# Cornbread Hemp®

The fastest growing CBD brand in America

## Elevator pitch
Our mission is to improve the quality of life. We do this by providing the highest quality USDA organic CBD products made from Kentucky-grown hemp flowers, with the highest legal level of THC.

- Canonical URL: https://wefunder.com/cornbread.hemp
- Entity ID: wefunder:company:53159
- Last updated: 2026-06-02T05:00:26Z
- Generated at: 2026-06-04T00:56:18Z

## Quick facts
- 300% YoY Growth
- $6.5M gross revenue in 2022
- Raised $392K on Wefunder in 2020 from 900 investors; then raised $1.675M in 2022 in Reg D.
- 5.3 LTV:CAC and 90% gross margins
- Acquired our processing and manufacturing partner in October of 2022 to be vertically integrated.
- USDA organic, GMP certified, third-party lab tested, FDA registered.
- Monthly automatic order subscribers tripled in 2022 and is growing more than 20% MoM.

## Active fundraises
- wefunder:fundraise:57667: 4(a)(6) successful (USD)
- wefunder:fundraise:57668: 4(a)(6) successful (USD)
- wefunder:fundraise:29594: 4(a)(6) successful (USD)

## Story
Cornbread Hemp is the fastest growing CBD brand in America, shipped nationwide from a single USDA organic farm in Kentucky. Family-owned and operated, Cornbread Hemp has quickly become one of America's most recognized and revered&nbsp;CBD brands.Cornbread Hemp co-founder Jim Higdon grew up in the small town where the Cornbread Mafia was headquartered, which is where the name "cornbread"&nbsp;comes from. In 2012, Jim published the official nonfiction account of his hometown, "The Cornbread Mafia: A Homegrown Code of Silence and the Biggest Marijuana Bust in American History." The book’s success launched Jim into a journalism career, where he covered cannabis for POLITICO, Washington Post, and more.While reporting on the 2018 Farm Bill that would re-legalize hemp, Jim realized that there were no companies making authentic, high quality CBD products that embraced America's deep history of hemp. That’s when he approached his cousin, Eric Zipperle, to start a cannabis company to deliver that higher quality product, while also&nbsp;representing the 250-year tradition of Kentucky cannabis.In 2019,&nbsp;Eric and Jim co-founded Cornbread Hemp with $100,000 in angel investment.More than&nbsp;1,000% growth since 2019We shipped our first CBD products in April 2019, and by the end of that year we were gaining momentum. But when the COVID lockdown started in early 2020, we turned to Wefunder to support our growth and raised nearly $400,000 from 900 investors. In 2021, we grew rapidly thanks to the funds we deployed from our Wefunder investors into the digital marketing landscape, ending the year at nearly $2M in net revenue (after discounts).&nbsp;In 2022, we continued our aggressive growth and ended the year with $5.5M in net revenue. We acquired our processor to become vertically integrated and improve our margins, which are now above 90%. And,&nbsp;we raised $1,675,000 in a Reg D raise from 12 investors on the exact same terms that we are offering Wefunder investors.&nbsp;&nbsp;Our proven metricsFueling our impressive growth is a 5.3&nbsp;LTV-to-CAC ratio and better than&nbsp;90% product margins that allow us to quickly recycle acquisition dollars, reinvesting positive cash flows into further marketing efforts that allow for quicker market expansion.Market growth and future outlookThe market for Cornbread Hemp products is growing in a number of ways. For starters, the CBD market is poised to grow into a $55.8 billion industry by 2028. Of course, this is a forward-looking statement that cannot be guaranteed.&nbsp;Our market positionAccording to a recent study, only 5 percent of CBD brands are USDA certified organic. That puts Cornbread Hemp in a very elite group, and inside this group, none of the other brands (to our knowledge)&nbsp;offer Flower-Only™ extraction with up to 2mg of THC per serving.Creating customer loyaltyMore than 50% of our monthly revenues come from return customers, including $300,000 in MRR from subscribers.&nbsp;Our customer reviews speak for themselves:Go-to-market strategyWe are finding new customers every day by scaling our PR and affiliate marketing, increasing our social media&nbsp;ad spend, partnering with influencers and&nbsp;radio hosts, and geo-targeting our marketing resources for maximum impact. As a result of our increased awareness, retail expansion will begin in 2023.We're just getting startedAt the peak of the market in 2019, there were thousands of CBD brands clamoring for customers. Today, only the strong brands have survived and Cornbread Hemp is experiencing rapid growth – 300% year over year. Cornbread Hemp is now positioned to own a sizable share of the CBD market by being an authentic brand from Kentucky&nbsp;with a scalable supply chain of the highest quality organic hemp on Earth, according to us.Here's the planTo meet our projections, we acquired our processing partner in October 2022. This acquisition will pay for itself in 3 years with&nbsp;reduced COGS and increased margins, and it has made Cornbread Hemp a vertically integrated company with a scalable supply chain.In 2022, we launched a seed round with a goal of raising $1.5M. As the round gained steam, we received permission from our investors to oversubscribe the round with a new goal of $2M. We closed the Reg D portion of the round in December with a total amount raised of&nbsp;$1,675,000 from 12 investors.&nbsp;Now, we are coming to Wefunder to raise the remaining $325,000 on the exact same terms as our Reg D investors to get us to our goal of $2M raised.&nbsp;For the $325,000 we are raising on Wefunder, we plan to put the first $50K raised directly into our digital ads budget. Of the remaining $275,000, we plan to put $100K towards inventory, $75K towards growth consultants, $50K towards our trade show budget; and another $50K&nbsp;towards digital ad spend.&nbsp;

