{"data":{"type":"company_profile","id":108706,"entity_id":"wefunder:company:108706","attributes":{"canonical_url":"https://wefunder.com/aq","generated_at":"2026-06-22T07:47:26Z","updated_at":"2026-06-22T05:03:30Z","entity_ids":{"company":"wefunder:company:108706","slug":"wefunder:company_slug:aq"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-22T07:47:26Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-22T05:03:30Z","as_of":"2026-06-22T07:47:26Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-22T05:03:30Z","as_of":"2026-06-22T07:47:26Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-22T07:47:26Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-22T07:47:26Z","confidence":"medium"}}},"company":{"id":108706,"entity_id":"wefunder:company:108706","slug":"aq","name":"Mindwell Labs","tagline":"Track and manage your anxiety in real-time","elevator_pitch":"Our mental fitness app allows consumers to track and manage their anxiety in real-time using their biomarkers.","story":"😭\u0026nbsp;Let's face it. Our mental healthcare is broken.With sky-high anxiety (the #1 mental illness in America), opioid deaths (the #1 cause of deaths in America), and rampant depression (the #1 cause of disease globally), our mental healthcare is evidently failing.\u0026nbsp;It is failing for a few reasons:Limited access to treatment: Too costly (\u0026gt;$100/therapy session), takes too long to find help (\u0026gt;3 weeks, on average), limited pool of therapists\u0026nbsp;(6 out of 10 U.S. counties do not have a therapist)Wrong treatments: Focused on symptom reduction instead of understanding the exact cause of the issue. Changes are therefore temporary.Lack of 1:1 personalization: Failure to tailor treatments based on each person's\u0026nbsp;background,\u0026nbsp;preferences, and\u0026nbsp;learning styleThe\u0026nbsp;result is:____________________🆕\u0026nbsp;Mindwell Labs presents a new vision for mental healthcareOur science and measurement-based approach\u0026nbsp;to psychological intervention includes:Integration of\u0026nbsp;Eastern and Western philosophies\u0026nbsp;of mind: We nurture strengths rather than focus on the removal of a perceived deficitReal-time monitoring: Ongoing,\u0026nbsp;passive assessment of mental activity based upon advanced pulse diagnosticsDynamic hyper-personalization: Treatments tailored using each person's unique biomarkers and further adjusted dynamically based upon\u0026nbsp;real-time impact while undergoing the treatment\u0026nbsp;Self-empowerment: Tools and Insights for people\u0026nbsp;to understand what is happening in their mind at all timesWe believe that your mind is too important to leave to someone else.By understanding how factors in your environment influence your mental states, you gain understanding.Intrinsic motivation based on understanding of one’s self creates lasting change.____________________🪷\u0026nbsp;Transforming anxiety\u0026nbsp;Our first focus\u0026nbsp;is to fix\u0026nbsp;our epidemic of anxiety, the #1 mental illness in America. We're re-imagining anxiety management from diagnosis to cure. We're bringing data and measurement into the process. And removing the prevalent disease model of anxiety.There are no \"anxious people.\" There are life events which at times make us anxious. As we understand what makes us anxious and what makes us calm in our life, we can adjust. We can cut down the activities which make us anxious and increase the activities which make us calm. And build our capacity to better manage anxiety-provoking activities we cannot avoid. 🎯 You cannot improve what you cannot measure.\u0026nbsp;🚀 Our ProductInnovation #1:\u0026nbsp;Industry's first fully automated, closed-loop\u0026nbsp;anxiety management\u0026nbsp;system, from diagnosis to care delivery (Patent-pending)Our anxiety management system analyzes your heart and brain activity throughout the day. It utilizes your vitals passively collected by your smartwatch. Our proprietary, patent-pending technology shows when you're anxious and when you're calm\u0026nbsp;in real-time at all times. We then provide you personalized care when you need it. Furthermore, we check the impact of the care in real-time while it is being delivered. This allows us to adjust your care regime\u0026nbsp;so it fits with your unique needs throughout your journey.⌚\u0026nbsp;Key technology breakthrough: Real-time anxiety monitor (Patent-pending)🧠\u0026nbsp;Innovation #2: An objective\u0026nbsp;global\u0026nbsp;metric for mental health\u0026nbsp;(Patent-pending)Our AQ™ metric combines existing measures for mental health into one, scientifically-proven\u0026nbsp;quantified number based on neuropsychology.