each event for companies looking to boost the engagement of employees and clients during this time. 

- Canonical URL: https://wefunder.com/downtodash
- Entity ID: wefunder:company:32144
- Last updated: 2026-06-10T05:00:11Z
- Generated at: 2026-06-10T23:59:56Z

## Quick facts
- 500,000+ connections made during the pandemic
- Featured on TEDx, Forbes, Inc, HuffPost and Entrepreneur magazine's pitch show
- Profit of $5K per month, 4 B2B Clients and more in the pipeline
- Emergence of power users - The average user gives it about 15 mins a day
- Raised $64,680 from our users, event partners and other investors.
- As the world opens up, people are craving these social interactions now, more than ever!

## Active fundraises
- wefunder:fundraise:22868: 4(a)(6) successful (USD)

## FAQ
1. **This seems like a great idea. An app like this really depends on the network effect. How is MAU growing each month? And what are your plans to drive MAU growth?**
   - Great question and I agree that the success of an app like this depends on network effects. Our MAU is growing 10% organically every month (we have not spent any marketing dollars yet). Firstly, we will always focus on building an amazing product to retain our users. We meet users on the app every week to get feedback, this has helped us improve our retention rates. We are currently working on some features that will help improve MAU growth. For example, we are adding an 'invite friends' feat...
2. **You show $2,500 of cash on hand. You also show an enthusiastic team. How do you meet payroll for them?**
   - Thank you for your question. No one in our team is getting any salary right now. My Co-Founder and I sell the vision to everyone and we are all working hard to reach a point in the business where we can get paid a minimum salary. Also, we offer a campus ambassador program for college students, where we provide college credit. Hence, the enthusiastic students help us with marketing and in return they get a great learning experience. We have partnerships with several colleges and constantly get...
3. **I love it I'm actually pitching it to my friends to see if we can go all in. I see the vision where this is going awesome job and I look forward to your future. Do you have any planned fundraisers coming up?**
   - Thank you so much! That would be amazing! This one is the only fundraiser we have planned, for now. I would be happy to schedule a call to discuss further, with you or any of your friends.
4. **Hi Sama, I have a few question regarding about your app. it would be very helpful if you could answer some of my questions. could you explained me how many users are enroll at the moment and how much does the membership cost for every user that enroll in the app. ''We project ...**
   - Hi Santos, Here are the answers to your questions: 1. We have 5169 users and it is free to enroll on the app. 2. We have three sources of revenue that factor into those projections; advertising revenue, revenue from paid accounts and gathering patterns in our data to provide guidance and predictive analysis to companies that deal with specific cohorts. I will expand a little on how we got those numbers for all three sources. Advertising revenue - We calculated our advertising revenue by assum...
5. **Hello! I just downloaded the app on my iPhone XR and after a few actions, it crashed. I noticed the last release was 7 months ago and there are reviews mentioning crashes. What is your plan to address the technical problems with the app? When is the next planned release and ho...**
   - Sorry about that, the issue is with Iphone X handling and API changes, which has been solved by our team. Our new version will be released this week. On raising our funding, we will primarily invest in technology and the maintenance of our app, to provide a smooth and easy-to-use product. We will also have a full-time team to maintain the app and work on app updates.

## Team
- Sama Jashnani (Co-Founder and CEO)
- Anuja Shah (Co-Founder and COO)

## Q&A
- Q: Why do you discriminate on who can use your app? It is limited to people 43 years of age or younger. You are eliminating a lot of potential customers.
  - A: Thank you for your question. We are new and have limited resources, therefore we decided to focus on millennials right now. We will definitely expand to other age groups in the near future. We are raising funding to improve our product and make it useful for a larger target audience.
- Q: Please provide an update to those that invested via the Wefunder platform.
- Q: Good morning! I don’t see any income source in your material. How are you making money? What’s your revenue source?
- Q: The Coronavirus has placed lock and key on the restaurant business. Not too many people are dining out as many local, state, and federal mandates have restricted in-door dining. Take out is the preferred choice. What contingency plans does DownToDash have to stay afloat during these unprecedented times? I am an investor and am worried that my investment may go sour.
