{"data":{"type":"company_profile","id":127032,"entity_id":"wefunder:company:127032","attributes":{"canonical_url":"https://wefunder.com/campgladiator","generated_at":"2026-06-14T01:47:46Z","updated_at":"2026-06-13T05:01:03Z","entity_ids":{"company":"wefunder:company:127032","slug":"wefunder:company_slug:campgladiator"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-14T01:47:46Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-13T05:01:03Z","as_of":"2026-06-14T01:47:46Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-13T05:01:03Z","as_of":"2026-06-14T01:47:46Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-04-08T21:57:37Z","as_of":"2026-06-14T01:47:46Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-04-08T21:57:37Z","as_of":"2026-06-14T01:47:46Z","confidence":"medium"}}},"company":{"id":127032,"entity_id":"wefunder:company:127032","slug":"campgladiator","name":"Camp Gladiator (CG)","tagline":"The Only Turn-key Fitness \u0026 Nutrition Platform For Trainers \u0026 Consumers","story":"Forward looking projections cannot be guaranteed. 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Our Community Round with Wefunder was a huge success. We have exciting plans for transforming and growing our platform, and we’ve already started. Keep an eye out for updates.When we founded CG in 2008, we had no idea that it would be the adventure of a lifetime–or that together–we would make such a positive impact in the lives of people across the country. We have always believed that we’re better together. It’s our slogan, and it e...","published_at":"2023-05-01T19:14:15Z","author_name":"Jeff Davidson","url":"/feed/163524","canonical_url":"https://wefunder.com/feed/163524"},{"id":163512,"entity_id":"wefunder:feed_item:163512","type":"FeedItem::Update","visibility":"public","title":"Only Two Hours Left 🚨 Final Chance To Invest","preview":"Hi, folks,\u0026nbsp;This is the last email you'll receive about\u0026nbsp;investing in CG\u0026nbsp;or\u0026nbsp;increasing your investment. This is your final chance to join us and our mission.Thank You To Our 950+ InvestorsWe have successfully raised over $2.17M with 950+ investors that have joined us as shareholders.\u0026nbsp;What's Next?If you haven't already,\u0026nbsp;invest\u0026nbsp;or\u0026nbsp;increase your investment. We've already started evolving our technology, adding new fitness programs, and beginning the process ...","published_at":"2023-05-01T02:25:59Z","author_name":"Jeff Davidson","url":"/feed/163512","canonical_url":"https://wefunder.com/feed/163512"},{"id":163500,"entity_id":"wefunder:feed_item:163500","type":"FeedItem::Update","visibility":"public","title":"Final Hours 🔥 CG Round Closes Tonight","preview":"Happy Sunday, folks!Listen: Today is the LAST day to\u0026nbsp;invest in CG!And you can be a part of our legendary transformation. We're taking 15 years of expertise in the fitness space and enhancing our technology, adding more fitness programs, creating new ways to bundle our Memberships, and recruiting the best in the industry to offer our Members more options for who they train and coach with across the country.\u0026nbsp;To all of our NEW shareholders, thank you! Now let's crush this goal.CG Stron...","published_at":"2023-04-30T21:48:27Z","author_name":"Jeff Davidson","url":"/feed/163500","canonical_url":"https://wefunder.com/feed/163500"},{"id":163481,"entity_id":"wefunder:feed_item:163481","type":"FeedItem::Update","visibility":"public","title":"Reminder ⏰ 1 Day Left To Invest","preview":"It's Saturday, so we'll keep this short!You have one more day to\u0026nbsp;invest in CG\u0026nbsp;before this opportunity closes forever.\u0026nbsp;And our expansion plans have primed us for explosive growth.\u0026nbsp;With these funds, we plan to:\u0026nbsp;Evolve Our Technology\u0026nbsp;Add New Programs \u0026 New Membership OptionsRecruit More Certified Personal Trainers \u0026 Nutrition CoachesWe're transforming and growing CG, and you can help define our future for many years to come as a shareholder.