{"data":{"type":"company_profile","id":122389,"entity_id":"wefunder:company:122389","attributes":{"canonical_url":"https://wefunder.com/aheadapp","generated_at":"2026-06-05T13:27:44Z","updated_at":"2026-06-05T05:00:48Z","entity_ids":{"company":"wefunder:company:122389","slug":"wefunder:company_slug:aheadapp"},"profile_visibility":{"owner_published":true,"public_search_results":true,"site_search_listed":true,"privacy_mode":"promote","invite_only":false},"provenance":{"source":"wefunder_public_company_profile","as_of":"2026-06-05T13:27:44Z","claims":{"total_amount_raised":{"source":"FrontCompanySummary#amount_raised","last_verified_at":"2026-06-05T05:00:48Z","as_of":"2026-06-05T13:27:44Z","confidence":"high"},"total_investors":{"source":"FrontCompanySummary#number_of_investors","last_verified_at":"2026-06-05T05:00:48Z","as_of":"2026-06-05T13:27:44Z","confidence":"high"},"active_raise_states":{"source":"Fundraise.visible(nil, nil)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-05T13:27:44Z","confidence":"high"},"latest_fundraise_state":{"source":"Fundraise.visible(nil, nil).order(funding_started_at)","last_verified_at":"2025-02-06T01:17:55Z","as_of":"2026-06-05T13:27:44Z","confidence":"medium"}}},"company":{"id":122389,"entity_id":"wefunder:company:122389","slug":"aheadapp","name":"Ahead App","tagline":"The Duolingo for emotional intelligence","elevator_pitch":"Ahead is an app that helps you train your emotional intelligence.","story":"We all hate when emotions get the best of us, when we... 🤬 ... snap at our loved ones 🥱 ... procrastinate instead of exercising 😨... don't dare to ask out our crush 🤯 etc.But changing for the better seems impossibleSelf-improvement products simply suck (insights from thousands of interviews)Books, videos, and coachings only make us feel like we’re doing something for ourselvesBut sadly they don’t help us become the person we want to beStill, the $42bn self-improvement industry never needed to change - it makes tons of money: We still try (and buy) the next unhelpful product - because who wants to give up on themself?But change is coming! The learning revolution has already begun… Today, we learn new skills on our smartphones 📱 We always have them with us and look at them 90+ times per day They can give us personalized, moment-specific, interactive, and fun learning experiences They’re the perfect gateway to weave new skills into our lives! Great apps already teach millions of people how to e.g., speak new languages, diet, or exerciseNow, Ahead finally lets us improve the most important life skill: Handling our emotions!And people love their new pocket coach - these reviews don’t lie:Today, Ahead already helps people overcome 3 common emotional issues: 🤬→😇 Turn anger into composure 🥱→🤓 Turn procrastination into productivity 😳→😎 Turn insecurity into confidenceWith this WeFunder campaign, we’ll expand to all 10 major emotional issues 😨→🧘 Turn anxiety into tranquility 😞→🤗 Turn pessimism into positivity 🤐→😉 Turn reservedness into charm 😴→🧐 Turn inattentiveness into mindfulness ...etc.Revenue from app subscriptions also shot up to $65k (this happened organically without focus on growth/marketing)With Ahead’s effectiveness proven, we’ll now bring it to everyone! Each Ahead member already invites ca. 3 friends and family to the app Members ask their loved ones for feedback during their 1st app interaction (we’re all curious what others think of us, Ahead gives us the excuse to ask!)We’ll convert 60+% of referrals once we offer help for more emotional issues and an Android version (allowing everyone to start on their main topic will boost conversion) We now double down on already profitable marketing channels and boost growth to \u0026gt;1500% in 2023, intensify work with parenting/relationships/career influencers and PRHow far will Ahead go? Well, who can benefit from higher emotional intelligence? Everyone? 🌎 Even today’s unhelpful self-improvement products generate billions per year 💰 (almost as much as Duolingo’s language learning market generates)And demand is growing: As AI takes over analytical jobs, people skills become crucial ✈️ (especially Millennials and GenZs can’t hope for emotional intelligence to come with age)With Ahead, no one will want to miss out on better emotion-handling skills! 