# Cloudastructure

Facial Recognition, AI, Machine Learning for Cloud-based Video Surveillance.

## Elevator pitch
Video Surveillance in the Cloud.  Once the video is in the Cloud with us, we can run it all video through our Computer Vision and Machine Learning systems to see what's really happening.

- Canonical URL: https://wefunder.com/cloudastructure
- Entity ID: wefunder:company:47132
- Last updated: 2026-06-22T05:03:02Z
- Generated at: 2026-06-22T16:50:04Z

## Quick facts
- CEO previously founded a company acquired by Uber in 2015. CTO previously a CTO at another company acquired by Facebook in 2015.
- Over $30M raised from Reg A+ Financing.
- $1.3MM in booked contracts in 2021
- Enterprise SaaS model, charging per year per camera. As we add more AI, we start to do the guard's job and can charge more.
- 1400% growth 20-21 in booked contracts 17,500% growth 21-22 in pipeline

## Active fundraises
- wefunder:fundraise:28340: 4(a)(6) successful (USD)

## Story
Q: How many Enterprise Buildings have security cameras?A: Just about all of them. Even though video surveillance is a 10-figure industry, manned guarding is still three times as large as video surveillance.  What if you could make the camera systems smart enough to do things even human guards can't do?The guard at the front desk is doing two basic things:1) does your face match your badge? (or did someone steal your badge and is badging in as you right now), and2) when you badge in, is someone "tailgating" in behind you?We are working on doing that on not just the front door, but the side doors, back doors, document rooms, server closets... all the doors.  24/7.  Computers never sleep.THE FUTURE IS MORE INTELLIGENTCloudastructure centralizes the management of site security and allows businesses to scale geographically. With Cloudastructure, professionals can search security footage the way people search the web: by tag (animal, vehicle, person, etc.) or even by face. Because the door and cameras are all powered by AI, our system is constantly learning what badge holders look like, even as they change makeup, facial hair, glasses, etc. over days, months or years. We can match faces to badges more accurately than any guard.How bad are current systems?  We hacked our way into major Silicon Valley campuses. Your RFID badge can be copied easily— from only a few feet away.   Watch us do it here.Think that's bad? When our CEO was at Google in 2015 they had the "Tailgator".  It was some poor guy dressed up in an alligator suit.  When you badged in, he would try to "tail gate" in behind you, without a badge.  Dressed as a ridiculous alligator.  At the all-hands meetings every Friday they'd roll the video of who let the Tailgator in that week.  This is one of the most technologically advanced companies on the planet using alligator suits to try to improve their security. Wouldn't it be better if , when you let someone in behind you, that you just got an e-mail a minute later saying "Here is the video clip of you letting in someone without their badge.  Please click here to acknowledge receipt of our security policy".  That would change more behavior in a week than an army of Tailgators.We're the last two servers to move to the Cloud.Every company used to have an IT closet full of servers. Those servers have been moving to the cloud, and making each of these new SaaS providers billions of dollars in the process. Every building of every company has two servers still left in that closet: access control and video surveillance. Cloudastructure is moving these last two to the cloud. Once the data is in the cloud, we can perform our AI functions.STATE OF THE ART TECHNOLOGYCloudastructure hardware utilizes state of the art technology, delivered at a competitive total cost of ownership, with technology that beats industry standards. It takes a combination of Computer Vision, Artificial Intelligence, Machine Learning, Cloud, and even IoT to do what we do.Business Model: Saas (recurring revenue)We found that we can compete with the incumbents by pricing by the door and camera per year. We make more recurring revenue than they do while still providing a lower TCO (Total Cost of Ownership) to our customers. However, we believe our higher level AI features will allow us to achieve security guard level pricing -- which is much higher than what we charge now. We intend to benefit from this price elasticity.The Cloudastructure hardware utilizes state of the art technology, delivered at a very competitive price that beats the industry standards and comes with zero maintenance or replacement costs with a lifetime warranty. Cloudastructure solution centralizes the management of access control with video monitoring and allows customers to scale geographically to multiple locations.We're bringing AI for security to enterprise customers

## FAQ
1. **I invested in the prior round on Republic. Can you provide a few more details regarding financials? In this raise and the prior Republic raise, you mention the $10K MRR. However, in the first six months of 2019, you only achieved $41K in revenue which would suggest that Clouda...**
   - Hi Nathan! We're not even live yet, you are a great detective to have found our site. Nice work. To answer your questions: 1) Our revenue is chunky. Most accounts are annual pre-pay and our single largest one is quarterly. 2) We decided to focus on R&D and get Tagger (object detection) and Face Recognition done before we go back to selling. Tagger is done and Face Rec is working in demo (and, if you see our other post on Republic, we did a wreck and rebuild of Face Rec so that's taking lo...
2. **What was the valuation cap on your prior round on the other platform mentioned by Nathan?**
   - Hi Barnaby, you all are killing me with your interest when we're trying to be in stealth mode before our launch :-) Seriously, though, happy to answer, it was $7M. We think we've made signification progress since then so the price is reasonable. We'll have more info on our previous campaign and start making our updates here, as well as get all recent ones up here too, as soon as we go live. Please stay tuned!
3. **What percentage of the time is your facial recognition search wrong?**
   - Hi Kevin, we haven't quite launched here yet but have a recent update from our last Reg CF here. We will cross post it here after we launch, but you're welcome to check it out early: https://republic.co/cloudastructure-rick-bentley-progress-hi-everyone-we-and-39-ve-been-crazy-busy
4. **Hi Rick, Why are you raising so soon, just 5 months after the previous round? Thanks.**
   - Hi Helen, We're new to Reg CF's. We raised $380k in our last raise on Republic. That's good, put us in the top 10% of their enterprise companies, but it's not a lot when you're competing against billion dollar incumbents. We felt that there was still demand for investment in us, so we're rolling into another one. It will be about 9 month from the close of the last one to the close of this one, so we don't think we're doing too badly :-)
5. **Also, How did $130K revenue generate a much bigger net profit $837K? Is there a typo? Thanks.**
   - Hi Helen, sorry for the delay, we're getting ready to go live on here and wasn't looking out for Q&A yet. I had some debt to the company that I forgave to clean things up for investment, the accountants insist that was recognized as revenue. It's still good for the company, just not as good as revenue!