\u0026nbsp;Invest\u0026nbsp;or\u0026nbsp...","published_at":"2023-04-30T00:06:57Z","author_name":"Jeff Davidson","url":"/feed/163481","canonical_url":"https://wefunder.com/feed/163481"},{"id":163450,"entity_id":"wefunder:feed_item:163450","type":"FeedItem::Update","visibility":"public","title":"2 Days Left To Join Our Community \u0026amp; Transform CG","preview":"Hi, folks!This weekend is crucial. Our Community Round with Wefunder closes this Sunday, April 30. If you've been following us and haven't invested yet, now is the time to\u0026nbsp;join us.\u0026nbsp;Our community is one of the many unique benefits of being a part of CG. You won't find another one like it. Whether you train with us, partner with us, or you've joined our mission as shareholders, it's truly one-of-a-kind. And we are so grateful that all of you want to\u0026nbsp;join us\u0026nbsp;as we transform a...","published_at":"2023-04-28T22:22:11Z","author_name":"Jeff Davidson","url":"/feed/163450","canonical_url":"https://wefunder.com/feed/163450"},{"id":163418,"entity_id":"wefunder:feed_item:163418","type":"FeedItem::Update","visibility":"public","title":"Get 30 Days Of Free Workouts! Try CG Before You Invest By April 30","preview":"Hi, everyone!In 3 days, we are\u0026nbsp;closing this opportunity. Now is the time to\u0026nbsp;invest and join our mission\u0026nbsp;or\u0026nbsp;increase\u0026nbsp;your investment\u0026nbsp;by April 30.As a gift to anyone that hasn't tried CG before, we're inviting you and your friends to try Camp workouts for FREE for 30 days!Claim your 30 Day Free Trial:\u0026nbsp;https://campgladiator.com/free-workoutsHow is Camp Gladiator different from other fitness brands?900+ Certified Personal TrainersBreak through plateaus with Cert...","published_at":"2023-04-28T01:39:56Z","author_name":"Jeff Davidson","url":"/feed/163418","canonical_url":"https://wefunder.com/feed/163418"},{"id":163368,"entity_id":"wefunder:feed_item:163368","type":"FeedItem::Update","visibility":"public","title":"Reminder ⏳ Time Is Running Out! Closing on April 30","preview":"Hi, folks!The clock is ticking!\u0026nbsp;We've reached 2.1M of our $3M goal, so now is the time to get in, increase your investment, or tell a\u0026nbsp;friend before this opportunity is gone.The Top 5 Reasons To Invest In Camp Gladiator:\u0026nbsp;No Direct Competitor:\u0026nbsp;As a B2B and B2C platform, no other fitness and nutrition platform is doing what we're doing for Trainers and Consumers.$30Bn Total Addressable Market:\u0026nbsp;Trainers and Coaches need technology and support to run their businesses, and ...","published_at":"2023-04-26T23:59:02Z","author_name":"Jeff Davidson","url":"/feed/163368","canonical_url":"https://wefunder.com/feed/163368"},{"id":163311,"entity_id":"wefunder:feed_item:163311","type":"FeedItem::Update","visibility":"public","title":"5 Days Left To Invest + Message From Our Co-Founder","preview":"Hey, everyone! Jeff here, Co-Founder and Co-CEO of Camp Gladiator. You might be wondering, \"Where's Ally?\" My amazing wife and the Co-CEO of CG is home with our brand-new baby boy, and they're both happy and healthy. We couldn't be more blessed! I'm sharing a quick Wefunder update. Listen, our investment opportunity is closing soon! And once it's gone, it's gone forever. Right now, you can still invest in CG for as little as $100 and join Ally and I as shareholders! And if you've already inve...","published_at":"2023-04-25T22:34:17Z","author_name":"Jeff Davidson","url":"/feed/163311","canonical_url":"https://wefunder.com/feed/163311"},{"id":163269,"entity_id":"wefunder:feed_item:163269","type":"FeedItem::Update","visibility":"public","title":"6 Days Left To Invest!","preview":"Hey, everyone! Ally and Jeff Davidson here.\u0026nbsp;We want to thank all of you for investing and joining us on this amazing journey with Camp Gladiator (CG)! There's still time to invest or to increase your investment before April 30.\u0026nbsp;Don't miss your chance to join us on our mission.