# Boon

On-demand temporary dental, veterinary and medical staffing

## Elevator pitch
Imagine Uber meets e-Harmony meets dental temporary staffing. That's what Boon does! We help connect dental providers on-demand to temporary work opportunities by making instantaneous, on-demand matches based on a number of factors to ensure a right fit and promote outstanding patient care. We also make sure providers are paid fairly and have work flexibility while simultaneously ensuring to charge practices fairly for the temporary labor.

- Canonical URL: https://wefunder.com/doingboon
- Entity ID: wefunder:company:40036
- Last updated: 2026-06-14T05:02:35Z
- Generated at: 2026-06-14T15:10:08Z

## Quick facts
- $350+ billion market size in the USA alone; that's more than 20x larger than the USA ride-sharing market (Lyft, Uber, etc.)
- Medical and dental are stable, growing industries. Patients are always in demand of healthcare, regardless of season or economic climate.
- The founder, Ryan Vet, is a seasoned start-up leader, national dental speaker, experienced marketing executive, host of popular podcast.

## Active fundraises
- wefunder:fundraise:27780: 4(a)(6) successful (USD)

## FAQ
1. **1. You state: On average, Boon will make 20% of the total shift cost but could vary depending on a number of factors including but not limited to demand, distance, experience, discounts, etc. Based on your competitive analysis, on average, what is the cost difference between u...**
   - All excellent questions! I’ve done my best to answer them all here. Let me know if you need more clarification on any of them. 1. Most temp agencies, all fees included (subscriptions, hourly markup and placement fees) run between 1.5 and 1.7 times the standard hourly rate. In some cases this can push 2 times the standard hourly rate. With Boon, it’s about 1.2x or 20% which is about 25-30% lower per hour. 2. A. The pilot phase will last about 90 days with a target launch in August or sooner de...
2. **Other than the personal experience you bring to the dental field, does starting in the dental/vet/medicial on demand staffing field provide competitive advantages to other startups in the on demand staffing field such as Wonolo or Uber Works? I am also wondering if you think y...**
   - Hi Daniel, Excellent questions. Boon’s main aim and part our mission is to connect licensed professionals. One of our main advantages is the systems we have built in to run background checks, analyze licenses and credentials and verify required insurance. This sets us apart from other companies that are really just looking for what could be considered unskilled labor. Further, we are more than just filling jobs with an on-demand solution, our matching algorithm helps to connect providers to p...
3. **So you connect people to the medical experts. So how many of them have signed up with your platform and what's the average margin % you currently make and expect to make? Why do you have a net loss?**
   - Hi Mike, We connect licensed professionals (nurses, dentists, assistants, etc.) to professional work opportunities with practices and health systems. An individual could not hire a provider as this is temporary staffing, not home medicine. We launched the platform on June 3 in the RTP region of North Carolina. The net loss is a results of building out the platform and testing it in stealth mode prior to launching publicly. Details on pricing can be found on the page, but at the highest level,...
4. **1) Why did you choose WeFunder to raise capital? 2) How much did you personally invest beside the $3,000 loan? 3) Where does the $30,000 cash balance comes from?**
   - Hi Marc, Below are the answers to your questions: 1) As one of the core competencies of Boon, we wanted to go with WeFunder as part of "practicing good." We wanted anyone in the dental, medical and veterinary community to have a chance to invest in Boon at an early stage before going to traditional VCs. 2) The reviewed financials are from 2018 in which we only had 13 days of operation. In total I put in $26,000, the majority of which was in 2019. 3) Similar to the answer above, we allowed a f...
5. **Could you expand on Boon's competitive advantage against Cloud Dentistry and Ondiem?**
   - Hi Marc, Absolutely. Boon is very different where it is a true on-demand platform. Both Ondiem and Cloud Dentistry claim "on-demand" but there is a complete interview process, negotiation, sifting through profiles, etc. The process can take days or weeks waiting for providers and practices to respond. Since we follow more of an Uber model, our providers are placed almost instantly and can arrive in under an hour. Our algorithms allow us to automatically set fair pricing, reduce some of the hi...

## Team
- Ryan Vet (Founder)
- William McGuire (CEO and President)
- Eric Porper (Strategy and Operations)

## Q&A
- Q: I'm an experienced React-Native app developer, do you need my help?
