{"data":{"type":"company_profile","id":170758,"entity_id":"wefunder:company:170758","attributes":{"canonical_url":"https://wefunder.com/diem","generated_at":"2026-06-05T13:28:52Z","updated_at":"2026-06-05T05:01:13Z","entity_ids":{"company":"wefunder:company:170758","slug":"wefunder:company_slug:diem"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-05T13:28:52Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-05T05:01:13Z","as_of":"2026-06-05T13:28:52Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-05T05:01:13Z","as_of":"2026-06-05T13:28:52Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-03-18T12:40:14Z","as_of":"2026-06-05T13:28:52Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-03-18T12:40:14Z","as_of":"2026-06-05T13:28:52Z","confidence":"medium"}}},"company":{"id":170758,"entity_id":"wefunder:company:170758","slug":"diem","name":"Diem","tagline":"AI social search engine, designed first for women \u0026 gender expansive folks. ","location":"New York, NY","website":"https://askdiem.com","total_amount_raised":131366,"total_investors":290,"is_funded":true,"is_active":true,"quality_score":3,"related_urls":["https://wefunder.com/diem","https://askdiem.com"]},"media":{"share_image_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/170758/xxl_blob.jpg","logo_url":"https://uploads.wefunder.com/uploads/company/logo/170758/large_blob.jpeg","header_media_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/170758/standard_blob.jpg","cover_photo_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/170758/standard_blob.jpg"},"links":{"company_url":"https://askdiem.com","linkedin_url":"https://linkedin.com/company/askdiem","twitter_url":"https://x.com/askdiem","instagram_url":"https://instagram.com/askdiem","tiktok_url":"https://tiktok.com/askdiem"},"highlights":[],"quick_facts":[{"index":1,"claim_id":"claim-fact-1","value":"Scaled our user base by 1,100% in 13 months"},{"index":2,"claim_id":"claim-fact-2","value":"On track to hit $500k in ARR in Q2 2025 (not guaranteed)"},{"index":3,"claim_id":"claim-fact-3","value":"Partnership activations with FEMINIST, National Domestic Violence Hotline, Bumble, Seed \u0026amp; Girlboss."},{"index":4,"claim_id":"claim-fact-4","value":"Raised $5M to date from investors like Acrew Capital, Flybridge, Techstars and XFactor Ventures"},{"index":5,"claim_id":"claim-fact-5","value":"Buzzing community IRL and on socials (200% growth in the past 6 months)"}],"team":[{"id":5389480,"entity_id":"wefunder:company_role:5389480","user_entity_id":"wefunder:user:2872580","role":"founder","name":"Emma Bates","title":"CEO \u0026 Co-Founder","bio":"Forbes 30u30 2022 | Techstars NYC 2020 | Away and Kings College London alum","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/5389480/square_blob.jpg?1737738392","profile_url":"https://wefunder.com/emma.bates.1","linkedin_url":"https://linkedin.com/in/emma-bates-288a89a0/","related_urls":["https://wefunder.com/emma.bates.1"]},{"id":5444966,"entity_id":"wefunder:company_role:5444966","role":"employee","name":"Nalina Sarma","title":"Chief Product \u0026 Design Officer","bio":"Head of Product Design, Geneva (acquired by Bumble) | Head of Design, Cook Unity","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/5444966/square_blob.jpg?1738192404","related_urls":[]},{"id":5444967,"entity_id":"wefunder:company_role:5444967","user_entity_id":"wefunder:user:4628370","role":"employee","name":"Amy Fraser","title":"Head of Community","bio":"Founder of @OKREAL, 40K women's community in NYC and LA.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/5444967/square_blob.jpg?1738192404","profile_url":"https://wefunder.com/amy.fraser","related_urls":["https://wefunder.com/amy.fraser"]},{"id":5444968,"entity_id":"wefunder:company_role:5444968","user_entity_id":"wefunder:user:4642369","role":"employee","name":"Sarah Olson","title":" Lead Software Engineer","bio":"Software developer for 25 years | Atlassian, Trello alum","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/5444968/square_blob.jpg?1738879102","profile_url":"https://wefunder.com/sarah.olson.2","related_urls":["https://wefunder.com/sarah.olson.2"]},{"id":5444969,"entity_id":"wefunder:company_role:5444969","user_entity_id":"wefunder:user:4639223","role":"employee","name":"Genevieve Tankosich","title":"Social Lead","bio":"Content Creator | Social Media Manager, Meet Cute","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/5444969/square_blob.jpg?1738601054","profile_url":"https://wefunder.com/genevieve.tankosich","related_urls":["https://wefunder.com/genevieve.tankosich"]},{"id":5444970,"entity_id":"wefunder:company_role:5444970","role":"employee","name":"Kate Lindsay","title":"Editor \u0026 Media Advisor ","bio":"Co-Founder, Embedded | Host @ ICYMI Podcast | Refinery29, Cosmopolitan, The Atlantic alum","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/5444970/square_blob.jpg?1738192404","related_urls":[]},{"id":5444971,"entity_id":"wefunder:company_role:5444971","role":"employee","name":"Kianna Hendricks","title":"Data Science \u0026 AI Engineer","bio":"Kianna Explains AI Creator","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/5444971/square_blob.jpg?1738192404","related_urls":[]},{"id":5444972,"entity_id":"wefunder:company_role:5444972","role":"employee","name":"Monica Lee","title":"Product Management","bio":"Gen She, Cornell alum","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/5444972/square_blob.jpg?1738192404","related_urls":[]},{"id":5444973,"entity_id":"wefunder:company_role:5444973","role":"employee","name":"Joelyn