## Team
- Rick Bentley (Founder & CEO)
- Gregory Rayzman (CTO)
- Greg Smitherman (CFO)
- Lauren Obrien (VP, Sales & Marketing)

## Q&A
- Q: do you plan on having another round for people to invest? i missed my opportunity this last time.
  - A: Hi Frank. We're going for a Reg A+! We'll update everyone here as it comes together. Sorry to have missed you.
- Q: What are your revenue projections for the next 5 years? If You are not allowed to disclose it then please share what your revenue goals are for the next 5 years. Thanks.
  - A: Hi Leonardo, One of my favorite sayings is that "no battle plan survives the first engagement". Anything we project or set as a goal now will look silly in 5 years ... and it could be that we were wildly optimistic or wildly pessimistic. We have some great customers and channel-partners on board, I can't wait to talk about them as soon as we get the green light -- things could go exceptionally well for us. I'd say that three years to IPO would be a reasonable goal. We'd like to do it faster but I'd hope that amount of time would be ample. The rule of thumb for IPO's is $100M/yr in revenue. Investors in your IPO invest because they see a path to $1B/yr in revenue for your company not too far in the future. I really wish I could give you a better answer, other than we'd like to be IPO ready in less than 3 years, and that means doing $100M/yr, and it's not a crazy goal. Please wish us luck!
- Q: Hi Rick, I'm curious about why the net margin is more than 100% ?
  - A: That would be a good question, margins can never be over 100%. Markups can be over 100%, but not margins. Can you please point to where you think we show margins over 100%? I'd very much like to check it out.
- Q: Hey Rick, Cloudastructure looks poised to do big things. Can you talk about some of your competitors and whether or not legacy companies in the space are moving their services to the cloud?
  - A: Hi Francis, We don't see as much movement to the cloud from the incumbents as one might expect at this point. They are all still fat and happy, raking in billions of dollars every year, stuffing the same old stuff through their sales channels. I think we have to start to take away some of their business before they will do much in response. Even then, they seem to treat their M&A departments as their R&D departments -- rather than build stuff, they see what gets hot out there (like us) and then they buy it; sometimes at crazy valuations. Those valuations usually end up being justified because when they slap their brand on something and stuff it through their channels the sales go up so much they look like geniuses for buying the company in the first place. We do see some other startup companies coming up after us, but they seem to be either video surveillance OR access control and never both. We think you need both because we need the door events (this person swiped their badge at this time; the door opened at this time and closed at that time....) in order for the video system to be smart enough to do things like match faces to badges and detect tailgating. Those are longer term features for us, but they're the big focus of our road map -- and we don't see how to do them w/o having both doors and cameras. In any case, when we talk to a customer they are almost always comparing us to the legacy providers and not anyone else new. The space is so large that you have to be a pretty big company before you even stand out a little bit. We got room to grow!
- Q: Hi, many big tech companies are developing facial recognition software that could potentially be used similarly. Is there anything proprietary? Thanks!
  - A: Hi Douglas, sorry for the delay, we're getting ready to go live on here and wasn't looking out for Q&A yet. The face recognition space is a complex one and this will be a long answer to answer it well. We have a post from somewhere else I'll cross over here sometime this week. Please stay tuned!
- Q: Also, How did $130K revenue generate a much bigger net profit $837K? Is there a typo? Thanks.
  - A: Hi Helen, sorry for the delay, we're getting ready to go live on here and wasn't looking out for Q&A yet. I had some debt to the company that I forgave to clean things up for investment, the accountants insist that was recognized as revenue. It's still good for the company, just not as good as revenue!
- Q: Hi Rick, Why are you raising so soon, just 5 months after the previous round? Thanks.
  - A: Hi Helen, We're new to Reg CF's. We raised $380k in our last raise on Republic. That's good, put us in the top 10% of their enterprise companies, but it's not a lot when you're competing against billion dollar incumbents. We felt that there was still demand for investment in us, so we're rolling into another one. It will be about 9 month from the close of the last one to the close of this one, so we don't think we're doing too badly :-)
- Q: Hi there, I would like to know where can I get information about my sharebroker account number and my broker DTCC participant number? Can you please shed some light. Regards, Jorge
- Q: Any idea when our Wefunder investments will translate to shares on a platform?
- Q: Anyone else having difficulty getting shares from wefunder? I am no longer going to invest here. No support! No answering phone! Dealmaker the same. Done with them too.
- Q: Most than 2 months have passed, I am still patiently waiting for my shares :-(
- Q: Hi, when can we expect the dealmaker.tech account?
- Q: How do I go about collecting or transferring my shares on a Tradable platform?
- Q: Are the shares of Cloudastructure that were purchased through WeFunder still held by WeFunder or were they transferred to DealMaker?
- Q: It's a great news that the company will be traded on Nasdaq on tomorrow! I was told my shares are held at DealMaker.tech, but I don't see them in my DealMaker.tech account. Do you folks see your shares?