{"data":{"type":"company_profile","id":127697,"entity_id":"wefunder:company:127697","attributes":{"canonical_url":"https://wefunder.com/barglance","generated_at":"2026-06-13T03:29:31Z","updated_at":"2026-06-12T05:00:55Z","entity_ids":{"company":"wefunder:company:127697","slug":"wefunder:company_slug:barglance"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-13T03:29:31Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-12T05:00:55Z","as_of":"2026-06-13T03:29:31Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-12T05:00:55Z","as_of":"2026-06-13T03:29:31Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-03-12T18:53:18Z","as_of":"2026-06-13T03:29:31Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-03-12T18:53:18Z","as_of":"2026-06-13T03:29:31Z","confidence":"medium"}}},"company":{"id":127697,"entity_id":"wefunder:company:127697","slug":"barglance","name":"BarGlance: Know Before You Go","tagline":"BarGlance AI out now! ","story":"The ProblemDespite its popularity, going out has remained largely undisrupted by technology. We use apps for almost everything – except nightlife.With more information available than ever before, today’s bar-goer still has no way of knowing what’s going on right now (where the best bars are, which are busy, or what the crowd is like).Bar-goers need multiple apps to obtain just part of the decision-making info they need for a night out.Today's bar-goer uses an average of 3-5 apps to obtain all the information needed for a night out. Current bar information is spread among multiple platforms and sources, making it inconvenient to access.Competitive AnalysisEven the apps that are currently available to bar-goers present several issues in regards to relevant nightlife information, such as saturation of information.﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿﻿The SolutionBarGlance is revolutionizing the nightlife industry by transforming the way consumers go out. Our mission is to create the most enjoyable nightlife experiences possible. Meanwhile, our objective is to become a one-stop shop for all things bars. The go-to application for going out.By leveraging technology, we can match bar-goers with the situations, surroundings, and environments that are most desirable to them. We use localized mapping and user data to create a dedicated environment for nightlife info. The combination of tech and data provides bar-goers with decision-making info they can't get anywhere else.The core function of BarGlance has always been to effectively gather and convey relevant nightlife information. We brought this idea to fruition when we launched the first version of our app for beta testing in 2019. Charleston proved to be a successful test market, and we are eager to execute it on a national scale.Partner AcquisitionsSince our initial launch, we have been focused on establishing partnerships with the go-to nightlife destinations, including: bars, restaurants, nightclubs, and breweries. Our target market for expansion includes geo-targeted metropolitan cities and high-traffic nightlife hotspots. KPI DataAfter beta testing in Charleston, we are confident that the platform will perform successfully on a national scale. One metric that we’ve always been particularly proud of is our uninstall rate. Historically speaking, users rarely uninstall the app once they’ve downloaded it. Moreover, our year-over-year user growth has averaged 243% in the past 2 years. Scaling UpIntroducing an all-new platform, designed to deliver a frictionless nightlife experience. This version consists of 3 core functions: Mapping - Shows where your friends are and which bars are busy nearbyBar information - Feeds display relevant bar info such as live music, specials, lines, and coversMessaging - Find out what your friends are doing and who is going out; Create group chats around specific eventsU.S. RolloutIn 2023, our priority is to establish our presence in our chosen U.S. markets, which have been selected based on their booming nightlife scenes and the presence of major universities. We plan to scale nationally by implementing a phased, regional approach. Now that we have successfully run our beta testing in Charleston, we will be focusing on six pre-selected East Coast markets before we expand westward. Our goal is to build brand anticipation with each expansion.Forward looking projections cannot be guaranteed. Digital AdvertisingUnsurprisingly, digital and mobile ad spend is expected to continue increasing for the foreseeable future. BarGlance is taking advantage of this trend, as we receive the majority of our revenue from in-app advertising.Revenue ModelWe've created a 3-tiered revenue model for Version 3.0 of the app. Tier 1 is ad-based, with a key focus on alcohol distributor partnerships. Tier 2 is a freemium subscription, once we reach a certain saturation in each market. Tier 