\u0026nbsp;Our study shows that people with high AQ™ also score better in the cumulative\u0026nbsp;in the three major categories of problem-solving, memory and mindfulness. And those with low AQ™ perform poorly in each of these\u0026nbsp;three categories.The AQ™ test takes four minutes, and is available for free to anyone with a smartphone. Human mental abilities are measured\u0026nbsp;in relation to those of others, instead of at an absolute, individual level. As with IQ (Intelligence Quotient), the popular measure for human intelligence, we measure each person's AQ™ in relation to the AQ™ of others. We use a global comparative group that currently includes people from 97 countries, and growing in real-time. Our goal is to make AQ™ an industry standard (the \"Nielsen for the mental health industry\"). So we plan to license our AQ™ technology for free\u0026nbsp;to third parties across the industry (therapists, hospitals, other mental health apps, etc). ✅ All key technology components backed by existing research🌼\u0026nbsp;A creative solution to\u0026nbsp;anxiety. Transform it. Put it to use.\u0026nbsp;\u0026nbsp;AQ™ provides interventions in real-time when you need them. They're targeted to help with\u0026nbsp;your specific mental state at that moment. Our drug-free interventions use proven techniques based on mindfulness, cognition-based therapy (CBT), dialectical behavior therapy (DBT) and neuropsychology. The interventions include guided classes, skills and music. They teach you to transform your anxiety into clear thinking and creative action.\u0026nbsp;👍\u0026nbsp;Our differentiation: Industry's only end-to-end, closed-loop, clinical-grade digital health\u0026nbsp;system💬 Member testimonials: Rated 4.9/5.0____________________📈\u0026nbsp;Traction: More than\u0026nbsp;5x of Industry Average____________________🏆\u0026nbsp;Team: Multi-disciplinary, with proven expertise\u0026nbsp;Our team includes experts\u0026nbsp;in entrepreneurship, clinical neuropsychology, product development, digital technology\u0026nbsp;and consumer marketing.🥇\u0026nbsp;Advisers: Global leaders in psychology, cognitive neuroscience, mindfulness,\u0026nbsp;business and AI____________________💯\u0026nbsp;Our long game: Unlock each person's full potentialWe're not stopping after fixing the anxiety epidemic. We will use our deep IP portfolio, developed in specialized, high-end clinics for over 10 years, to:improve our sleep, a key component of our wellness,\u0026nbsp;improve our complete mental health,\u0026nbsp;prevent major illnesses like depression (the #1 cause of disease worldwide), heart attacks, substance abuse, hypertension, and finallyhelp us attain peak performance and\u0026nbsp;unlock our full potential in life📢\u0026nbsp;Next step: Launch our marketingWe launched our commercial app on March 14, 2022. We're now raising capital to launch our marketing and grow our users.Use of Funds:50-60% of the money raised in this round will be spent\u0026nbsp;on marketing our app, 30-40% on\u0026nbsp;hiring more engineers for product development, and the remainder on\u0026nbsp;miscellaneous items (Wefunder platform fees,\u0026nbsp;legal, accounting, etc).____________________🤝\u0026nbsp;Join our journey!\u0026nbsp;We're democratizing access to affordable, high-quality mental healthcare that works. We're also democratizing access to economic gains from our success. That's why we're doing\u0026nbsp;this community funding round. Our mission is to ensure that each one of us achieves our full potential in life.Let's do this together!Sab and Shaun","location":"New York, NY","website":"https://mindwelllabs.com/","total_amount_raised":120900,"total_investors":24,"is_funded":true,"is_active":true,"quality_score":2,"related_urls":["https://wefunder.com/aq","https://mindwelllabs.com/"]},"media":{"share_image_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/108706/xxl_cropped_Campaign_Cover_Image.jpg","logo_url":"https://uploads.wefunder.com/uploads/company/logo/108706/large_Mindwell_Labs_logo_1681851489445.jpeg","header_media_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/108706/standard_cropped_Campaign_Cover_Image.jpg","cover_photo_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/108706/standard_cropped_Campaign_Cover_Image.jpg","profile_video_url":"https://wefunder.wistia.com/medias/f8h4wictxt"},"links":{"company_url":"https://mindwelllabs.com/","twitter_url":"http://twitter.com/attention_q","facebook_url":"https://www.facebook.com/attention.quotient","instagram_url":"https://www.instagram.com/attention_quotient/","blog_url":"https://theaqapp.com/blog/"},"highlights":[],"quick_facts":[{"index":1,"claim_id":"claim-fact-1","value":"🏆 World-class team with a proven track record (4 exits/3 IPOs; 10-yr IP)"},{"index":2,"claim_id":"claim-fact-2","value":"🩺 Assessed \u0026gt;490,000 hours of our members' mental