## FAQ
1. **Who manufactures your oil**
   - Robert, unfortunately this is proprietary information. We hope you understand. Thank you for your question!
2. **Besides online, what other locations is Cornbread hemp being sold?**
   - We are in over 100 retailers coast to coast, and always working to get onto more shelves of natural health food stores, food co-ops, high-end groceries, and pharmacies.&nbsp;Here's our store locator:&nbsp;https://www.cornbreadhemp.com/...&nbsp;
3. **If you aren't manufacturing your own oil, you're just packaging it and reselling as a middleman... what's the moat for the business? what's your competitive advantage?**
   - Hi Andrew, we actually do have a major role in the manufacturing and production of our products. We hand-pick our biomass from a select number of certified organic farmers across Kentucky to ensure we are getting the best genetics. Then we process with a certified organic lab to our exact specifications. If you look at the market leaders like CV Sciences, this is the same business model they have built. Our "moat" of sorts is our brand, our formulations, and being first to market with USDA or...
4. **Hi Eric, where is the calendly link posted? It doesn't show up to the right of your video that you mentioned. Thanks.**
   - Hello again Helen! Thank you very much for bringing this to our attention. It was visible just hours ago, but you are correct that is it now gone! We have alerted Wefunder and will let you know as soon as we have an answer. In the meantime, feel free to email me at jim@CornbreadHemp.com and I will be happy to set up a call with you directly. Thanks Helen!
5. **Hi, You showed 66% gross margin in the chart, but in the financials section, you showed 45% gross margin, which one is the right number? You showed how your organic product differentiates from the pack, but it's not clear how you differentiate your company / product line from ...**
   - One other piece that I forgot to mention. We are currently the only brand in the country offering organic CBD oils in two purity levels - Whole Plant and Distilled. To find out more about that, check out our website CornbreadHemp.com - Thanks Helen!

## Team
- Eric Zipperle (Co-founder & CEO)
- Jim Higdon (Co-founder & CCO)
- Jon Katz (Marketing Board Advisor)
- Dr. Leslie Mudd (Pharmaceutical & Medical Research Board Advisor)
- Tanya Hahn (Wholesale Manager)
- Melissa Ryan Chipman (Customer Service and Community Engagement)
- Kait Flora (E-Commerce Manager)
- Frida Gonzalez May (Graphic Designer)
- Karson Theobald (Inventory/Merchandising Manager)
- Dan Aziz (Advisory Board)
- James Reid (Brand Director)
- Donald C Freytag (Advisor and EOS consultant)
- Mandy Bliss (Advisor and Nurse Practitioner)