  - A: The lockdown and social distancing made us pivot and adapt to the current situation by moving these activities and events online. We see this as an opportunity to connect people during this isolating time. We host personalized events for corporates on a monthly retainer to boost employee morale and productivity. We are working with Global Hills Group, Venture University and some other companies to connect their team or community. We also host virtual events almost everyday on the B2C side and have launched the new version of the app. You can see all our virtual events here - https://www.eventbrite.com/o/downtodash-29351253561
- Q: Hello Sama, I have a burning question. Considering the closing of SVB, will DownToDash be impacted?
- Q: Is it too late? I want to invest as I’m down!!!
  - A: Thank you for your interest in DTD! We might do another campaign soon. Could you please give me your email address so I can add you to our investor mailing list?
  - A: You can now invest in our new campaign on early bird terms!
- Q: Do you intend to pay a dividend?
  - A: We are not sure about this yet, but we will always do what is best for our company, team and investors!
- Q: Hi.... I think you'll like this: https://rextyranny.blogspot.com/2014/03/google-wants-fax.html
- Q: Hi, Sama. Michael again. One thing I would like to ask of this company more for future referencing. So, as an Angel investor. I'm quite new to this. as i'm sure most are. And, I'm learning again like most thru mistakes. My first investment was thru a Robotics company. And thru this funding campaigns the company's post their updates thru Wefunder. The funding round is done. And I have my stock certificate. Again all well and good. And Dare I state jolly. But here is where my confusion is arising. After the funding round. I haven't heard nothing back from this company. And yes, I get people do have lives and companies to build. But again not on their website or in their Wefunder campaign was their any mention to provide their investors with any sort of updates. This is where I am suggesting that this company Either Semi Annual. Annual have either thru email, mail. or a special access area on the website for the investors to get updated information on the company. it's growth for that year. or if the companies funder have had any additional cool interactions. Again with that NY get together I thought that was really awesome. Again I'm sure that I am not the only one. But, I'd like to at times be able to follow along with the companies growth. or what things have transpired within a certain time frame. And not like the robotic's company me sitting here after the funding round closed and i'm thinking. Sooo.. what happens next?
  - A: Hi Michael, great to hear from you and I understand your concern. We will be sending out quarterly updates as newsletters to all our WeFunder investors! Also, feel free to contact me anytime at sama@downtodash.com.
- Q: Very minor observation (not a criticism) just an observation I thought of - as a USA citizen who has also spent time in the UK, I note that the term "dash" is more used in the UK, as in, for example, if somebody in UK says "I must dash" an American might say instead "I gotta go" or "I gotta run" - the words "go" or "run" are used more in USA than the word "dash" which is more a UK thing. Not a big deal but if the target audience is primarily USA (which I understand this thing is piloted largely in NYC) a name change could be considered. I know this is "nitpicky" but not all Americans will be used to the term "dash". :)
  - A: Thank you for your suggestion! The dash actually stands for a ________ so users can fill in the blank with with they are down to do. If you see our website (http://downtodash.com/) there is a _________ with activity names flashing one by one. However, if the name is confusing for people in the near future, we might change it to 'DownTo'!
- Q: Sama, Great communal and social idea.. Here are my questions: 1. Does your company currently have revenue and what is your performance track record thus far? 2.What's your unique advantage over competitors? 3.Is your TAM over $1 bil.? 4.Is your company scalable? 5. What positions/key hiring does your company still need to make? 6.Any influential investors and advisors? 7.Any intellectual property? 8.What market does your service/product address? 9.At what development stage are you currently at? 10.Whom are your main competitors? 11.What is your unfair advantage over these competitors? 12.What type of investment offering are you using? 13. On what date does your deal close? 14. How much money is the company raising? 15.What will these funds be used for? 16. If succesful, how much runway will this raise provide?