health; analyzed \u0026gt;7M health data points"},{"index":3,"claim_id":"claim-fact-3","value":"🔥 \u0026gt;13% free-to-paid conversion of AQ™, our consumer app (industry average: ~3%)"},{"index":4,"claim_id":"claim-fact-4","value":"⌚ Proprietary, patent-pending technology backed by research from leading global scientists"},{"index":5,"claim_id":"claim-fact-5","value":"🌎 97 countries represented in our global metric for mental health"},{"index":6,"claim_id":"claim-fact-6","value":"📈 Disrupting a very large \u0026amp; fast growing digital mental wellness market (930Bn by 2030)"},{"index":7,"claim_id":"claim-fact-7","value":"🔑 Democratizing access to high-quality and affordable mental healthcare that works"},{"index":8,"claim_id":"claim-fact-8","value":"💵 Investors: ex-Vice Chair/CMO, GE; ex-CEO, AOL; CEO, McDonald Pelz; ex-Chairman, British Telecom"}],"team":[{"id":2468721,"entity_id":"wefunder:company_role:2468721","user_entity_id":"wefunder:user:2503334","role":"founder","name":"Sab Kanaujia","title":"Co-Founder \u0026 CEO","bio":"Proven 4x serial entrepreneur \u0026amp; digital executive. Startup 1: Ran biz dev \u0026amp; helped it IPO in 1996 (2021 sales: $1.6Bn). Startup 2: Founder/CEO from launch to exit in 2012. Startups 3 \u0026amp; 4: Board advisor (launch to IPO); Google acquired one for $650M","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/2468721/square_cropped_Sab_pic.jpg?1698090931","profile_url":"https://wefunder.com/sabkanaujia","linkedin_url":"https://www.linkedin.com/in/sabkan/","twitter_url":"https://twitter.com/SabK","related_urls":["https://wefunder.com/sabkanaujia"]},{"id":2474122,"entity_id":"wefunder:company_role:2474122","role":"founder","name":"Dr. Shaun Nanavati","title":"Co-Founder \u0026 Chief Science Officer","bio":"Neuropsychologist/clinician/researcher with a unique background in integrating eastern and western philosophies of mind. Expertise in developing mental health measurement technologies \u0026amp; interventions using autonomic nervous system biomarkers \u0026amp; HRV.","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/2474122/square_cropped_Shaun_pic.jpg?1651530897","linkedin_url":"https://www.linkedin.com/in/shaun-nanavati-43772610a/","related_urls":[]}],"featured_investors":[{"id":4746,"entity_id":"wefunder:company_investor_profile:4746","investor_profile_id":2066340,"investor_profile_entity_id":"wefunder:investor_profile:2066340","subject_entity_id":"wefunder:user:2590441","name":"Dr. Hamir Sampat","avatar_url":"http://uploads.wefunder.com/uploads/user/avatar/2590441/medium_cropped_IMG_1043.jpg","profile_url":"https://wefunder.com/hamirsampat","investment_total":125000,"investment_info":"Invested $50,000 this round \u0026 $75,000 previously","is_lead_investor":true,"related_urls":["https://wefunder.com/hamirsampat"]}],"investor_memos":[],"tab_counts":{"posts":3,"ask_questions":3,"featured_investors":1,"faq_entries":3},"active_fundraises":[{"id":58258,"entity_id":"wefunder:fundraise:58258","state":"successful","offering_type":"4(a)(6)","funding_type":"note","structure":"safe","security_type":"equity","currency":"USD","testing_the_waters":false,"min_purchase":200,"max_purchase":9,"funding_target":50000.0,"funding_started_at":"2022-06-17T23:52:59Z","funding_closed_at":"2022-10-11T04:01:55Z","auto_close_at":"2022-10-11T03:59:59Z"},{"id":58259,"entity_id":"wefunder:fundraise:58259","state":"successful","offering_type":"4(a)(6)","funding_type":"note","structure":"ttw","security_type":"equity","currency":"USD","testing_the_waters":true,"min_purchase":200,"max_purchase":9,"funding_target":50000.0,"funding_started_at":"2022-04-08T20:45:43Z"}],"latest_fundraise":{"id":58258,"entity_id":"wefunder:fundraise:58258","state":"successful","offering_type":"4(a)(6)","structure":"safe","testing_the_waters":false,"can_invest_now":false,"funding_started_at":"2022-06-17T23:52:59Z","funding_closed_at":"2022-10-11T04:01:55Z","terms":{"eb":"$18M","nb":"$20M","txt":"valuation cap"}},"recent_posts":[{"id":156692,"entity_id":"wefunder:feed_item:156692","type":"FeedItem::Update","visibility":"public","title":"Mindwell's mental health diagnostic technology hits another maturity milestone 🩺","preview":"undefined","published_at":"2022-07-11T22:48:17Z","author_name":"Sab Kanaujia","url":"/feed/156692","canonical_url":"https://wefunder.com/feed/156692"},{"id":156178,"entity_id":"wefunder:feed_item:156178","type":"FeedItem::Update","visibility":"public","title":"It's The Final Phase 🚀 (action required)","preview":"Mindwell Labs Investors - The moment we've been waiting for has arrived. The paperwork has all been filed (finally 🙏) and our Reg CF crowdfunding campaign has now entered the final phase and will be closing soon. We're in awe of the incredible group of folks who have committed to supporting our mission to fund Mindwell.