\u0026nbsp;CG Strong, All Day Long!Ally \u0026 Jeff DavidsonCo-Founders \u0026 Co-CEOs","published_at":"2023-04-24T21:54:45Z","author_name":"Jeff Davidson","url":"/feed/163269","canonical_url":"https://wefunder.com/feed/163269"},{"id":163181,"entity_id":"wefunder:feed_item:163181","type":"FeedItem::Update","visibility":"public","title":"Closing April 30! Watch Our Final Q\u0026amp;A Webinar For Why You Should Invest","preview":"Thank you to our newest investors, and hello to our new followers!Watch our final Q\u0026A webinar with CG Co-Founder and Co-CEO, Jeff Davidson. Jeff deep dives into our plans to transform our B2B and B2C platform, increase fitness and nutrition programs, and recruit more Trainers and Coaches to launch their businesses with Camp Gladiator across the United States.This investment opportunity with Wefunder closes soon on April\u0026nbsp;30! Don't miss your chance to\u0026nbsp;invest and join us as shareholder...","published_at":"2023-04-21T20:01:12Z","author_name":"Jeff Davidson","url":"/feed/163181","canonical_url":"https://wefunder.com/feed/163181"},{"id":163051,"entity_id":"wefunder:feed_item:163051","type":"FeedItem::Update","visibility":"public","title":"Important Raise Update","preview":"Thank you to everyone that has helped us reach over $2M! Our investment opportunity with Wefunder closes soon, but there's still a little time to invest. We cannot wait to keep growing and transforming our platform with you, our Trainers, and our newest shareholders!CG Strong, All Day Long!Ally and Jeff Davidson","published_at":"2023-04-17T16:40:56Z","author_name":"Jeff Davidson","url":"/feed/163051","canonical_url":"https://wefunder.com/feed/163051"},{"id":162243,"entity_id":"wefunder:feed_item:162243","type":"FeedItem::Update","visibility":"public","title":"Important Raise Update!","preview":"Thank you to everyone that has helped us reach $1.5M of our $5M Community Round goal in these two short weeks! We are so moved by the incredible support, and we have a limited number of Early Bird Terms still available, but they're selling out fast. Ally and I want to personally thank you for supporting our mission to positively impact the health and fitness, and ultimately the lives, of as many people as possible. We're just getting started and have so much in store for the future of CG, tha...","published_at":"2023-03-20T23:44:15Z","author_name":"Jeff Davidson","url":"/feed/162243","canonical_url":"https://wefunder.com/feed/162243"},{"id":161522,"entity_id":"wefunder:feed_item:161522","type":"FeedItem::Update","visibility":"public","title":"Become An Owner For Just $100","preview":"Become An Owner For Just $100","published_at":"2023-02-23T00:32:04Z","author_name":"Jeff Davidson","url":"/feed/161522","canonical_url":"https://wefunder.com/feed/161522"},{"id":161519,"entity_id":"wefunder:feed_item:161519","type":"FeedItem::Update","visibility":"public","title":"Hear From Previous CG Investors Leading Our Community Round","preview":"Hear From Previous CG Investors Leading Our Community Round","published_at":"2023-02-23T00:25:13Z","author_name":"Jeff Davidson","url":"/feed/161519","canonical_url":"https://wefunder.com/feed/161519"},{"id":161518,"entity_id":"wefunder:feed_item:161518","type":"FeedItem::Update","visibility":"public","title":"For the First Time Ever - Invest in CG","preview":"For the First Time Ever - Invest in CG","published_at":"2023-02-22T23:44:28Z","author_name":"Jeff Davidson","url":"/feed/161518","canonical_url":"https://wefunder.com/feed/161518"}],"q_and_a":[{"id":240690,"entity_id":"wefunder:comment:240690","question":"I view employee and executive retention as a strong signal for company health. What are your employee retention rates for 2020, 2021, 2022? Aside from the CEO's how long has the existing executive team been in an executive position at CG?","author_name":"N A","votes":3,"created_at":"2023-03-28T15:28:16Z","canonical_url":"https://wefunder.com/campgladiator#question-240690","answers":[{"id":241115,"entity_id":"wefunder:comment:241115","answer":"Great Question. Our Regional Presidents (5) have been with CG on average for 11 years with no turnover for the last 3 years. Our executive leadership team on average has been with the company for 5 years, not counting CEO's. Our most recent hires CMO - 1 year and SVP of Sales Ops 1.5 years. Our Managers at HQ on average have been with