{"data":{"type":"company_profile","id":52799,"entity_id":"wefunder:company:52799","attributes":{"canonical_url":"https://wefunder.com/boothlenders","generated_at":"2026-06-12T03:50:23Z","updated_at":"2026-06-11T23:54:15Z","entity_ids":{"company":"wefunder:company:52799","slug":"wefunder:company_slug:boothlenders"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-12T03:50:23Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-11T23:54:15Z","as_of":"2026-06-12T03:50:23Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-11T23:54:15Z","as_of":"2026-06-12T03:50:23Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-12T03:50:23Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-12T03:50:23Z","confidence":"medium"}}},"company":{"id":52799,"entity_id":"wefunder:company:52799","slug":"boothlenders","name":"BoothLenders","tagline":"Financing Music Industry Creators ","elevator_pitch":"We provide music industry creators loans to grow their businesses.","story":"The Old Music Industry...Throughout history, if you wanted a career in music, you had to be connected\u0026nbsp;to a major\u0026nbsp;label.\u0026nbsp;Why? Financing!\u0026nbsp;And those without financing (the 99%),\u0026nbsp;had to bootstrap\u0026nbsp;their careers.The New Music Industry...Today, technology allows “the 99%”\u0026nbsp;to become small businesses.\u0026nbsp;But these small businesses still need financing and a lender who understands their industry.\u0026nbsp;ProblemSmall Music Businesses are UnderservedTraditionally,\u0026nbsp;lenders lend to businesses they understand. Why? Because they understand the risk involved.\u0026nbsp;At BoothLenders, we understand small music businesses\u0026nbsp;and see them as\u0026nbsp;underserved.\u0026nbsp;SolutionA Lender for Small Music Business\u0026nbsp;BoothLenders will use\u0026nbsp;traditional underwriting and\u0026nbsp;alternative data to identify fundable small music businesses.\u0026nbsp;The Test ModelsBefore committing to a business model, I had to test my theories about the products, marketing, and overall business strategy.\u0026nbsp;Test Models: Pros \u0026amp; Cons #1 - Global Aggregator\u0026nbsp;#2 -US ReferralKey LearningsThe Test Models proved key theories to be accurate. Also provided additional learnings.\u0026nbsp;Products \u0026amp; ServicesBoothLenders will provide credit cards, personal loans, and business loans.\u0026nbsp;Business ModelBoothLenders will make money from interest income, origination fees, and packaging fees.Secondary \u0026amp; Tertiary RevenueBoothLenders will make additional money from credit repair \u0026amp; financial planning fees. Go to Market StrategyWe will target low to medium-risk small music businesses.\u0026nbsp;CompetitionArticles:\u0026nbsp;Patreon offers “payday loan”Stem offers fee-based advanceRoyalty Exchange offers a royalty auction programThe Music Fund offers\u0026nbsp;“interest-free” advanceWhat Makes Us Different:Total Addressable Market*TAM = # of Customers x Avg. Lifetime Revenue Per LoanAverage Lifetime Revenue Per LoanLoan Book ProjectionProjected RevenueRaising Seed-1\u0026nbsp;Minimum Raise $100,000 - Maximum $5,000,000.\u0026nbsp;Raising Seed-1 to achieve $1M in Revenue in 12 Months.Seed-1\u0026nbsp;MilestonesThese milestones mark our path to\u0026nbsp;Seed-1 Revenue Goal: $1 Million in 12 months.TractionWe unearthed global demand.\u0026nbsp;Our website, social posts, and email engagement indicates a global interest from small music businesses looking for financing.We developed brand trust.Our partnerships with other lenders and marketplaces improve and solidify our social brand and trustworthiness. We discovered product-market fit.\u0026nbsp;Customers see their small music businesses as large enterprises and would benefit from\u0026nbsp;BoothLenders.\u0026nbsp;Customers would be devastated if this service was\u0026nbsp;never available.Our projected LTV is\u0026nbsp;$7,740.Our projected CAC is $3.45.This is just the beginning!We understand the music industry, lending, and are establishing a company with the financial and technical infrastructure to build a global enterprise. Our future includes...","location":"Los Angeles, CA","website":"https://boothlenders.com/","total_amount_raised":0,"total_investors":0,"is_funded":false,"is_active":false,"related_urls":["https://wefunder.com/boothlenders","https://boothlenders.com/"]},"media":{"share_image_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/52799/xxl_cropped_DJ_big_logo.jpg","logo_url":"https://uploads.wefunder.com/uploads/company/logo/52799/large_cropped_2.png","header_media_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/52799/standard_cropped_DJ_big_logo.jpg","cover_photo_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/52799/standard_cropped_DJ_big_logo.jpg","profile_video_url":"https://wefunder.wistia.com/medias/lnpixdjcxq"},"links":{"company_url":"https://boothlenders.com/","twitter_url":"http://twitter.com/Booth_Lenders","facebook_url":"https://www.facebook.com/BoothLenders/","instagram_url":"https://www.instagram.com/boothlenders/"},"highlights":[],"quick_facts":[{"index":1,"claim_id":"claim-fact-1","value":"The creator economy is misunderstood by traditional financing. 🙄"},{"index":2,"claim_id":"claim-fact-2","value":"Today, creators are small businesses. 