3 is an analytics service for bar owners based around the user data we collect.To keep our ads relevant to our users, we typically display nightlife-related products in our app. We host the ideal platform for alcohol advertising, an extensive and growing market in the United States, and reap the benefits of its high margins. Our advantages include:Platform is 21+ - Less advertising restrictions for brandsIn-app Ad Targeting - Based on demographics, geolocation, and favorite drinksIn-app Ad Efficacy - Users will be purchasing a related product in the immediate future, typically within the hourMinimal Ad-Fatigue - Ads are rotated frequently, based on the number of sessions, and only display nightlife-related products Investment Opportunity*Forward looking projections can't be guaranteed. Only $124K of this $2M round is being offered via Wefunder.BarGlance has the advantage of being one of the only companies in our respective industry. Along with a clear market need, we benefit from having no direct competitors (apart from our indirect competitors, such as Snapchat and Yelp).Investment AllocationAs highlighted above, we have allocated a portion of our funds to hiring two new Software Developers, a Director of Market Research, and a Director of Advertising. Furthermore, a key component of our marketing strategy is to build and scale a grassroots ambassador program, which will serve to leverage partner bar relationships and influencer networks to drive app downloads and usage. Our chosen Brand Ambassadors will be compensated hourly. On the other hand, the product that we are building has been outsourced by DEPT, but it will be fully owned and operated internally by the BarGlance team after its completion. We traditionally boast low overhead costs and high profit margins, due to our lean business model, and expect that initial server costs will be minimal.Investment Timeline*Forward looking projections can't be guaranteed.We have structured our investment timeline with our end-goal in mind; therefore, we have decided that our ideal exit strategy is an acquisition. We have compiled a list of potential buyers, all of whom are big tech companies. Then, we've ranked them based on the appeal of our target market, IP, business segment, and software applications across other platforms. Based on our rankings, the top three potential buyers are Meta, Snap Inc., and Alphabet.[BarGlance disclosure in compliance with Section 17-B of the Securities Act. Benzinga has been compensated by BarGlance. The rate paid by the issuer for this content through Benzinga costs $2500 for Lead Generation Content.]","location":"Charleston, South Carolina","website":"https://www.barglance.com","total_amount_raised":60500,"total_investors":41,"is_funded":true,"is_active":true,"quality_score":3,"related_urls":["https://wefunder.com/barglance","https://www.barglance.com"]},"media":{"share_image_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/127697/xxl_blob.jpg","logo_url":"https://uploads.wefunder.com/uploads/company/logo/127697/large_blob","header_media_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/127697/standard_blob.jpg","cover_photo_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/127697/standard_blob.jpg","profile_video_url":"https://wefunder.wistia.com/medias/bnboqs3u3u"},"links":{"company_url":"https://www.barglance.com","instagram_url":"https://www.instagram.com/barglance/"},"highlights":[],"quick_facts":[{"index":1,"claim_id":"claim-fact-1","value":"A proven, profitable business model with proprietary software."},{"index":2,"claim_id":"claim-fact-2","value":"Over $700K raised in total ✅"},{"index":3,"claim_id":"claim-fact-3","value":"50+ Partner Bars \u0026amp; 2 Distributor Ad Partnerships 🤝"},{"index":4,"claim_id":"claim-fact-4","value":"40k total users 🤳"},{"index":5,"claim_id":"claim-fact-5","value":"Pioneering the field of real-time nightlife tech ⛏"}],"team":[{"id":3303877,"entity_id":"wefunder:company_role:3303877","user_entity_id":"wefunder:user:2707363","role":"founder","name":"Justin Moss","title":"Founder / CEO","bio":"2X startup founder with 2 decades of hospitality \u0026amp; tech experience - BBA in Human Resources","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/3303877/square_blob.jpg?1680800767","profile_url":"https://wefunder.com/justinmoss3","linkedin_url":"https://www.linkedin.com/in/justinmoss1/","related_urls":["https://wefunder.com/justinmoss3"]},{"id":3304920,"entity_id":"wefunder:company_role:3304920","user_entity_id":"wefunder:user:2798936","role":"founder","name":"Jesse Kasser","title":"Partner / Director of Business Development","bio":"Raised over $15M through collegiate \u0026amp; higher educational fundraising - BBA in Marketing, MS in Sports Administration, PhD in Sport and Entertainment Management","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/3304920/square_blob.jpg?1675615879","profile_url":"https://wefunder.com/jesse.kasser","linkedin_url":"https://www.linkedin.com/in/jesse-kasser-a46ba710/","twitter_url":"https://twitter.com/J_Kasser","related_urls":["https://wefunder.com/jesse.kasser"]},{"id":3366702,"entity_id":"wefunder:company_role:3366702","role":"employee","name":"Sarah Brand","title":"Social Media Manager","bio":"Hootsuite Academy \u0026amp; 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Download\u0026nbsp;on Apple iOS App store 👈📱Update now to get personalized bar recommendations, real-time crowd levels, and more.