  - A: Hi Egor, Thank you for your interest in working with Boon! We have opportunities posted on our website at http://doingboon.com/careers/
- Q: 1. You state: On average, Boon will make 20% of the total shift cost but could vary depending on a number of factors including but not limited to demand, distance, experience, discounts, etc. Based on your competitive analysis, on average, what is the cost difference between using your system vs a traditional agency or other competitor. 2. You mention a pilot in Raleigh-Durham, need more detail: A. How long will the pilot last? B. What are the milestones or goals that trigger a successful pilot test? C. What is the size of this market? How many practices? How many providers? Average labor rates? Expected revenue? 3. Same questions as above for Phase 1 and Phase 2 4. Is the app finished? What development work is left to do before the Pilot can commence? How much of the funds raised will be going towards application or product development vs sales or marketing? I'm sure I will have more but this is enough to get the raise kicked off.
  - A: All excellent questions! I’ve done my best to answer them all here. Let me know if you need more clarification on any of them. 1. Most temp agencies, all fees included (subscriptions, hourly markup and placement fees) run between 1.5 and 1.7 times the standard hourly rate. In some cases this can push 2 times the standard hourly rate. With Boon, it’s about 1.2x or 20% which is about 25-30% lower per hour. 2. A. The pilot phase will last about 90 days with a target launch in August or sooner depending on provider and practice sign up. B. Understanding a balanced marketplace for both practices and providers will be one of the biggest goals of the RDU pilot as well training the algorithms. Our target is 20 practices and 100 providers in the RDU area aiming for 60 total matches or shifts. C. There are approximately 500 dental practices in this target radius and our hope would be to get 4% of them. There estimated revenue would be about $21,000/mo with the above numbers. The average charge to a practice per hour in the RDU area is: Dentist $92; Hygiene $39; Assistant $20; Front Office $17. 3. In terms of expansion, we will expand to markets based on demand as well as specifically target growth in markets outlined in the Phase 1 and Phase 2 growth plans. Phase 1 accounts for approximately 28,700 practices and phase 2 an additional 13,500 practices. Our desire would be to capture 0.015% of the market of Phase 1 in the first 18 months. This would be about 450 practices at approximately 18,000 labor hours a month. That would generate gross revenue of approximately $578,000 monthly. These are all estimates based on demographic, pay and hiring information and are subject to change. 4. Yes, the web app is finished and is fully functional. It can be loaded in any web browser. This is all that is needed for launch and we are currently accepting signups. We are developing mobile apps for both iOS and Android that will help accelerate our stickiness factor by being on the mobile device. If the minimum is reached, about 35% will go to product development and ongoing maintenance and about 55-60% will go towards sales and marketing efforts. This is the most critical. Sales and marketing costs will be more front-loaded to gain momentum and the allotment for development will be spread out over time.
  - A: Just wanted to thank you for your great questions. Today is the last day to invest in Boon! I would love to have you as an investor.
- Q: I recently received an email claiming to containing a 1099 from Boon ... the email presents as a phishing exercise and that is compounded by the fact that no value exchange has occurred from my perspective. Also, it's extremely late in the tax reporting season if it is actually real. My assumption is that a physical 1099 would be mailed if it was impacted or required for tax reporting.
- Q: Hi Ryan, where can I find your FastCTO DD report?
- Q: Hello! With the new year and not getting any updates since closing, I think it'd be nice for the company to provide us a quick official update.
  - A: Hi Brian, Thank you for reaching out. Please be monitoring your email as well as here on Wefunder for official updates and documentation coming very soon.
- Q: Thank you for your detailed response. I do feel like your experience in the industry allows you the opportunity to promote your services. I'm still struggling with a couple of things as I do my DD prior to considering an investment. It is tricky to really see the differentiation between you and all of those other companies, some of them say they do the exact same thing as boon: Background checks and credentialing, they also say they use algorithms for best matches (you refer to it as AI), matching stuff like - positions, rate, experience, practice type and dental software, some of them say they deliver a person like Uber and some of them say they deliver a person like Uber but let the practice choose who they want. It is hard to see the distinction of tech there for me. Are you worried at all about all of the negative press the Gig Economy is receiving about independent contractor. I asked my hygienist and dentist this week if they could work as an independent contractor and they said absolutely not. If you google can dental employees be classified as independent contractors you receive many articles saying they in fact can't. What is your opinion on this issue, if they can't will you be able to use your influence to change that?