🚀 Similar to Duolingo, which got half a billion to learn languages, or meditation apps, which quadrupled the number of meditators, Ahead will make everyone want to work on themselves!Ahead reaches everyone with a smartphone: Apple’s and Google’s app stores form the largest consumer market in the worldAfter proving our effectiveness, we’ll now invest into growth 💡 Build more journeys to cover all areas of emotional intelligence 🚀 Further improve our behavior change engine (e.g., Android version, AI-based personalization) 🏭 Set up our B2B offering (coaches already use Ahead with clients, employers want it for upskilling - we’ll partner with coaching networks and perk/L\u0026amp;D providers)Join us and our early investors - let’s make the world a kinder place! We already have investments of $1.5mn from:To set us up for future rounds, we’ve conservatively set our valuation at max $10.5mn (30% discount applied to the $15m valuation cap).Speaking of exits: We'll bring emotional intelligence to the world - and won’t stop before we IPOed!\u0026nbsp;Join us in making the world a kinder place!Invest now!","location":"Berlin, Germany","website":"https://www.ahead-app.com/","total_amount_raised":103250,"total_investors":77,"is_funded":true,"is_active":true,"related_urls":["https://wefunder.com/aheadapp","https://www.ahead-app.com/"]},"media":{"share_image_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/122389/xxl_blob.jpg","logo_url":"https://uploads.wefunder.com/uploads/company/logo/122389/large_Ahead_App_logo_1675932860005.jpeg","header_media_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/122389/standard_blob.jpg","cover_photo_url":"https://uploads.wefunder.com/uploads/company/header_media_photo/122389/standard_blob.jpg","profile_video_url":"https://wefunder.wistia.com/medias/clstc2c077"},"links":{"company_url":"https://www.ahead-app.com/"},"highlights":[],"quick_facts":[{"index":1,"claim_id":"claim-fact-1","value":"Fixing the broken $42bn self-improvement market, finally letting us become the person we want to be"},{"index":2,"claim_id":"claim-fact-2","value":"Apple “App of the Day,” 4.8 rating (1000+ reviews)"},{"index":3,"claim_id":"claim-fact-3","value":"Exploded to 75k users on minimal marketing budget (35x revenue boost), now doubling down on growth"},{"index":4,"claim_id":"claim-fact-4","value":"Serial founders, raised $100mn, scaled to 400 people/$50mn revenue at e.g., Helpling, Casper"},{"index":5,"claim_id":"claim-fact-5","value":"Executive team with backgrounds at e.g., Apple, Casper Sleep, McKinsey, BCG, Oxford University"},{"index":6,"claim_id":"claim-fact-6","value":"Funded by top VCs SpeedInvest, Goodwater, and Tiny"},{"index":7,"claim_id":"claim-fact-7","value":"Funded by ed-tech/unicorn founders from e.g., Blinkist, Busuu, TalkingCatTom, N26, Tier, Casper"}],"team":[{"id":3010686,"entity_id":"wefunder:company_role:3010686","user_entity_id":"wefunder:user:2742597","role":"founder","name":"Kai Koch","title":"Co-Founder ","bio":"Serial entrepreneur in consumer markets, e.g., MD/Co-founder at Helpling (raised $100mn, scaled to 14 countries/400 people), VP at Casper Sleep (built international business to $50mn revenue and IPO), Director at Lazada","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/3010686/square_blob.jpg?1676296455","profile_url":"https://wefunder.com/kai.koch","linkedin_url":"https://www.linkedin.com/in/kai-koch-156a5681/","related_urls":["https://wefunder.com/kai.koch"]},{"id":3024117,"entity_id":"wefunder:company_role:3024117","user_entity_id":"wefunder:user:2742678","role":"founder","name":"John Roggan","title":"Co-Founder ","bio":"Serial entrepreneur who built products at e.g., venture-backed B2B gastronomy marketplace ChefsList (Co-founder) and at McKinsey (lastly as project manager in FUEL Startup Practice)","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/3024117/square_blob.jpg?1691525567","profile_url":"https://wefunder.com/john.roggan","linkedin_url":"https://www.linkedin.com/in/john-roggan-09110988/","related_urls":["https://wefunder.com/john.roggan"]},{"id":3073135,"entity_id":"wefunder:company_role:3073135","role":"employee","name":"Sarah Stein Lubrano","title":"Head of Content","bio":"Behavioral science fanatic who created content at The School of Life (Head of Content), with PhD in Behavioral Science from Oxford University, M.Phil at Cambridge University, and BA at Harvard University","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/3073135/square_blob.jpg?1676296455","linkedin_url":"https://www.linkedin.com/in/sarah-stein-lubrano-1ab4a229/","related_urls":[]},{"id":3073136,"entity_id":"wefunder:company_role:3073136","role":"employee","name":"Bomie Lee","title":"Director Design","bio":"Visual design artist who designed wonderful products for e.g., Casper Sleep (Senior Designer) and Apple (Interactive