## Recent posts
- Invest in Amia! -part 2 (2024-10-04T21:22:32Z)
- Introducing Amia (2024-09-06T10:59:24Z)
- UPDATE: 2020 convertible note conversion (2023-05-28T22:21:41Z)
- Fundraise closed! (2023-03-25T16:16:43Z)
- Less Than $30K Left! Likely Closing Today! (2023-03-03T15:30:56Z)
- Only $175K Left in Cornbread's Seed Round! (2023-03-01T16:02:02Z)
- $2M Seed Round Selling Fast! (2023-02-23T21:31:48Z)
- Our seed round is open! (2023-02-22T21:02:02Z)
- Next round coming soon! (2023-02-08T22:22:39Z)
- 2022 Year in Review! (2022-12-19T15:43:47Z)
- December 2022 update! (2022-12-07T16:25:36Z)
- Big news from Cornbread Hemp! (2022-10-23T16:01:00Z)
- UPDATE: Q1 and Big News! (2022-05-09T20:03:46Z)
- New Year update from Cornbread Hemp (2022-01-17T14:57:42Z)
- 🚨Cornbread update: Q3 numbers, new gummies, and more!🚨 (2021-10-22T15:44:07Z)

## Q&A
- Q: Do you intend to pay a dividend (post-conversion)?
  - A: We do not plan to pay a dividend post-conversion, but there will be an option to sell your converted equity to existing investors.
- Q: When will investors be getting the discount codes? Your communications with Wefunders has been spotty.
  - A: Sal, based on your investment level, you have access to both discount codes offered in our perks. You can use code WEFUNDER for 50% off a one-time purchase, and you have access to code SEED for 30% off all purchases in the future. Please note that neither code can be applied to subscriptions.
- Q: Any updates for 2025? Feels like there hasn't been an update in a while.
- Q: Any updates? Financials?
  - A: Apologies for the delay in communicating to you. We have big things to announce very soon, and have been quiet out of an abundance of caution so we did not accidentally violate SEC regulations as we put our next round together. We will send an update in the next few days with a number of exciting things happening here. More soon!
- Q: Are you fully funded or you still excepting investors?
  - A: Stay tuned. We will have an opportunity for you shortly.
- Q: How do I know if my investment increase was accepted. I invested prior to the deadline and before the limit was reached.
  - A: I will check our investor list to see where you ended up. You can email me directly at jim@cornbreadhemp.com
- Q: Hi there, I really like the user friendly Cornbread Hemp website-it's very user friendly and informative! Really excited to see where the company will be 5 years from now. I invested and wanted to ask when would we be able to use our perks-is it after the round closes? Just curious since I'd like to start ordering a few items. Thanks Jim and wishing you all the best of luck!
  - A: Christina, yes! I'm setting you up for your 25% lifetime discount on our products right now. And I'll send you an email when it's ready to use.
- Q: My hubs is from Ky. and I am from IL. We have a question. Can we invest more into the company even after our first initial investment?
  - A: Yes! You can increase your investment amount by just going back into the Wefunder platform. Thank you so much. If you have questions, you can email me directly at jim (at) cornbreadhemp.com
- Q: When paying dividends (post conversion) will that be in the form of additional shares or others ways?
  - A: Hey Terrance, the divided would be a cash dividend, we don't intend to give additional shares other than what is purchased here now. We intend to be able to give cash dividends post conversion, but the real return will be upon our exit.
- Q: This is a fast funding campaign. I'm glad that I was able to join before it's too late. Wishing continued success and growth!
  - A: We are extremely humbled at the response, and thanks so much for the kind words, Terrance! This is going to be a lot of fun. Glad to have you along for the ride! :)
- Q: Hello. I hope all is well. I am trying to find further information about the Hemp ban. I know you sent an update that there was a plan for it to be reversed but I don't see much else. Where does it sit today?
- Q: Is it possible to sell equity or portion of Initial investment?
- Q: I haven't heard anything in 3 months from that Jacob guy about a timeline for the 2020 notes. This has been dragging on even longer than that. Starting to come across as really sketchy.
- Q: Hello, Did I realize any profit from my $100 investment through Wefunder? Jody Tafoya
  - A: Jody, yes you did! We sent an email to you yesterday describing your options. Feel free to email me directly jim at cornbreadhemp dot com
- Q: Hello Eric and Jim, I am just wondering when our Safes are going to convert. I was looking at our contract which says our SAFES had 24 months maturity and a discount rate of 85%. None of this is covered in the SPV can you please give us an update as promised. Thank you.
  - A: The conversion of the convertible note from 2020 is imminent. Apologies for the delay. We have been moving at the speed of attorneys.