  - A: Hi Eddie,Great questions. As far as the claims of the others, if you create accounts on theirs and then on ours you’ll see the difference almost instantly. You can create accounts without credentials or a check on many of the others whereas Boon does real time credentialing. Additionally, the others though they claim AI and auto matching, in our research and exploration, there is no instant matching. It is more filtering based on preset criteria where the provider and practice still have to communicate back and forth before making a match. Think UpWork, not Uber. It is important to note our FastCTO review and the caliber and sophistication of our matching. This is further validated by other companies in different industries (one that is a gig platform) switching to white label Boon. The tech in the space is simply glorified job boards. The claims of others are not substantiated when you do a demo. You will quickly see the profound difference in tech. In terms of W2/1099 and the gig economy. If you look at news clips from AB5 (California’s bill on the gig economy) I was frequently interviewed. A common question is independent contractors or employees. At the highest level healthcare providers were excluded from the regulation. Further, each state has different requirements. Boon has the ability to allow a practice to hire a provider as a 1099 or W2 based on preference. Because we are similar to locum tenans most states view the opportunities as contractors. While some feel the press surrounding the gig economy is negative, the reality is the gig work is growing and a rapid pace and with the workplace habits of millennials and iGen, the trend will likely continue. Hope that helps!
- Q: I have been following this opportunity, a couple of things that worry me is there are about 10 companies that are out in front of you. How do you differ from onDiem who looks like they are the leader in this market nationally, followed by Cloud Dentistry who has some regional locations, Stynt in the North East, Princess Dental AZ, Biteline (looks like their in your back yard in North Carolina), Kwikly in MN, Stop Gap Dental in GA and Swiss Monkey in California. It seems like you have industry connections but I’m worried you’re behind all of them. Some of those companies I’ve heard raised millions. Do you have any strategic relationships that could help you compete with them?
  - A: Hi Eddie,excellent question and I appreciate your detailed research. The very short answer is we are the only one doing automatic matching using artificial intelligence, high level skills analysis and personality assessments. We are also the only one that is truly in demand. Think clicking a button and having a perfectly matched temp in as little as an hour. Every other platform mentioned involves a multi-step back-and-forth conversation in advance of a shift before a match. The match is still mostly manual. I’ve talked to a number of the companies, including the ones near by. One in particular we are engaged in strategic partnership conversations to amplify our reach but we are under NDA so I can not disclose who at this time.We also have created software far ahead of these other platforms. Our platform does the work allowing us to have low overhead whereas many of the other platforms you mentioned are still staffed like an agency causing high cost and lack of an ability to scale quickly.On the same note, our platform has gained so much recognition for the way we onboard, we are already finishing up licensing deals for white labeling both in dentistry as well as totally separate industries. This provides further verification that our technology is unique, innovative and the way of the future. We did not simply try to digitize temp staffing, our aim was to revolutionize it.Out of all the platforms we are the only one that does background checks and that he developed technology to frequently analyze credentials of providers as well as practices. Many mentioned do not even verify credential, they just request license numbers. This is a terrible liability that has caused a great deal of distrust for some in the industry.Speaking of industry, our team has extensive software and dental experience. The fact I have the opportunity to speak several dozen times each year at the largest dental meetings is a huge differentiator. I’ve been published countless times in dental magazines including this month in Dental Economics. Our advisory board is composed of some of the most influential dental speakers, educators and writers globally and the podcast I host in dental has a large reach. Comparing the other companies to our pedigree, you will see Boon is position for optimal success.Further, the fact we have come as far as we have in under a year proves our sophistication. As you mentioned, many of the other companies have been around for years. Not to name drop as this is a public forum, but if you look at some of the names you’ve mentioned, some launched their companies as far back as 2011 and 2014 and still haven’t finished their platforms and have burned through cash. Because of our background in successful startups, in software and in dentistry, our user base has grown not just in our launch city but around the country and we are already poised to open multiple new markets in the next several months across the country because of our reach and the ease of signup. Only two of the companies you’ve mentioned have scaled and both are simply job boards and not a sophisticated, on-demand marching platform that is instantaneous.You can see a more detailed answer about Cloud Dentistry and OnDiem here. Their claims of being an on-demand platform are very different than what Boon does. They have, in my opinion, simply digitized staffing and not necessarily innovated as Boon has. We’ve streamlined and simplified. https://wefunder.com/comments/...
- Q: Ryan, back in a response to a comment on aug 31st you stated "and an offer letter is going out to a full time Director of Product and Growth this weekend. He extensive software startup experience including successful exits. He would start within the next 2 weeks." Did this offer letter go out and did this person accept the position? If so, can you inform who this person is so that we may evaluate this critical team member's credentials prior to investing (especially as it relates to his/her previous exits)? Also were the two full time salespeople you also mentioned in the post Aug on 31st hired?