Ndife","title":"Community Moderator","bio":"Qualified Doctor, former primary care physician | OAU alum","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/5444973/square_blob.jpg?1739220892","related_urls":[]}],"featured_investors":[{"id":10759,"entity_id":"wefunder:company_investor_profile:10759","investor_profile_id":1260374,"investor_profile_entity_id":"wefunder:investor_profile:1260374","subject_entity_id":"wefunder:user:1742498","name":"Charles Hudson","role_title":"Managing Partner, Precursor Ventures","avatar_url":"https://uploads.wefunder.com/2021/user_default_icon_circle.png","profile_url":"https://wefunder.com/charleshudson","endorsement_quote":"I've invested in over 100 consumer startups in my investing career, and the team at Diem stands out as one of the best teams I've invested in. Having spent time with Emma and her team, I believe the time is right for a new search and social experience for the internet. By combining their passion for building an inclusive community with their insights on consumer behavior, I know this team will continue to build on their early work in creating a space that welcomes women and gender expansive folks.","endorsement_name":"Charles Hudson","investment_total":500000,"investment_info":"Invested $500,000 this round","is_lead_investor":true,"memo_paid_for_by_company":false,"related_urls":["https://wefunder.com/charleshudson"]}],"investor_memos":[],"tab_counts":{"posts":0,"ask_questions":3,"featured_investors":1,"faq_entries":3},"active_fundraises":[{"id":130618,"entity_id":"wefunder:fundraise:130618","state":"successful","offering_type":"4(a)(6)","funding_type":"note","structure":"ttw","security_type":"","currency":"USD","testing_the_waters":true,"min_purchase":100,"max_purchase":9,"funding_target":1235000.0,"minimum_target":"50000.0","maximum_target":"1235000.0"},{"id":130617,"entity_id":"wefunder:fundraise:130617","state":"successful","offering_type":"4(a)(6)","funding_type":"note","structure":"safe","security_type":"equity","currency":"USD","testing_the_waters":false,"min_purchase":100,"max_purchase":9,"funding_target":50000.0,"minimum_target":"50000.0","maximum_target":"1235000.0","funding_started_at":"2025-02-04T02:37:17Z","funding_closed_at":"2025-06-19T04:00:16Z","auto_close_at":"2025-06-19T03:59:59Z"}],"latest_fundraise":{"id":130618,"entity_id":"wefunder:fundraise:130618","state":"successful","offering_type":"4(a)(6)","structure":"ttw","testing_the_waters":true,"can_invest_now":false,"funding_started_at":null,"funding_closed_at":null,"terms":{"eb":null,"nb":"$14.8M","txt":"valuation cap"}},"recent_posts":[],"q_and_a":[{"id":306778,"entity_id":"wefunder:comment:306778","question":"Hi Emma, what date is the campaign ending? Thank you, Glenn","author_name":"Glenn Burney","votes":0,"created_at":"2025-04-24T14:56:36Z","canonical_url":"https://wefunder.com/diem#question-306778","answers":[{"id":306784,"entity_id":"wefunder:comment:306784","answer":"Hi Glenn, on April 30th!","author_name":"Emma Bates","votes":1,"created_at":"2025-04-24T15:14:17Z"}]},{"id":305114,"entity_id":"wefunder:comment:305114","question":"Could you share an update on monetization and how your first b2b2c brand activation deals are going? You've had significant overhead for a couple of years and I'd like to know how sales are emerging and what challenges you're facing there.","author_name":"Caroline C","votes":0,"created_at":"2025-04-01T10:11:18Z","canonical_url":"https://wefunder.com/diem#question-305114","answers":[{"id":306783,"entity_id":"wefunder:comment:306783","answer":"Hi Caroline--we're currently onboarding a number of them which is going well, I don't have much data to share beyond that yet. As a consumer social/search company, we were not able to monetize until we started to hit some scale, which is \"normal\" for most consumer tech businesses.","author_name":"Emma Bates","votes":0,"created_at":"2025-04-24T15:14:07Z"}]},{"id":302290,"entity_id":"wefunder:comment:302290","question":"How are you going to be getting revenue in?","author_name":"Andrea Palten","votes":0,"created_at":"2025-02-14T23:31:04Z","canonical_url":"https://wefunder.com/diem#question-302290","answers":[{"id":302292,"entity_id":"wefunder:comment:302292","answer":"Hi Andrea! We have actually just turned on our first monetization features - they centre on new advertising formats including: brand placement in our reward store + boosted posts/conversations (brands + individuals!).","author_name":"Emma Bates","votes":0,"created_at":"2025-02-14T23:42:29Z"}]}],"faq":[{"question":"How are you going to be getting revenue in?","answer":"Hi Andrea! We have actually just turned on our first monetization features - they centre on new advertising formats including: brand placement in our reward store + boosted posts/conversations (brands + individuals!)."},{"question":"Could you share an update on monetization and how your first b2b2c brand activation deals are going? You've had significant overhead for a couple of years and I'd like to know how sales are emerging and what challenges you're facing there.","answer":"Hi Caroline--we're currently onboarding a number of them which is going well, I don't have much data to share beyond that yet. As a consumer social/search company, we were not able to monetize until we started to hit some scale, which is \"normal\" for most consumer tech businesses."},{"question":"Hi Emma, what date is the campaign ending? Thank you, Glenn","answer":"Hi Glenn, on April 30th!"}]}}}