We started Swayze because we watched local brands like restaurants and bars fight an unfair game. They couldn’t compete with ad budgets or influencer rates.
We thought: what if your own customers could become your marketing team?
So we built a platform where businesses grow through real customers posting real experiences for their real friends to see.
Open any feed and it’s full of AI faces, celebrity promos, and cringe-worthy brand content.
What people actually care about: their friends, where they go, what they love, the places they discover and stories are where this content thrives.
Stories are the last real corner of social media: unpolished, spontaneous, human.
That’s where Swayze lives. We believe the future of marketing is everybody…
Local businesses are playing a game designed for global brands. They spend heavily on creators and ads, and most of that spend disappears into algorithms and impressions that don’t convert.
Meanwhile, real customers post every day, for free. The strongest channel in history, word-of-mouth, is now online and unmeasured.
Swayze flips the model. Real customers with smaller, trusted, more engaged followings, nano-influencers (250–10,000 followers), actually create a stronger impact. And the data backs it up: nano-influencers make up ~94% of the creator universe and deliver ~6× higher engagement than larger influencers, because their audiences are specific, local, and invested.
Our system combines:
• Instagram Graph API for real-time post verification
• Precise geolocation and timestamps to confirm users were actually on-site
• Automated story capture, Swayze screenshots and stores every verified post, so partners can repost stories or reuse photos in their own marketing campaigns
Not Posting
If a user redeems a deal but doesn’t post, their account is automatically suspended until they upload the story. For private accounts, users can manually upload their story within the app for verification.
Benefits for Businesses
Swayze turns customers into an always-on marketing team.
Benefits for Users
Swayze rewards people for the influence they already have.
Everyday people finally get value for the impact they create.
Built in under a year, growing faster than traditional creator platforms:
Partner
User
• Active users redeem an average of 2.4 deals each, with ongoing initiatives to boost frequency using the crowdfunding marketing budget
• Median time to first redemption: 3 days from install, strong activation rate
• Average story reach: ~ 800 views per post
• Median follower count: 1,800
• 80% female user base, highly engaged with lifestyle and F&B content
• Average deal impact: ~6 new customers generated per post
Swayze grows through community, creators, and partnerships
• Community & Events: we host “Post & Earn” city challenges, sponsor festivals, and build student-ambassador programs that drive weekend spikes in Stories and redemptions.
• Creator Engine: over 50 creator accounts posting daily reels promoting, creating mass UGC and viral loops on Instagram and TikTok.
• Partner Growth: our sales team directly adds brands to the app, while payment-company partnerships position Swayze as a plug-in upsell tool for SMBs.
• Referral Loops: users invite friends and venues for bonus perks, every user brings another.
Partners
Users
Future projections are not guaranteed.
User-Generated Content is set to overtake media in ad spend by 2026
1. Marketing has gone social: SMBs now pour most of their budgets into digital channels but can’t afford influencers. Swayze gives them affordable, authentic reach through real customers.
2. From influencers to consumers. The world shifted toward user-generated content. Swayze turns everyday posts and stories into scalable, word-of-mouth marketing.
3. Stories still feel real. With 4.8B people scrolling daily, Instagram Stories remain the most human format, where Swayze activates trusted influence.
4. Value for users, growth for brand: Users seek perks and experiences, while SMBs need measurable results. Swayze connects both.
We are building the first community-owned marketing engine for local businesses
User Side (Freemium → Subscription)
• Each subscription unlocks $5,000+ in value across NYC, where a single drink can cost $20
• Rollout begins early 2026, fueled by crowdfunding-backed growth campaigns
User Unit Economics:
• CAC ≈ $5
• LTV ≈ $60 → 12× return
Business Side (Recurring SaaS Revenue)
•$250/month subscription for verified exposure, analytics, and measurable reach
• Businesses start with a 3-month free trial, then convert after seeing real ROI from posts and foot traffic
Partner Unit Economics:
• CAC ≈ $150 per venue
• LTV ≈ $2,300 per venue → 15× return
3-Year Financial Projection
KPI Targets
Swayze’s crowdfunding campaign fuels this next phase: converting growth into monetization, scaling in new cities, and turning thousands of everyday users into revenue-generating promoters for local businesses.
Advisors
In Collaboration with
By investing, you’re not just backing a startup, you’re helping reshape social media into something real again.
You’ll receive an Investor Badge inside the app, unlock exclusive benefits, and hold equity in a platform that returns power to people.
We’re raising from the community because Swayze was built for the community. This is your chance to own a piece of it.
Join thousands of users and hundreds of local brands making marketing human again.
Over $200K raised from early believers, including Interplay Incubator (NYC), Atland Fund, and angels. Crowdfunding now accelerates revenue launch, not product build.
Own a stake in Swayze, the platform that turns everyday people into influencers, and the next chapter of social influencer.
Because all it takes to start influencing the world is 250 followers and a picture worth sharing.