  - A: Hi Brad,Excellent questions! Yes, Aaron Wilson accepted the role and started three weeks ago. He has brought a high caliber level of excellence to his work and has motivated the developed to excel in new ways. He immediately identified opportunities with the on boarding process for both providers and practices and has streamlined the workflow to make it more efficient and increase conversion. He comes from a B2B SaaS space where he was leading product. That company exited and he moved onto a dental and medical device company where he was a leader in driving inside sales processes. From there, he worked with sales at Citrix after which he consulted for a period. That is when he and I started talking and he decided to join Boon full time. In terms of sales roles, we have had one sales individual in North Carolina calling on practices in the field part time. We have another inside sales rep that also has started. One full time rep had to regretfully decline to a contractual obligation that prevented him from being able to devote the necessary energies to Boon. He hopes to join in a year or so. We have interviews for additional sales people next week as this is a critical role. We did bring on a part time digital marketer that has driven high levels of conversions through digital advertising as well. 
  - A: Just wanted to thank you for your great questions. Today is the last day to invest in Boon! I would love to have you as an investor.
- Q: Just wondering how well the pilot phase/ launch in North Carolina is going on so far? I seen the last time the question was asked was about June 20th in the comment section. Just looking for an update on that.
  - A: Hi Rodney, Excellent question and thank you for the follow-up. We've continued to see great growth. In July, we scaled back our marketing dollars in an effort to slow sign-ups and really focus on adding some new requested features to the platform. That said, our sign-ups continue to grow. We are experiencing a 22.5% average growth in provider sign-ups month over month and an even more exciting 41% average month-over-month growth in practice sign-up, proving demand. Of our Provider sign-ups 34.7% are Dentists. That is exciting as we anticipated this would be the most difficult cohort to sign-up. Average profit to Boon for a dentist placed in a shift is about $175. Front office and Dental Assistants equally are each 27.7% of the sign-ups. However, Dental Hygienists are the lowest number at just over 10%. We have shifted focus more on getting hygienists as this is the second most profitable position. Upon closing of the Wefunder round, we will be able to hammer down on marketing and sales efforts to continue to drive sign-ups of both the Practices and Providers as well as sell with a greater focused towards opportunity areas like hygienists. When we were marketing full force back in May and June into early July, we saw growth at about 138.5% per month. Returning to our ad spend will help accelerate growth. Our launch, in the Triangle (greater Raleigh and Durham area NC) we have seen a huge impact and learned ways to creatively boost new sign-ups and adoption. We have partnered with local dental sales reps who are already visiting offices selling supplies. They are bringing Boon to offices to raise awareness and get sign-ups. This has proven a very successful way to educate new providers/practices without heavy upfront spend marketing cost. Additionally, we did a live event last week with office managers to excite them about Boon and help them talk to others to see how the ease of auto-temp-placement can make their jobs so much easier. In addition, as of this morning actually, we've significantly enhanced our on boarding process via technology. What before could take anywhere from 12-72 hours to onboard can now, in some cases (depending on licensure) can take literally minutes to a couple of hours. This will streamline our ability to quickly onboard new users. As another aside, other companies have taken great interest in our onboarding workflow due to its speed. We are currently finalizing a contract with a company that will use our onboarding for their industry (totally outside of healthcare). This will be an added revenue stream for Boon. This is a win-win as it does not distract us from our core goal of streamlining onboarding. In fact, it helps offset our development costs and allows us to get more affordable rates on our background checks, etc. Thank you for your interest in investing in Boon! We are excited at the growth and are even more excited to accelerate our growth via sales and marketing upon the close of the round. -ryan
- Q: Is your business plan expected to be website based (or app based similar to Uber) or will you opening offices in various cities as regular temp agencies have done?
  - A: Hi Robert,We plan to remain app based to scale more effectively and capital efficiently. There is a possibility of working with existing agencies that do have physical nexuses in various cities. However, for rapid scaling we plan to be virtual only. 
- Q: My concern is that you do not have a "team". You are working on this project alone. Business building is wearing many hats, long hours, multiple skill sets, selecting the right vendors and justifying every expense. Funds can go quickly before fence sitting prospects decide to use you. What is your plan for team building and managing the growing of this project alone?
  - A: Hi Robert,Team is absolutely critical. You are totally correct. To get to a working product and be capital efficient, I worked with 3 full time developers very closely to complete the product and get us to where we are. We’ve realigned slightly preparing for growth. Currently, this is what’s the Boon team looks like: we have 3 developers, 1 of whom is full time; a part time marketing team member; part time CFO; a customer support intern; 3 business advisory board members; 3 industry advisory team members and an offer letter is going out to a full time Director of Product and Growth this weekend. He extensive software startup experience including successful exits. He would start within the next 2 weeks.Two full time salespeople with vast dentist experience are also being interviewed with a target start of October. 