\u0026nbsp;🚨 ACTION REQUIRED: per regulations, all investors need to login and re-confirm their investment. More details below.📢 We're also thrilled to announce\u0026nbsp;Dr. Hamir Sampa...","published_at":"2022-06-18T01:08:09Z","author_name":"Sab Kanaujia","url":"/feed/156178","canonical_url":"https://wefunder.com/feed/156178"},{"id":155546,"entity_id":"wefunder:feed_item:155546","type":"FeedItem::Update","visibility":"public","title":"Maturity of Mindwell's mental health diagnostic technology hits a milestone","preview":"undefined","published_at":"2022-05-19T03:11:25Z","author_name":"Sab Kanaujia","url":"/feed/155546","canonical_url":"https://wefunder.com/feed/155546"}],"q_and_a":[{"id":211104,"entity_id":"wefunder:comment:211104","question":"I'd be curious to learn more about the science you've used to build the software to measure the biomarkers. A lot of people like myself, with anxiety, don't always know the concious triggers but feel it after we're in the panic/anxiety attack or effected by the tight shoulders or upset stomach. So I am fascinated to learn more and watch this space for more information before I invest. Will be research for sure! :D","author_name":"Brian Harrison","votes":1,"created_at":"2022-07-09T18:23:12Z","canonical_url":"https://wefunder.com/aq#question-211104","answers":[{"id":211396,"entity_id":"wefunder:comment:211396","answer":"Good question, Brian. Our proprietary diagnostic technology uses standard biomarkers collected from wearables to track our mental health in real-time. Specifically, we use the widely used and proven physiological indicator of clinical anxiety - sudden increase in heart rate by a certain percentage over a certain period of time - to indicate presence of anxiety. Additionally, our studies have indicated that anxiety contains certain autonomic characteristics, namely, low heart rate variability generally and specifically a 20% drop in vagal activity - one of the two branches of the Autonomic Nervous System. With reference to your point about conscious triggers, our clinical grade real-time anxiety tracker removes all guesswork. It'll show in real-time when a person is anxious, along with the complete history of every single anxiety session during the day/week/month, including each session's time of occurrence, length and average heart rate. I hope this answers your question. Please let us know if you’d like further details, or want to learn about anything else. Sincerely, Dr. Shaun S. Nanavati Chief Science Officer Mindwell Labs","author_name":"Sab Kanaujia","votes":2,"created_at":"2022-07-12T23:46:45Z"}]},{"id":204213,"entity_id":"wefunder:comment:204213","question":"With the increasing epidemic of anxiety in the US, have you researched the correlation of glyphosate and other neurotoxins in our food in regards to the gut biome and the gut/brain axis. How are other population doing in countries that have banned glyphosate and other neurotoxins with their levels of anxiety? Food and water are our fuel for life and these unseen “additives” are affecting us all. It would be nice to see what is actually spiking the cortisol and adrenaline in people aside from a traumatic event. There is also an increase in heart problems in younger generations affected by anxiety. Glad to know you are doing something to start addressing this issue so more people can take care of their health.","author_name":"Ingrid Johansson","votes":1,"created_at":"2022-05-05T14:53:19Z","canonical_url":"https://wefunder.com/aq#question-204213","answers":[{"id":204412,"entity_id":"wefunder:comment:204412","answer":"Dear Ingrid, Thank you for your thoughtful question. Many things in our world can be at the root of a personal experience of anxiety, including neurotoxins and how they may impact an individual. The gut/biome axis is particularly interesting to us as the transmission along this axis occurs via the vagus nerve, which we have found to be a major factor in the physiological and psychophysiological expression of anxiety in both cardiovascular and neural biological systems. Our tools in the AQ app allow you to understand if these toxins are affecting you by giving you a detailed daily breakdown. So, if you do believe, for example, that specific neurotoxins may be impacting you or someone close to you, you can utilize the tools we provide to do a makeshift experiment, and see if your anxiety changes at times when certain foods or liquids are ingested. Each body is unique in its own way with different sensitivities and genetic make-ups. So we find that the best approach is to understand the specific triggers in your environment and learn the skills necessary to minimize the impact of anxiety on your body. And the younger a