Designer)","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/3073136/square_blob.jpg?1677879754","linkedin_url":"https://www.linkedin.com/in/bomielee/","related_urls":[]},{"id":3375700,"entity_id":"wefunder:company_role:3375700","user_entity_id":"wefunder:user:2825310","role":"employee","name":"Bruno Everling","title":"Director UX","bio":"User experience expert who created smooth products for clients of BCG Digital Ventures (Senior User Experience Designer) and at IDEO (Product Designer)","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/3375700/square_blob.jpg?1676296455","profile_url":"https://wefunder.com/bruno.everling","linkedin_url":"https://www.linkedin.com/in/bruno-everling/details/experience/","related_urls":["https://wefunder.com/bruno.everling"]},{"id":3375725,"entity_id":"wefunder:company_role:3375725","role":"employee","name":"Duncan Campbell","title":"Head of Product","bio":"Product virtuoso who built stellar product teams at Oathello (Head of Product) and Techstars (Product Manager), was a consultant at Accenture in “pre-product life”","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/3375725/square_blob.jpg?1676296455","linkedin_url":"https://www.linkedin.com/in/duncan-campbell-23aa1938/","related_urls":[]},{"id":3375727,"entity_id":"wefunder:company_role:3375727","user_entity_id":"wefunder:user:2825298","role":"employee","name":"Kristers Jursevskis","title":"Head of Engineering","bio":"iOS hacker who built amazing solutions for Soho House (Senior iOS Engineer) and as CEO \u0026amp; Founder of Drone Pilot","avatar_url":"https://uploads.wefunder.com/uploads/company_role/custom_photo/3375727/square_blob.jpg?1676296455","profile_url":"https://wefunder.com/kristers.jursevskis","related_urls":["https://wefunder.com/kristers.jursevskis"]}],"featured_investors":[{"id":4928,"entity_id":"wefunder:company_investor_profile:4928","investor_profile_id":2304089,"investor_profile_entity_id":"wefunder:investor_profile:2304089","subject_entity_id":"wefunder:user:2836696","name":"Niklas Jansen","avatar_url":"http://uploads.wefunder.com/uploads/user/avatar/2836696/medium_cropped_1528362212960.jpg","profile_url":"https://wefunder.com/niklas.jansen","investment_total":11000,"investment_info":"Invested $1,000 this round \u0026 $10,000 previously","is_lead_investor":true,"related_urls":["https://wefunder.com/niklas.jansen"]}],"investor_memos":[],"tab_counts":{"posts":0,"ask_questions":9,"featured_investors":1,"faq_entries":5},"active_fundraises":[{"id":78468,"entity_id":"wefunder:fundraise:78468","state":"successful","offering_type":"ecsp","funding_type":"note","structure":"convertible_note","security_type":"debt","currency":"EUR","testing_the_waters":false,"min_purchase":100,"max_purchase":9,"funding_target":500000.0,"minimum_target":"50000.0","maximum_target":"500000.0","funding_started_at":"2023-02-13T17:46:25Z","funding_closed_at":"2023-08-15T04:02:31Z","auto_close_at":"2023-08-15T03:59:59Z"}],"latest_fundraise":{"id":78468,"entity_id":"wefunder:fundraise:78468","state":"successful","offering_type":"ecsp","structure":"convertible_note","testing_the_waters":false,"can_invest_now":false,"funding_started_at":"2023-02-13T17:46:25Z","funding_closed_at":"2023-08-15T04:02:31Z","terms":{"eb":null,"nb":"€15M","txt":"valuation cap"}},"recent_posts":[],"q_and_a":[{"id":245316,"entity_id":"wefunder:comment:245316","question":"Randomly stumbled on this listing, and so glad I did, such a cool concept and app! What's your focus right now as a company? (i.e., revenue, marketing, users, tech, learning modules) Would love to get some insight on the more immediate roadmap!","author_name":"Brian Bristol","votes":1,"created_at":"2023-05-01T21:35:59Z","canonical_url":"https://wefunder.com/aheadapp#question-245316","answers":[{"id":245372,"entity_id":"wefunder:comment:245372","answer":"Dear Brian, few items that are coming up in Q2-Q3 for us. - Content: We will continue to add new content modules (Confidence, Procrastination, Positivity ++.) - Product: We are working on ways for users to share their learnings \u0026amp; experiences with other learners that have similar goals and characteristics. - Marketing: We are working on new partnerships with influencers\u0026amp;creators in the psychology and coaching space to market Ahead to a targeted audience. Happy to add more detail to all of this on a quick call you can schedule here: calendly.com/kai-ahead/30min-catch-up","author_name":"Kai Koch","votes":1,"created_at":"2023-05-02T07:53:59Z"}]},{"id":243824,"entity_id":"wefunder:comment:243824","question":"Dear Kai, I am aware