MTailor
A master tailor in your pocket
Highlights
Y Combinator
Raised from Y Combinator
Our Founder
Why MTailor?
We've perfected the technology that retail companies need -- to create a significantly more profitable and better user experience.
Online clothing returns represent a $13.5B per year problem for retail sales. 30% of clothing bought online is returned, with 70% of those returns due primarily to fit. Compare that to just 6% returns for clothing bought in-person, and it’s obvious that there’s a big problem here.
Can you imagine a world where, before you buy something online, you know that it’s going to fit perfectly? With just a phone, our patented AI-based technology scans consumers to create a digital clone of their bodies. We then physically render how clothes will look on their exact bodies.
By developing this technology with our own brand first, we have been able to close the feedback loop for iterating on the user experience and the technology. Now it’s ready for others.
Since launch, MTailor has fit more than 100,000 customers, creating the largest commercially tested fit dataset in the world. More importantly, we're generating $5M+ annual revenue with this 'trojan horse' brand.
The Total Addressable Market (TAM) is currently $15 billion per year and will only grow as ecommerce grows. MTailor’s technology will become the global standard for virtual apparel fit and try-on.
Brands will drive adoption of MeasureUP because it will help them solve “online fit anxiety.” As more consumers interact with MeasureUP, we will gain a consumer base that more brands will want to tap into. So brands drive new consumers, and a growing consumer base draws in more brands.