{"data":{"type":"company_profile","id":92903,"entity_id":"wefunder:company:92903","attributes":{"canonical_url":"https://wefunder.com/decibelads","generated_at":"2026-06-22T13:57:05Z","updated_at":"2026-06-22T05:03:23Z","entity_ids":{"company":"wefunder:company:92903","slug":"wefunder:company_slug:decibelads"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":false,"privacy_mode":"unlisted","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-22T13:57:05Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-22T05:03:23Z","as_of":"2026-06-22T13:57:05Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-22T05:03:23Z","as_of":"2026-06-22T13:57:05Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-22T13:57:05Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-22T13:57:05Z","confidence":"medium"}}},"company":{"id":92903,"entity_id":"wefunder:company:92903","slug":"decibelads","name":"Decibel","tagline":"Create + launch audio ads in minutes","elevator_pitch":"We make it easy for businesses to buy radio, podcast, and other audio ads through our website. With the Decibel audio ads buying app you can create, target, and launch your ad in less than 5 minutes. We have lifelike AI voices, human voice actors, templated scripts by industry, advance targeting to reach your exact right customer. Simply put Decibel is a one stop shop to help you create, launch, and scale your audio ad campaigns.","story":"Decibel is the DIY audio ads buying platform for everyone. In just 5 minutes you can create, target, and launch your audio ad across networks like Spotify, Pandora, Soundcloud, Podcasts, Digital Radio, and more.\u0026nbsp;Our Traction-Over 300 users from companies such as Slice, Cabela's, Frontier, Compass, numerous SMBs, startups, law firms, ecommerce companies, and more.-Over 80k spent in ads on our platform so far since our launch in late February.-2 major pilots in progress with enterprise franchise / local retail\u0026nbsp;clients. If successful these pilots would lead to a potential roll out of Decibel to 18,000 restaurants and 20,000 real estate agents. The packages we put together for these average $450 / per store per month for the restaurant group and $1500 / month per agent for the real estate group. With their internal estimation of ~25% of their affiliated folks moving forward we would be looking at a projected revenue of $2,025,000 and $7,500,000 monthly ad spend for a total of $9,525,000 monthly ad spend.\u0026nbsp;\u0026nbsp;Of course this is far from a done deal and could fall apart at any time. These are potential revenue projections – not cash in the bank – and should be treated as such not as facts.\u0026nbsp;-We also have relationships with 2 influencers one of which we're working on rolling out with that has 400,000 Instagram followers and 20,000 emails on their newsletter. The other has over 60,000 emails in their newsletter. These also present very large potential revenue opportunities.\u0026nbsp;-One of our customers that invested is an advertising agency\u0026nbsp;that will be offering this to their clients. Based on conversations with them we believe that they will potentially be bringing us $100,000 monthly ad spend\u0026nbsp;with their client base.\u0026nbsp; Again, this is a projection that cannot be guaranteed.Investments So FarWe're proud to have a distinguished core of investors that are entrepreneurs and operator angels including Y Combinator alumni,\u0026nbsp;Techstars alumni, and previously exited entrepreneurs. They not only give us in the trenches advice but significant access to enterprise clients and scaling opportunities. In addition we've had\u0026nbsp;5 customer invest\u0026nbsp; which\u0026nbsp;is tremendous and helps re-enforce our belief that what we're building is extremely useful for businesses.\u0026nbsp;How Decibel WorksThe audio market is growing...\u0026nbsp;Our Competitive Edge","location":"Austin, TX","website":"https://decibelads.com/","total_amount_raised":85634,"total_investors":42,"is_funded":true,"is_active":true,"quality_score":3,"related_urls":["https://wefunder.com/decibelads","https://decibelads.com/"]},"media":{"share_image_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/92903/xxl_cropped_header.jpg","logo_url":"https://uploads.wefunder.com/uploads/company/logo/92903/large_cropped_decibel-logo-for-light-bg-square.png","header_media_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/92903/standard_cropped_header.jpg","cover_photo_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/92903/standard_cropped_header.jpg","profile_video_url":"https://wefunder.wistia.com/medias/qyzwywxdr7"},"links":{"company_url":"https://decibelads.com/","twitter_url":"http://twitter.com/decibelads","facebook_url":"https://www.facebook.com/decibelads/","instagram_url":"https://www.instagram.com/decibelads/"},"highlights":[],"quick_facts":[{"index":1,"claim_id":"claim-fact-1","value":"💸 Raised $425K from Facebook, Snapchat, Adroll, Netflix, Uber, \u0026amp; Y Combinator Alums"},{"index":2,"claim_id":"claim-fact-2","value":"💡 300+ users including a major US Airline, Slice, Compass, Cabela's, YC