that you can not easily change the \"DETAILS\"-section, but you could post the numbers in the \"UPDATES\"-Section. It would make the info available here to everybody interested in investing, not only the single person in a 1 on 1.","author_name":"Carsten Tunn","votes":1,"created_at":"2023-04-20T09:26:36Z","canonical_url":"https://wefunder.com/aheadapp#question-243824","answers":[{"id":253851,"entity_id":"wefunder:comment:253851","answer":"Dear Carsten - please see our latest business update in the Updates. Let me know if you have any other questions.","author_name":"Kai Koch","votes":0,"created_at":"2023-07-13T07:18:16Z"}]},{"id":239312,"entity_id":"wefunder:comment:239312","question":"I went to your app link on Wefunder and get an error message. I cannot find the app in the App Store. Thoughts?","author_name":"Bonnie Gibbon","votes":1,"created_at":"2023-03-18T05:19:01Z","canonical_url":"https://wefunder.com/aheadapp#question-239312","answers":[{"id":239342,"entity_id":"wefunder:comment:239342","answer":"Dear Bonnie, you can download the App below. Let me know if that works for you. All the best Kai https://apps.apple.com/us/app/ahead-emotions-coach/id1570430177","author_name":"Kai Koch","votes":0,"created_at":"2023-03-18T20:06:42Z"}]},{"id":238196,"entity_id":"wefunder:comment:238196","question":"Hi - Interesting company/product. A few questions. (1) Regarding valuation cap, when I'm not logged into Wefunder the page shows $10.5m. However, when I log in it shows $15m. Which is the correct cap? The discount on a convertible note is usually for the next priced round. (2) Why did you decide to start the company and build the app? How did you come to the realization that current products do not work? Is it just anecdotal? Is there data behind it? (3) How many of the 75k installs are paying customers? How can this metric be improved? (4) Walk me through your assumptions for reaching $1mm revenue and 500k installs in Q4 2023. Thanks!","author_name":"Jeff Park","votes":1,"created_at":"2023-03-09T18:49:03Z","canonical_url":"https://wefunder.com/aheadapp#question-238196","answers":[{"id":238197,"entity_id":"wefunder:comment:238197","answer":"Hi Jeff - Thanks for your interest! Very happy to go into detail on the above. Would you be open to jump on a call for this? Feel free to let me know what works best on your end (kai@ahead-app.com) or block a slot here https://calendly.com/kai-ahead/30min-catch-up","author_name":"Kai Koch","votes":0,"created_at":"2023-03-09T19:04:36Z"}]},{"id":235097,"entity_id":"wefunder:comment:235097","question":"I see the following: \"To set us up for future rounds, we’ve conservatively set our valuation at max $10.5mn\", but the valuation cap is 15M EUR. Am I missing something?","author_name":"James Trent","votes":1,"created_at":"2023-02-16T18:18:59Z","canonical_url":"https://wefunder.com/aheadapp#question-235097","answers":[{"id":235099,"entity_id":"wefunder:comment:235099","answer":"Hi James - thank you for reaching out. The convertible note has a 30% discount to the cap of $15m - so effectively the cap lies at $10.5m. The way that the WeFunder Campaign page displays that is unfortunately a little misleading... Hope this answers your question. Happy to jump on a call otherwise. Yo can always book a slot here https://calendly.com/kai-ahead/30min-catch-up","author_name":"Kai Koch","votes":3,"created_at":"2023-02-16T18:22:09Z"}]},{"id":257992,"entity_id":"wefunder:comment:257992","question":"Hi, just found your offering and like the concept. Just wondering about the €10.5M valuation cap. You seem to suggest that the 30% discount is applied even if the €15M valuation cap (according to terms) is exceeded at pricing? I would usually assume that to be applied as either/or (€15m cap or actual minus 30%). Unfortunately, the link to the investor contracts in the KIIS wasn’t working..","author_name":"Bernd Thomas Greib","votes":0,"created_at":"2023-08-11T10:52:10Z","canonical_url":"https://wefunder.com/aheadapp#question-257992","answers":[{"id":258269,"entity_id":"wefunder:comment:258269","answer":"Hi Bernd, please excuse the late reply with only 10h left. The intended mechanic is a 15m cap with 30% discount applied to that - a maximum exposure of 10.5m. Happy to jump on a quick call today if any questions https://calendly.com/kai-ahead/30min-catch-up","author_name":"Kai Koch","votes":0,"created_at":"2023-08-14T17:11:06Z"}]},{"id":249556,"entity_id":"wefunder:comment:249556","question":"Hi, thanks for the chance to invest. Can see opportunity here from so many angles. A few questions. 