\u0026nbsp;","published_at":"2025-03-14T00:00:58Z","author_name":"Justin Moss","url":"/feed/180431","canonical_url":"https://wefunder.com/feed/180431"},{"id":166018,"entity_id":"wefunder:feed_item:166018","type":"FeedItem::Update","visibility":"public","title":"Closing Time","preview":"As we wind down our campaign, Jesse and I want to say thank you to everyone who's invested! Your contributions mean the world to us. We honestly can't thank you enough for your belief and support in BarGlance. We're going to do everything in our power to make this company successful. We are now live in the Apple App Store! Download the app if you haven't already. Cheers! 🍻","published_at":"2023-07-28T23:08:39Z","author_name":"Justin Moss","url":"/feed/166018","canonical_url":"https://wefunder.com/feed/166018"},{"id":165974,"entity_id":"wefunder:feed_item:165974","type":"FeedItem::Update","visibility":"public","title":"Apple Approval","preview":"BarGlance 3.0 is ready to go live! 🥂","published_at":"2023-07-27T15:56:49Z","author_name":"Justin Moss","url":"/feed/165974","canonical_url":"https://wefunder.com/feed/165974"},{"id":165923,"entity_id":"wefunder:feed_item:165923","type":"FeedItem::Update","visibility":"public","title":"Pre-Launch Beta Testing","preview":"As we wait on Apple to complete their review, we wanted to share some feedback from our v3.0 beta tests. As you may already know, beta testing is a crucial phase in the development of any new app, offering an opportunity to gather real-world feedback and refine the user experience. We hand-picked a small group of individual from our target market to act as v3.0 beta testers. They were given early access to the app before its release. They were tasked with exploring the app's features, uncover...","published_at":"2023-07-26T02:01:58Z","author_name":"Justin Moss","url":"/feed/165923","canonical_url":"https://wefunder.com/feed/165923"},{"id":165469,"entity_id":"wefunder:feed_item:165469","type":"FeedItem::Update","visibility":"public","preview":"Wanted to post a quick update before the weekend. We're roughly one week out from the release of BarGlance3. We've submitted the build to the App Store and are awaiting approval. We'll put a post up once we're approved. Hope everyone has a great weekend! 🍻","published_at":"2023-07-21T21:42:15Z","author_name":"Justin Moss","url":"/feed/165469","canonical_url":"https://wefunder.com/feed/165469"},{"id":163840,"entity_id":"wefunder:feed_item:163840","type":"FeedItem::Update","visibility":"public","title":"App Development Updates","preview":"We wanted to share a quick update on the progress of Version 3.0. The current launch timeline is still early August. We’re continuing to stress test the system as the core functionality comes together.\u0026nbsp;The links below give a sneak peak of features. We're still working out the kinks and tweaking aesthetics. Regardless, this is the fun part! Heat Map Live Feed","published_at":"2023-06-13T16:23:20Z","author_name":"Justin Moss","url":"/feed/163840","canonical_url":"https://wefunder.com/feed/163840"},{"id":163290,"entity_id":"wefunder:feed_item:163290","type":"FeedItem::Update","visibility":"public","title":"Video Ad Mock-Up - v3.0","preview":"Below is an example of how a video ad will work in the new app. Go full screen for a better view.","published_at":"2023-04-25T15:28:16Z","author_name":"Justin Moss","url":"/feed/163290","canonical_url":"https://wefunder.com/feed/163290"},{"id":162781,"entity_id":"wefunder:feed_item:162781","type":"FeedItem::Update","visibility":"public","title":"Phase II App Development Kickoff","preview":"First off, thank you to everyone who invested in BarGlance! Your belief in our company means the world to us. Since this is our first update on Wefunder, we wanted to provide a general overview of the concept and highlight what we're working on right now. The current BarGlance app, Version 2.0, was essentially a beta test. We chose Charleston, SC as the test market simply because that's where we live. Versions 1.0 and 2.0 were similar in concept and design. The major difference being that v1....","published_at":"2023-04-18T20:59:04Z","author_name":"Justin Moss","url":"/feed/162781","canonical_url":"https://wefunder.com/feed/162781"}],"q_and_a":[],"faq":[]}}}