the company 6 years (10). As we've shifted the business model towards automation and lowered cost of operating expenses we have experienced turnover, mostly at the individual contributor level. Certain roles are now completely automated and other roles have been near-shored.","author_name":"Jeff Davidson","votes":0,"created_at":"2023-03-30T17:07:57Z"}]},{"id":245490,"entity_id":"wefunder:comment:245490","question":"how do I invest?","author_name":"Debbie Harrison","votes":1,"created_at":"2023-05-03T09:24:56Z","canonical_url":"https://wefunder.com/campgladiator#question-245490","answers":[]},{"id":239654,"entity_id":"wefunder:comment:239654","question":"Had it not been for the PPP and ERC government incentives related to COVID, the profit in 2020 would have only been ~$1.5M and the loss in 2021 would have been ~$3M. Also, I saw that 2022 is projecting a loss of ~$8M (unaudited). What is being done to turn the ship around and help CG remain an ongoing business in the future? How does this capital raise set the trajectory for changes that will lead to growth and profitability in the future, especially in markets where outdoor camps are harder to do year-round due to weather?","author_name":"Josh Morris","votes":1,"created_at":"2023-03-22T03:16:30Z","canonical_url":"https://wefunder.com/campgladiator#question-239654","answers":[{"id":239772,"entity_id":"wefunder:comment:239772","answer":"Thank you for the question. As you may know, US GAAP financial statements do not always describe the core operations of a business in a helpful manner, due to nuances in financial reporting standards. A more helpful measure may be to review our EBITDA, which was $3,319,918 for 2020 and -$55,575 for 2021. Additionally, there were other one-time charges in 2020 and 2021 that impacted our earnings but are not repeating, such as costs related to an enterprise software platform we have since left, the cost of converting certain aspects of our business model, and the cost of opening multiple markets. In 2022 we made strategic acquisitions to add nutrition coaching and meal planning to the platform while Covid lingered on and negatively impacted in person \u0026amp; group fitness not just at CG but across the industry. Moving forward in 2023 we have targeted a reduction in operating expenses of over 35%, and we are seeing strong subscription growth in camp and nutrition compared to last year. It seems the in person fitness industry is truly recovered which gives us a great opportunity to rebound. Additionally with nutrition coaching and the other programs we want to add, we have the opportunity to have higher LTV from each customer and drive higher incomes for trainers. To your last question - adding these additional programs is the key to having a platform that can truly scale into any market. We believe we can offer a 1 stop shop for trainers with 6-8 proven programs they can choose from like a menu! Hope that is helpful and feel free to email invest@campgladiator.com if you have further questions!","author_name":"Jeff Davidson","votes":1,"created_at":"2023-03-23T04:28:32Z"}]},{"id":237965,"entity_id":"wefunder:comment:237965","question":"Can you speak to why you chose to do a SAFE instead of common? Since this is a SAFE, what triggers/conversion terms are in place? Will there be any voting rights or dissolution guarantees with my investment?","author_name":"N A","votes":1,"created_at":"2023-03-08T19:06:46Z","canonical_url":"https://wefunder.com/campgladiator#question-237965","answers":[{"id":238101,"entity_id":"wefunder:comment:238101","answer":"Hi there! Thanks for the question. We are doing offering a SAFE this round as a bridge from our Series A. The SAFE keeps things really simple - and when we raise a priced round in the future (which we hope to do in 18 - 36 months), your SAFE will convert into Preferred Stock. Preferred Stock is the class of stock that VCs / outside investors typically get, so that's better for you all than if we'd offered Common Stock. Through all of that, your investment will be held in an SPV (which is an entity Wefunder set up for the raise). Any voting or signing