1 - how is your revenue trending in Q2? 2 - what is the biggest threat to your business? 3 - why are you personally building this business, and why is now the moment this will work? Thank you very much.","author_name":"Eric Andrews","votes":0,"created_at":"2023-06-07T03:42:44Z","canonical_url":"https://wefunder.com/aheadapp#question-249556","answers":[{"id":250271,"entity_id":"wefunder:comment:250271","answer":"Hi Eric, Thank you for reaching out and please excuse the slight delay in coming back to you. There is quite a few questions to unpack here. Would love to run you through this over a quick call. Feel free to block a time that works on your end below for us to chat in the next days. Looking forward! https://calendly.com/kai-ahead/30min-catch-up","author_name":"Kai Koch","votes":0,"created_at":"2023-06-13T09:00:48Z"}]},{"id":243620,"entity_id":"wefunder:comment:243620","question":"Could you please update on year 2022 and Q1 2023 revenue, burn rate and subscriptions?","author_name":"Carsten Tunn","votes":0,"created_at":"2023-04-19T09:51:01Z","canonical_url":"https://wefunder.com/aheadapp#question-243620","answers":[{"id":243622,"entity_id":"wefunder:comment:243622","answer":"Hi Carsten, would you be up for a quick call for me to run you through the numbers? (its complex to update the graphics in the campaign sadly) You can book a slot that works for you here: https://calendly.com/kai-ahead/30min-catch-up Looking forward Kai","author_name":"Kai Koch","votes":0,"created_at":"2023-04-19T10:40:47Z"}]},{"id":237396,"entity_id":"wefunder:comment:237396","question":"The user-reviews of the iOS app do look encouraging, and I see you do plan to develop an equivalent Android app. Can you estimate when you expect to release an Android app (for those of us who do not use iOS)?","author_name":"Thomas Kiefer","votes":0,"created_at":"2023-03-05T03:04:08Z","canonical_url":"https://wefunder.com/aheadapp#question-237396","answers":[{"id":237405,"entity_id":"wefunder:comment:237405","answer":"Hi Thomas - great question. Android is on the product roadmap for this year for sure. As this (likely) requires additions to the engineering team we want to be mindful about the process to make sure we find the right person.","author_name":"Kai Koch","votes":0,"created_at":"2023-03-05T09:22:58Z"}]}],"faq":[{"question":"I see the following: \"To set us up for future rounds, we’ve conservatively set our valuation at max $10.5mn\", but the valuation cap is 15M EUR. Am I missing something?","answer":"Hi James - thank you for reaching out. The convertible note has a 30% discount to the cap of $15m - so effectively the cap lies at $10.5m. The way that the WeFunder Campaign page displays that is unfortunately a little misleading... Hope this answers your question. Happy to jump on a call otherwise. Yo can always book a slot here https://calendly.com/kai-ahead/30min-catch-up"},{"question":"The user-reviews of the iOS app do look encouraging, and I see you do plan to develop an equivalent Android app. Can you estimate when you expect to release an Android app (for those of us who do not use iOS)?","answer":"Hi Thomas - great question. Android is on the product roadmap for this year for sure. As this (likely) requires additions to the engineering team we want to be mindful about the process to make sure we find the right person."},{"question":"Hi - Interesting company/product. A few questions. (1) Regarding valuation cap, when I'm not logged into Wefunder the page shows $10.5m. However, when I log in it shows $15m. Which is the correct cap? The discount on a convertible note is usually for the next priced round. (2)...","answer":"Hi Jeff - Thanks for your interest! Very happy to go into detail on the above. Would you be open to jump on a call for this? Feel free to let me know what works best on your end (kai@ahead-app.com) or block a slot here https://calendly.com/kai-ahead/30min-catch-up"},{"question":"I went to your app link on Wefunder and get an error message. I cannot find the app in the App Store. Thoughts?","answer":"Dear Bonnie, you can download the App below. Let me know if that works for you. All the best Kai https://apps.apple.com/us/app/ahead-emotions-coach/id1570430177"},{"question":"Could you please update on year 2022 and Q1 2023 revenue, burn rate and subscriptions?","answer":"Hi Carsten, would you be up for a quick call for me to run you through the numbers? (its complex to update the graphics in the campaign sadly) You can book a slot that works for you here: https://calendly.com/kai-ahead/30min-catch-up Looking forward Kai"}]}}}