person can do this, we find it the better, as they have gained a skill that will stick with them throughout their lives. I hope this answers your question. If anything is unclear or you have any other questions, please let us know. We are always open to hearing from our members and are interested in what you may be finding is causing a problem either in your life or within our community. Sincerely, Dr. Shaun S. Nanavati Chief Science Officer Mindwell Labs","author_name":"Sab Kanaujia","votes":2,"created_at":"2022-05-06T09:53:46Z"}]},{"id":217725,"entity_id":"wefunder:comment:217725","question":"Hello, since you lost around $300K last year, raised only $150K and have on hand around $30K, have you secured for this round outside of Wefunder and the lead investor any other significant / institutional investors at the current valuation? Can you share your recent month-over-month user growth numbers?","author_name":"Vilem Fruhbauer","votes":0,"created_at":"2022-09-04T19:24:18Z","canonical_url":"https://wefunder.com/aq#question-217725","answers":[{"id":218023,"entity_id":"wefunder:comment:218023","answer":"Hi Vilem, we've raised \u0026gt;$500K thus far from leading angel investors including ex-CEO of AOL, ex-Vice Chair and CMO of General Electric, etc, on terms that are obviously more favorable than the current terms because they invested 16+ months ago before we launched our product. We have the cash in the bank to support our current low monthly burn (\u0026lt;$10K/mo) for another 3 mos. We also have a few interested angel investors (on current terms), which will extend our run rate further. Separately, we're starting our VC outreach from next week for our seed round. Regarding user growth, we have been organically growing on a consistent manner throughout 2022. We engaged in experimental marketing campaigns for 7 weeks this year (May 25 - July 14), during which we secured 1,730 app installs. Outside of this, our daily organic app install rate has increased by 86% from the pre-marketing period (5.1 installs/day) to the current post-marketing period (~9.6 installs/day). Our total app install base has comfortably grown beyond early beta adopters to a total of \u0026gt;5K from 97 countries. Hope this answers your questions.","author_name":"Sab Kanaujia","votes":1,"created_at":"2022-09-07T22:03:40Z"}]}],"faq":[{"question":"With the increasing epidemic of anxiety in the US, have you researched the correlation of glyphosate and other neurotoxins in our food in regards to the gut biome and the gut/brain axis. How are other population doing in countries that have banned glyphosate and other neurotox...","answer":"Dear Ingrid, Thank you for your thoughtful question. Many things in our world can be at the root of a personal experience of anxiety, including neurotoxins and how they may impact an individual. The gut/biome axis is particularly interesting to us as the transmission along this axis occurs via the vagus nerve, which we have found to be a major factor in the physiological and psychophysiological expression of anxiety in both cardiovascular and neural biological systems. Our tools in the AQ app..."},{"question":"I'd be curious to learn more about the science you've used to build the software to measure the biomarkers. A lot of people like myself, with anxiety, don't always know the concious triggers but feel it after we're in the panic/anxiety attack or effected by the tight shoulders...","answer":"Good question, Brian. Our proprietary diagnostic technology uses standard biomarkers collected from wearables to track our mental health in real-time. Specifically, we use the widely used and proven physiological indicator of clinical anxiety - sudden increase in heart rate by a certain percentage over a certain period of time - to indicate presence of anxiety. Additionally, our studies have indicated that anxiety contains certain autonomic characteristics, namely, low heart rate variability ..."},{"question":"Hello, since you lost around $300K last year, raised only $150K and have on hand around $30K, have you secured for this round outside of Wefunder and the lead investor any other significant / institutional investors at the current valuation? Can you share your recent month-ove...","answer":"Hi Vilem, we've raised \u0026gt;$500K thus far from leading angel investors including ex-CEO of AOL, ex-Vice Chair and CMO of General Electric, etc, on terms that are obviously more favorable than the current terms because they invested 16+ months ago before we launched our product. We have the cash in the bank to support our current low monthly burn (\u0026lt;$10K/mo) for another 3 mos. We also have a few interested angel investors (on current terms), which will extend our run rate further. Separately..."}]}}}