Companies, \u0026amp; more"},{"index":3,"claim_id":"claim-fact-3","value":"💰 $80,000+ in ad spend in less than a year; revenue-generating since February launch"},{"index":4,"claim_id":"claim-fact-4","value":"🤝 Direct relationships w/ Spotify, Pandora, \u0026amp; other key inventory partners"},{"index":5,"claim_id":"claim-fact-5","value":"💪🏽 CEO has 10 years of ads exp. managing \u0026gt; +$5M in spend. CTO co-founded company acquired by Apple"},{"index":6,"claim_id":"claim-fact-6","value":"📈 Radio is a $30B/year market and growing, podcasts growing 600% YoY"}],"team":[{"id":1880224,"entity_id":"wefunder:company_role:1880224","user_entity_id":"wefunder:user:1491577","role":"founder","name":"Jeromy Sonne","title":"CEO","bio":"As a marketer I helped take a song to #1 Global Viral on Spotify, a book to #2 overall on Amazon, and have managed millions in social, SEM, TV, and audio ads for F500 and startup clients. My decade of experience gives me deep insight into this space.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/1880224/square_cropped_O7lpS21V_400x400.jpg?1633522829","profile_url":"https://wefunder.com/jeromysonne","linkedin_url":"http://linkedin.com/in/jeromysonne","twitter_url":"http://twitter.com/jeromy_sonne","related_urls":["https://wefunder.com/jeromysonne"]},{"id":1880244,"entity_id":"wefunder:company_role:1880244","user_entity_id":"wefunder:user:1491601","role":"founder","name":"Greg Sadetsky","title":"CTO","bio":"As a technologist of 20+ years I understand and can execute on the scalable solutions needed to guide a platform through hypergrowth. I co-founded a company that was acquired by Apple and won a medal from the US Coast Guard for my software.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/1880244/square_cropped_T01J5T0TGSC-U01HN73KC84-7def2a30346e-512.jpg?1633707168","profile_url":"https://wefunder.com/gregsadetsky","twitter_url":"https://twitter.com/technology_greg","related_urls":["https://wefunder.com/gregsadetsky"]},{"id":2187403,"entity_id":"wefunder:company_role:2187403","user_entity_id":"wefunder:user:2355508","role":"employee","name":"Sam Jung","title":"Front-end developer","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/2187403/square_cropped_KakaoTalk_Photo_2021-10-06-10-42-40.jpg?1633531589","profile_url":"https://wefunder.com/sam.jung","linkedin_url":"https://www.linkedin.com/in/won9dev/","related_urls":["https://wefunder.com/sam.jung"]},{"id":2190059,"entity_id":"wefunder:company_role:2190059","user_entity_id":"wefunder:user:2358436","role":"employee","name":"Al David De La Cruz","title":"Director of Ad Operations","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/2190059/square_cropped_LinkedIn.jpg?1633601438","profile_url":"https://wefunder.com/aldaviddelacruz","linkedin_url":"https://www.linkedin.com/in/aldaviddelacruz/","related_urls":["https://wefunder.com/aldaviddelacruz"]}],"featured_investors":[{"id":5600,"entity_id":"wefunder:company_investor_profile:5600","investor_profile_id":1489035,"investor_profile_entity_id":"wefunder:investor_profile:1489035","subject_entity_id":"wefunder:user:1979255","name":"Geoffrey YuHasker","avatar_url":"http://uploads.wefunder.com/uploads/user/avatar/1979255/medium_blob.jpg","profile_url":"https://wefunder.com/geoffreyyuhasker2","investment_total":21000,"investment_info":"Invested $1,000 this round \u0026 $20,000 previously","is_lead_investor":true,"related_urls":["https://wefunder.com/geoffreyyuhasker2"]}],"investor_memos":[],"tab_counts":{"posts":0,"ask_questions":7,"featured_investors":1,"faq_entries":5},"active_fundraises":[{"id":51428,"entity_id":"wefunder:fundraise:51428","state":"successful","offering_type":"4(a)(6)","funding_type":"note","structure":"safe","security_type":"equity","currency":"USD","testing_the_waters":false,"min_purchase":100,"max_purchase":9,"funding_target":50000.0,"funding_started_at":"2022-01-12T23:54:44Z","funding_closed_at":"2022-02-12T05:01:54Z","auto_close_at":"2022-02-12T04:59:59Z"},{"id":51429,"entity_id":"wefunder:fundraise:51429","state":"successful","offering_type":"4(a)(6)","funding_type":"note","structure":"ttw","security_type":"equity","currency":"USD","testing_the_waters":true,"min_purchase":100,"max_purchase":9,"funding_target":112000.0,"funding_started_at":"2021-10-08T10:21:34Z"}],"latest_fundraise":{"id":51428,"entity_id":"wefunder:fundraise:51428","state":"successful","offering_type":"4(a)(6)","structure":"safe","testing_the_waters":false,"can_invest_now":false,"funding_started_at":"2022-01-12T23:54:44Z","funding_closed_at":"2022-02-12T05:01:54Z","terms":{"eb":null,"nb":"$5.5M","txt":"valuation cap"}},"recent_posts":[],"q_and_a":[{"id":173478,"entity_id":"wefunder:comment:173478","question":"Do you plan to add additional targeting options and reporting capabilities to the platform? Targeting only by location (or just by demographics and location) is pretty limiting. It would be useful to be able to specify maximum bids by source, specify specific times of the day for the ads to run, and target specific genres of music or content for podcasts. It would also be helpful to see reporting by specific source (and have the ability to whitelist or blacklist specific sources). I