rights your stock have will be proxy'd to a Lead Investor - someone who we trust very much.","author_name":"Jeff Davidson","votes":1,"created_at":"2023-03-09T06:00:30Z"}]},{"id":243757,"entity_id":"wefunder:comment:243757","question":"All the marketing of this fundraiser describes becoming an owner and receiving shares of the company. However I don’t see any mention of actual shares in the fine print. Can you clarify how the shares are divided? And are your employees shareholders already?","author_name":"Chris Gladiator","votes":0,"created_at":"2023-04-19T22:10:29Z","canonical_url":"https://wefunder.com/campgladiator#question-243757","answers":[{"id":243778,"entity_id":"wefunder:comment:243778","answer":"the WeFunder investment is into a \"SAFE\" (simple agreement for future equity) on the standard Y combinator form. At our next priced round these investments will convert into shares at a 20% discount. Whatever the company is valued at in that round will determine the price per share. Some CG employees are part of a long term incentive plan that provides equity like participation, but it only applies while they are employed at the company. Hope that helps!","author_name":"Jeff Davidson","votes":0,"created_at":"2023-04-20T00:31:54Z"}]},{"id":240176,"entity_id":"wefunder:comment:240176","question":"What do you think the IPO will be?","author_name":"J Walk","votes":0,"created_at":"2023-03-25T14:20:21Z","canonical_url":"https://wefunder.com/campgladiator#question-240176","answers":[{"id":240681,"entity_id":"wefunder:comment:240681","answer":"J Walk - These days most companies are north of 100M in revenue before they consider an IPO. For CG we would love be on that track. To have that option, we need to drive revenue by recruiting more trainers (would love to see us north of 2,000), help those trainers generate revenue through multiple programs (boot camp, nutrition coaching, online training, personal training, etc), and prove we can scale into new geographies. It will take several years but the path is there if we can execute well.","author_name":"Jeff Davidson","votes":0,"created_at":"2023-03-28T13:56:17Z"}]},{"id":239624,"entity_id":"wefunder:comment:239624","question":"Is there a way to get a copy of the Prospectus? also would like to see more detailed financials - the ones provided in the auditor report are extremely high level.","author_name":"GW G","votes":0,"created_at":"2023-03-21T22:02:20Z","canonical_url":"https://wefunder.com/campgladiator#question-239624","answers":[{"id":239664,"entity_id":"wefunder:comment:239664","answer":"Hey GW! My understanding of a Reg C is that the entire WeFunder page/slides/video is in effect \"the prospectus\". We have audited financials for 2020 and 2021 and can make those available with the signing of an NDA. Another great step would be to have a call with someone from our team that can answer questions you may have! Feel free to email invest@campgladiator.com and we will get you more info!","author_name":"Jeff Davidson","votes":0,"created_at":"2023-03-22T04:29:44Z"}]},{"id":238772,"entity_id":"wefunder:comment:238772","question":"Hello, congrats on $350 million in lifetime revenues. Very impressive, especially in a crowded fitness space. A couples of questions: 1. What is your customer retention rate, how long they stay with you, and customer acquisition cost?, 2. Why do you think customers stick with you instead of trying something new or it being another failed new year's resolution, 3. Revenues includes the split with trainers right, so your share is about 15-30% of revenue?, 4. Why did revenues decrease from 2020 to 2021, was this still the COVID dip, and 5. What is your estimate revenue and profit for 2022?","author_name":"LD Freeman","votes":0,"created_at":"2023-03-14T00:59:28Z","canonical_url":"https://wefunder.com/campgladiator#question-238772","answers":[{"id":238994,"entity_id":"wefunder:comment:238994","answer":"Our customers typically stay with us 18 months for outdoor fitness and nutrition is brand new, but we are expecting 8-9 months. We have plans to offer bundled memberships to extend the lifetime value of