  - A: Thank you so much and here are the answers to your questions: 1. Does your company currently have revenue and what is your performance track record thus far? We started with offering events $75, $100 and $200 per month advertising packages to promote events to our users. However, we are not focusing on revenue right now, we are doing cross-promotions with our ad partners (events) to get more active users. We are working on incorporating bookings within the app, for example two people can book a tennis court through the app and we will charge them a fee. We will also add paid accounts for users with premium features and gather patterns in our data to provide guidance and predictive analysis to companies that deal with specific cohorts. 2. What's your unique advantage over competitors? Users love that our ‘plans’ feature (example Tennis on Thursday at 5 pm) is spontaneous and allows them to do what they love, according to their availability and preferences. Our focus on security of users and creating 'high-quality' activity buddies is what makes us different. Our priority is the security of our users; we are adding phone/ID card verification to the app. We are also blocking a list of inappropriate words on the app to keep things casual and focus on activities. Secondly, our algorithm focuses on creating an effective match for users based on their skill level, age and other factors. We are also going to add another feature where we create small groups of people using AI and our algorithm and give them suggestions on what to do and when. Further, we will add 'scheduled plans' where users can enter when and which area they are free every week and we will match them for 'activity sessions' accordingly. We want to try and automate the planning as much as we can and make it easy for users to make high-quality activity buddies. Our millennial friendly branding and positioning also gives us an advantage. 3. Is your TAM over $1 bil.? It is a $19.3 billion market opportunity in social network advertising spending in the US(2018), which is growing quickly. 4. Is your company scalable? Yes, we project to be at 3.5 million users and $ 13.83 million in revenue in 5 years, using a conservative approach. Also, we believe we have a strong exit potential and strategy (WeWork recently bought MeetUp for $200 Million). 5. What positions/key hiring does your company still need to make? We will hire a marketing expert on closing our funding round. 6. Any influential investors and advisors? Yes, we have an all-star advisor team: Michael Wieser – Venture Lawyer, Serial Entrepreneur and Co-owner of Westchester Angels Chika Chandrashekar - Global Product Lead Google, Ex eBay and Goldman Sachs Ranjit Shah – Managing Partner at Gaja Capital Prasant Sudhakaran – Finance and Analytics Professional Nicholas Beck - Senior Mobile Product Manager Freshly Sunny Malhotra – Previously a Client Partner at Facebook (specifically an expert in getting Facebook and Instagram ads at a low cost of acquisition) Vaidhy Murti – Co-Founder and CEO at Friendsy 7. Any intellectual property? We have a trademark and copyright for DownToDash! 8. What market does your service/product address? We are currently focused on millennials, specifically recent graduates who move into new cities. However, we will expand to all age groups eventually. 9. At what development stage are you currently at? We have enabled 60,000+ meetups/plans on DTD. Users love the app and we have spent a lot of time collecting user feedback. We are currently revamping the app. 10. Whom are your main competitors? The most similar existing platform is Meetup but Meetup operates only for groups and is run by MeetUp organizers. We actually are a complement with MeetUp and work with MeetUp organizers to attract more people to MeetUps and so that people can buddy up for MeetUps using DTD. Bumble BFF and Vina are only for female friendships and Bumble does not connect users for specific plans (example Tennis on Thursday at 5 pm). Moreover, Bumble is also a dating app. 11. What is your unfair advantage over these competitors? Same as answer 2. 12. What type of investment offering are you using? We decided to use a Simple Agreement For Future Equity with the Most Favored Investor Clause. Your investment will allow you to own equity in the company that matches the terms of the next professional investor. I have posted more information about this under some of the questions asked below. 13. On what date does your deal close? The campaign closes on 12/09/2019 but we might close earlier if we meet our target. 14. How much money is the company raising? $500,000, we are also talking to a few early stage venture capital firms to potentially be part of the round. 15. What will these funds be used for? 51% towards technology and product development (including maintenance costs and adding new features to the app), 35% towards marketing (digital marketing spend, expanding our campus ambassador base and hosting events) and 14% towards legal expenses (including the 7.5% Wefunder intermediary fee). 16. If successful, how much runway will this raise provide? 12 months. Let me know if you have any follow up questions!