am very excited about self-serve DSPs, and it looks like you are building one for audio. But, the advanced tuning parameters, targeting, and reporting are what make DSPs and programmatic advertising powerful.","author_name":"Leonard Grover","votes":1,"created_at":"2021-10-09T21:33:45Z","canonical_url":"https://wefunder.com/decibelads#question-173478","answers":[{"id":173519,"entity_id":"wefunder:comment:173519","answer":"Hey Leonard, Yeah so I appreciate this question and I think it deserves a nuanced answer. So yes we're building an audio DSP. Right now it's only digital but in the near future we're planning on integrating terrestrial radio which will be a real game changer I believe. I want to start by saying we're in progress of rolling a \"expert mode\" where there will be a lot more targeting options available including block and allow lists, the ability to only target specific inventory we have (such as just radio, just podcasts, etc), bid controls, contextual keyword targeting on podcasts, and more. What we have right now, our first iteration on the UX, was really built for more of a novice SMB crowd and for larger customers we've been providing a managed services experience where they have access to larger clients where we're able to get them those things. Now that said there are challenges with audio as compared to other programmatic ads. There's a fraction of the inventory as compared to say display or video, the 3rd party audiences have a hard time matching to a lot of inventory, etc. So for that reason we do have to make some decisions for our users so they don't get out of control CPMs or that their campaigns don't serve at all which is a frustrating experience. It's a balance but now that we're refocusing on agencies, franchises, mid market brands, and startups we'll be adding a lot of these things moving forward and giving users significantly more control. I will probably go ahead and add some additional info about product road map this week to the pitch. Excellent question and thank you!","author_name":"Jeromy Sonne","votes":0,"created_at":"2021-10-10T19:03:25Z"}]},{"id":180037,"entity_id":"wefunder:comment:180037","question":"Hi - I'm considering this - do you see a potential fit for Twitch/Gaming? I see a fit but not sure of the integration scope. What is the share price cap? $.50?","author_name":"Erik Nickell","votes":0,"created_at":"2021-11-19T17:01:10Z","canonical_url":"https://wefunder.com/decibelads#question-180037","answers":[]},{"id":175298,"entity_id":"wefunder:comment:175298","question":"When do you anticipate filing your form C and closing the round?","author_name":"Leonard Grover","votes":0,"created_at":"2021-10-21T22:27:15Z","canonical_url":"https://wefunder.com/decibelads#question-175298","answers":[{"id":176553,"entity_id":"wefunder:comment:176553","answer":"Hey Leonard so sorry just seeing this message. We're working on doing that presently and the plan is as soon as possible.","author_name":"Jeromy Sonne","votes":0,"created_at":"2021-10-29T18:49:13Z"}]},{"id":173408,"entity_id":"wefunder:comment:173408","question":"Is this opportunity not open to foreign investors? I am not able to use my credit card for payment.","author_name":"Vikram L","votes":0,"created_at":"2021-10-09T04:34:51Z","canonical_url":"https://wefunder.com/decibelads#question-173408","answers":[{"id":173424,"entity_id":"wefunder:comment:173424","answer":"Hey Vikram It should be open to you. Could you please contact Wefunder support at hello@wefunder.com to get this sorted? Thanks","author_name":"Jeromy Sonne","votes":0,"created_at":"2021-10-09T13:02:34Z"}]},{"id":173404,"entity_id":"wefunder:comment:173404","question":"Hello, I made a small investment to lock in the early bird valuation, but besides reviewing the pending form C, I have a two questions about some potentially problematic areas. Please let me know on the following so I can decide whether to stick with the investment, increase it, or cancel it. 1) CEO's track record - I see on linkedin that CEO changed multiple jobs after just a few months and for the longest time held some jobs for barely couple years. Does he have the endurance and other attributes to stick with this startup and to turn it into an unicorn, or will he highly likely bail after a couple months or couple years after this fundraise? 2) CTO's focus on this startup - I see he has been involved for 8 years with some other gig. How many hours a week he dedicates to this startup, and is his priority this startup or the other gig? Thank you, V","author_name":"Vilem Fruhbauer","votes":0,"created_at":"2021-10-09T04:15:04Z","canonical_url":"https://wefunder.com/decibelads#question-173404","answers":[{"id":173425,"entity_id":"wefunder:comment:173425","answer":"Hey Vilem nice to meet you. Fair questions and happy to answer them. I can say without a doubt I'm full committed to this project and my intention is to see it through for the long haul. As for my past job record I have been primarily self employed throughout my entire career excluding one short stint as a director of marketing for a fintech startup in 2016-2017 and an internship in 2012 so I wouldn't