📊💼💵"},{"index":3,"claim_id":"claim-fact-3","value":"We will focus on the music industry creators: musicians, producers, etc. 🎧🎤🎹"},{"index":4,"claim_id":"claim-fact-4","value":"Technology allows music industry creators to become small music businesses. 💻📲"},{"index":5,"claim_id":"claim-fact-5","value":"We will use traditional underwriting 🔍 plus alternative data 🔮 to qualify borrowers."},{"index":6,"claim_id":"claim-fact-6","value":"Providing debt financing: flexible terms 📝 fair interest ⏳ \u0026amp; low fees 👍"},{"index":7,"claim_id":"claim-fact-7","value":"Test Models proved a Global Market exists. 🌍 Estimated 2 Trillion Dollars. 🦄"},{"index":8,"claim_id":"claim-fact-8","value":"Traction: Global Demand 🌍 Brand Trust 🙌 Product Market Fit 🚀"}],"team":[{"id":1804875,"entity_id":"wefunder:company_role:1804875","user_entity_id":"wefunder:user:1460604","role":"founder","name":"DJ Parker","title":"Chief Executive Officer","bio":"20-year Music Industry Career: Serial Entrepreneur: Labels, Talent Management, Advertising, Studios. 8-year Finance Career: Private Equity, Consumer \u0026amp; Commercial Loans, Credit Repair.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/1804875/square_cropped_DJ_Parker_pic.jpg?1622922924","profile_url":"https://wefunder.com/djparker","related_urls":["https://wefunder.com/djparker"]},{"id":1531067,"entity_id":"wefunder:company_role:1531067","role":"employee","name":"Chad Johnson","title":"Chief Operations Officer","bio":"30-year Banking \u0026amp; Finance Career: Servicing, Collections, Recovery, Consumer \u0026amp; Commercial, Audit, Performance Management, Root-Cause Analysis, and Credit Card Collection Strategy. Bank of America, Lending Club, SoFi, Funding Circle.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/1531067/square_cropped_chad.jpg?1622843282","linkedin_url":"https://www.linkedin.com/in/chad-johnson-sr/","related_urls":[]}],"featured_investors":[],"investor_memos":[],"tab_counts":{"posts":0,"ask_questions":2,"featured_investors":0,"faq_entries":1},"active_fundraises":[{"id":43412,"entity_id":"wefunder:fundraise:43412","state":"open","offering_type":"4(a)(6)","funding_type":"note","structure":"ttw","security_type":"equity","currency":"USD","testing_the_waters":true,"min_purchase":100,"max_purchase":9,"funding_target":5000000.0,"funding_started_at":"2021-06-16T03:38:50Z"}],"latest_fundraise":{"id":43412,"entity_id":"wefunder:fundraise:43412","state":"open","offering_type":"4(a)(6)","structure":"ttw","testing_the_waters":true,"can_invest_now":true,"funding_started_at":"2021-06-16T03:38:50Z","funding_closed_at":null,"terms":{"eb":null,"nb":"$10M","txt":"valuation cap"}},"recent_posts":[],"q_and_a":[{"id":157313,"entity_id":"wefunder:comment:157313","question":"I looked at the boothlenders site. The concept looks okay. I think it would be better if it used a peer to peer lending model. A musician applies for a loan. The loan shows up on the booth lender site then investors can invest in the loan. Investors then get paid back monthly plus interest monthly. Anyway, good luck!!’","author_name":"Kevin Brown","votes":2,"created_at":"2021-07-10T21:10:18Z","canonical_url":"https://wefunder.com/boothlenders#question-157313","answers":[{"id":157536,"entity_id":"wefunder:comment:157536","answer":"Thanks Kevin! We've looked closely at Peer-to-Peer Lending (LendingClub \u0026amp; Sofi). It is a popular model. But not sustainable long term. LendingClub and Sofi pivoted to a more traditional model (using credit facilities). For BoothLenders, the peer-to-peer Cons outweigh the Pros. #1 Some states don't allow peer-to-peer lending. This would eliminate some of our customers. So we can't do that. #2 There is no insurance protection (against borrower's default) or investment upside for investors. For BoothLenders, we rather operate as a licensed lender and provide larger upside potential to investors. Let me know if you have any questions!","author_name":"DJ Parker","votes":2,"created_at":"2021-07-12T16:57:53Z"}]},{"id":158675,"entity_id":"wefunder:comment:158675","question":"I’ve been using Prosper a few years now as a lender, and I get back around 7 percent as a lender, so like the model. With the two sides' cultural impact of music between musician and fan just thought it might be cool to have that two sides model here. Anyway, thanks for the response.","author_name":"Kevin Brown","votes":1,"created_at":"2021-07-18T11:58:56Z","canonical_url":"https://wefunder.com/boothlenders#question-158675","answers":[]}],"faq":[{"question":"I looked at the boothlenders site. The concept looks okay. I think it would be better if it used a peer to peer lending model. A musician applies for a loan. The loan shows up on the booth lender site then investors can invest in the loan. Investors then get paid back monthly ...","answer":"Thanks Kevin! We've looked closely at Peer-to-Peer Lending (LendingClub \u0026amp; Sofi). It is a popular model. But not sustainable long term. LendingClub and Sofi pivoted to a more traditional model (using credit facilities). For BoothLenders, the peer-to-peer Cons outweigh the Pros. #1 Some states don't allow peer-to-peer lending. This would eliminate some of our customers. So we can't do that. #2 There is no insurance protection (against borrower's default) or investment upside for investors. ..."}]}}}