- Q: I love the idea of this app - I have two questions: 1. Right now it looks like it's only an app. Are you or will you be working on a proper website, too, for if I don't want to have to use my phone? 2. I see the primary perk for individual-level contributors is access to the "premium version" - do you have any specifics as to what the premium version unlocks (or will unlock in the future)? Thanks
  - A: Thank you so much, I am so glad you like it! 1. Yes, we will introduce a website version of the app within the next one year. 2. The premium version will include these features: a. Passport - to match with users and schedule activity meetups in other locations, which could be very useful when users travel and move into a new city. b. Unlimited plans - Users are not limited to only posting 3 plans. c. Free event access We might also add one or two more features to this premium version as we continue to work on DTD and get feedback from our users. Let me know if you have any follow up questions.
- Q: Hi Sama, I noticed that there are competitors with higher ratings in the app store such as Realtime and Hang Local. What is your competitive advantage over them? Best, Chris
  - A: Great question, our focus on security of users and creating 'high-quality' activity buddies is what makes us different. Our priority is the security of our users; we are adding closed networks (student and employee email verification) and ID card verification to the app. We are also blocking a list of inappropriate words on the app to keep things casual and focus on activities. Secondly, our algorithm focuses on creating an effective match for users based on their skill level, age and other factors. We are also going to add another feature where we create small groups of people using AI and our algorithm and give them suggestions on what to do and when. Further, we will add 'scheduled plans' where users can enter when and which area they are free every week and we will match them for 'activity sessions' accordingly. We want to try and automate the planning as much as we can and make it easy for users to make high-quality activity buddies. This is just the basic version of the app, our mission is to be the one-stop shop for meeting people all over the world including booking the experience, group discounts and booking the transportation too. Our users love the name (Down to ______) and our branding because it emphasizes on the activity and not on meeting a new person. We are focused on creating a community of brand loyalists who are obsessed with our brand. Lastly, our founding story has been greatly appreciated by users, the press and investors, causing them to emotionally connect with the brand. We personally meet users on the app every week. We are currently revamping the product based on user feedback and will always be focused on building a product that users love.
- Q: How is this different from meetup?
  - A: We are a more one-on-one, user generated, spontaneous version of MeetUp. MeetUp operates only in groups and is run by MeetUp organizers. We actually are a complement with MeetUp and work with MeetUp organizers to attract more people to MeetUps and so that people can buddy up for MeetUps using DTD. Users love that our ‘plans’ feature is spontaneous and allows them to do what they love, according to their availability and preferences. Our focus on security of our users and finding a high-quality activity buddy is what makes us different. Also, we are adding closed networks to the app for college students and employees with email verification, which will further differentiate us.
- Q: Looking at the information available. I do see a potential behind this application. It's useable to all generations. But, I do see it being a big thing to people younger than myself. Since, the questions about revenue has been address. and a difference between meet up and DTD. Here's my question. I'm noticing as of now the funding is a bit under goal. So. When did DTD start on Wefunder. And what is the time frame for being on here. Currently. is there a set time or is it until the goal of 50,000 is met. Also, My next question is what age is the DTD company. What stage of development is it. And if this campaign is successful are you looking to do other crowd funding in the future? Speaking of My third question is what research or contacts have DTD being doing to attract the attention for a Angel Investor or Venture Capitalist down the road.
  - A: Hi Michael, Thank you for your questions and feedback, great to hear that you see the potential in DTD! 1. We launched on WeFunder on 07/22/2019 and will keep it until 12/09/2019, we might close the campaign earlier if we meet our target. 2. We are a relatively new company and are at a stage where we have started getting great traction and feedback from our users. We have 60,000+ successful plans/meetups created on the app. We have a decent amount of product market fit and are raising funding to scale our user base. 3. This is the only crowdfunding campaign we have planned for now. We plan to do a Venture Capital round of funding after this one. We have already started having conversations with a few Venture Capital firms. We have some amazing advisors who are helping us with introductions to strategic investors. Also, we try our best to attend events and join communities that give us access to Angel Investors and VCs. Lastly, we have partnered with some events to host Investor and Founder speaker events in NYC and are constantly focused on building relationships for future funding rounds. Best, Sama