characterize my track record as \"multiple job changes\". Speaking for myself and my time as a freelance/consultant and the number of years as a freelancer and the ups and downs that come with that life it should inspire more confidence not less in my mind. Greg and I are both full time on this startup and have been since May 2021. Greg was affiliated with 10x which is a talent agency for software developers to find short term contracts. He does not currently have any active freelance contracts with them even though it is listed on his Linkedin. Let me know if this helps.","author_name":"Jeromy Sonne","votes":1,"created_at":"2021-10-09T13:10:28Z"}]},{"id":173339,"entity_id":"wefunder:comment:173339","question":"I would like to understand the $5.5M valuation. Could you please provide a summary of financial details?","author_name":"David Hudson","votes":0,"created_at":"2021-10-08T20:32:09Z","canonical_url":"https://wefunder.com/decibelads#question-173339","answers":[{"id":173426,"entity_id":"wefunder:comment:173426","answer":"Hey David, first off our financials are in progress with our CPA and we'll get everything updated with Wefunder as soon as those are sorted. As for the 5.5 million valuation I would encourage you to do your own research on the current valuations many startups are raising at both on and off Wefunder. Venture math often times represents what the company could become and the market opportunity rather than a present financial situation.","author_name":"Jeromy Sonne","votes":0,"created_at":"2021-10-09T13:12:22Z"}]},{"id":173333,"entity_id":"wefunder:comment:173333","question":"I just made a reservation, but want to ensure that I qualify for the $5.5M valuation cap (that is not clear on the confirmation page). Is that, in fact, the case?","author_name":"Leonard Grover","votes":0,"created_at":"2021-10-08T19:52:18Z","canonical_url":"https://wefunder.com/decibelads#question-173333","answers":[{"id":173427,"entity_id":"wefunder:comment:173427","answer":"Hey Leonard! Happy to have you and thanks for the message. It looks like you should be good on our end but for extra clarification please reach out to Wefunder's support team if you'd like hello@wefunder.com Thanks again!","author_name":"Jeromy Sonne","votes":0,"created_at":"2021-10-09T13:14:43Z"}]}],"faq":[{"question":"I just made a reservation, but want to ensure that I qualify for the $5.5M valuation cap (that is not clear on the confirmation page). Is that, in fact, the case?","answer":"Hey Leonard! Happy to have you and thanks for the message. It looks like you should be good on our end but for extra clarification please reach out to Wefunder's support team if you'd like hello@wefunder.com Thanks again!"},{"question":"I would like to understand the $5.5M valuation. Could you please provide a summary of financial details?","answer":"Hey David, first off our financials are in progress with our CPA and we'll get everything updated with Wefunder as soon as those are sorted. As for the 5.5 million valuation I would encourage you to do your own research on the current valuations many startups are raising at both on and off Wefunder. Venture math often times represents what the company could become and the market opportunity rather than a present financial situation."},{"question":"Hello, I made a small investment to lock in the early bird valuation, but besides reviewing the pending form C, I have a two questions about some potentially problematic areas. Please let me know on the following so I can decide whether to stick with the investment, increase i...","answer":"Hey Vilem nice to meet you. Fair questions and happy to answer them. I can say without a doubt I'm full committed to this project and my intention is to see it through for the long haul. As for my past job record I have been primarily self employed throughout my entire career excluding one short stint as a director of marketing for a fintech startup in 2016-2017 and an internship in 2012 so I wouldn't characterize my track record as \"multiple job changes\". Speaking for myself and my time as a..."},{"question":"Is this opportunity not open to foreign investors? I am not able to use my credit card for payment.","answer":"Hey Vikram It should be open to you. Could you please contact Wefunder support at hello@wefunder.com to get this sorted? Thanks"},{"question":"Do you plan to add additional targeting options and reporting capabilities to the platform? Targeting only by location (or just by demographics and location) is pretty limiting. It would be useful to be able to specify maximum bids by source, specify specific times of the day ...","answer":"Hey Leonard, Yeah so I appreciate this question and I think it deserves a nuanced answer. So yes we're building an audio DSP. Right now it's only digital but in the near future we're planning on integrating terrestrial radio which will be a real game changer I believe. I want to start by saying we're in progress of rolling a \"expert mode\" where there will be a lot more targeting options available including block and allow lists, the ability to only target specific inventory we have (such as j..."}]}}}