{"data":{"type":"company_profile","id":93215,"entity_id":"wefunder:company:93215","attributes":{"canonical_url":"https://wefunder.com/btpautomation","generated_at":"2026-06-18T02:10:14Z","updated_at":"2026-06-17T05:02:10Z","entity_ids":{"company":"wefunder:company:93215","slug":"wefunder:company_slug:btpautomation"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-18T02:10:14Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-17T05:02:10Z","as_of":"2026-06-18T02:10:14Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-17T05:02:10Z","as_of":"2026-06-18T02:10:14Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-05-12T16:40:08Z","as_of":"2026-06-18T02:10:14Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-05-12T16:40:08Z","as_of":"2026-06-18T02:10:14Z","confidence":"medium"}}},"company":{"id":93215,"entity_id":"wefunder:company:93215","slug":"btpautomation","name":"BTP Automation","tagline":"Invest in the Future of Business Travel ","elevator_pitch":"BTP Automation sells software to corporations to manage their corporate travel programs. Our software saves companies 10-14% on their total travel spend. BTP has also automated many of the difficult processes performed by corporate travel departments, saving additional costs, freeing up resources, and streamlining operations.","story":"Led by Bruce Yoxsimer and Dan Whaley, who pioneered online travel bookings in the 90s and are credited with creating the first-ever travel booking on the web. Sweet!The BTP Leadership team has been there and done that, with deep domain knowledge, a combined experience of over 130 years in Business Travel, and a track record of building successful companies. Corporate hotel sourcing is STILL being done using spreadsheets, emails, and phone calls. Wait, what?!These dated processes cost millions - and you can’t fix what you can’t see!Introducing the BTP Index by BTP Automation. A first-of-its-kind fully-automated hotel sourcing system.\u0026nbsp;The index automatically renegotiates program terms and conditions throughout the hotel program life cycle. Reduces sourcing time from months to weeks with data-driven refinements and predictive analytics.The BTP Index uses proprietary technology that monitors travel patterns and changing market conditions.We aggregate and automate ALL data sources, expenses, GDS, and third-party pre-trip data, delivering the ultimate visibility for customers. As a result, customers receive proactive, corrective actions that save money before travel occurs.Travelers are more likely to stay at your corporate hotel if it has been sourced at a competitive rate and is popular with your travelers.Hotels are happy, they get the business they expected due to a more intuitive and streamlined sourcing process. Simple yet powerful ROI.","location":"La Quinta, CA","website":"https://www.btpautomation.com","total_amount_raised":111301,"total_investors":31,"is_funded":true,"is_active":true,"quality_score":4,"related_urls":["https://wefunder.com/btpautomation","https://www.btpautomation.com"]},"media":{"share_image_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/93215/xxl_cropped_Wefunder_logo.jpg","logo_url":"https://uploads.wefunder.com/uploads/company/logo/93215/large_cropped_BTP_Automation_Vertical_RGB__1___1_.png","header_media_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/93215/standard_cropped_Wefunder_logo.jpg","cover_photo_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/93215/standard_cropped_Wefunder_logo.jpg","profile_video_url":"https://wefunder.wistia.com/medias/31cqknipfa"},"links":{"company_url":"https://www.btpautomation.com","twitter_url":"http://twitter.com/btp_automation","facebook_url":"https://www.facebook.com/BTP-Automation-105398255453471","instagram_url":"https://www.instagram.com/btp_automation/","blog_url":"https://www.linkedin.com/company/72695702"},"highlights":[],"quick_facts":[{"index":1,"claim_id":"claim-fact-1","value":"👔 Founders with deep domain knowledge \u0026amp; a prior exit. We know how to scale \u0026amp; sell businesses."},{"index":2,"claim_id":"claim-fact-2","value":"📈 Strong early sales pipeline of $4M (not guaranteed). Just getting started in a $400B market."},{"index":3,"claim_id":"claim-fact-3","value":"✅ Service actually works -- quantifiable customer savings of 10%-14% (millions for large companies)."},{"index":4,"claim_id":"claim-fact-4","value":"🤝🏼 Raised $2.3M prior. This is our community's opportunity before Series A."},{"index":5,"claim_id":"claim-fact-5","value":"🔥 Key customer reduced their hotel spend by 11.2% within the first month."},{"index":6,"claim_id":"claim-fact-6","value":"👏 BTP has delivered over $1M in savings to their customers year to date."}],"team":[{"id":1888817,"entity_id":"wefunder:company_role:1888817","user_entity_id":"wefunder:user:1495216","role":"employee","name":"Bruce Yoxsimer","title":"CEO","bio":"Bruce is a 25-year travel industry veteran, having owned various corporate travel agencies for 13 years before co-founding GetThere with Dan Whaley. GetThere built the first web connection to an airline reservation system, had a successful IPO in 1999","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/1888817/square_cropped_IMG_7533.jpg?1659578259","profile_url":"https://wefunder.com/bruce.yoxsimer","linkedin_url":"https://www.linkedin.com/in/bruce-yoxsimer-905636b/","related_urls":["https://wefunder.com/bruce.yoxsimer"]},{"id":1888862,"entity_id":"wefunder:company_role:1888862","role":"employee","name":"Adam Levy","title":"CTO","bio":"Before serving as BTP Automation’s CTO, Adam ran data and analytics at Hertz Rent-a-car to optimize supply and demand decisions. Adam has a BS Integrated Business and Engineering, an MS in Industrial Engineering, and an MBA from Lehigh University.