- Q: At this point, it doesn't seem likely you are going to approach your maximum goal. What does $100,000 get you in terms of development/runway? How long can you persist on this and are there employees that will require a salary out of this money? What is your short term plan to secure more funding?
  - A: Hi Justin,Our goal was actually to raise just $100,000, so we have exceeded our goal by almost 10% :). On the profile page you can see our desired use of proceeds: www.wefunder.com/doingboon/When doing the SEC filing, you can include the maximum allowed and we left it open ended and the max a Reg CF can raise is $1,070,000. So, when you look at our page, it looks like we are a long way off, but in reality, all of our projections are based on clearing the $100k threshold. On our profile page you can also see how we will more quickly accelerate our growth into secondary markets if we were to raise more than our goal of the $100k. Hope that helps clarify!
  - A: Just wanted to thank you for your great questions. Today is the last day to invest in Boon! I would love to have you as an investor.
- Q: 1) In an earlier question, you mentioned training the algorithms. What does this mean? 2) Do you have any market data on how many dental/medical offices have had need of temporary workers? 3) Your site is live already, how many offices and temps do you currently have signed up? 4) What is your plan for marketting your software outside of North Carolina?
  - A: Hi David,Thanks for these questions. I’ve provided answers below, please let me know if these help clear up your questions or if you need more info!1) Training the algorithms means that we will use the constant in-flow of data to continue to improve matching. The more data we get, the more accurate our matching will become. The longer an individual provider or a practice is on Boon’s platform, the more accurate profile we will be able to build around them.2) Yes, about 96% of all practices use temps at some point in time throughout a given year. One in every 10 positions on a daily basis is filled out by a temp. This is due to anything from vacations to sickness to maternity leave, etc. Some practice will bring in “permanent temps” on an ongoing basis instead of hiring FTEs.3) Our website is live, but we have not pushed marketing while we are funding. Any efforts we have done to get Boon’s name out is more on the fundraising side than the provider sign-up side. That said, we have over 100 providers and 20 practices already on board. That ratio is also the perfect ratio to be able to match. 4) In our pitch deck, there is a roll out plan by city. There are a number of ways we plan to promote the platform: a) inbound marketing; b) outbound sales; c) dental trade publications [articles, etc], d) KOLs; e) podcasts.
  - A: Just wanted to thank you for your great questions. Today is the last day to invest in Boon! I would love to have you as an investor.
- Q: When will you be going public?
  - A: Hi Adam,Wonderful question! There are a few paths for exit and growth to return funds to investors. This includes anything from acquisitions or mergers to an IPO. At this point in time, it would be unwise to predict the best course of action for our current and future investors as the market will change and we will want to position our investors to make the most return possible given the circumstances at the time of a transaction. 
  - A: Just wanted to thank you for your great questions. Today is the last day to invest in Boon! I would love to have you as an investor.
- Q: How do you plan to find the temporary labor? It seems to me that people who have the skills you need would be able to find permanent positions. Will you attempt to find students who just graduated or retirees looking to get into the field? How will you keep the labor? After working a short term engagement wont the best temps get hired on full time?
  - A: Hi Christopher,Thank you for the questions! You hit the nail on the head—approximately 1/3 of current active dental licenses alone in the USA did not earn money last year. The majority of these individuals are retired and are unable to find a flexible temporary position that fits their needs. With more and more Baby Boomers entering this retirement phase and retiring younger, they are still wanting to practice but want the flexibility. Many just want to work a few days a month, but many agencies require more time than that to be on their rolodex. Many healthcare providers, particularly in dental work 3.5-4 days a week but desire to work a full 5 days to earn more. You’re watching an increase in Millennials in particular wanting more flexibility and leaving the healthcare profession as a whole or going part time because of the rigid schedule. Simultaneously, you are seeing most Gen Xers seeking flexibility to be available for their children. A big thing to remember is $4 billion a year in dental goes to being temporary team members already in the USA, so the market size is large and ripe for disruption.Out of the sign-ups we’ve had already, the majority of individuals already have “full-time” jobs which are 3.5-4 days and they are looking for that extra day or evening shift. We also have several “stickiness” factors in place to both keep temporary team members engaged with Boon as well as holding practices accountable: https://wefunder.com/comments/58934 as well as this one: https://wefunder.com/comments/58865
  - A: Just wanted to thank you for your great questions. Today is the last day to invest in Boon! I would love to have you as an investor.