our nutrition customers. Our retention is tied to the relationship with the trainer and having an affordable offering, along with offering contracts with discounted membership terms. Yes, total revenue includes what our customers pay, and our gross margins after paying trainers are around 26-29%. Revenue declines are 100% tied to Covid and the mass disruption it caused in the industry. We anticipate 2022 revenue to come in North of 40M. Operating costs have been dramatically reduced and we have a path to profitability by December of 2024.","author_name":"Jeff Davidson","votes":0,"created_at":"2023-03-15T20:40:00Z"}]}],"faq":[{"question":"Can you speak to why you chose to do a SAFE instead of common? Since this is a SAFE, what triggers/conversion terms are in place? Will there be any voting rights or dissolution guarantees with my investment?","answer":"Hi there! Thanks for the question. We are doing offering a SAFE this round as a bridge from our Series A. The SAFE keeps things really simple - and when we raise a priced round in the future (which we hope to do in 18 - 36 months), your SAFE will convert into Preferred Stock. Preferred Stock is the class of stock that VCs / outside investors typically get, so that's better for you all than if we'd offered Common Stock. Through all of that, your investment will be held in an SPV (which is an e..."},{"question":"Hello, congrats on $350 million in lifetime revenues. Very impressive, especially in a crowded fitness space. A couples of questions: 1. What is your customer retention rate, how long they stay with you, and customer acquisition cost?, 2. Why do you think customers stick with ...","answer":"Our customers typically stay with us 18 months for outdoor fitness and nutrition is brand new, but we are expecting 8-9 months. We have plans to offer bundled memberships to extend the lifetime value of our nutrition customers. Our retention is tied to the relationship with the trainer and having an affordable offering, along with offering contracts with discounted membership terms. Yes, total revenue includes what our customers pay, and our gross margins after paying trainers are around 26-2..."},{"question":"Is there a way to get a copy of the Prospectus? also would like to see more detailed financials - the ones provided in the auditor report are extremely high level.","answer":"Hey GW! My understanding of a Reg C is that the entire WeFunder page/slides/video is in effect \"the prospectus\". We have audited financials for 2020 and 2021 and can make those available with the signing of an NDA. Another great step would be to have a call with someone from our team that can answer questions you may have! Feel free to email invest@campgladiator.com and we will get you more info!"},{"question":"Had it not been for the PPP and ERC government incentives related to COVID, the profit in 2020 would have only been ~$1.5M and the loss in 2021 would have been ~$3M. Also, I saw that 2022 is projecting a loss of ~$8M (unaudited). What is being done to turn the ship around and ...","answer":"Thank you for the question. As you may know, US GAAP financial statements do not always describe the core operations of a business in a helpful manner, due to nuances in financial reporting standards. A more helpful measure may be to review our EBITDA, which was $3,319,918 for 2020 and -$55,575 for 2021. Additionally, there were other one-time charges in 2020 and 2021 that impacted our earnings but are not repeating, such as costs related to an enterprise software platform we have since left,..."},{"question":"What do you think the IPO will be?","answer":"J Walk - These days most companies are north of 100M in revenue before they consider an IPO. For CG we would love be on that track. To have that option, we need to drive revenue by recruiting more trainers (would love to see us north of 2,000), help those trainers generate revenue through multiple programs (boot camp, nutrition coaching, online training, personal training, etc), and prove we can scale into new geographies. It will take several years but the path is there if we can execute well."}]}}}