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/1888862/square_cropped_adam.jpg?1659578232","related_urls":[]},{"id":2664043,"entity_id":"wefunder:company_role:2664043","user_entity_id":"wefunder:user:2587739","role":"employee","name":"Annette Cumming","title":"CRO  ","bio":"Annette is a 30+ year industry veteran who has held previous roles as VP, Channel Sales at Deem, Head of NORAM Digital Hospitality at Travelport, and GM at American Express Global Business Travel.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/2664043/square_cropped_annette-portrait__1_.jpg?1659578232","profile_url":"https://wefunder.com/annette.cumming","linkedin_url":"http://linkedin.com/in/annette-m-cumming-9589a548","related_urls":["https://wefunder.com/annette.cumming"]},{"id":1888860,"entity_id":"wefunder:company_role:1888860","role":"employee","name":"Dan Whaley","title":"Chairman","bio":"Dan is a 25-year web technology and product veteran. He co-founded ITN/GetThere, the first online travel reservation company in 1994. GetThere raised $125M in 4 rounds, IPO’d in 1999 (NASDAQ: GTHR), and sold to Sabre (NYSE: TSG) in 2000 for $770M.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/1888860/square_cropped_dan.jpg?1659578252","related_urls":[]},{"id":2218478,"entity_id":"wefunder:company_role:2218478","role":"founder","name":"Fernando Avila","title":"Founder, Visionary","bio":"Fernando is a 35-year veteran of business intelligence, corporate travel data management process and co-founder of the Business Travel Performance (BTP) Index. Fernando is pioneering an evolution that is changing the travel procurement world.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/2218478/square_cropped_fernando.jpg?1652820352","related_urls":[]}],"featured_investors":[{"id":4813,"entity_id":"wefunder:company_investor_profile:4813","investor_profile_id":2105578,"investor_profile_entity_id":"wefunder:investor_profile:2105578","subject_entity_id":"wefunder:user:2630376","name":"Pat KEARNEY","bio":"Long time tech guy and happy to be a part of the BTP Automation family!","avatar_url":"http://uploads.wefunder.com/uploads/user/avatar/2630376/medium_cropped_Screenshot_20220620-124836__1_.jpg","profile_url":"https://wefunder.com/patkearney","investment_total":140000,"investment_info":"Invested $15,000 this round \u0026 $125,000 previously","is_lead_investor":true,"related_urls":["https://wefunder.com/patkearney"]}],"investor_memos":[],"tab_counts":{"posts":0,"ask_questions":2,"featured_investors":1,"faq_entries":1},"active_fundraises":[{"id":54295,"entity_id":"wefunder:fundraise:54295","state":"successful","offering_type":"4(a)(6)","funding_type":"note","structure":"safe","security_type":"equity","currency":"USD","testing_the_waters":false,"min_purchase":100,"max_purchase":9,"funding_target":50000.0,"funding_started_at":"2022-06-22T01:42:55Z","funding_closed_at":"2022-10-19T04:01:43Z","auto_close_at":"2022-10-19T03:59:59Z"},{"id":54296,"entity_id":"wefunder:fundraise:54296","state":"successful","offering_type":"4(a)(6)","funding_type":"note","structure":"ttw","security_type":"equity","currency":"USD","testing_the_waters":true,"min_purchase":100,"max_purchase":9,"funding_target":50000.0,"funding_started_at":"2022-05-03T19:25:56Z"}],"latest_fundraise":{"id":54295,"entity_id":"wefunder:fundraise:54295","state":"successful","offering_type":"4(a)(6)","structure":"safe","testing_the_waters":false,"can_invest_now":false,"funding_started_at":"2022-06-22T01:42:55Z","funding_closed_at":"2022-10-19T04:01:43Z","terms":{"eb":null,"nb":"$10M","txt":"valuation cap"}},"recent_posts":[],"q_and_a":[{"id":293873,"entity_id":"wefunder:comment:293873","question":"Any updates???","author_name":"Thomas Mueller","votes":1,"created_at":"2024-10-10T04:51:21Z","canonical_url":"https://wefunder.com/btpautomation#question-293873","answers":[]},{"id":209429,"entity_id":"wefunder:comment:209429","question":"Interesting project, I have though some questions. 1) What is the difference comparing of BTP to Skyscanner? 2) I am based in P.R.C. and we use Trip.com business app for our corporate travels. Tickets\u0026amp;hotels are self booked, while we can set approval rules and automatic approval (the cheapest options as default) and reporting. What's new in your solution? 3) what is your defensible IP or hedge? 4) what is the satisfaction level of the final user (corporate travelers) of having the ability to plan their trips reduced ?","author_name":"Mirko Turrina","votes":0,"created_at":"2022-06-25T04:14:28Z","canonical_url":"https://wefunder.com/btpautomation#question-209429","answers":[{"id":209552,"entity_id":"wefunder:comment:209552","answer":"Hi Mirko, Thank you for your questions! BTP is a hotel sourcing platform to help corporate travel managers/procurement professionals increase visibility into their hotel program as well as help them automate the RFP process. We are not a booking platform for travelers. So we don't interact directly with travelers, however, the hotels that our customers negotiate using our product will help travelers get better rates. We hope that clarifies our offering. Let us know if you have any further questions.","author_name":"Annette Cumming","votes":1,"created_at":"2022-06-27T15:59:28Z"}]}],"faq":[{"question":"Interesting project, I have though some questions. 1) What is the difference comparing of BTP to Skyscanner? 2) I am based in P.R.C. and we use Trip.com business app for our corporate travels. Tickets\u0026amp;hotels are self booked, while we can set approval rules and automatic ap...","answer":"Hi Mirko, Thank you for your questions! BTP is a hotel sourcing platform to help corporate travel managers/procurement professionals increase visibility into their hotel program as well as help them automate the RFP process. We are not a booking platform for travelers. So we don't interact directly with travelers, however, the hotels that our customers negotiate using our product will help travelers get better rates. We hope that clarifies our offering. Let us know if you have any further que..."}]}}}